Global Spa Consulting Services Introduction

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Global Spa Consulting Services IntroductionAn invaluable resource for hospitality development owners & operators,architects, interior designers & real estate asset managersSpa & Wellness Consulting ServicesSpa Planning, Programing & FeasibilityArchitectural & Interior Design Development SupportPre-Opening, Operational Expertise & AuditsCurry Spa Consulting Incwww.CurrySpaConsulting.com 1 707-933-0408

Spa & Wellness ConsultingCurry Spa Consulting Inc, (CSC), provides independentspa and wellness consulting and solutions globally.Hospitality owners, developers, architects, operators andasset managers benefit from CSC services beginningwith financially feasible assessments followed withdevelopment of operationally sound spa, wellness, andfitness facilities.CSC has a history of 100% repeat and referral clientelesince its inception in 2011. From Guest Use Projections, Creative Concepts, Programming,Schematic and Design Development services, through to Pre-Opening and OperationalConsulting and Valuations, the CSC team provides hands on services that produce the mostsought after and viable wellness assets in hotels, resorts, boutique hotels, casinos, mixed usedevelopments, and private clubs.Creating wellness assets that optimize guest experiences andincrease property marketability and ROI, is our skill set!

Spa Programming, Planning, & FeasibilityCreating a wellness facility as a new build or renovationrequires expertise, time, and organization.CSCis comprised of former Directors and Managers ofhospitality industry departments including Spa, HotelSales & Marketing, and Operations who possess theexpertise and experience to provide clear, systematicand efficient processes, while addressing detailedand specific requirements of opening and operating aspa. Ongoing industry research and established relationships with equipment manufacturers and productvendors ensure only the best and most reputable recommendations are made and customized for eachproject. Guest expectations, ownership goals and team engagement are imperative through this process,and CSC will lead the way.GUEST USE PROJECTIONSFINANCIAL FORECASTING Guest Capture 5-year Operating Proforma Market Studies Financial Feasibility Strategic Tools for Success Sales PotentialCOMPETITIVE ANALYSIS Comparable Spas & Wellness Facilities Comp DifferentiationFF&E and OS&E BUDGETS Locker Rooms, Thermal Areas Salon – Hair, Nails, Makeup & Barber Fitness – Gymnasium, Movement Studio,Outdoor Fitness, RecoveryPROGRAMMING Efficient Operational Design Treatment & Activity Programming Space Allocation Correct Equipment & Quantity Hotel IntegrationSpa – Treatment Rooms, Relaxation Areas, Wellness – Consultation Rooms &Complementary Activities Retail

Architectural & Interior Design Development SupportA successful spa in the high-end and luxury sector requires proper design for bestoperational flow combined with comfortable guest way-finding experiences.Key consideration to arrival experiences, back of housespaces, relaxation and treatment areas, staffing requirements,proper equipment and product selections provides ownerswith a spa department that achieves a positive ROI throughtop line sales generation, property room night revenues, andsavings in payroll and controllable expenses. CSC servicesprovide the insight and expertise for an appropriate spafoundation, through its design and functionality with extensiveconsideration of the ROI.Schematic Design Strategic Development Creative Concept Documentation Architectural Zoning Document Programming Brief Master Planning SupportDesign DevelopmentFF&E and OS&E Specifications &Manufacturer Recommendations Spa Design Review and Recommendations Salon Operational Requirements Fitness Guest Experience Expectations Wellness Sketches and Bubble Diagrams Retail CD Reviews Renovation Potential

Pre-Opening, Operational Expertise & AuditsCSC is committed to clients’ successes during everyphase of spa development, integrating guest use analysisand financials with schematic and design developmentwith appropriate FF&E and OS&E specifications. CSCprovides a proven scope of services within a sequentialprocess ensuring an effective pre-opening with afoundation for continued success through performancereviews and oversight.OPERATIONAL EXPERTISEPRE-OPENING SERVICES Financial and Operational Reviews Critical Path Timeline Renovation Considerations Organizational Development and Job Descriptions Spa Director Support Standard Operating Procedures Spa Operator Search, Review and Management Recruitment Spa Treatment Menu DevelopmentRecommendations Management Contract Review Professional and Retail Product Recommendations Peer Review Executive Talent Search ProcurementMANAGEMENT OVERSIGHT SERVICES Asset Management Oversight Operational, Performance and Snapshot Audits Budget Support Renovation Potential ROI Strategic Planning On Site Visits, Inspections and Meetings

Spa & Wellness Projects by Lynn CurryHotel/Resort SpasFour Seasons Cayo LargoCayo Largo, Puerto RicoThe Lodge at SonomaFour Seasons MadinatySonoma, CaliforniaCairo, EgyptJW Marriott TampaFour Seasons MinneapolisTampa, FloridaMinneapolis, MinnesotaMarriott Frenchman’s ReefFour Seasons Napa ValleySt. Thomas, US Virgin IslandsCalistoga, CaliforniaMarriott Starr PassFour Seasons San StefanoStarr Pass, ArizonaAlexandria, EgyptVail Mountain MarriottFour Seasons Punta MitaVail, ColoradoPunta Mita, Bahia de Banderas, MexicoFour Seasons Los Cabos at Cabo Del SolLos Cabos, MexicoFour Seasons VailVail, ColoradoFour Seasons Westlake VillageWestlake, CaliforniaFour Seasons MadamityCairo, Egypt

Hotel/Resort SpasThe Ritz-Carlton Bachelor GulchVail, ColoradoThe Ritz-Carlton Dove MountainTucson, ArizonaThe Ritz-Carlton Laguna NiguelLaguna Niguel, CaliforniaThe Ritz-Carlton Paradise ValleyPhoenix, ArizonaRosewood Hotel Sand HillMenlo Park, CaliforniaRosewood MayakobaMayakoba, MexicoMeritage Napa ResortNapa, California

Boutique SpasAgua Caliente Bathhouse and SpaPalm Springs, CaliforniaHotel SebastopolSebastopol, CaliforniaIsland Spa CatalinaAvalon, Catalina Island, California,Hotel San Luis ObispoSan Luis Obispo, CaliforniaCasa MunrasMonterey, CaliforniaThe Lodge at Edgewood TahoeLake Tahoe, CaliforniaTranquility Beach, Curio CollectionCommonwealth of DomincaVintners InnWine & RosesSonoma County, CaliforniaLodi, California

Private ClubsFendi ResidencesScottsdale, ArizonaEagle Ridge Country ClubGalena, IllinoisThe Yellowstone ClubBozeman, MontanaUlery’s LakeBig Sky, MontanaLongboat Key ClubLongboat Key, Florida

Casino SpasAmeristar Casino Resort Spa Black HawkBlack Hawk, ColoradoAmeristar Casino Resort Spa St. CharlesSaint Charles, MissouriChoctaw Casino ResortHard Rock Hotel and Casino Atlantic CityDurant, OklahomaAtlantic City, New JerseyHard Rock Hotel and Casino, HollywoodHollywood, FloridaChumash Casino ResortHard Rock Hotel and Casino, TampaSanta Ynez, CaliforniaTampa, Florida

Casino SpasMaryland Live! Casino & HotelHanover, MarylandMargaritaville Hotel & CasinoTulsa, OklahomaPechanga Casino ResortTemecula, CaliforniaSheraton Wild Horse PassChandler, ArizonaSilver Legacy CasinoReno, NevadaSan Manuel Casino ResortHighland, California

Lynn Curry, PrincipalLynn Curry, CMC, ISHC, has been a Spa Consultant since 1997, providing financialfeasibility, design development, creative direction, and pre-opening consulting servicesto dozens of upscale and luxury resort, casino, hotel, residential community spasand wellbeing hospitality properties since 1997. She launched Curry Spa Consultingin 2011, was named American Spa Magazine’s Favorite Spa Consultant for in theProfessional Choice Awards, and a runner up to the industry’s Women In Wellness SpaConsultant of the Year in 2018. She is a proud member of the International Societyof Hospitality Consultants, the Leading Source for Global Hospitality Expertise anda Certified Management ConsultantTM (CMC ) with the Institute of ManagementConsultants (an ISO/IEC 17024 Certifying Body).Career projects in Lynn’s portfolio include properties that have been featured on the“best of” lists in Travel & Leisure, New York Times, and other industry publications.From the Manager of Tourism Development providing destination sales services for The Anaheim Visitor and Convention Bureau,Lynn’s career led to Sales with Hyatt Resorts Hawaii as a Group Sales Manager, and then to Grand Wailea Resort where sheopened the renowned resort in both Hotel Sales and Spa Management and worked on the pre-opening teams for multiple HyattResorts in Hawaii. After her tenure in Hawaii, Lynn was the Spa Director at the Hyatt Regency in Fort Lauderdale, a resort spa andmembership club, during which time she consulted on various projects for the spa’s ownership group.Lynn is a Board Member of GSN Planet (Green Spa Network), a BLLA Task Force Member, a Spa Consulting Task Force memberof the Global Wellness Institute, and an Educator with Gerson Lehrman Councils. She has been a speaker at various hospitalityevents, including: HX/BDNY, BLLA, Hot Springs Conference, Independent Lodging Congress (ILC) and Hospitality Design (HD).Lynn has been called upon to provide education to various industry development teams, vendors and suppliers about the innerworkings of the hospitality industry. She has served on local public school and fundraising boards, as well as on the Glen Ivy HotSprings Board of Directors. She is based in Sonoma Valley, is an avid hiker and paddles competitively with the He’e Nalu OutriggerCanoe Club in the San Francisco Bay Area. She can be reached directly at Lynn@CurrySpaConsulting.com or 707-933-0408.

Jessica Schorr, Director of Spa & WellnessJessica Schorr has been instrumental in the development of luxury resort operational,leadership and sales & marketing excellence in the hospitality and leisure industry forover 20 years.Focusing her comprehensive knowledge and experience in operations for some ofthe most premier California Wine Country award winning spas, Jessica has been aninvaluable consultant on global projects for Curry Spa Consulting and Resources ForLeisure Assets. She has consulted on spa developments for Four Seasons Hotels& Resorts, The Ritz-Carlton Hotels and Resorts, Hard Rock Hotels and numerousother independent boutique, casino and resort properties. Jessica’s extensive skillset and knowledge of the hospitality and spa industry came from rising through theranks to become Assistant Spa Director at one of the largest and highly acclaimedspa facilities in the US, the Willow Stream Spa at the Fairmont Sonoma Mission Inn and Spa. As Assistant Spa Director, Jessicamanaged over 200 colleagues, providing up to 200 treatments per day, in a spa that encompassed 44,000 square feet ofluxury reprieve from everyday life. During her tenure at the Fairmont Sonoma Mission Inn and Spa, Jessica; was part of integralmember of the spa renovation team, served as mentor to other spa professionals and developed leadership, operational andsales & marketing programs, standards and procedures that continue to this day.From Villagio Inn and Spa, Spa Director to Spa Manager at the Kenwood Inn and Spa, Jessica has overseen unique, authenticallylocal, large and boutique resort spas, providing guests with the ultimate in luxury spa experiences. Jessica was also co-owner andCFO of Spa Camp, an innovative on-site spa experience providing spa inspired group and team building activities events rangingfrom large tech companies to intimate bridal parties. Today her consulting clients benefit from her tremendous operationalsuccess and insight.Jessica currently oversees all operations for CSC clients and provides infrastructures that help them adapt to the needs so fullpotential can be reached. Jessica has a following of repeat consulting clients, and also contributes to CSC’s design, treatmentmenu development, recruitment, and pre-and post-opening functions. Jessica is based in the city of Sonoma, in the CaliforniaWine Country. She can be reached directly at Jessica@CurrySpaConsulting.com or 707-933-0408.

Curry Spa Consulting IncP.O. Box 754Sonoma, California 95476, USA 1 707 933 0408www.CurrySpaConsulting.com

From Villagio Inn and Spa, Spa Director to Spa Manager at the Kenwood Inn and Spa, Jessica has overseen unique, authentically . menu development, recruitment, and pre-and post-opening functions. Jessica is bas

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