September/October 2011 - Auto & Truck Recyclers Of Illinois

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September/October 2011

ATRIThe ATRI NEWSThe ATRI News is published six timesper year for the Auto & Truck Recyclersof Illinois. None of the material in thispublication necessarily reflects theopinion of ATRI, its officers, directors,staff, members or it’s Publisher. Statements of fact and opinion are the responsibility of the author alone.Articles and letters suitable for publication will be published in the nextscheduled newsletter as space permits. Material should be sent to:Michelle LechnerExecutive Director, ATRI2817 White Plains Ct.Springfield, IL 62704illautorecyclers@aol.comArticles may be edited for length andformat.Throughout this issue, trademarkednames are used. Rather than place atrademark symbol in every occurrenceof a trademarked name, we state we areusing the names only in an editorialfashion, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Mentionof trade names, commercial products,or techniques does not constitute endorsement or recommendation for use.Auto & Truck Recyclers of Illinois2010 Board of DirectorsJoe WatsonPresidentABC Auto Parts & Sales, Inc.Ph: 708/389-1456Fax: 708/389-5126Larry BrostenVice PresidentAuto Parts City, IncPh: 847244-7171Fax: 847/244-7279Andy ZalonSecretary/TreasurerC & J Auto Pars IncPh: 800/783-8121Fax: 773/523-1158David AndersonImmediate Past PresidentI-55 Auto Salvage, IncPh: 815/467-2938Fax: 815/467-7152Sean KrauseSpeedway Auto, LTDPh: 800/437-8733Fax: 815/726-9427John CatalanoBionic Auto PartsPh: 773/489-6020Fax: 773/489-4722This publication is mailed free of charge toAutomotive Recyclers in Illinois.This newsletter is supported by the Advertisers.Please thank them through your patronage.Advertising ContactATRI retains the publishing services ofR. J. McClellan Inc. for the publishing of this newsletter.Monday - Friday, 8AM – 4PMPhone 651-458-0089 Toll Free 877-525-4589Fax 651-458-0125 Email newsletters@rjmc.comRon McClellanSheila CainRyan McClellanAdvertising Sales Creative Director Layout and DesignJohn Catalano, Jr.Bionic Auto PartsPh: 773/489-6020Fax: 773/489-4722Rich Aukland & Jeff MiddletonRhodes Auto S/S/SPh: 815/673-3737Fax: 815/672-5430Jack ReichelChicago Industrial CatalyticPh: 321-914-6666Fax: 847-236-9725Rob McCartneyMacks RecyclingPh: 217/367-6219Fax: 217/367-9001Scott & Travis MeffordScotty’s Auto PartsPh: 217/452-3081Fax: 217/452-3299Bryan TsikourisMarket Financial GroupPh: 847/398/7060Michelle LechnerExecutive Director / LobbyistPh: 877/880-2874Fax: 217/793-2277ATRI ContactInformationExecutive Director / LobbyistMichelle Lechner2817 White Plains Ct.Springfield, IL 62704Ph: 877/880-2874Fax: 217/793-2277Email: com

Auto & Truck Recyclers of IllinoisATRIAssociation News4November/December 2011President’s PerspectiveJoseph Watson, ATRI PresidentIt is time to pass on the title and responsibilities of President of the Auto and Truck Recyclers of Illinois to anotherdedicated auto recycler, Larry Brosten of Auto Part City. Ilook forward to working with Larry for the next two yearsas the immediate past president. The time I held the position of president has been a very insightful time. I havehad the honor of representing Illinois to our industry during three state conventions and two nation conventions. Ihave grown in knowledge and come away with a betterunderstanding of our industry, the troubles we face, thebenefits we provide to society and fellow recyclers from industries outside the automotive realm. The honor of beingyour president will be with me for my entire life and I wantto thank you all for letting me serve you and the industry.We just came away from the CMARC as I write thisletter. Conventions are not only about education; to methey are about networking and creating relationships thatcan benefit our business as well as our personal lives.Thursday was the golf outing, to those who play golf, it isa great change to get away from the office and relax andget to know others. To me the golf outing was a chanceto hang out with my immediate predecessor in the of-fice of President, Dave Anderson from I-55. We drovearound the course chatting about business difficulties andsuccesses, and visiting the golfers, probably much like thosewho were playing golf. Immediately after golf several of usvisited our newest member Bi-Rite Auto. It was a pleasureto be invited to visit the yard, meet the owners and beallowed to offer suggestions on improving their business.Thursday evening Michelle Lechner, our Executive Director, was kind enough to welcome all those who came earlyinto her home for a gathering welcoming the vendors whohonored us by participating in the Tri-State Convention.Every convention that I have had the pleasure of beingon the planning committee, gives me jitters for a coupleweeks immediately before the opening of the show. Thisconvention was no different; however success was thereward for excellent planning. I need to give kudos toMichelle Lechner, she worked hard, burned the candle atboth ends, dealt with road blocks and speed bumps andin the end it was one of the most productive conventionsI have had the pleasure of attending. If you attended youknow what I am talking about, if you missed it, well that isyou own fault. You have a chance to redeem yourself atthe convention in Indiana in 2012.This is my last opportunity to jump on the soap boxand deliver a message as your President of the Auto andTruck Recyclers of Illinois so here I go: ATTEND YOURSTATE CONVENTION! Illinois is a dynamic state withone of the largest metropolitan cities in the United States; itis also a state that is divided into regions. We have severalof the largest auto auctions that provide vehicles worldwide. At one end of the spectrum we have state of the artrecycling facilities; at the other end we have what could betermed ‘junk yards’ and everything in between. You have

Auto & Truck Recyclers of IllinoisATRIAssociation NewsNovember/December 20115at your disposal literally hundreds of years of auto recyclingexperience by some of the greatest men and women theauto recycling industry, many of them recognized nationally and worldwide. These individuals take timeonce a year to convene in one place to offer solutions to your everyday problems as well as long termproblems and I will suggest, quite strongly, that yourbusiness suffers financially each and every day if youdecided not to attend your state convention.In conclusion, I want to thank you for the opportunity for serving the Auto and Truck Recyclers of Illinois asyour President. I want to thank all the vendors who madeCMARC as successful as it has become. I strongly recommend you attend as many gatherings that ATRI has to offerto increase your involvement in the association, increaseyour network of auto recyclers, and meet those who canbecome trading partners and make your business moresuccessful.Joseph WatsonPresident – Auto and Truck Recycler of Illinois (ATRI)ABC Auto Parts – Riverdale ILExecutive’s ViewpointMichelle Lechner, Executive DirectorCMARC 2011 was a success!!!! I must say thank youto all involved, but as far as participation, hats off to the ILmembers who were there. It was good to see you and hopeyou found this event to be an educational, recreational anddefinitely an economical experience. My hope is you cameaway with new friends, new ideas and are looking forwardto attending next year in Indianapolis.What did you think of the trainings? I would love tohave your feedback. We tried to put something out therefor everyone, and I really think we did just that. Some ofthe most popular sessions were: Rid Unregulated Buyers,Where has all the Salvage Gone? Family in the Businessand Dealing with Difficult People. We are always fine tuning for the next CMARC. Some comments made wereto repeat some of the sessions, maybe not have as manysessions and to give more time between sessions. If youwould like to see a session, or be a presenter at a sessionplease let me know.This year the presenters were leaders in the industry.Some were our wonderful supporters like URG, PinnacleProfessional, Car-Part.com and Hollander, a Solera Company. Others came from far away to bring us their wealthof knowledge likeSandyBlalock,Blalock Consultingfrom New Mexico,and Don Porterfrom State Farm,Doug Reinert, ARAPresident, and somany, many more.Lots of this year’spresenterswereour own members.Sometimes it’s niceto hear from someone who is experiencing the sameday to day trials andtribulations you are.

Auto & Truck Recyclers of IllinoisATRIAssociation News6Also, please notice the list of this year’s Sponsorsand Exhibitors in this newsletter. I can tell you themuseum event would not have been possible withoutURG Pinnacle Professional, Car-part.com, and Hollander, A Solera Company, who sponsored the event.The museum was where the auction was held exclusively for our group. The auction was also a successthanks to so many who donated to it like The Connection, who donated their booth and the IL, IN and IABoard of Directors, and then some who brought donations. This year’s CMARC was a success because ofeveryone who pitched in and either attended or sharedtheir own knowledge with all of us.We are all realizing the difficulties in traveling thesedays, but with keeping cost down it makes it possible for everyone at your place of business to attendsomething during those two days of the conventionthat they will reap benefits out of. Where else can youtake your staff and receive all that much training, lunch,trade show and entertainment, meaning the PresidentAbraham Lincoln Library and Museum, for as little as 99 per person or at best 69 for 5 or more? Thewhole idea behind CMARC with IL, IN and IA was toinvite the states that touch the host state making travelNovember/December 2011arrangements more economical and appealing to all.Did you meet someone new at CMARC? I know I did.I can’t say it enough, but in these touch times we asan industry need to band together in order for a difference to be made. As I write this I am thinking about thefall veto session, what does it hold in store for the IL recyclers? My hope is some positive changes in our laws, andsome new ideas that come about for the betterment ofour industry. We are a voice to be heard, have no doubt.Lastly, I want to mention November 12th there will bea membership meeting in the Southern portion of our statehosted by Wood River Auto Parts. This event is the kick offfor the ATRI Scholarship fund and is in honor of Scott Mefford’s ,(Scotty’s Auto Parts, Virginia, IL) 70th birthday, andhis tenure to ATRI of more than 20 years. President JoeWatson (ABC Auto Parts & Sales, Riverdale, IL) will stepdown and become the immediate past President as LarryBrosten (Auto Part City, Gurnee, IL) will become the newATRI President. The day will begin with a yard tour & cookout, followed by “Poker Night” The poker game will beheld at the Holiday Inn in Alton. For those of you who donot play poker you can join me as we are off to Fast Eddie’sBon Air. A real treat if you have never been there. Googleit and see for yourself. As always I am encouraging ALLmembers to attend and hope we canmeet some new folks from the Southern portion of IL. We tried to do thisanother time, but unfortunately wehad to cancel due to lack of participation. Watch your mail for more details.Before the holiday season takes offjoin us won’t you? An FYI, there is atrain that goes pretty much right downI-55 to right across the street from thehotel and my guess it that Joe Watsonwill be rallying up anyone who wantsto join him for that ride. I hope to seeyou all there. Fun!!!Until 2012, Happy Holidays!Michelle LechnerExecutive Director/lobbyist

Auto & Truck Recyclers of IllinoisATRIAssociation NewsNovember/December 20117Streamlining DistributionAs the economy slowly heads forward, most companies need to get more done with the same resources.Streamlining operations means eliminating activitiesthat don’t add value and putting in place controls to makesure transactions get processed quickly and effectively.Eliminate Non-Productive ActivitiesEveryone is really busy - they’re already overloaded,or are they?“Why does it take so long to turn around orders?” asked theCEO, “Everyone says they’re working as hard as they can buthow can it take so many days?”“Your company is doing credit checks when orders are received and again when they are about to ship. Since your customers are Fortune 500 companies, do you really need these creditchecks? If you skipped these checks you could save 2-3 days” theconsultant replied.“Of course we don’t need to do credit checks on our customers. Why on earth are we doing them?“Apparently, several years ago you sold to smaller companiesthat had credit issues. To ensure credit checks got done the controller had all orders credit-checked.”“We could probably handle 25% more business by eliminating these delays. We can stop that practice immediately.”A lot of companies think they have a good grasp onhow they operate but reality is different. Several years agoI began asking consultants ‘Have you ever asked someonehow their company operates and found out later that whatyou were told does not match what really happens’. Without exception, the answer was ‘yes’ for every project theyever worked on.A critical part of streamlining is making sure you understand exactly how you really operate, and eliminating allthe activities that don’t add value. Usually, there are severalopportunities to immediately free up resources. The following example is one that occurs in many companies:“How are things coming with the new system?”asked the VP.“I was really struggling with one thing but I finally figuredout how to do the Flash report on the new system” the consultant said.“What Flash report?”The one Adam does. He spends about eight hours a weekpulling together data from different sources to create the SalesFlash report.”“Oh, that one. We stopped using that months ago.”Well, now Adam has time to work on other efforts.Make Sure Things Stay On TrackAs you get busier and busier it is easier and easier forthings to ‘fall through the cracks’. Did the customer sign-off on requirements? Did the job get re-scheduled? When are the parts going to arrive? Did the change-order get approved?Some demands might come from new customersor be for new types of products and services, resultingin considerable variation in the demand requirements.As such, not only do your personnel have to handlemore transactions, they have to handle a lot of different processing requirements. This is where proper controls for managing transaction processing are invaluable. ‘Transactions’ are quotes, sales orders, purchaseorders, service orders and so on.“We get about 2,500 quote requests per month. Of these,we auto quote about 800 a month” the Customer Service per-

Auto & Truck Recyclers of IllinoisATRIAssociation News8son indicated. “The rest go to Engineering, so they are reallyswamped and turnaround takes a long time. Unfortunately, it istaking so long we get a lot of customer complaints and lose a lot ofbusiness - we only close 15% to 20% of our quotes.”In a subsequent meeting with Engineering, “We workon major quotes - about 25 a month”.Wait, what happened to 1,675 quotes? It turnedout that these were going to some clerical personnelin another department that had no formal processes ortracking for these quotes. Two-thirds of all quotes werefalling through the cracks.Even worse, the people processing these quotes wereonly looking at how long it had been since the productwas last sold and then trying to guestimate a cost and pricebased on a more recent sale of similar products. Theydidn’t take into consideration if the job was a governmentjob or a commercial job, nor if there was one delivery ormultiple deliveries. When a job was run for a governmentquote the cost overrun was extremely large, causing seriousrepercussions with the government agencies. Also, no onewas tracking costs for preparing the quotes, which endedup being a problem for the government agencies.In setting up new processes we addressed the issueof ‘transaction management’ - how do we manage theworkflow to ensure things are done in a timely mannerand cost-effective manner. In this situation, ‘cost-effective’covers ensuring processing costs are properly recorded andcost risks for the transaction (e.g. potential for penalties, lostrevenue, lost profit) are properly covered.In this situation, the most expedient solution was touse a shared spreadsheet document to track the process-November/December 2011ing of quotes. A separate worksheet was used for eachtype of job - government versus commercial. Within eachworksheet, columns were set up for each department to record the date and time they received the quote and initialsfor when they completed their portion. Managers couldquickly see what should be coming to their departmentand what was sitting too long in one department.Certain conditions could result in extensive analysis which would require special handling and delay turnaround of the quote. For example, if the requested itemwas no longer available but the ‘replacement’ item mightneed to be certified, the quote was ‘red flagged’. This allowed the managers to zero in on problem quotes.In summary, the basic steps for ‘transactionmanagement’ are: Identify transaction characteristics that change howa transaction is processed and the steps required toprocess the transaction. Identify the role for each department (or person),involved in processing a transaction. For each department role, identify the following:1. What is needed to manage the schedule forprocessing the transaction Identify key ‘milestone steps’ for processing a transaction (based on its characteristics) and the desired timeframe for reaching that milestone Identify critical steps and potential red flagconditions2. Identify what is needed to manage costs How to ensure costs are properlyrecorded How to avoid excess costs (e.g. expeditingcosts, penalties) Identify critical steps and potential red flagconditions.“We should be able to book an extra 4 million this month.”“How’s that?”“We have some jobs that weren’t quite ready at the end oflast month but should be good to go now.”“Are those the ones we were waiting for sign-off from thecustomer?”

Auto & Truck Recyclers of IllinoisAssociation NewsATRINovember/December 20119“Yes.”“Did any one follow up with the customer to get the sign-off?”A few minutes later . “Oops.”Final ThoughtsAccording to Dana Borowka, CEO of Lighthouse ConsultingServices, LLC (www.lighthouseconsulting.com) and author of Crackingthe Personality Code (www.crackingthepersonalitycode.com) hiring theright people is key to future growth. If you would like additional information on hiring, please click here to see an article on this subject: ghtFirstTime/Ted Margison, President, Pebble, LLC, has over 30 years experience in operations management and process improvement. Prior tostarting Pebble, Ted worked for Ernst & Young in their manufacturing& distribution practice and then headed up one of PriceWaterhouse’smanufacturing & distribution practices on the west coast. You can contact Ted at tedm@pebblellc.com; (424) 262-5265If you would like additional information on this topic or others, please contact Lighthouse Consulting Services LLC, 3130Wilshire Blvd., Suite 550, Santa Monica, CA 90403, (310)453-6556, dana@lighthouseconsulting.com & our website:www.lighthouseconsulting.com.Lighthouse Consulting Services,LLC provides a variety of services, including in-depth work style assessmentsfor new hires & staff development, teambuilding, interpersonal & communication training, career guidance & transition, conflict management, workshops,and executive & employee coaching.To order the book, “Cracking the Personality Code” please go to www.crackingthepersonalitycode.com.ASSOCIATE MEMBERSPlease patronize all our Associate Members who generously support ATRI throughout the year.Berlinsky Scrap Corp.Joliet, IL815-726-4334Car-Part.comFt. Wright, KY800-347-2247/859-344-1925Chicago Industrial CatalyticLincolnshire, IL312-914-6666Donate A Car 2 CharityEscondido, CA760-755-2071E & R TowingMarkham708-333-7300General Core Supply, IncChicago, IL773-767-6600Hollander, A Solera CompanyPlymouth, MN800-825-0644Miller Compressing CompanyMilwaukee, WI 53204414-671-5980Insurance Auto AuctionsWestchester, IL708-492/7000James EnvironmentalRound Rock, IL512-244-3631Legend Smelting & Recycling, IncSpring Valley, CA800-697-5556LKQ Government AffairsFort Lauderdale, FL954-492-9092McNamara-Weaver GroupChicago, IL312-827-6651Market Financial GroupShaumburg, IL847-398-7060Quad City Salvage AuctionOswego, IL630-897-8000R.J. McClellan, Inc.St. Paul Park, MN877-525-4589Recycle Technologies, IncWood Dale, IL630-350-8909The Rogers GroupFamily Business SuccessGlenview, IL847-562-8992Snyder Insurance CoBloomington, IL309-275-9987Stormtech Inc.Campbellsport, WI920-533-5271Trissel, Graham & Toole, Inc.Insurance & Risk ManagementSterling, IL815-625-0027United Recyclers GroupCentennial, CO303/367-4391Waubonsee Community CollegeSugar Grove630-466-2331Young Insurance AgencyRockford, MI616-214-4238

Auto & Truck Recyclers of IllinoisATRIAssociation News10November/December 2011America Recycles Day is November 15: HelpAmerica Recycle More10 easy steps you can take to become a better recycler every day of the yearSTAMFORD, Conn. (Nov. 9, 2010) – AmericaRecycles Day is coming November 15. More than acelebration, America Recycles Day is the only nationally recognized day dedicated to the promotion ofrecycling in the United States. It’s one day to informand educate, one day to get our neighbors, friendsand community leaders excited about what can beaccomplished when we all work together, one dayto make recycling bigger and better 365 days a year.Here are 10 ways you can take action this year:1. Know your local recycling system. Differentcommunities have different standards forwhat can be recycled and how to do it. VisitEarth911.com and enter your zip code foryour local information and resources.2. Plastic recycling: it’s all in the numbers. Lookfor the recycling symbol on plastic packagingor containers. #1 and #2 plastics should beaccepted by almost every recycler. Some communities require that your plastic bottles havea “neck,” so know your local rules (see #1).3. Can it! Metals are among the most valuablematerials in the waste stream. Aluminum andsteel cans are always welcomed by recyclers,and most metals can be recycled infinitelywith no loss of quality.4. Make recycling easy on the road. Keep twobags in your car or truck to contain yourtrash – one bag for garbage, and one for recyclables. Pre-sorting makes it easier to transfer your recyclables to the proper containeronce you’ve reached your destination.5. Answer the call to recycle your wirelessphone! Hundreds of millions of out-of-service phones are waiting to be reused or recycled. Do you have one or more in yourhome? Find a local charity with a phonerecycling program, or visit Earth911.com tofind recyclers near you.6. Look beyond the daily paper. According to theU.S. Environmental Protection Agency, paperand cardboard are America’s most-recycledmaterials by weight. In addition to newspaperrecycling, most communities will accept corrugated cardboard, and some will even acceptjunk mail, catalogues and phone books.7. Plug in to E-cycling. We live in an electronic age and that’s creating a lot of electronicwaste. Never throw old computers, monitors, TVs, printers, or other electronics in thelandfill. Instead, donate them to a local charity for reuse, or find out about your locale-cycling programs.

Auto & Truck Recyclers of IllinoisATRIAssociation NewsNovember/December 20118. Improve your community with a cleanupevent. Clean communities are better placesfor everyone to live, work, shop and play. Joinor organize a local cleanup event, and be sure tosort the recyclables you pick up. You’ll be amazedat what a difference a little effort can make.9. Teach your children well. Do your part tohelp create the next generation of environmental stewards. Involve your kids in recycling and make it fun. Even preschoolerscan help with sorting recyclables, and they’lllearn a lot about the world around them.Someday, they may even help with takingout the trash!10. Don’t forget about “Reduce” and “Reuse.” Reducing the amount of trash we throw away,and reusing products BEFORE you throwthem out or recycle them, creates the least11impact on the planet and our resources. Consider how you can add “reuse” to productsbefore they re-enter the waste stream.How can you get involved in America Recycles Day?Visit americarecyclesday.org to find an event near you.America’s leading companies and organizationssupport recycling through sponsorships and partnerships with America Recycles Day 2010: Alcoa,American Chemistry Council, Anheuser-Busch,Earth911.com, Disney’s Friends for Change, NakedJuice, Nestlé Waters North America, PepsiCo andWaste Management. Partners include: Glass Packaging Institute, Soles 4 Souls, Solid Waste Association ofNorth America and the United States EnvironmentalProtection Agency. In addition to financial and inkind support, many ARD sponsors and partners areplanning creative programs throughout the country.Reprinted with Permision of Keep America Beautiful, Inc., kab.org

Thank you to all of the2011 CMARC SponsorsEvent at the President Abraham Lincoln MuseumCocktail/Auction Reception Sponsored By:Car-Part.com/Checkmate by Car-part.comURG Pinnacle ProfessionalHollander, A Solera Co.CMARC Golf Outing Sponsored By:Friday Breakfast Sponsored By:IAA, Insurance Auto AuctionsGolf Hole Sponsors:Saturday Breakfast Sponsored By:LSB InsuranceLegends Smelting & RecyclingChicago Industrial CatalyticI-55 auto SalvageRASLogan OilAl JonTrails End Auto & Truck SalvageAuto & Truck Recyclers of ILAutomotive Recyclers of INIowa Auto RecyclersBrock SupplyNo Fee Salvage.comRay’s Auto PartsABC Auto Parts & SalesFriday Lunch Sponsored By:Market Financial GroupATSaturday Lunch Sponsored By:LKQ CorporationFriday Afternoon Break Sponsored By:Salvage DirectSaturday Afternoon Break Sponsored By:Miller Compressing CompanyFriday Afternoon Trainings Sponsored By:Auto Data DirectThank You for Your Support!!!!!!!

Thank You to All of Our Exhibitors for the2011 CMARC and Trade Show!Bringing You the Best in the Central Midwest!!!Auto Data Direct, Inc.1379 Cross Creek CircleTallahassee, FL 32301ph: 850/877-8804Fields Environmental, Inc.1309 West Vernal PikeBloomington, IN 47404ph: 812/333-5333Induction InnovationsPO Box 788Libby, MT 59923ph: 406/291-0498Rebuilders Automotive Supply1650 Flat River RdCoventry, RI 02816ph: 401/822-3030Snyder Insurance#1 Brickyard DriveBloomington, IL 61701ph: 309/275-9987The Rogers Group2355 Iroquois Dr.Glenview, IL 60026Ph: 847/562-9766URG & Pinnacle Professional67465 Revere Pkwy Suite 120Centennial, CO 80112ph: 303/367-4391MCI Cores6346 PlymouthSt. Louis, MO 63133ph: 314/581-2970SAS ForksPO Box 260Luxemburg, WI 54217Ph: 920/845-2307Car-part.com1908 Highland PikeFt Wright, KY 41017ph: 859/344-1925TRICheckmate/ By Car-Part.com1908 Highland Pike\Ft Wright, KY 41017ph: 859/344-1925Market financial Group240 Commerce Dr.Crystal Lake, IL 60014ph: 630/674-6433Legend Smelting & Recycling2520 Sweetwater BLVDSpring Valley, CA 91978ph: 815/641-7661Knopf Automotive93 Shrewsbury AveRed Bank, NJ 07701ph: 404/691-0777Hollander, a Solera Co14800 28th Ave N. #190Plymouth, MN 55447ph: 763/553-0644Automotive Recyclers Association9113 Church St.Manassas, VA 20110-5456ph: 577/208-0428Crush Software445 East 200 South, Ste 140Salt Lake City, UT 84111ph: 801/953-1003The Connection1019 Harrin Pkwy Suite 120Rockledge, FL 32955ph: 800/848-4850Buddy Automotive Innovations16 Via Maria TheresaManitou Springs, CO 80829ph: 866/337-1177Al-Jon MFG LLC15075 Al-Jon AveOttumwa, IA 52501ph: 641/455-5616Salvage DirectPO Box 138Eldridge, IA 52748ph: 563/823-6509Logan Oil9888 Waples St. Suite BSan Diego, CA 92121ph: 858/558-9440ENR United Road Towing16325 Crawford AveMarkham, IL60428Ph: 708/333-7300Olston’s Auto Recyclers3450 N. 35th St. Cir.Lincoln, NE 68504Ph: 402/467-4541Morgan Stanley Smith Barney70 W. /Madison Suite 300Chicago, IL 60602Ph: 312/827-6658Omni Source Corp2205 S Holt RdIndianapolis, IN 46241Ph: 360/437-0443Clean Burn1860 Charter LnLancaster, PA 17601Ph: 717/656-2011Power Plus Products6410 W. 74th StBedford Park, IL 60638Ph: 773/788-9947Reach Local230 W. Monroe Suite 700Chicago, ILph: 312/244-3600 ext. 111

Auto & Truck Recyclers of IllinoisATRIAssociation News14November/December 2011How to Get the Most FromAttending a Trade ShowYou made the effort and attended the show,now what do you do with all the information that you gathered?By Christine CorelliExhibiting in an industry show is the best marketing vehicle for suppliers and service providers tophysically obtain access to you and other potentialand existing customers. It is an excellent opportu-nity to display their product or service and obtainexposure to the largest number of buyers at anysingle event.If an exhibitor’s pre-show marketing strategywas well-planned, their display was impressive, andtheir exhibit staff performed well, you not only visited them at the show, but you also walked awaythoroughly informed and maybe even impressedwith what they had to sell or offer. The challengefor you (and them) is that often, what one exhibitor has to sell or offer may not differ a great dealmore than what many other exhibitors have to sellor offer.Thus, if you are planning to make a purchase,which product offers the most quality at the bestprice? For example, who can provide value-addeditems such as an extended warranty or reliable partsand service support? In short, which is the best dealthat will give you the biggest bang for you

ABC Auto Parts & Sales, Inc. Ph: 708/389-1456 Fax: 708/389-5126 Larry Brosten Vice President Auto Parts City, Inc Ph: 847244-7171 Fax: 847/244-7279 Andy Zalon Secretary/Treasurer C & J Auto Pars Inc Ph: 800/783-8121 Fax: 773/523-1158 David Anderson Immediate Past President I-55 Auto Salvage, Inc Ph: 815/467-2938 Fax: 815/467-7152 Sean Krause .

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