Dell EMC Servers Innovation At The Core Of Your Data Center

Dell EMC Servers –Innovation at the Coreof your Data CenterPhillip WuHead, Global Compute and NetworkingDell EMC - Indonesia & South AsiaEmerging Market

ARE IT REQUIREMENTSEVOLVINGFASTERTHAN YOU?3Dell - Internal Use - Confidential

Our world is changingWe want it nowWork is nolonger a locationWe’re drowningin informationEverythingis at risk8 seconds80-90%90%One millionAverage humanattention span:one second lessthan a goldfishEmployeestelecommute atleast part timeof all the data inthe world hasbeen created inthe past 2 yearscyber-attacksreleasedevery day4 of YDell - Internal Use - Confidential

Key TrendsPervasive Innovation redefines the Data CenterSOFTWARE onStandard HardwareDISPLACESSPECLIAZEDHARDWARE Flash is the new DISKDisk is the new TAPE, 50 100X faster than FlashSDDC EMERGESFPGA will deliversignificant value for Nextgen applicationse.g. BIG DATA,MOBILITYRISE ofCONVERGENCEAUTOMATION ofSYSTEM MANAGEMENT

CIO challenge: next-generation infrastructures are neededTraditionalCloud-nativeClient-serverscale-up appsDistributedscale-out TIL-basedIT processesDevOps basedIT processesCoexisting IT paradigms6 of YDell - Internal Use - Confidential

Requiring a Diverse Server PortfolioDell PowerEdge ServersTVRTX MSeriesTOWERSBLADESTRADITIONAL WORKLOADS7 of YDell - Internal Use - ConfidentialRFX2RACKSMODULARCLOUD-NATIVE

IN A CHANGING DATACENTRELANDSCAPEWHOSHOULD ITRUST?8Dell - Internal Use - Confidential

Dell Enterprise: 20 years of simplified disruptive innovation2015 2010 2005 2000 1995 PowerEdgeLaunchesModular, DCSPowerEdge DisruptsProprietary ServerMarketFRS FY17ConfidentialDell - Internal Use - tHyperconvergedSDDC, HybridCloud

Compelling, customer-inspired y’s 1sthyperscale-focusedsolutions providerDell establishes DataCenter Solutions (DCS)to meet the needs of theworld’s largest web &social media providers20072008Industry’s 1stmicroserverDell DCS invents themicroserver categorywith ‘Fortuna’(VIA Nano) forEuropean web hostsEnergy SmartServersDCS extends storage andmemory capabilities ofmicroservers for ContentDistribution Network (CDN)Dell and Applied Microshowcase ‘Mustang’ (ARMv8)Dell DCS helps get OCP off theground with ‘Wildcat’ and‘Spitfire’ server solutionsEnterprise-classApp AccelerationGround-breaking MDCpower efficiencyEmbedded ManagementDell DCS produces theindustry’s lowest PUE (1.014)Office-optimizedConverged ITvFlash StorageTier1 to optimize HadoopDistributed VRTX System200920101st external PCIe chassisDell DCS develops the PowerEdgeC410x expansion chassis incooperation with TACC to meetgrowing needs for HPCaccelerators1St ARM server developmentDell DCS begins research & initialdevelopment of first ARM-basedlow-power enterprise serversKey OpenStack supporter101st 64-bit ARM serverOpen Compute ProjectDell is a founding member of andDell - Internal Use - Confidentialleader in the OpenStack community201120121St server with compute,storage and GPU sleds inunified chassisDell DCS introduces ‘Scorpion’ toprovide unmatched performanceflexibility for TACC’s ‘Stampede’supercomputing project20132014One million cloudservers shipped1St 25GbEserversDell DCS cementing itsposition as the densityoptimized server leaderDell announcesindustry’s firstservers with 25GbEconnectivity drivenby needs ofhyperscale cloudservice providersNFC enabled servermanagementExpress Flash PCIe SSD2nd Gen IntelligentInfrastructure2016NVMe PCIe SSDsAgent-free monitoringof storage

Dell EMC Server Strategy – solving the CIO dilemmaMaximize operationaleffectivenessOptimize flexibility atany scaleEnsure worry-freecomputing Customers can automatelifecycle maintenance Buy what you need, scaleas you grow Lower risk of virtualizedproduction applications Lower cost of power andcooling Integrated with the toolsyou already use Make support invisibleGreater IT efficiencySuperior IT AgilityBetter IT ReliabilityReduce firmware updatingtime by 92% usingiDRAC and RepositoryFRS FY17ManagerDell - Internal Use - Confidential1199% reduction inconfiguration time withDell's Zero-TouchautomatedConfidentialconfigurationFX2: 28% faster VMmigration than CiscoUCS at ½ the cost*Principled Technologies: OpenManage on 13G*Principled Technologies: OpenManage on 13G*Tolly report 10/2015

SHOULDN’TSELECTING A MODERNCOMPUTEPLATFORM BEEASY?12Dell - Internal Use - Confidential

EdgeTRVRTXFXMCTowerplatformsoptimal forremoteoffices, smalland mediumbusinessesRackoptimizeddesigns forimproveddensity inmedium andlargerbusinessesIntegrated ITplatformdesignedfrom theground upfor officeenvironmentsRedefiningdata centerconvergedarchitectureGeneral purpose13 of YDell - Internal Use - ConfidentialMODULARTraditionalThe Dell EMC Enterprise Server PortfolioBladeplatform fordatacentersneedingmaximizeddensity ed-outapplicationsand clouddeploymentExtreme scaleInfrastructureSolutionsspecificallytailored forthe largescale-outapplicationdeploymentsDistributed applications

Best of breed x86 server ecosystem100sOS VIRTLN DB APPs18Xplatform choices296NIC PSU iDRAC RAID HBA 2961STORAGE OPTIONS11680,732unique configurationsMEMORY OPTIONS36CPU OPTIONS8BASE CHASIS OPTIONS14 of YDell - Internal Use - ConfidentialR730 1,000,000 configurationsBroad spectrum of simple-to-complex requirements

PowerEdge server technologyUnique innovationsMore processing power — Latest-generation Intel Xeon High-capacity, low-power memory — DDR4 memoryaccelerates enterprise workloadsScalable, efficient local storage — Wide range of in-serverstorage options enables all-flash configurations, in-box hybridtiered solutions, low-cost dense capacity platforms15 of YDell - Internal Use - ConfidentialSimplified, intelligent management — Dell OpenManagetools accelerate time-to-production with enhanced localaccess, new mobile devices for secure monitoring of the datacenter from your handheld deviceEnergy efficiency — Innovative power and coolingtechnologies such as Dell Fresh Air 2.0 allow data centers torun at constant temperatures of up to 40 C/104 F

Efficiently serve a complex needIncreased portfolio leverage, flexibility and agilityTechnology flexibilityComputeProcessing Storage NetworkingEngineering efficiencyLeverage Re-useCustomer responseChassis options CustomizationStorageSAS/SATA16 of YPCIePCI slotsDell - Internal Use - ConfidentialNVMENVDIMMGPU

PowerEdge compute engine for solutionsPowering a large portfolio of solution platformsPE Compute engine forDSSPE compute engine forPrecision 7000 seriesPE Compute engine for28 storage appliancesPE compute engine forNutanixCompellentNX, NASDR,Backup and dedup17 of YDell - Internal Use - ConfidentialMS hybrid cloud

PowerEdge FX2 seriesIndividually tailored IT platform for enterprise data centersFX22U chassis housesflexible modulesFC830Full-width 4-socketFC630Half-width 2-socketA revolutionary design for IT platforms thatintegrates servers, DAS storage, networking andmanagement in a 2U chassis to enable aworkload-optimized infrastructure.FC430Ultra-dense 2-socketFM120x4Half-width 4 microservers“The FX systems architecture is a harbinger of the likely futuredirection of mainstream enterprise servers.”– Forrester research18 of YDell - Internal Use - ConfidentialFD332Half-width 3x per FX216x 2.5” devices

CAN MY SERVER PLATFORMREALLYHELPME INNOVATE?19Dell - Internal Use - Confidential

Key innovations to accelerate workloadsUse Flash to feed data to I/O starved applicationsHybrid storage: capacity and performanceWith flash-dense configurations, move data closer tocompute, eliminate bottlenecks, and deliver up 10.5x fasteronline transactions.Your people aren’t waiting on information, they’re actingon it.Combine both ultra-dense low latency SSDs and high capacityhard drives to increase performance by up to 11X while deliveringthe capacity for triple the users.More efficient disk utilization with SDSTurbocharged performance with cachingSDS-optimized controllers. Expandable high performancenetworking. Double the storage throughput.Reap the efficiencies of software defined storage.20 of YDell - Internal Use - ConfidentialDeliver greater usage for every inch of your datacenter.Application acceleration delivering extraordinary applicationperformance, scalability and data integrity.Greater rewards should not have to come with greater risk.

The future of Office IT - PowerEdge VRTX21 of YCurrent environmentPowerEdge VRTXComplex, Inefficient, RigidSimple, Efficient, VersatileDell - Internal Use - Confidential

Maximizing enterprise application performance, v39XAccelerate databaseperformance usingSAS SSD’s andSanDisk DAS Cacheover HDD’s8XPerformance using allSAS SSD’s vs HDD’s23%22 of YLess cost and 19%more performanceusing SAS SSD’s,HDD’s, San DiskDAS CacheDell - Internal Use - ConfidentialWorld record holderBW-EML benchmarkSD Tier 2 benchmark26%R930 over R920world record onSAP BW-EMLbenchmark22%Improvement overR920 on SAP SDbenchmark4XPerformanceincrease over R910and SQL 200842XPerformanceincrease on OLTPworkload usingExpress Flash NVMeSSD drives on R920

OpenManage innovationsEmbedded system management - iDRACiDRAC quick sync‘Zero touch’auto configurationiDRAC HTML5virtual consoleiDRAC directServer inventory,configuring, health statususing Android mobile deviceEliminates time-consumingmanual configuration andotherwise possible errorsVirtual console for secureremote management w/o theneed for Java plugins“at-the-box” servertroubleshooting via USBwith iDRAC GUIOOB agent freemonitoringAgent-free Real-timeRAID managementEasy restore‘At-the-box’configurationiDRAC8CPU, I/O, Memory usagemetrics w/o OS-based agents23 of YDell - Internal Use - Confidentialserver storage managementdirectly from iDRAC Service Tag iDRAC license BIOS, iDRAC &LOM settingsAutomatically restores HWsettings after a motherboardor part replacementComplete and easyconfiguration of server locallyvia an XML file

Open Manager Mobile24 of YDell - Internal Use - Confidential

REF: IDC Security Forecast- 2015PowerEdge securityPowerEdge 13Gserver platform threat mitigation12Secure patching ofsoftware3Protected firmwareupdates4Prevention againstserver tampering andidentity spoofingHardware accesscontrol5Servers are the foundation for enterprise security. First, theymust be secure and trusted, and they must connect with otherservers in a trusted manner by building a solid chain of trust.Second, all upgrades, changes, and maintenance made to themmust preserve this security and trust across its lifecycle25 of YDell - Internal Use - ConfidentialSecure server design development cycle

Making technology more accessibleDell gives organizations of any size the power to do moreCAPABILITYDeliversuperiorlong-termvalueMake thepowerfuleasy touseCOSTDrive outinefficiency26Dell - Internal Use - ConfidentialCOMPLEXITY

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