ARCHITECTURAL CONCEPT

EXISTING NORTH WEST ELEVATIONnotes:Do not scale from drawings. All discrepancies to be reported toGensler architect immediately.All dimensions to be verified by contractor on site prior to any worksWORK IN PROGRESSISSUED DATE: 13/08/1842EXISTING NORTH WEST ELEVATIONSCALE: 1 : 100EXISTING SOUTH WEST ELEVATIONSCALE: 1 : 100A13.08.2018 Draft Issuerev daterevision noteconsultantNote: Survey by Arena Property Services Limited1:100 @A4Scale04m8m12m30NLLAdrawn checkedARCHITECTURAL CONCEPTRESPONDING TO THE SITE31

THE HERO OF SWITZERLAND AS A WAYFINDING MARKERViews of the model were used to develop an appropriate massing forthe building.View from South-WestThe new development on the site of the Hero of Switzerland is envisaged as a wayfinding marker at the heart of the Loughborough Estate. ‘Hero Square’ is the largestpublic space in the Estate and has been identified in the Loughborough Junction Framework Plan as a ‘gateway project’. This new development will signal its locationfrom Loughborough Junction and on the approach from Brixton.32View from South-EastView from North-EastA model of the site, including the extent of the Loughborough Estate, was constructed at 1:1000 scale. This proved to be an extremely useful tool for assessing thewider impact of various massing strategies, and experimenting with various heights and forms.33

UNITÉ D’HABITATIONLOUGHBOROUGH ESTATELE CORBUSIER: THE HEROOF SWITZERLAND?Although the sign outside the Hero of Switzerlanddepicts William Tell, some believe that the pub mayhave been named by the architects in reference to LeCorbusier, the Swiss architect whose work was theinfluence for much of the architecture on the estate.The Unité d’habitation in Marseilles was the firstof several apartment blocks by Le Corbusier thataimed to reinvent high density housing.Maisonette blocks on Loughborough Estate, built 5years later, follow a similar design.3435

UNITÉ D’HABITATION RESEARCH TRIPWe visited the Unité d’habitation in Marseilles to continue ourstudy. This building was directly influential to the design of theLoughborough Estate so it is vital that we understand its design andsuccess.Studies of the sculptural columns at ground level. The varying columns in different Unité blocks began toinform those that can be seen on the ground floor of our design.3637

Concrete textures on the sculptural ventilation stack observed onan overcast day, in full sun, and at night.3839

Interior view of the ground floor lobbyThe feature stained glass wall in the ground floor lobby is an element that can be built upon to give some of theground floor spaces, such as cycle and bin stores, a more active facade.Canopy overhanging the ground floor entrance at the Unite d’Habitation40Staircase sketches that have had a great impact on the design of our naturally lit, spacious liftlobby and stairwell.41

42ARCHITECTURAL CONCEPTPROPOSED ‘MODULOR’ MASSING43

UNITÉ D’HABITATION2 STOREY TERRACES4 STOREY MAISONETTESMODULORindividual facade bays follow‘modulor’ proportionsA key aspect of Le Corbusier’sdesign was his use of the ‘Modulor’proportioning system. Based on thescale of the human body and thegolden ratio, this system was usedextensively in the Unité d’habitation,and throughout the LoughboroughEstate.the key elevation is proportioned exactly according to the golden ratio4445

RETAIL WITH 2 STOREY MAISONETTES ABOVE11 STOREY FLATS11 STOREY MAISONETTESthe overall facade closelyfollows the golden sectionthe massing of the large maisonette blocks is proportioned according to the ‘modulor’the golden ratio influences the plan and facade bays4647

Loughborough road - view from southeast(massing according to ‘modulor’ proportion used in estate)Loughborough road - view from southeast4849

Loughborough road - view from north(massing according to ‘modulor’ proportion used in estate)Loughborough road - view from north5051

52PROPOSED SCHEMEDESIGN DEVELOPMENT53

THE HERO OF SWITZERLAND AS A WAYFINDING MARKER The new development on the site of the Hero of Switzerland is envisaged as a wayfinding marker at the heart of the Loughborough Estate. ‘Hero Square’ is the largest public space in the Estate and has been identified in the Loughborough Junction Framework Plan as a ‘gateway project’.