99signals Link Building With Infographics

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www.99signals.comLinkBuildingwithInfographicsHow to Get High QualityBacklinks with Infographics(and Boost Your SEO)

rofediuGgnidliLink BuInfographicsInfographics continue to be insanely popular.In 2012, the hashtag #infographic was shared 56,765 times onTwitter. A few experts back then believed it was just a fad whichwould self-destruct in a couple of years.Fast forward to today, infographics are more popular andstronger than ever.According to HubSpot, infographics are liked and shared onsocial media 3x more than other any other type of content.

There is a reason why this is the case.Eye-tracking studies have shown internet readers pay closeattention to information-carrying images. And according toSearch Engine Journal, an infographic is 30 times more likely tobe read than a text article.And, if you need more convincing, check out this article by SEJwhich makes a compelling argument for inclusion of infographicsand why they deliver great results for businesses.Infographics are the perfect combination of visuals and text.Most infographics are visually appealing, often containinginteresting information about a certain topic that audience caneasily skim through.More importantly, good infographics have the ability to makeyour content go viral, generate tons of high-quality backlinks,and improve your site's overall SEO.Infographics that go viral have these 3 elements in common:Amazing design. First and foremost, infographics that go viralare visually-appealing and are professionally designed.Well-researched statistics. A good infographic, in most cases,contains interesting statistics or facts on a given topic.Promotion and outreach. The above two elements are mostlyuseless if the infographic is not promoted well. Therefore,social media promotion and email outreach are just asimportant in order to make your infographic go viral.

In this article, I'll show you how you can easily design aninfographic on your own, promote that infographic effectively,and generate tons of high-quality backlinks for that infographic.Ready? Let's get started!

Designing Your First InfographicBefore finalizing on a topic for your infographic, it's important todo some keyword research and find out what topics are trendingin your niche.For instance.If you're running a blog on meditation, then you can start bydoing a Google image search on "meditation infographics" to seewhat kind of infographics already exist.Or.You could use Buzzsumo to discover some of the infographicsthat have gone viral on social media.Just type in the keywords 'meditation infographic' in the searchbar and check out the infographics that have gone viral in thepast year. Pay special attention to 'Pinterest shares' becausethis is where the infographics are most popular.

And finally, you can use Pinterest itself to find interesting andtrending infographics.Check out the stats (total number of pins) of these infographicsto gauge their popularity.

With the above three methods, you'll find tons of infographicsthat are engaging and popular on social media.Open a spreadsheet and note down each of the topics you findinteresting. List down at least 10 topics that you think you candesign an infographic on.Once you find zero-in on a topic you can design an infographicon, it's time to start creating your own version of it.But remember.There's no point wasting your time creating an infographic that isnot as good as the original one. Your aim here is to create aninfographic that is better in every way possible - better design,better information, and more interesting.Bonus Tip: Need some more inspiration? Check out these top100 best infographics, a list curated by Creative Bloq.How to Design a Good InfographicNot all infographics are created equal.

If you want your infographic to go viral and get tons ofauthoritative backlinks, you've got to spend considerableamount of time designing an infographic that is share-worthy!While there are several sites which can now help you designyour first infographic, I recommend these 3 resources:1. Canva - Canva has tons of free infographic designs to choosefrom and almost each one of them is professionally designed.2. Piktochart - You can create high-quality infographics usingPiktochart's easy-to-use infographic maker.While you may have to upgrade to one of their paid plans to getaccess to premium infographic templates, the free plan offers afew decent templates you can start with to familiarize yourselfwith the tool.

3. Fiverr - Want to outsource the design of your infographic?Fiverr is your best bet!Fiverr has many designers who can help you design a goodinfographic. While you can get a decent infographic designed for 5, you may have to spend a little more to get a high-qualityinfographic.If you've a bigger budget, you can also reach out to designers via

sites such as Upwork, Guru, or Growth Geeks.Promoting Your Infographic (andGenerating High-Quality Backlinks)Stand-alone infographics rarely perform well in search engines.Therefore, spend some time creating good, engaging contentwith your infographic. This will increase the chances of yourarticle being noticed by search engines and help you rank higherin SERPs.You can either have the infographic at the start of the article orat the end.Once your infographic is published, it's time to promote it.Follow these steps below:Step 1. Make Your Infographic EasilyShareable with Sumo's Image Sharer PluginIt goes without saying that your visitors should be able to shareyour infographic on social media easily.I recommend you install Image Sharer plugin by Sumo . With thisfree WordPress plugin, when someone moves their curser overthe infographic, they'll be shown social media sharing buttons, asshown in the screenshot below, making it super easy for them toshare your infographics with their network.

Step 2. Generate an Embed Code for yourInfographicBy generating an embed code for your infographic, you make iteasier for others to share and embed your infographic onto theirown site.You can do this by using Siege Media's Embed Code Generator.

But here's the best part.Every time someone includes your infographic in their content,you get an attribution. And just like that, you get a high-qualitybacklink.Step 3. Submit your Infographic to InfographicSubmission SitesThere are tons of infographic submission sites where you cansubmit your infographic for free.Here’s a list of sites that allow you to submit your infographicsfor free:Visual.ly (DA – 83)InfographicBee (DA – 15)Infographaholic (DA – 21)Cool Infographics (DA – 61)NerdGraph (DA – 38)Infographic Journal (DA – 44)

Submit Infographics (DA – 45)Only Infographic (DA – 27)Pure Infographics (DA – 28)Step 4. Promote Your Infographic on RedditInfographics are quite popular on Reddit. There is even asubreddit dedicated to infographics with 60,000 members. Youcan share your infographic here and get tons of upvotes.You can find other smaller infographic-dedicated subreddits aswell. Just make sure you read the submission guidelines of eachsubreddit before sharing your infographic.Pro Tip: Check out these 25 best marketing subreddits whereyou can promote your infographics other marketing content.Step 5. Try the Guestographic Link BuildingMethodThe guestographic link building method, spearheaded by Brian

Dean, is one of the most popular and scalable white hat linkbuilding methods at the moment.To learn this method fully, I'd urge you to check out this articleby Brian Dean.In short, the guestographic link building method goes somethinglike this:Publish a high-quality infographicFind other interesting sites that write on the same topicSend them your infographicOffer them unique contentGet your contextual backlinksYou can use a tool like Ninja Outreach to find influencers in yourniche. Once you have a list of people you can reach out to, sendthem an email using the script below:Subject: New Infographic on (TOPIC)Hi (NAME),I was checking some articles on (TOPIC) today when I cameacross your article: (ARTICLE TITLE).Excellent stuff!Actually, I just designed an infographic on (TOPIC). As someonewho shares common interest about (TOPIC), I thought you mightlike to check it.Let me know if you'd like to check it out and give your feedback.Thanks, (YOUR NAME)

When people reply to your email showing interest, you share theinfographic with them and offer to write a short 150-300 wordintroduction if they are willing to share the infographic on theirsite.Once again, a shoutout to Brian Dean for sharing this excellentlink building tactic.Over to YouLink building is one of the most challenging aspects of SEO.Well-designed, informative infographics can help you get aboatload of backlinks, helping you rank high in search enginerankings. Just follow the steps outlined in this article to createand promote a killer infographic.It's totally worth the time and effort!

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sites such as Upwork, Guru, or Growth Geeks. Promoting Your Infographic (and Generating High-Quality Backlinks) Stand-alone infographics rarely perform well in search engines. Therefore, spend some time creating good, engaging content with

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More importantly, good infographics have the ability to make your content go viral, generate tons of high-quality backlinks , and improve your site's overall SEO. Infographics that go viral have these 3 elements in common: Amazing design. First and foremost, infographics that

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