SHARE YOUR STORY - SAMHSA
SHARE YOUR STORYA How-to Guide for Digital StorytellingSUPPORTING THE RECOVERY AND HEALING OF SELF AND OTHERSTHROUGH MESSAGES OF HOPE1
ContentsOverview 3Getting Started .4Making a Digital Story 6Step 1: Develop Idea . . .7Step 2: Plan . .11Step 3: Outline/Script . 21Step 4: Storyboard . 31Step 5: Film and Record . 40Step 6: Finish . . . .44Step 7: Publish and Share . 48Step 8: Review . . 54A Note for Organizations 64Summary 68Resources . 692
OverviewDigital storytelling is all around us; videos, podcasts,and commercials use words paired with images toshare meaningful stories with a wide range of people.Digital storytelling helps us connect to people nomatter where they are located. We can learn a greatdeal about each other from our smart phones,tablets, and computers.This guide is designed to help individuals living withmental and substance use disorders share personalstories of recovery using a digital format.Why should you share your story? Because: It helps to reduce negative attitudes andstereotypes, It may encourage others to seek help, and It can be a healing and empowering experiencefor you, too.Using a digital format allows you to share your storyin a powerful way with a wider community online.Digital storytelling may seem intimidating, but reallythere are simple tools you use in your daily life thatcan also be used to create a digital story. Many otherresources are available and identified in this guide.Using the information in this how-to guide, you canplan, organize, and make your own digital story ofrecovery, even if you’ve never done it before.In this guide you will find: Ways to choose your story idea, frame yourmessage, and write your outline Step-by-step planning tools to help you prepareand make your final project Tips for recording video with your mobile device Free and easy places where you can post andshare your story onlineHappy storytelling!3
Getting StartedSharing stories is a great way to connect with people. In hearing a story, youmay relate to another person and identify with their situation. Digitalstorytelling adds to regular storytelling by allowing the storyteller to includeimages, pictures, music, and other things to their story.This guide can help you plan, organize, and make a digital story. It includeshelpful, easy-to-use resources for each stage of the process.How to Use this GuideThe great thing about digital storytelling is that you don’t need to be an expertto do it. Anybody can develop a short video that shows their uniqueexperience, using tools they already likely have. If you are interested in sharingyour story, this guide can help you create a digital story that reflects your voiceand your story.ImpactStories engage people by making a topic relatable. Digital storytelling usesdifferent things like video, audio, and pictures to show the story in a uniqueway. The format of digital stories and the way they can be shared creates anemotional connection to the topic, inviting people to engage with a story andtake action as a result of seeing it.Beyond being a funand rewardingexperience for you,your story can helpothers by showingthem that they arenot alone, treatmentworks, and recoveryis possible.4
Getting Started(continued)BenefitsDigital storytelling is something anyone can do no matter what level ofexperience they have telling stories or using technology. It allows people toshare their stories of recovery in creative ways. In sharing their ownmessages of healing, storytellers can support the recovery and healing ofothers.Negative attitudes about mental health are reduced and help seeking isincreased when people have positive interactions with other people whohave behavioral health conditions. The process of sharing one’s recoveryexperience can be a healing and empowering exercise for storytellers, aswell.Think about a time whensomeone’s story helpedyou. How did it help?What made the storyuseful or memorable?5
Making a Digital Story6
STEP1DEVELOP IDEA7
Step 1: Develop IdeaSTEP1The first step in making a digital story is figuring out an idea for the recovery story you’d like to tell. If you’re notsure, you can do different activities to get the creative juices flowing, like: Brainstorming or drawing your ideas Listening and reading for topics Scanning lists and photos Thinking about your personal knowledge, experience, and recovery journey Asking friends, family, teachers, or coworkersOnce you have a few topics, ask yourself the following questions about each one: What is my connection to this topic? Is it motivating to an audience? Is it relatable? Can I tell this story in just a few minutes? What sort of work do I need to do to be able to tell this story? (e.g., do I need to do background researchor gather details from other people?) Is there supporting material (e.g., photos, data, video) that I can use to help tell my story?The answers to the questions will help you decide which story idea may be right for this project.8
STEP1Step 1: Develop IdeaYOUR TURNWhat are some story ideas you’d like to share?What is your connection to this topic? Is it motivating to an audience? Is it relatable? Can you tell this story in just a few minutes? What sort of preparation do you need to do tobe able to tell this story? (E.g., do you need togather details from other people or conductany background research?) Is there supporting material (e.g., photos, data,video) that you can use to help tell your story?9
STEP1Step 1: Develop IdeaYOUR TURN(continued)What is your story topic?10
STEP2PLAN11
Step 2: PlanDevelop a planOnce you have an idea for a story, you can develop aplan to help organize both your thoughts andresources. Think about how you would like to tell yourstory and the people that would benefit most fromhearing it. Set goals that connect with yourstorytelling process but remember – the main goal isto share your experience of recovery. Some helpfulfirst steps might be: Set a timeline for each step of the digitalstorytelling process Create check-in days to track your progress Record your successesSee page 16 for a planning guide.Define the purposeSTEP2feel? What was the message? Reflect on what youhope to achieve by sharing your story and frame yourmessage to answer questions like the onesmentioned above. For example: What impact might your story have on otherpeople? What makes your story unique? Are you trying to inform, convince, or questionyour audience? Think about other meaningfulstories and what purpose they served. What do you hope your audience will do, think,or feel after watching your video? For example,do you want people to sign up for an activity orjoin a group? Do you want them to seektreatment and/or services? Would you likepeople to contact you about your story? Do youwant others to share your story a certain way, orinspire them to share their own story?Why do people share personal stories? Think about atime when you were inspired by someone’s story.What made the story unique? How did it make you12
Step 2: PlanSTEP2(continued)Set goalsGet resourcesSet goals for your planning process. These goals helpto track your progress and provide a snapshot of theproject from start to finish. Your goals can includeitems like finishing an outline or finding a tool orresource. Simple goals will help keep this projectmanageable.This guide identifies some resources to help withmaking a digital story, but there are many otherthings available on the internet, at your local library,or even where you work. There are often people inour life who can help, too – ask around if you need acertain expert or tool.Identify audiencesSome basic technology resources include: A recording device (such as a smart phone, videocamera, or microphone) A way to put the pieces together (such asPowerPoint or editing apps) An online home for your video (such as aYouTube account) A way to share it (such as social media accountsor email)Your story can show people who have behavioralhealth conditions that there are hopeful, inspiringstories of recovery out in the world. It is important,then, to think about people as you frame your story.Decide who you are trying to reach so you know howto speak to them on a more personal level.Focus on who you think your story speaks to mostand share details of your recovery journey that theycan relate to. Does your story include views of acertain age group? A particular community of color orreligion? Knowing your target audience is animportant part of creating a relatable, successfulstory.13
Step 2: PlanSTEP2(continued 2)Think about accessAs you make your digital story, think about how it will be accessed. How might people who are not able to hearor see experience your story? You can take a few extra steps (such as providing a transcript) to make your storyavailable to them, too.Section 508 is a law requiring the federal government to offer all people, including those with disabilities, theability to access government products like videos or reports. For a video to be accessible, the person watchingit must be able to understand what is happening in both the visual and audio portions of the video. Anaccessible video means that a person can understand the message, no matter his or her disability. Step 7explains how to do this.Must your story be accessible? No, unless you are creating it for a government organization. Is it arecommended best practice? Yes.14
Step 2: PlanSTEP2(continued 3)DisclosureDeciding whether to share your recovery story publicly is a very personal decision, and youare the only person who can decide whether it is the right choice. Think about what mighthappen after sharing your story and weigh the pros and cons. The Honest, Open, ProudProgram* recommends the following activities:Consider the pros and cons of sharing your story Identity. Think about your identity and your mental illness and/or substance usedisorder. Do you view yourself as a person with a behavioral health condition? You candecide how you frame your identity. Costs and Benefits. Write down the costs and benefits of disclosing your story so youcan decide whether or not to share, or how much to share. Costs include reasons whyyou might regret sharing your story. Benefits include reasons why sharing your storywill help you or others. Goals. What do you hope to achieve by telling your story? Write out your goals. Expectations. What do you expect will happen after you’ve told your story? In whatpositive or negative ways are you expecting people to react? How will you handle theirreactions? Support. Sharing your story of recovery publicly is a big deal, especially if this is thefirst time you’re sharing it. With so many emotions involved, it can be a difficultdecision to make alone. Is there someone in your life (e.g., family members,counselors, peers) who can support you in making a decision?*For more information, see page 70.“Don’t dismissany cost orbenefit nomatter how sillyit may seem.Put them all onthe list so thatyou canconsider alladvantages anddisadvantagestogether.”Honest, Open,Proud to Eliminatethe Stigma ofMental Illnessmanual, 2015, p.2615
Step 2: PlanYOUR TURNSTEP2Purpose: Why are you telling this story?What impact might your story have on other people?16
STEP2Step 2: PlanYOUR TURN(continued)Goals: What do you want to achieve by telling this story?Audience: Who must you reach to achieve your goals?17
STEP2Step 2: PlanYOUR TURN(continued 2)Permission: Step back and ask yourself if you’re ready to share your story publicly. Make a list ofthe benefits and drawbacks if you’re not sure.Benefits:Drawbacks:If your role is to help another person tell his or her story, make sure you have informed themabout the process and received permission (preferably signed permission) to film and share thestory.18
STEP2Step 2: PlanYOUR TURN(continued 3)Resources: What do you need to complete this project?Note: you may want to review all of the steps in the guide first and then return to answer thisquestion.19
STEP2Step 2: PlanYOUR TURN(continued 3)Timeline: By when do you want to complete this project? List your target deadlines for each step:Step 1: Develop IdeaStep 2: PlanStep 3: Outline/scriptStep 4: StoryboardStep 5: Film and RecordStep 6: FinalizeStep 7: Publish and ShareStep 8: EvaluateNote: you may want to review all of the steps in the guide first and then return to answer thisquestion.20
STEP3OUTLINE/SCRIPT21
Step 3: Outline/ScriptThe outline for a digital story is a key part of the process. Having a well thoughtout, written or drawn outline helps reach goals related to time and purpose. Ifyou plan to use an interviewer, develop the outline together so that you and theinterviewer are comfortable with the script and can create a great product.Storytellers often seem the most honest if they are able to speak off the cuff froman outline rather than reading word-for-word from notes. Choose an outliningmethod that is comfortable for you and helps you reach your goals.An outline template is available on page 30.Frame your storyYou want to set up your digital story to be engaging for people. As a storyteller, itis helpful to give details for your story to help people understand your view.Here are things to keep in mind when framing a story of recovery: What is unique about your story? Remember that you own your story. While it is important for the story to behonest, it is also important to share your experience in a way that feelscomfortable for you. Digital stories are only a few minutes long, so you should think about whichdetails are most important to include in order to communicate yourmessage.STEP3EXAMPLESarah struggled withsubstance abuse for years,from high school intoadulthood. It wasn’t until shebecame a mother that she wasfinally able to get treatmentand begin her recoveryjourney. Rather than explainher earlier struggles in herstory, she chooses to focus inon the time before and afterbecoming a mother – wherethe combination of a greatrecovery program and theexperience of raising a babyinspired her to leave drugs andalcohol in the past. She feelsthis part of her story isrelatable. Sarah wants toreach out to young womenand young mothers, especiallythose who face addictionchallenges, with her story.22
Step 3: Outline/ScriptSTEP3(continued)Writing and drawing exercisesWriting and drawing exercises, like any kind of warm-up routine before playinga sport or a musical instrument, help loosen up your imagination while honingyour writing muscles. Exercises can be done alone or in small or large groups.These exercises can be an easy way to help storytellers think creatively abouthow to tell a story of recovery. For example, if you are feeling stuck whilewriting, try one of these exercises: Shift to another of the five senses (sight, sound, smell, touch, taste) Look at things from close to far away or from high to low (or vice versa) Tell the story from another person’s point of view Answer who, what, when, where, why, and how Draw out your ideas and use them to create a story Create a scrapbook to organize photos, words, and other materials Select a photo and write a story about itAn organized story willhelp people to: Understand it Believe it Remember it23
Step 3: Outline/ScriptSTEP3(continued 2)Tips for making great digital storiesTruthfulStories are powerful if they are honest and real. While you don’t want your story to feel rehearsed, you shouldstill plan what you want to say and how you would like to say it. The story should show your voice andpersonality. A thoughtful and organized story allows for a smooth delivery. It will also give your story a polishedand truthful feel.StrengthIn order for stories of recovery to have a positive impact on others, storytellers should share their experiencefrom a strong foundation of recovery. When framing your story, you should honestly talk about yourexperience, but also focus on the strengths that have helped in your recovery.24
Step 3: Outline/ScriptSTEP3(continued 3)Tips for making great digital storiesPlotDigital storytelling allows for creativity. While there is no single format that storiesneed to follow, here are some things to consider. Including these parts helps toengage audiences. For example: Stories with impact have an “attention getter” early on that and draws peoplein. Maybe this is a memory or emotion that grabs a storyteller’s experience. A storyteller might choose to link their personal experience to something thatmay be shared by a community, or by the viewers, to show how things can beaccomplished together. Good digital stories include messages of hope or a “call-to-action.” A call-toaction is an instruction to the audience that inspires a response, such as “callnow,” “find out more,” or “visit our website.” A call-to-action can help peopleunderstand that they can recover too, just like you. Examples include:– Recovery Month Stories (SAMHSA)– Campaign to Change Direction (Coalition)– Start the Conversation. End the Stigma (Bring Change 2 Mind)– Make the Connection (Department of Veterans Affairs)– Be Ready to Talk with Your Family (Time to Change Campaign, Mind andRethink Mental Illness)CALL-TO-ACTIONEXAMPLES“A Chinese proverb says‘a journey of a thousandmiles begins with thefirst step.’ I hope youcan take your first stepand keep movingforward in your recoveryjourney.”“If you or someone youknow has a mentalhealth problem, thereare ways to get help.Please visitmentalhealth.gov formore information.”25
Step 3: Outline/ScriptSTEP3(continued 4)Tips for making great digital storiesLengthDigital stories are usually short. StoryCenter, a nonprofit organization thatpartners with organizations on digital storytelling projects, recommends a lengthof two to five minutes with no more than 20 images or video segments and aword count of between 250 and 375. These guidelines help make sure thatstories capture and hold the attention of their audiences, especially if they areshared on social media. Viewers should be able to easily watch digital stories andfeel empowered to take action as a result.The ideal digital story: Two to five minuteslong No more than 20images or videosegments Word count ofbetween 250 and375.26
Step 3: Outline/ScriptPractice telling your storyOn your ownOnce you’ve jotted some notes or an outline foryour story, you’ll want to practice telling your storyout loud. As you talk, you’ll notice areas that mightneed to be fixed. Work on the rhythm and tempo ofyour story to create interest. In the book “DigitalStorytelling: Capturing Lives, CreatingCommunity”*, author Joe Lambert said, “Goodstories breathe. They move along generally at aneven pace, but once in a while they stop. They take adeep breath and proceed.”With othersStory circles are a place where you can share yourstory with others. Circles are used to create a placefor storytellers to express their personal stories andSTEP3(continued 5)a support space for those going through recovery.People can learn to listen and learn to understandothers through story circles.Story circles are good for practicing or sharing yourstories and receiving feedback. The story circle islike a screening of a video used by film producers tofind out how audiences respond to their story andhow they can make it better. Feedback can rangefrom how the story is being told to the how it isorganized. This gives the storyteller n
your story, this guide can help you create a digital story that reflects your voice and your story. Impact Stories engage people by making a topic relatable. Digital storytelling uses different things like video, audio, and pictures to show the story in a unique way. The format of digital stories and the way they can be shared creates an
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