Playbill: Who We Are - Manzo Media Group

Playbill:WhoWeAreEstablished in 1884, Playbill now servestheater in most major American cities. Itis a staple for the performing arts for overfour generations.Playbill is the connection between the performers and theaudience offering informative and up-to-date editorial vitaland specific for the particular performance.Playbill delivers to your targeted market through anunparalleled connection with performing arts patrons. Fromthe moment they sit down until they leave with theirPlaybill in hand, the publication is an intricate and essentialpart of their evening.Playbill readers are affluent and educated. This highlysought-after market has proven to have exciting, active andinvolved lifestyles. This gives advertisers an opportunity toreach the most targeted audience in town.Michel Manzo - 610-527-7047mmanzo@playbill.com

Playbill:VenuesPlaybill is present in the most prestigious venues in each market.The audience you want to reach attends the Playbill performing artsvenues including:VENUES SERVEDNEW YORKWESTNEW ENGLANDBroadway Theatres:Los Angeles: Henry Fonda Theatre,Pantages Theatre, Wilshire Theatre,Brentwood Theatre, Wadsworth TheatreSan Diego: Playgoers Series:Civic TheaterSan Francisco: The San FranciscoSymphony, Curran Theatre,Golden Gate Theatre, Orpheum TheatreTempe: Gammage AuditoriumLas Vegas: Venetian Hotel, Palazzo HotelThe Wang Center for the Performing Arts:The Wang Theatre and Shubert Theatre(including all performances of the BostonBallet and Boston Lyric Opera),The Colonial Theatre, The Wilbur Theatre,Opera House, The Charles Playhouse I & II,The Stuart Street PlayhouseAmbassador, American Airlines, Atkinson,Barrymore, Belasco, Beaumont, Booth,Broadhurst, Broadway, Circle in the Square,Cort, Freidman, Gershwin, Golden, Hayes,Hilton, Hirschfeld, Imperial, Jacobs, Kerr,Longacre, Lunt-Fontanne, Lyceum,Majestic, Marquis, Miller, Minskoff, MusicBox, Nederlander, New Amsterdam,O’Neill, Palace, Rodgers, Schoenfeld,Shubert, Simon, St. James, Studio 54,Wilson, Winter GardenOff-Broadway Theatres:Astor Place, Atlantic Theatre Company,Barrow, Cherry Lane, Classic StageCompany, Gramercy, Jane Street, Joyce,Laura Pels, Little Shubert, Lortel,Manhattan Ensemble, Manhattan TheatreClub, (City Center, Stage 1 and 2), MinettaLane, Newhouse, New World Stages (1-5),Orpheum, Playwrights Horizons(Mainstage), Public (Anspacher, LuEsther,Martinson, Newman, Delacorte), PrimaryStages, Second Stage, Signature TheatreCompany, Snapple Theater Center, SoHoPlayhouse, Theatre for a New Audience,Union Square, Village, Westside(Downstairs/Upstairs), Zipper FactorySOUTH CENTRALDallas:Dallas Symphony, Dallas Opera,Dallas Broadway Series:Contemporary Series The Majestic TheatreDallas Summer Musicals Fair Park Music HallHouston:Houston Ballet and The Nutcracker atthe Wortham CenterHouston Broadway Series: Hobby Centerfor the Performing Arts, Theatre Under TheStars, Alley TheatreSan Antonio: Broadway Series:Majestic TheatreNew Orleans: Mahalia Jackson TheatreSOUTHEASTCarnegie Hall:Stern Auditorium, Weill Recital Hall,Zankel Hall; New York City CenterLincoln Center:Alice Tully Hall, Avery Fisher Hall,David H. Koch Theater,Metropolitan Opera House,Lincoln Center CalendarMichel Manzo - 610-527-7047Miami: Miami City Ballet, New WorldSymphony, Adrienne Arsht Center forthe Performing ArtsBroadway Series: Jackie Gleason Theatre,Coconut Grove Playhouse, Adrienne ArshtCenterFt. Lauderdale: Broadway Series:Broward Center, Parker PlayhouseOrlando: Broadway Series: Carr CenterPalm Beach: Kravis CenterBirmingham, AL: Birmingham-JeffersonConvention ComplexMID-ATLANTICPhiladelphia: The Philadelphia Orchestra(Kimmel Center), Pennsylvania Ballet,Peter Nero and the Philly Pops(Kimmel Center), Mann Center for thePerforming Arts, Forrest Theatre,Walnut Street Theatre (Main Stage)Baltimore: Hippodrome PerformingArts CenterWashington, D.C.: The John F. KennedyCenter for the Performing Arts, NationalTheatre, Warner TheatreMID-WESTChicago: Bank of America Theatre,Ford-Oriental Theatre, Cadillac PalaceTheatre, Briar Street Theatre, Drury LaneTheatre (Oakbrook & Water Tower),Marriott Theatre, Second City, AuditoriumTheater, Goodman Theatre,Metropolis Theater, Paramount Theatre,Victory Gardens, Theatre at the CenterCincinnati: Broadway Series:Aronoff Center and Taft TheatresColumbus: Broadway Series:Ohio and Palace TheatresIndianapolis: Murat Theatre,Clowes TheatreMinneapolis: State Theatre and OrpheumTheatre, Pantages TheatreSt. Louis: St. Louis SymphonyBroadway Series: Fox Theatremmanzo@playbill.com

Playbill:Demographics-PatronsoftheArtsPLAYBILL IS A MUST READ Playbill is distributed personally bytheater staff. Prior to the performance, Playbill previewsthat night’s events. During the performance, Playbill guides youthrough concerts, operas, and shows. During intermission, Playbill enlightens youwith feature articles, performance information and quality advertising. After the show, Playbill is a specialkeepsake and resource to theperforming arts. Playbill offers an ala carte approachwhether a local, regional or nationaladvertising buy. 94% of readers take their Playbill home asa memento and remembrance of theperformance.For your next advertising decision, callMichel Manzo610-527-7047Playbill readers are well educatedand affluent.And feel the power of the performance!Reader Profile - Classical ArtsReader Profile - TheaterMale .44%Female .56%Median Age .49 yearsAttended College .89%Post Graduate Study .36% 150,000 Household Income .47%Average HHI . 217,085Average Net Worth . 1,280,524Professional /Managerial .57%Married .87%Any Children .43%Male .45%Female .55%Median Age .49 yearsAttended College.87%Post Graduate Study .30% 150,000 Household Income .46%Average HHI . 206,742Average Net Worth . 1,175,861Professional /Managerial .55%Married .87%Any Children .43%Source: 2009 Mendelsohn Affluent Survey, Heads of House,HHI 100,000 or moreMichel Manzo - 610-527-7047mmanzo@playbill.com

A Theatre Tradition Since 1884PHILADELPHIA 2010-2011 SEASONCurtainsIrving Berlin’sWhite ChristmasSeptember 7 October 24, 2010January 18 March 6, 2011November 9, 2010 January 9, 2011Book 1September 7 - October 5(4 weeks)Book 2October 6 - 24(3 weeks)AmadeusBook 1January 18 - February 8(3 weeks)Book 2February 9 - March 6(4 weeks)Book 1November 9 - December 7(4 weeks)Book 2December 8 - January 9(5 weeks)It’s 1959 and it looks like Robbin’ Hood of the Old Celebrate the holiday season with an all-new production of the Winner of a Tony Award for Best Play, the AcademyWest could be a Broadway smash, if it weren't for Broadway musical, White Christmas. See what happens whenAward for Best Film, and triumphant in recentthe supremely untalented leading lady. What's a a couple of song-and-dance men with romance in mind follow arevivals in London and on Broadway, Amadeusshow to do? But wait! News just in! The leading duo of beautiful singing sisters en route to their Christmas show weaves a confrontation between mediocrity and gelady is murdered during her opening night curtainat a Vermont lodge, which just happens to be owned by thenius into a tale of breathtaking dramatic power.call. Whodunit? Everyone’s a suspect.boys’ former army commander. Sparks fly and snow falls!Walnut Street TheatreThe 39 StepsMiss SaigonMarch 15 May 1, 2011Jersey BoysMay 17, July 17, 2011Book 1March 15 - April 5(3 weeks)Book 2April 6 - May 1(4 weeks)September 30 December 12, 2010Book 1May 17 - 31 (2 weeks)Book 2June 1 - 30 (4 weeks)Book 3July 1 - 17 (2 weeks)Mix a Hitchcock masterpiece with a juicy spynovel, add a dash of merry mayhem and you haveThe 39 Steps, a fast-paced mystery for anyonewho loves the magic of theatre!Walnut Street TheatreWalnut Street TheatreWalnut Street TheatreA classic love story is brought up-to-date in one ofthe most stunning theatrical spectacles of all time.In Miss Saigon, the creators of Les Misérablesbring Puccini's Madame Butterfly to the modernworld in a moving testament to the human spirit.Walnut Street TheatreBook 1September 30 - October 30(4 weeks)Book 2October 31 - November 27(4 weeks)Book 3November 28 - December 12(2 weeks)The 2006 Tony Award - winning Best Musical aboutRock and Roll Hall of Famers The Four Seasons.This is the story of how four blue-collar kids becameone of the greatest successes in pop music history.They wrote their own songs, invented their ownsounds and sold 175 million records worldwide– all before they were 30! .The PennsylvaniaBalletThe PhiladelphiaOrchestraMann Center for thePerforming ArtsTriple Bill with Carmen (October 21 - 24)The Nutcracker (December 4 - 31)Classic Innovations (February 3 - 6)Swan Lake (March 3 - 13)Building on Balanchine (April 14 - 17)La Fille Mal Gar (June 2 - 11)Sept/October 2010November 2010December 2010January 2011February 2011March 2011April 2011May 2011Mann Arts PackageThe Philadelphia OrchestraPops/Contemporary/Jazz SeriesFor advertising information, callMichel Manzo (610) 527-7047mmanzo@playbill.comThe Forrest TheatrePeter Nero and thePhilly PopsBroadway Rocks (October 6 - 10)Holiday Pops (December 4 - 22)Ann Hampton Calloway (February 2 - 6)50s Dance Party (March 2 - 6)Robert Klein (March 30 - April 3)Big Numbers (May 15 - 21)

Playbill:MechanicalRequirementsMECHANICAL REQUIREMENTSTrim Size 5 3/8 x 8 1/2 Non-BleedBleedCovers or Full Pages4 5/8” x 7 3/4 5 5/8 x 8 3/4 Spreads10 1/4 x 7 3/4 (Bleed, gutter only)11 x 8 3/4 Half Page (Vertical)2 1/4 x 7 3/42 3/4 x 8 3/4 Half Page (Horizontal)4 5/8 x 3 3/4 5 5/8 x 4 3/8 Quarter Page (Vertical)2 1/4 x 3 3/4 Bleed Requirements3/8 Safety from all edges. Live matter cannot exceed 4 7/8 x 8 . Gutter Safety is 1/4 Furnished Digital FilesDisks:Files:CD’s, DVD’sHi-Res PDF X1-A files preferred.Composite CMYK or Grayscale.Proofs:Laserprint for black & white pages; Digital color proof required forcolor pages. Please mark all material with name of venueand production/month.MATERIAL SHIPPING ADDRESSAll materials* (Digital files and proofs) must be shipped to:PLAYBILL525 Seventh Ave, Suite 1801New York, NY 10018212-557-5757Attn: Maude Popkinmpopkin@playbill.comPlease contact Michel Manzo at 610-527-7047for additional information.Ads running in two venues per region, require one set of files and two proofs.If more than two venues, four proofs area required.National buys require four proofs.Spreads always require three proofs per region.Michel Manzo - 610-527-7047mmanzo@playbill.com

Theatre, Pantages Theatre St. Louis:St. Louis Symphony Broadway Series:Fox Theatre VENUES SERVED NEW YORK Broadway Theatres: Ambassador, American Airlines, Atkinson, . White Christmas November9,2010-January9,2011 Book1 Novem