MĚSÍČNÍK PRO PODNIKATELE A PROFESIONÁLY V SILNIČNÍ

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For readers we create issues,for your business we create opportunitieswww.trucker.czDOPRAVA A SILNICE 10/2017Listopad – November 2017XXVII. ročník 49,90 Kč 2,02 www.trucker.czč. 1 1/172. 10. 201710Business Media CZMĚSÍČNÍK PRO PODNIKATELE A PROFESIONÁLY V SILNIČNÍ DOPRAVĚRozhovorServisNový ředitel MAN ČR a SRDKV a ochrana platebních karetNový katalog Europart pro přívěsyNovinka od společnosti DHLUltrarychlá nabíjecí stanice E.ONv NěmeckuReportážNová stavební řada ScaniaNávrat Avie na český trhVeletrh komunální technikywww.automobilrevue.czs. 6–7MODRÁ SÍLANASTUPUJECena výtisku 76 KčTechnikaAutobus MAN Lion s CoachNový VW CrafterNový automobil DusterTraktor s pohonem metanuDruhdy arci americkáznačka MACK dnes těží z konstrukční,vývojové a majetkové synergie se značkouVOLVO, a jde jí to evidentně k duhu! s. 32–35Další generace amerického hrdinyNový křižník MACK ANTHEMs. 26–29❯ Elektrický rozvážkový tahač.PHOENIXS KRABÍMCHODEM❯ Zákaznicky „mega“ vstřícná TATRA.VOLVO OBJEVILO LNG❯ Nabídka vozidel předbíhá dobu.s. 58–59Vlastní testy redakce:MB ATEGO VW CRAFTER/DACIA DOKKER FORD EDGE/RENAULT KOLEOSUSEDTRUCKS FACTORY❯ Vyrábějí ojetá vozidla.ADAM LACKOMISTREMEVROPYOpě tSEXYLAPs. 22–23s. 60–63Ts. !PRICE LIST2018

DOPRAVA A SILNICE 10/20172. 10. 201710Business Media CZMĚSÍČNÍK PRO PODNIKATELE A PROFESIONÁLY V SILNIČNÍ DOPRAVĚRozhovorServisNový ředitel MAN ČR a SRDKV a ochrana platebních karetNový katalog Europart pro přívěsyNovinka od společnosti DHLUltrarychlá nabíjecí stanice E.ONv NěmeckuReportážNová stavební řada ScaniaNávrat Avie na český trhVeletrh komunální technikywww.automobilrevue.czCena výtisku 76 KčTechnikaAutobus MAN Lion s CoachNový VW CrafterNový automobil DusterTraktor s pohonem metanuVlastní testy redakce:PRICE OF AREA ADVERTISINGFormat/part of page/2/11/12/31/21/31/4Pricemonochrome1 850,1 500,1 100,800,600,-(Price in EUR with no VAT)Price4 colors4 590,2 700,2 020,1 600,1 090,900,-MB ATEGO VW CRAFTER/DACIA DOKKER FORD EDGE/RENAULT KOLEOSDoprava a silnice is a specializedmagazine for business people andupper management in the fieldof transportation. The magazinewas first published in March1994. Transportation companies,consignment departments, andother companies interested in thisfield, benefit from this magazine.The editors include informationabout economic and technicalspectrums of running companiesand other business data that isimportant for buying or sellingcars. They also give their opinionson new legislation and otheruseful information in this field.PERIODICALMonthly, published on the first Monday ofevery month in a minimum range of 68–100coloured pagesEDITION8 000 prints are sent to business owners andexecutives and to other experts in the field oftransportationSALES AND DISTRIBUTIONSubscribers, distributors, fairs, driving seminars, with an order for an advertisement over2 000 EUR: annual subscription freeCOVER OF THE MAGAZINE2nd page of cover:3rd page of cover:4th page of cover:(Price in EUR with no VAT)3 450,3 450,3 990,-DISCOUNTSRepetition of advertisement3–5 times6–8 times9–11 times12–15 times16 times and more6%9%15 %17 %20 %EXTRA COSTSPlacement according the requestNon typical format10 %10 %NOTICEAll prices include the standard graphical process.Advertisements published in Trucker and Doprava a silnice are counted together.

FORMATS OF ADVERTISEMENTS1/12/3210 x 297185 x 270185 x 180122 x 270420 x 297210 x 297185 x 2701/3122 x136122 x 136185 x 9058 x 270185 x 135185 x 901/4122 x10258 x 214122 x2041/2122 x 204185 x 13592 x 27058 x 27092 x 270185 x 180122 x 2702/1420 x 297122 x 102185 x 6758 x 214185 x 67ENCLOSURESInsert: maximum size 210 x 297 mmClient assures print of annexes.When requested the publisher gives favourable prices for the print of leaflets.Note: Neither discounts nor bonuses are offered for annexes.One page leaflet in the amount of 1000 pcs210 EURTwo pages in the amount of 1000 pcs250 EUR{Client is responsible for excess weight costs.}TERMS AND THEMESNumberDate ofedition ofmagazineClosingdate ofadvertisingDaS 1–2/185. 2. 1815. 1. 1822. 1. 18Manipulation technique and logistics, lifting fronts, hydraulicelevatory means / Services for forwarding agents / LogisticDaS 3/185. 3. 1812. 2. 1819. 2. 18Transportation technique in building industry, building machinesDaS 4/183. 4. 1812. 3. 1819. 3. 18DaS 5/187. 5. 1816. 4. 1823. 4. 18City buses and buses for long distance routesDaS 6/184. 6. 1814. 5. 1822. 5. 18Service and garage technique / Spare parts, oils, tires23. 7. 182. 7. 189. 7. 18DaS 9/183. 9. 1813. 8. 1820. 8. 18Transportation tanks and silos / FinancingDaS 10/181. 10. 1810. 9. 1817. 9. 18Special superstructures, sleep cabsDaS 11/185. 11. 1815. 10. 1822. 10. 18Winter operations (winter tires, fuel for winter operations, etc.)DaS 12/183. 12. 1812. 11. 1819. 11. 18Superstructures and semitrailersDaS 7–8/18Due date forready advertsBasic themesCooling and freezing superstructures and semitrailorsUtility, agriculture and forest techniqueTerm of delivering prepared advertisements: week after closing date of advertising

Listopad – November 2017XXVII. ročník 49,90 Kč 2,02 www.trucker.czč. 1 1/17s. 6–7MODRÁ SÍLANASTUPUJEPRICE OF AREA ADVERTISINGDruhdy arci americkáznačka MACK dnes těží z konstrukční,vývojové a majetkové synergie se značkouVOLVO, a jde jí to evidentně k duhu! s. 32–35Další generace amerického hrdinyNový křižník MACK ANTHEMs. 26–29❯ Elektrický rozvážkový tahač.PHOENIXS KRABÍMCHODEM❯ Zákaznicky „mega“ vstřícná TATRA.VOLVO OBJEVILO LNG❯ Nabídka vozidel předbíhá dobu.s. 58–59ADAM LACKOMISTREMEVROPYUSEDTRUCKS FACTORY❯ Vyrábějí ojetá vozidla.Opě tSEXYLAPs. 22–23s. 60–63Ts. 50–51CUMMINSVYŤALPOLÍČEKTESLEKÁGRAT ULUJEME!!!Czech and Slovak magazinefor professionals in trucktransportation and all fans oflight and heavy trucks. Trucker ispublished since 1991.The best selling magazine onthe field of transportation. Theonly Truck Magazine includedin ABC audit (www.abccr.cz).General editor of Trucker, Ing.Milan Olšanský, is the onlyrepresentative of Czech Republicin the international jury Truck ofthe Year and Van of the Year.Format/part of page/2/11/12/31/21/31/4Pricemonochrome1 850,1 500,1 100,800,600,-COVER OF THE MAGAZINE2nd page of cover:3rd page of cover:4th page of cover:POSTER– detailed tests of the newest heavy trucks– tests of the light commercial vehicles– interesting reports from the life of the professional drivers abroad– the newest information from the developmentdepartments of the truck producers– reports from the Truck Races– big poster of the interesting truck– columns Your letters and Model ClubPERIODICALMonthly, published in a minimum range of76 coloured pagesEDITION20 000 printsREADERSHIP35 000 readers for issue(source: Mediaprojekt I. Q 2017)SALES AND DISTRIBUTIONSubscribers, distributors in Czech and SlovakRepublic, with an order for an advertisementover 2 000 EUR: annual subscription freePrice4 colors4 590,2 700,2 020,1 600,1 090,900,-(Price in EUR with no VAT)4 050,4 050,5 380,-(Price in EUR with no VAT)One-sided poster (stapled in the middle of the magazine)Double-sided poster (stapled in the middle of the magazine)Motive of the poster is under the editors controle.DISCOUNTSRepetition of advertisement3–5 times6–8 times9–11 times12–15 times16 times and more6%9%15 %17 %20 %EXTRA COSTSCONTENT(Price in EUR with no VAT)Placement according the requestNon typical format10%10%3 750,6 380,-

FORMATS OF ADVERTISEMENTS1/12/3210 x 297185 x 270185 x 180122 x 270420 x 297210 x 297122 x 2702/1420 x 297185 x 270122 x 136185 x 9058 x 270185 x 6743 x 270185 x1351/3122 x13658 x 27092 x 2701/2185 x 13592 x 27092 x 135185 x 1801/49243185122xxxx13527067102122 x102185 x 90ENCLOSURESInsert: maximum size 210 x 297 mmClient assures print of annexes.When requested the publisher gives favourable prices for the print of leaflets.Note: Neither discounts nor bonuses are offered for annexes.One page leaflet in the amount of 1000 pcs{Client is responsible for excess weight costs.}90 EURNOTICEAll prices include the standard graphical process.Advertisements published in Trucker and Doprava a silnice are counted together.TERMS AND THEMESNumberDate of editionof magazineClosing dateof advertisingDue date forready advertsBasic themesTrucker 2/1825. 1. 184. 1. 1810. 1. 18Trucker 3/1822. 2. 1829. 1. 187. 2. 18Tanks and dry-bulk tanksTrucker 4/1822. 3. 1826. 2. 187. 3. 18Transport technology in construction industry,construction machinesTrucker 5/1826. 4. 183. 4. 1811. 4. 18Trucker 6/1824. 5. 182. 5. 189. 5. 18Tires and tyre retreadingTrucker 7/1821. 6. 1828. 5. 186. 6. 18Leasing, rent a carTrucker 8/1826. 7. 182. 7. 189. 7. 18Semitrailer and superstructuresTrucker 9/1823. 8. 1830. 7. 187. 8. 18Utility techniqueTrucker 10/1820. 9. 1827. 8. 185. 9. 18Transport information system (fleet monitoring)Trucker 11/1825. 10. 181. 10. 1811. 10. 18Winter trafficTrucker 12/1822. 11. 1829. 10. 187. 11. 18Credit cardsTrucker 1/1920. 12. 1826. 11. 185. 12. 18Drivers comfortCity busesSpare parts

PRESENTATION OF SERVERWWW.TRUCKER.CZBANNERS ON HOME PAGETypeof bannerWe are entering the market as aperspective internet medium whoseversatility and primary expertiseappeal to fans of all branches ofthe automotive industry. The qualityof the web content is guaranteedby our team of editors and testdrivers who not only have masteredthe art of driving and understandits technology, but are also able towrite about it.The www.automobilrevue.cz website (including the links fromwww.trucker.cz andwww.trucker.sk) offers informationand reviews of passenger cars,trucks as well as buses andcoaches. It presents the latestmotor technology, but alsohistorical excursions.We are no beginners in the world of media.We have been publishing the Doprava a silnice(Transport and Roads) professional journal for24 years, and Trucker, the best selling magazine dealing with the domain of freight transport, for 19 years, and the Automobil Revue, amagazine with more than fifty years of tradition,for 18 years. All of our magazines have earneda good reputation among thousands of readersin the Czech Republic as well as Slovakia. Thecontent of the portal is loosely linked to theprinted magazines and provides new opportunities for addressing end customers.Join the group of content clients and make useof all advantages offered by the Internet portal.An individual approach towards your promotioncampaign is simply commonplace with us: if youhave your own ideas about the style of your presentation and you do not find anything suitable inour existing portfolio, do not hesitate to contactour sales team. We will satisfy your requirements.(Price in EUR with no ocation:home page entire web siteLeaderboard970 x 1001 000,-1 600,-Rectangle300 x 300800,-1 400,-Skyscraper120 x 600680,-1 120,-Bannerany format, max. width 600px and max. height 100 px360,-640,-PR ARTICLE Presented in the Truck/Bus section for 28 days, then archivedUp to 10 photographs, max. 600x600 px/*.jpgHeading up to 45 charactersLead paragraph up to 450 characters, 150 characters displayed in the trailerText up to 3,000 charactersText format / *.doc, *.txtHypertext link addressPrice: 1 000 EUR bonusBonus Partner of section for 2 months (section presentsCompany logo and a link to the Company website) PR article included in the newsletterTECHNICAL REQUIREMENTSCreations in bitmap format (*.gif, *.png, *.jpg)Flash animations / *.swfMax. banner size 50 kB

TECHNICAL REQUIREMENTS FOR ADVERTISINGMATERIAL TEMPLATES:— high quality photographs in electronic form as tif, jpg, eps files, CMYK colour mode, resolution 300 dpi— templates for scanning: photos, photographic slidesDATA INTAKE:e-mail (text), CD, DVD, USB drive, FTP serverELECTRONIC DATA FORMAT1. PDF ACCORDING TO PDF/X-1A OR PDF VERSION 1.3. STANDARD (COMPATIBILITY WITH ACROBAT 4.0)The document must be created by converting the postscript file by Adobe Distiller, printing to PDF, exporting (e.g. from Adobe InDesign, Illustrator),but only under conditions set in PDF/X-1a standard or version 1.3 standard. It must also (if the advertisement is for the trim size) contain at least 5 mmbleed, crop marks of at least 4 mm from the trim size. PDF file must not contain objects in RGB colour space and spot colours, embedded ICC profiles,OPI information.2. BITMAP FILES TIFF, JPEG, PSD, EPSData must be in CMYK colour space and, in case of TIFF and PSD must be combined in a single layer, if the advertisement is for the trim size, it mustcontain at least 5 mm bleed, it may contain crop marks of at least 4 mm from the trim size. Recommended resolution is 300 dpi (200 dpi minimum) at100% size.3. VECTOR EPS FILES AND INDESIGN FILESData must be in CMYK colour space, text must be converted into curves, or fonts used must be provided (if permitted by the license agreement).If the advertisement is for the trim size, bleed must be set at minimum of 5 mm and crop marks at minimum of 4 mm from the trim size. The data mustnot contain objects in the RGB colour space and spot colours, links to external files (if not supplied with the document).4. OTHER FORMATS BY AGREEMENTFor checking the colour scheme it is appropriate to supply a colour design, which has been created according to the ISO 12647-2:2013(FOGRA51) standard. In the event that ISO 12647-2:2013 is not adhered to, we shall be not liable for the required colour scheme and forerrors that arise during the processing of the advertisement.For the colour transfer of used bitmap files from various colour spaces to a CMYK colour space, we recommend using profiles of thefollowing standard: ISO 12647-2:2013 (PSO Coated v3 FOGRA51). This standard is used in creating the content of the periodical, for creatinga certified proof copy and for printing. We shall not be liable for the required colour scheme in the event that other ICC profiles or othermethods for transferring into CMYK are used.Adobe Creative Suite 5 and 6 are used for processing.It is possible to supply data on the following media: CD, DVD, on portable USB and FireWire (IEEE 1394) disks, via electronic mail, via an FTP server(access on request), via www.uschovna.cz. Other transfer possibilities can be arranged by agreement.DTP-Studio, Business Media CZ, phone: 420 225 351 156, e-mail: dtp@bmczech.czPrinting material into Doprava a silnice send to jiri.burian@bmczech.czPrinting material into Trucker send to zmares@upcmail.czGENERAL CONDITIONS1. Payment conditionsThe advertisements are invoiced to the submitter up to seven days after their publishing. The invoice is send together with the evidenceissue and it’s payable until up to 14 days, if not agreed otherwise by contract. If the submitter is late with the payment than the penalty willbe charged in the amount of 0,1 % per day. The editor may ask deposit payment in case of repeating payment disorder of the submitter.2. Observance of the orderThe submitter has the right to a discount in the case of publishing of the advertisement in non-agreed form caused by the publisher.The submitter has the right to claim colour difference only if the advertisement was delivered together with colour print and materialscorrespondent with technical conditions of the publisher.If the submitter will not provide the materials needed for construction of the advertisement in adequate quality until the closing datethan the delivered materials will be used with no right to claim the quality of the print. In case of multiple insertions all changes of theadvertisement must be announced in writing the day of the closing date the latest. If the changes or new materials will not be deliveredthe advertisement will be published in the form as in the latest issue.NOTE:CONTACTSAll prices include standard graphical processing.Advertisements published in DaS and Trucker arecounted together.Advertising manager:EXTRA COSTSPlacement according the requestNon typical formatFormats smaller than 1/1Sandra KřížováMobile: 420 602 297 870Phone no.: 420 225 351 410Fax no.: 420 225 351 404E-mail: sandra.krizova@bmczech.czSale of advertising in Czech rep.: Lenka ŠimáčkováMobile: 420 724 145 463Phone no.: 420 225 351 417Fax no.: 420 225 351 40410%10%10%E-mail: lenka.simackova@bmczech.czCANCELLATION FEESThe cancellation fees listed below are counted inthe magazines Doprava a silnice and Trucker. Thecancellation of the order must be sent in writing.In case of cancellation of the advertisements fromthe yearly order the discounts the customer lost theright to will be charged.Sale of advertising in Slovak rep.: Zdena OchabováMobile: 421 905 209 988Fax no.: 421 249 104 380E-mail: zdena.ochabova@bmczech.czEditor in chief DaS, Trucker:Jiří ŠtěpánekPhone no.: 420 225 351 501Mobile: 420 602 325 153E-mail: jiri.stepanek@bmczech.cz40–18 work days before the publishing17–13 work days before the publishing12–0 work days before the publishingPUBLISHERBusiness Media CZ s.r.o.Nádražní 762/32, 150 00 Prague 5Phone no.: 420 225 351 410, 102,Fax: 420 225 351 102www.trucker.cz, www.bmczech.cz50%75%100%General editor Trucker:Ing. Milan OlšanskýMobile: 420 602 505 085E-mail: milan.olsansky@bmczech.cz

of magazine Closing date of advertising Due date for ready adverts Basic themes Trucker 2/18 25. 1. 18 4. 1. 18 10. 1. 18 City buses Trucker 3/18 22. 2. 18 29. 1. 18 7. 2. 18 Tanks and dry-bulk tanks Trucker 4/18 22. 3. 18 26. 2. 18 7. 3. 18 Transport technology in construction industry, construction machine

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