BTEC Higher Nationals Units - Pearson

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Pearson BTEC Higher Nationals in Hair and BeautyManagement Unit SpecificationContentsUnit 1:Management of Health, Safety and Security in the Salon 1Unit 2:Salon ManagementUnit 3:Sales Management in the Hair and Beauty Sector13Unit 4:Quality Management of Client Care in the Hair andBeauty Sector19Unit 5:Research Project27Unit 6:Project Design, Implementation and Evaluation31Unit 7:Manage the Creation of a Hairstyle Collection35Unit 8:Hair and Scalp Specialist Services41Unit 9:Advanced Epilation Techniques51Unit 10:Laser and Light Treatments for Skin Rejuvenation60Unit 11:Physical Activity, Lifestyle and Wellbeing68Unit 12:Human Health and Nutrition74Unit 13:Provide Indian Head Massage80Unit 14:Aromatherapy for Beauty Therapy92Unit 15:Reflexology for Beauty Therapy96Unit 16:Provide Spa Treatments102Unit 17:Monitor and Maintain Spa Area115Unit 18:Sport and Exercise Massage121Unit 19:Sport and Exercise Rehabilitation128Unit 20:Physiology of Ageing135Unit 21:Chemistry of Hair and Beauty Products1415

Unit 22:Analysis of Scientific Data and Information147Unit 23:Chemical Laboratory Techniques153Unit 24:Laboratory Management162Unit 25:Working with and Leading People170Unit 26:Human Resource Management176Unit 27:Managing Financial Resources and Decisions183Unit 28:Business Strategy189Unit 29:Public Relations (PR) in the Hair and Beauty Sector195Unit 30:Business Decision Making199Unit 31:Small Business Enterprise205Unit 32:Business Psychology211Unit 33:Personal and Professional Development217Unit 34:Employability Skills223Unit 35:Work-based Experience229

UNIT 1: MANAGEMENT OF HEALTH, SAFETY AND SECURITY IN THE SALONUnit 1:Management of Health, Safety andSecurity in the SalonUnit code:M/601/5347Level:4Credit value:8 AimThis is a preparation for work unit which is based on capability and knowledge. This unit is aboutthe implementation and management of health, safety and security practices in the salon, and isapplicable to the hair and beauty sector. Unit abstractThis unit gives learners the knowledge, understanding and skills required to manage health,safety and security practices in the salon environment.Learners will be introduced to the various health, safety and security practices in the salon,informed by current and relevant legislation and codes of practice. Learners will learn how toconduct risk assessments, evaluating the effectiveness of practices in the salon and the riskassessment itself. Learners will have the chance to recommend and implement modifications topractices in the salon.Learners will also be given the opportunity to manage health, safety and security practices in thesalon. They will also evaluate staff’s compliance with health, safety and security practices,managing improvements.This unit gives learners a solid understanding of the importance of health, safety and securitypractices, compliance with legislation and regulations and regular evaluation of practices in thesalon. Learning outcomesOn successful completion of this unit a learner will:1Be able to implement health, safety and security practices in the salon2Be able to manage health, safety and security practices in the salon.9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 20171

UNIT 1: MANAGEMENT OF HEALTH, SAFETY AND SECURITY IN THE SALONUnit content1Be able to implement health, safety and security practices in the salonHealth, safety and security practices: current and relevant legislation eg Health and Safety atWork Act 1974; Control of Substances Hazardous to Health (COSHH); Reporting of Injuries,Diseases and Dangerous Occurrences Regulations (RIDDOR); codes of practice relevant tothe salon eg waxing services, nail services; security practices (buildings, equipment,client/staff possessions, stock, cash and equivalents, client data)Risk assessment: of health, safety and security practices (effectiveness of practices);recommendations and justification for modifications to existing practices; implementing newpractices; reliability and effectiveness of risk assessment; importance of practices egcompliance with current and relevant legislation, ensuring health and safety of staff/clients2Be able to manage health, safety and security practices in the salonManagement of compliance with health, safety and security practices: staff/salon’scompliance with practices; improvements to increase compliance; importance of compliancewith legislation and regulations eg legal requirements and to reduce risk of negligence; waysof managing improvements to increase compliance eg supervision, monitoring, training staff;importance of regularly evaluating practices in the salon eg maintaining standards,identifying new risks/hazards29781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 1: MANAGEMENT OF HEALTH, SAFETY AND SECURITY IN THE SALONLearning outcomes and assessment criteriaLearning outcomesAssessment criteria for passOn successful completion ofthis unit a learner will:The learner can:LO1 Be able to implement health,safety and security practicesin the salon1.1 conduct a risk assessment of health, safety and securitypractices1.2 conduct an assessment of the effectiveness of health,safety and security practices1.3 recommend modifications to existing health, safety andsecurity practices1.4 implement new health, safety and security practicesbased on outcomes of the assessments1.5 evaluate the reliability and effectiveness of a riskassessment1.6 analyse the importance of health, safety and securitypractices1.7 justify proposals and recommendations for health,safety and security practicesLO2 Be able to manage health,safety and securitypractices in the salon2.1 evaluate compliance with newly implemented andexisting health, safety and security practices2.2 manage improvements to increase compliance withhealth, safety and security practices2.3 explain the importance of compliance with legislationand regulations relating to health, safety and securitypractices2.4 describe how to manage improvements to increasecompliance with health, safety and security practices2.5 explain the importance of regularly evaluating health,safety and security practices in the salon9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 20173

UNIT 1: MANAGEMENT OF HEALTH, SAFETY AND SECURITY IN THE SALONGuidanceLinksIt is strongly recommended that tutors deliver this unit first in the course, to ensure learners havea firm understanding of health, safety and security practices in the salon. This unit has links tothe following units: Unit 2: Salon Management Unit 4: Quality Management of Client Care in the Hair and Beauty Sector Unit 35: Work-based Experience.This unit has links to the NOS in Hairdressing and Beauty Therapy, G22: Monitor procedures tosafely control work operations.Essential requirementsDeliveryThis unit should be delivered in a Realistic Learning Environment (RLE), see Annexe F. Theword ‘client’ can relate to friends and peers and does not mean that treatments have to becarried out on paying clients or within commercial timescales.This unit should be contextualised to the industry within the hair and beauty sector in whichlearners are specialising, for example beauty therapy or hairdressing. Learners should be taughtcurrent and relevant legislation relating to health, safety and security practices. Tutors shoulddeliver the unit content in the order suitable for their learners’ needs, and tutors do not have todeliver it in the order of the specification.Learners should be given the opportunity of supervising the work of others in the RLE/salon, forexample lower-Level: learners or junior members of staff, to give them first-hand experience ofmanaging health, safety and security practices.AssessmentCriteria 1.4 and 2.2 should be assessed through practical observation, evidenced by a signedwitness testimony.ResourcesLearners must have access to a Realistic Learning Environment as outlined in Annexe F.Employer engagement and vocational contextsWork experience in a salon or spa environment would greatly enhance delivery and enablelearners to use and develop their management skills.49781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 2: SALON MANAGEMENTUnit 2:Salon ManagementUnit code:K/601/4469Level:4Credit value:10 AimThis is a preparation for work unit which is based on capability and knowledge. This unitprovides the learner with the opportunity to plan the management of products and services in thesalon, and develop salon management skills, taking into consideration a wide context ofproducts, services and workplace practices. Unit abstractThe unit provides an opportunity to research and analyse different approaches to salonmanagement and how they can contribute to successful business operations. The unit developsevaluative and analytical skills within the wider context of products and services. Learners willplan the management of products and services in the salon. This will include producing a planwith operational objectives, analysing data for management planning, devising and implementingsalon requirements for staff and monitoring working practices. Learners will also study theimportance of maintaining and increasing salon revenue and will plan methods of achieving thisin a hair and beauty business.The unit also enables learners to put this theory into practice, initially by examining their ownpotential as future managers and evaluating their own management skills, styles and methods ofcommunication with staff. Learners will have the opportunity to demonstrate their managementpotential by carrying out management duties within the hair and beauty sector. They will need tomanage the salon in a professional manner and implement health and safety working practiceswith clear recommendations for improvement across the business.This may be linked to one of the practical units within the programme, where management skillscan be demonstrated within the Realistic Learning Environment. Learning outcomesOn successful completion of this unit a learner will:1Be able to plan the management of products and services in the salon2Be able to undertake salon management duties.9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 20175

UNIT 2: SALON MANAGEMENTUnit content1Be able to plan the management of products and services in the salonOperational objectives: resource availability; quality control; product and service design, staffLevel: s and allocation eg methods of allocation; work schedules; health and safety;equipment; importance of planning operational objectivesData for use in management planning: management planning (short, medium, long term);revenue and turnover; staff targets; premises costs; product costs; how data is used inmanagement planningSalon requirements for staff: personal (appearance, uniform, conduct); preparation of client(consultation techniques, for treatment, client care); preparation of work area (set-up oftreatment area, cleaning and hygiene requirements); hospitality (meeting and greeting,offering refreshment, ensuring comfort)Monitoring working practices: documentation (salon brochures/price lists, record cards,consultation sheets, recording data); consultation techniques (methods, procedure,suitability, client objectives); services (staff effectiveness, treatments, customer care, retail,client bookings); advertising and marketing (public relations, advertising success and costs);criteria for review of consultations, services and client records eg spot checks, discussions,appraisals, observationsMethods of stock control, maintenance and replacement: consumable and non-consumableproducts; capital equipment; stock control; stock records and inventories; order procedures;security; use of IT; risk assessment; health and safety; maintenance, repair andreplacement of tools, equipment and facilities; repair and replacement logistics; stock Level:s, tools, equipment and facilities in relation to clienteleMethods of maintaining and increasing salon revenue: advertising; customer service; selling;promotion; setting sales targets; cutting down unnecessary costs or overheads2Be able to undertake salon management dutiesManaging salon: aims; objectives; targets; learning programme/activities; action plan; timemanagement; work scheduling; SMART objectives; delegation; decision making; problemsolving; staff motivation and incentives (motivational theories); value awareness; conflictmanagement; giving and receiving feedback; influencing skills; self-confidence; positivethinking; communication; presentation; team building; mentoring; counselling; coaching;facilitation; learning cycle; learning styles; action learning sets; management learningcontracts; learning log; review/achievement dates; professionalismHealth and safety working practices: clear guidelines for staff and visitors; clear instructionalsignage; salon health and safety policy; leading by example; keeping staff and clients safe;regular safety drills and risk assessments; named personnel for health and safety matters;appropriate insurance (public liability, buildings and contents); current and relevantlegislation and regulations eg Health and Safety at Work Act, Codes of Practice; factors thatmust be considered when implementing health and safety working practices eg legislativeand regulatory requirements69781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 2: SALON MANAGEMENTWorkforce planning: assessing needs of the organisation; human resource planning;ensuring suitable access to specialist, supervisory, trainee and general staff eg reception,administrative, cleaning, maintenanceImprovement of working practices: clear recommendations; identification of organisation’sand staff’s strengths and weaknesses eg staff suggestions, client surveys; acting onfeedback; target setting; clear improvement plans with milestones and timelines; importanceof clear recommendations for improvement of workplace practicesManagement and communication style: management/leadership styles; skills audit(management, leadership, practical and technical); communication skills eg open, clear,aggressive, passive, assertive, passive-aggressive, positive, negative, posture and bodylanguage; personal skills (interpersonal, motivational, communication skills); organising andplanning skills; strengths and weaknesses analysisRole of appraisal and management schemes: role of appraisal eg improvement, jobsatisfaction, positive employee relations; role of management schemes eg smooth runningof organisation, improvement, increased revenue, increased staff productivityWorking relationships: factors that affect working relationships (lines of authority, role andresponsibilities of employees, objectives, team working and building, fairness andconsideration to others, equality within the same role)Employment: contractual obligations of organisation and employee; contract of employment;how legislation affects employment in the salon; subcontractor employment (factors toconsider); tax; working rights; insurance9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 20177

UNIT 2: SALON MANAGEMENTLearning outcomes and assessment criteriaLearning outcomesAssessment criteria for passOn successful completion ofthis unit a learner will:The learner can:LO1 Be able to plan themanagement of productsand services in the salon1.1 produce a plan with operational objectives for themanagement of products and services1.2 analyse data for use in management planning1.3 allocate staff to meet operational objectives1.4 devise and implement salon requirements for staff toprepare themselves, the client and work area forservice(s)1.5 monitor working practices by reviewing different clientconsultations, services and client records1.6 evaluate methods of stock control, maintenance andreplacement1.7 evaluate stock Level: s, tools, equipment and facilitieswith regard to the salon’s clientele1.8 plan methods of maintaining and increasing salonrevenue1.9 explain the importance of planning operationalobjectives to manage products and services1.10 explain how data is used in management planning1.11 explain how to allocate staff to meet operationalobjectives1.12 describe the salon requirements for staff to preparethemselves, the client and work area for service(s)1.13 outline the criteria by which client consultations,services and client records are reviewed1.14 explain how to maintain stock Level: s, tools,equipment and facilities in a salon1.15 explain how to maintain and increase salon revenue89781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 2: SALON MANAGEMENTLearning outcomesAssessment criteria for passOn successful completion ofthis unit a learner will:The learner can:LO2 Be able to undertake salonmanagement duties2.1 manage the salon in a professional manner2.2 implement health and safety working practices in linewith relevant legislation2.3 use workforce planning to assess employeerequirements2.4 provide clear recommendations for the improvement ofworking practices2.5 evaluate own communication and management style2.6 describe factors that must be considered whenimplementing health and safety working practices2.7 explain the role of appraisal and managementschemes within the organisation2.8 describe the factors that influence workingrelationships, including lines of authority, role andresponsibilities of employees, objectives associatedwith working relationships2.9 evaluate the importance of providing clearrecommendations for the improvement of workplacepractices2.10 describe contractual regulations of employment andhow legislation affects employment in the salon2.11 assess factors to be considered when employingsubcontractors9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 20179

UNIT 2: SALON MANAGEMENTGuidanceLinksThis unit has particular links with: Unit 1: Management of Health, Safety and Security in the Salon Unit 3: Sales Management in the Hair and Beauty Sector Unit 4: Quality Management of Client Care in the Hair and Beauty Sector Unit 24: Laboratory Management Unit 25: Working with and Leading People Unit 26: Human Resource Management Unit 28: Business Strategy Unit 30: Business Decision Making Unit 31: Small Business EnterpriseEssential requirementsDeliveryThis unit should be delivered in a Realistic Learning Environment (RLE), see Annexe F. Theword ‘client’ can be related to friends and peers and does not mean that treatments have to becarried out on paying clients or within commercial timescales.Learners should be taught current and relevant legislation relating to salon management. Tutorsshould deliver the unit content in the order suitable for their learners’ needs, and tutors do nothave to deliver it in the order of the specification.Learners should be given the opportunity of supervising the work of others in the RLE/salon, forexample lower-Level: learners or junior members of staff, to give them first-hand experience ofmanagement in the salon environment.AssessmentCriteria 1.4, 1.5, 2.1 and 2.2 should be assessed through practical observation, evidenced by asigned witness testimony.A variety of assessment activities may be used to measure achievement of the criteria.Understanding of theoretical aspects of the unit should be evidenced by means of assignments,projects, case studies and directed tasks relevant to the hair and beauty sector.ResourcesLearners must have access to a Realistic Learning Environment as outlined in Annexe F.109781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 2: SALON MANAGEMENTEmployer engagement and vocational contextsInput by specialists from the hair and beauty sector may help learners understand managementand give them an insight into day-to-day salon activities. Work experience in a salon or spaenvironment would greatly enhance delivery, and enable learners to use and develop theirmanagement skills.9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 201711

129781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORUnit 3:Sales Management in the Hair andBeauty SectorUnit code:D/601/4467Level:4Credit value:9 AimThis is a preparation for work unit which is based on capability and knowledge. This unit is aboutsales management in the hair and beauty sector, including how to improve the selling skills ofemployees and the number of sales within businesses in the hair and beauty sector. Unit abstractThis unit enables learners to evaluate and improve the selling skills of employees, leading toimproved sales and revenue in a hair and beauty-related business. Selling is such an integralpart of any salon or hair and beauty-related business, greatly affecting the potential success orfailure of a business venture. Successful selling requires diverse skills and techniques, whilstproduct and treatment knowledge is essential for achieving high sales and building trust withcustomers.This unit not only highlights the importance of negotiation and persuasion, but also of integritywhen managing client care during the selling process. Negotiation skills are extremely importantwhen selling and learners will evaluate the impact it has on the selling process. Learners willstudy ethical and legal requirements when selling products and treatments. They will conduct acompetitor analysis to ascertain the strengths and weaknesses of current and potentialcompetitors in the hair and beauty sector. Learners will also investigate when, why, how andwhere customers buy or do not buy products and treatments and research the impact this hason selling.This unit also equips learners with the understanding and skills to produce sales targets, basedon their sales forecasts, which will enable them to develop successful sales strategies in a hairand beauty-related business. Learners will also evaluate methods of training staff to improvetheir sales. Learning outcomesOn successful completion of this unit a learner will:1Be able to evaluate how to improve the selling skills of employees in the hair and beautysector2Be able to evaluate how to improve sales within businesses in the hair and beauty sector.9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 201713

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORUnit content1Be able to evaluate how to improve the selling skills of employees in the hair andbeauty sectorSelling situations and opportunities: situations eg hair/beauty salon, health spa, beautycounters, exhibitions and trade fairs; opportunities eg as part of professionalrecommendation or aftercare advice, when customer is viewing a retail displaySales techniques and skills: techniques (outlining features, advantages, benefits sellingFABS personal selling, link selling, direct selling, internet selling, consultative selling, needsbased selling, relationship selling, persuasive selling, price-based selling); skills (product andtreatment knowledge, communication, client care, persuasion, negotiation, customer andcompetitor intelligence, managing clients when selling); selection of sales techniques toappropriately match sales purpose and situation eg taking account of consumer behaviourand influencesCommunication: forms eg verbal, non-verbal, written, oral; role and importance ofcommunication when selling; model of communication process; appropriate communicationtechniques to match sales purpose and situationTechniques and strategies to improve sales skills and performance: techniques andstrategies (training, incentives, using customer care as a means of adding value andinfluencing purchase/repeat purchase behaviour, providing client care following a sale)Ethical and legal requirements: professional ethics; current and relevant legislation eg Saleof Goods Act 1979, Trade Descriptions Act 1968, Customer Protection, Consumer CreditAct 2006, Data Protection Act 1998, product/service liability; ethical governance (fairness,equality, support diversity, clear ethical policies, procedures and systems for the business,clear guidance given to staff on legal and ethical requirements)2Be able to evaluate how to improve sales within businesses in the hair and beautysectorConsumer behaviour: target demographic market and typical behaviour; models ofbehaviour; decision-making process; push-pull effect; buying stimuli; buying signals; impactof consumer behaviour on selling; importance of knowing target clients and typical consumerbehaviourCompetitor analysis: market/product profiles of the competition; brand; market share;characteristics of the competition; market innovator/follower; objectives of the competition;strategies of the competition; strengths and weakness of competition; future behaviour ofthe competition and their strategic intent; analysis of relevant dataSales strategy: sales forecast (quantitative, qualitative techniques); use of sales forecast egplan investments, launch new products, decide when to close or withdraw products orservices; sales targets based on sales forecast; importance of producing sales targets egincrease/maintain revenue, monitor and measure success149781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORTraining methods to improve selling: induction; ongoing training/CPD; training programmeseg use of simulation and role play, confidence building; sales manual; improvingproduct/service knowledge of staff; staff observation/shadowing of others; manufacturer’straining; how training methods can be used to improve salesWays to create competitiveness within the business: setting sales targets;incentives/rewards for staff eg bonuses; ‘employee of the month’ schemes; promotion of topsales staff9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 201715

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORLearning outcomes and assessment criteriaLearning outcomesAssessment criteria for passOn successful completion ofthis unit a learner will:The learner can:LO1 Be able to evaluate how toimprove the selling skills ofemployees in the hair andbeauty sector1.1review the ability to identify selling situations andopportunities1.2review the selection and use of sales andcommunication techniques as appropriate during asales interaction1.3evaluate the use of different sales and communicationtechniques1.4evaluate the use of negotiation skills1.5evaluate the use of client care skills following a sale1.6explain how to select the most appropriate salestechniques for the situation1.7explain the importance of having product/treatmentknowledge when selling1.8suggest techniques and strategies to improve salesskills and performance1.9analyse the importance of managing clients whenselling1.10 explain how negotiation skills can affect a salesinteraction1.11 explain the importance of providing client carefollowing a sale1.12 explain the ethical and legal requirements when selling169781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 2017

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORLearning outcomesAssessment criteria for passOn successful completion ofthis unit a learner will:The learner can:LO2 Be able to evaluate how toimprove sales withinbusinesses in the hair andbeauty sector2.1investigate consumer behaviour and the impact thishas on selling2.2conduct a competitor analysis2.3produce a sales forecast2.4produce sales targets based on the sales forecast2.5evaluate training methods used to improve selling2.6analyse the importance of knowing the target clientsand their typical consumer behaviour2.7investigate ways to create competitiveness within thebusiness2.8evaluate the use of sales forecasts2.9explain the importance of producing sales targets2.10 explain how training methods can be used to improvesales9781446955079 – Pearson BTEC Levels 4 and 5 Higher Nationals specificationin Hair and Beauty Management Issue 2 – November 2017 Pearson Education Ltd 201717

UNIT 3: SALES MANAGEMENT IN THE HAIR AND BEAUTY SECTORGuidanceLinksThis unit has particular links with: Unit 4: Quality Management of Client Care in the Hair and Beauty Sector Unit 28: Business Strategy Unit 29: Public Relations (PR) in the Hair and Beauty Sector.Essential requirementsDeliveryThis unit should be delivered in a Realistic Learning Environment (RLE), see Annexe F. Theword ‘client’ can be related to friends and peers and does not mean that treatments have to becarried out on paying clients or wi

Unit 28: Business Strategy 189 Unit 29: Public Relations (PR) in the Hair and Beauty Sector 195 Unit 30: Business Decision Making 199 Unit 31: Small Business Enterprise 205 Unit 32: Business Psychology 211 Unit 33: Personal and Professional Development 217 Unit 34: Em

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