2016 Sponsorship Opportunities - BIA Advisory Services

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DEC. 5-7, 2016xBOSTON2016Sponsorship Opportunities1

Connects You to the AudienceOver 400 decision makersattend this premier event everyyear. More than half of theattendees have titles at VP andabove and they attend looking forC-Suite, VP, SVP,EVP, DirectorsAll attending tolearn and developnew partnershipswww.biakelsey.com/next2016new topics, new formats and new ways for you to meetattendees. Located at the Royale, a 1918 opera house in theepicenter of downtown Boston, this hip, 33,000-square-footvenue is rich in history and charm. We’ll transform it intothe coolest conference space you’ve seen with plenty ofopportunities for attendees to interact with your company.125 40 Publishers, Brands, Agencies, TechDevelopers, Investors, InfluencersSpending 2 days seekingpartnerships to help them preparefor the future.The most insightful visionaries andpractitioners from across the localadvertising and marketing landscapewill motivate the audience to findsolutions to take them into the future.SPEAKERSAUDIENCE400 COMPANIESsolutions from providers like you.This year’s BIA/Kelsey NEXT conference will be like no other –2

Connects You to the Audience#BIAKNEXTCallAction co @ callactioncoThanks to everyone at@BIAKelsey for anotheramazing event filled w/amazing people. #BIAKNEXTMancuso Media, LLC @Mancuso MediaLearning from the #marketingindustry's best at #BIAKNEXTwww.biakelsey.com/next2016Chris Sullens @ ChrisSullensGreat conference @BIAKelsey#BIAKNEXT. Thanks for helping@Work Wave provide ourperspective on #OnDemandAndy McMahon @ dciandyA good conference leaves you exhausted.Boy, I'm exhausted #BIAKNEXT3

Sponsor BenefitsPromote your brand.We offer unique ways to engage with prospects – traditional sponsorships likemeals, sessions, stage and over a dozen new sponsorship options this year.Meet new prospects.The best way to connect with prospects is face to face – yourBIA/Kelsey NEXT sponsorship includes the opportunity tomingle with attendees in small groups and one on one.Embrace the ‘Royale’ treatment.We specifically selected the Royale Boston for BIA/Kelsey NEXT for the very uniqueengagement opportunities it offers. Prepare to be energized by all the ways your brandcan be showcased throughout this modern open venue with a soul of traditional elegance.Support the BIA/Kelsey community.Our reputation has created a unique community of the best and brightest inthe industry. Associating your company with our brand sets you apart fromyour competition and provides a special entrée into our community.www.biakelsey.com/next20164

Sponsorship Levels & OptionsPREMIUMSPOTLIGHTACCESS 7.5K-10K 4K-7K 3K 13K- 20KCHOOSE FROM:CHOOSE FROM:CHOOSE FROM:CHOOSE FROM:RegistrationBreakfastVIP SkyboxCase StudyDessert TableRefreshment BreakStage PlantsCharging StationMorning WorkoutWristbandsEvent HostEvent WelcomeExhibit StationSession SponsorMorning 1:1Interview BackdropPhoto GalleryPhoto ContestPhoto BoothProjected LogoT-ShirtsWater BottlesSpecialty Cocktail BarRed CarpetCollateralPLATINUMPLUSAfter-Hours PartyTake-Aways ReportClubhouse LoungeConference WiFiNetworking LunchMain Stagewww.biakelsey.com/next2016GiveawaysSurprise & DelightHotel Room Key5

Sponsorship lusion on conferencewebsite with link backto your site Highlighted in conferencemarketing communications Full 8 ½ x 11½ Page¼ Page8521 13K- 20K 7.5K- 10K 4K- 7K 3KFEATURESLogo on big screenand sponsor bannersat the conferencePromotional tools (socialposts, banner ads,registration discount code)Announcement ofsponsorship via social mediaBag insertExhibit station /table top displayElectronic attendeelist in advanceDisplay ad inconference programConference pass(es),each worth 995Pricewww.biakelsey.com/next20166

New This YearWe’ve created adozen new ways toconnect with this powerful audience:VIP SKYBOX 8,500The Royale Boston offers a unique opportunity to give your prospects and customersthe VIP treatment as a Skybox sponsor. Your branded balcony allows you to meetpartners, demo products and sip cocktails with a bird’s eye view of all the BIA/KelseyNEXT action.WELCOME/VENUE ENTRANCE 7,500Be the first impression – as participants enter the Royale Boston to start their NEXTexperience, they won’t be able to miss your branding in “lights” or electronicmessaging on welcome monitors.MORNING WORKOUT 7,500We’ll host a 30-minute workout for all fitness levels each morning of the conference.Your support showcases your commitment to corporate health and wellness and willbe highly visible. Sponsorship includes a giveaway to all participants.www.biakelsey.com/next20167

New This YearGIVEAWAYS 3,000Everyone loves to win – we’ll shake it up every day with drawings for fun prizes.Sponsorship includes on-screen messaging, prize presentation to winner and inclusionin all prize messaging.MORNING 1:1 5,000Attendees tell us every year they want time with speakers – so we’ll start each morningwith individual and small group time with speakers. This popular session will besponsored and include branding on agenda, on-screen messaging and signage.INTERVIEW BACKDROP 5,000Everyone wants to tell their story so we’ll host a video interview station to talkinformally with attendees, sponsors and vendors the backdrop will be sponsored andbe seen across the BIA/Kelsey website and social media and shared by attendees.EVENT HOST 8,500The BIA/Kelsey NEXT conference has a new personality and this host will be the mostvisible person at the event. On stage between sessions, hosting sub events like theworkout and lunches, engaged across all social platforms and mingling with attendeesthroughout the conference. Sponsorship will include on-stage branding, wearablebranding on the host and inclusion on event agenda.www.biakelsey.com/next20168

New This YearSPECIALITY COCKTAIL BAR 7,000You’ll be the toast of BIA/Kelsey NEXT as the host of a specialty cocktail bar duringone of our evening receptions. Select cocktails, beer or wine for your bar and createa signature drink in your name. Sponsorship includes branded cocktail napkins.PHOTO CONTEST 5,000A sponsored social photo contest will showcase the event, attendees, activities etc.Lots of on-site promotion is included in this sponsorship including the award for thecontest winner.PHOTO BOOTH 7,000A fun activity for everyone at the conference, the booth will include props and funideas for photo taking. Photos will be branded with sponsor’s logo and signage andon-stage messaging is included.SURPRISE AND DELIGHT 5,000We’re shaking it up and will provide unexpected “treats” throughout the conference.When attendees least expect it snacks, music, guests will appear and provide aunique experience branded with sponsor logo and messaging. A great way to catchthe attention of attendees in a non-traditional way.www.biakelsey.com/next20169

New This YearWRISTBANDS 8,500Every attendee will need a wristband to enter the second floor entertainment area –your brand can be included and visible to every attendee. Sponsorship includes dailyon-stage messaging as well as signage at registration area and entertainment area.TSHIRTS 7,000Conference-goers love free stuff and we’ll have some fun distributing shirts with a tshirt gun fired from stage into the audience. Plenty of on stage messaging, t-shirtbranding and signage are included in this opportunity.BOOK SPONSOR 3,000Attendees will have the opportunity to receive a book from two terrific authors:Catharine Hays, Future of Advertising, and Scott Brinker, Hacking Marketing.Sponsors of each book will be recognized via a custom label on the front of the book.Sure to be a crowd pleaser and an item that goes home with everyone.We have plenty of other new opportunities and we’d love tohear your ideas too! Let us know what works best for you!www.biakelsey.com/next201610

Join Us at a Truly Unique VenueDEC. 5-7, 2016xBOSTONwww.biakelsey.com/next2016

The Bottom Line: Unmatched ROI“Thanks for a third great conference as a sponsor withBIA/Kelsey. The investment was a great onebecause of the very high level of contactswe were able to make at your show! Thefirst two conferences we attended have already paid forthemselves many times over with the new relationships westarted with decision makers in large print, broadcast anddirectory companies. Looking forward to being back this yearand expanding our presence.”CRAIG WESTCOTTDirector, Business Development, LocalstarsBIA/Kelsey NEXT 2015 Sponsorwww.biakelsey.com/next201612

Contact UsNEXT m/next201613

solutions from providers like you. This year’s BIA/Kelsey NEXT conference will be like no other – new topics, new formats and new ways for you to meet attendees. Located at the Royale, a 1918 opera house in the epicenter of

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