INFORMATION SPEAKING.PPT.chapter 13 Winslow

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Informative Speaking1

Introduction & OverviewInformative vs. Persuasive SpeechesTypes of informative speakingTechniques of informative speakingOrganization and Structure2

Informative vs. Persuasive SpeechesInformative speeches are non-controversialInformative speaker does not intend tochange audience attitudes3

Types of Informative SpeakingBy contentBy purposeObjectsProceduresPeopleEventsIdeas4

Informative Speeches by ContentYour speech can inform based on: ObjectsProcessesEventsConcepts Intangible ideas, beliefs, theories or principles5

Informative Speeches by PurposeYour speech can inform based on: DescriptionsExplanationsInstructions6

Informative speech aboutobjectsSimple, straightforwardspeech Example: cello, digitalcameras, stamp collectionTime limit determines theamount of detail one canshare7

Informative speech aboutProceduresDescribes how something works or aprocess that produces a particularoutcomeExample: how to surf, refinish furnitureT. E. A. C. H.8

Informative speech aboutpeopleBiographicalNo need to tell everything about aperson; Relate information to a specificpurpose9

More Informative SpeechTopicsPresentations about Events Waterloo, World War I milestonePresentations about Ideas Example: time management, evolution,freedom of speech10

Techniques of Informative SpeakingInformative Purpose Statement Precedes a thesis statementIn one sentence asks: What is your speech going to do? What will the audience walk away with?11

DEFINITION SPEECH12

Sample specific-purpose statementsfor definition of speechTo explain to my listeners the meaningof feminism in modern AmericaTo explain to the audience my definitionof an ideal marriageTo define astrology for my listenersTo explain to my audience whatconstitutes true intelligence13

Define a topic: compare orcontrast it with a similar itemSpecific purpose: to explain to my audiencewhat constitutes child abuseCentral idea: Child abuse, unlike firmdiscipline, damages a child’s emotionalgrowthMain points 14

Define a topic: break it down intological subtopicsSpecific purpose: To explain to my audiencethe wide range of diversity among mentallyretarded peopleCentral idea: The mentally retarded peopleare a diverse group, ranging from the mildlyretarded, who are capable of holding jobs, tothe severely retarded, who require constantcareMain points 15

DESCRIPTION SPEECH16

Specific-purpose statements fordescription speechTo tell my listeners how a tornado looks,sounds, and feelsTo describe to my listeners the Pearl HarboreventTo inform my audience about livingconditions in an old folks’ homeTo describe to my audience the highlights ofthe life of Margaret Thatcher17

Describing an object or place: usethe spatial pattern of organizationSpecific purpose: To inform my listenersabout sales of Digi-tel ComputersCentral Idea: Sales of Digi-tel Computershave grown in every region of the countryMain points Sales are strongest in the Eastern ZoneSales are growing at a rate of 10% quarterly inthe Central ZoneSales are up slightly in the Mountain Zone18

Describing an event or a person: use thechronological pattern of organizationSpecific purpose: To inform my listeners about thedevelopment of the InternetCentral Idea: The Internet evolved from a smallnetwork used by scientists into a vast system ofnetworks used by billions of people around the globeMain points The Internet was first conceived in 1962 as ARPANET to promotethe sharing of research among scientists in the U.SIn the 1980s a team created TCP/IP, and the Internet as we knowit was bornAt the end of the Cold War, ARPANET was decommissioned andthe World Wide Web made up the bulk of Internet trafficThe Internet celebrates its 25th annniversary with 10m peopleconnected.19

Describing an event or a person: use thetopical pattern of organizationSpecific purpose: To inform my listeners about careerprospects in ChicagoCentral Idea: Chicago is an excellent place toestablish a careerMain points Economic stabilityCultural varietyAccessible transportation20

Describing a processShow the listener how to perform aprocess How to make a video for You TubeProvide information on how somethingis done, or how something works How DNA evidence is collected and usedby crime investigators21

At the top of your outline General Purpose: To informSpecific Purpose: .Central idea:Main points22

PracticeWater pollutionSnakesAirplaneWeddingTeen crimeLeadershipRecruitmentFruits23

Techniques of Informative Speaking,cont.Create information hunger Give the audience a reason to listen to andlearn from your speech24

Techniques of Informative Speaking,cont.Make it easy to listen Watch for information overload Choose 3 to 5 main ideas Use information and examples that connectto the audienceUse simple information and build up tocomplex ideas25

Techniques of Informative Speaking,cont.Emphasize importantpoints Repetition Rewording of importantpoints Signposts Words or phrases thatemphasize theimportance of what youare about to say26

Techniques of InformativeSpeaking, cont.Make the message clear Be aware of what you intend tocommunicate Would this message sound clear to you if youheard if for the first time?27

Techniques of InformativeSpeaking, cont.Make the presentationinteresting Relate to your listeners interestsCreate interesting presentationaidsUse humor Use humor to make a point Make yourself the butt of the joke Use humorous quotations28

Organization & StructureIntroduction (tell whatyou’re going to say) Establish audienceinterest and attentionPreview thesis/purposestatementPreview main points29

Organization & StructureThe Body (say it) Limit division of main pointsto 3 to 5 subpointsUse good transitionsOrder points in a way that iseasy to understand andremember30

Organization & StructureThe conclusion (tellwhat you’ve said) Review main pointsRemind audience whythe subject is importantto themProvide the audiencewith a memory aid31

Organization & StructureGenerate audience involvement Definition: level of commitment andattention that listeners devote to a speechTips: Personalize your speech Use audience participation Use volunteers Have a question and answer period32

Informative vs. Persuasive Speeches Informative speeches are non-controversial Informative speaker does not intend to change audience attitudes

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