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2018

SUNMON1TUEWED23THU4FRI5SAT6NFL PlayoffsNew Years Dayimpressions4.5 B TweetNHL WinterClassic1Rose BowlSugar Bowl789Golden GlobeAwardsCollege eetimpressions115National Dress UpYour Pet DayMartin Luther KingJr. Day2.8M165M212212131718192026271Sundance FilmFestival2423Screen ActorsGuild Awards11impressions337M Tweet16141025World EconomicForum AnnualMeetingWinter X-Gamesimpressions109M Tweet128302931Grammy AwardsState of the Union2.5B1.8BTweetimpressions1Tweetimpressions1NFL Pro-Bowl792M Tweetimpressions1NHL All Star Gameimpressions366M Tweet1EVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataCES1/9–1/12Sundance Film Festival1/18–1/28NFL Playoffs1/6-1/21Winter X-Games1/25–1/28World EconomicForum AnnualMeeting1/23-1/26OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWEDTHUFRISAT12Black HistoryMonthGroundhog DayNFL Honors49M Tweetimpressionsimpressions243M Tweet8910SuperBowl 52New York FashionWeek pressions1Tweetimpressions1Puppy Bowl27M311impressions301M Tweet1National Pizza Day34M Tweetimpressions1Tweetimpressions1Winter Olympics111213ABN Amro WorldTennis TournamentMardi Gras4.3MTweetimpressions1Daytona 500146M Tweetimpressions1Valentine’s Dayimpressions68M Tweet12.6BTweetimpressions122President’s DayBrit Awardimpressions107M Tweet310M Tweetimpressions11National DrinkWine DayMilan FashionWeek5.6M24MTweetimpressions12526London FashionWeekNBA All-StarTweetimpressions1impressions1.7B Tweet123NationalMargarita Day14M Tweetimpressions24Premio Lo Nuestroimpressions14M Tweet11World Thinking DayTweetimpressions12728Paris FashionWeek S/SNCAA ConferenceTournamentimpressions59M Tweetimpressions18M Tweet117Chinese New Year21201634MNationalPancake Day1918151412018 NFLCombine308M Tweetimpressions1PurimEVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataOtherTBD: dates were not available at time of print, but keep an eye out for these events.New York Fashion Week2/8–2/16London Fashion Week2/16–2/20Milan Fashion Week2/21–2/27Paris Fashion Week2/27–3/6Winter Olympics2/9–2/25ABN Amro World TennisTournament2/12–2/18NBA All-Star2/17–2/18NCAA ConferenceTournament2/28–3/42018 NFL Combine2/28-3/6Carnival2/9-2/17Black History MonthAll monthPurim2/28-3/1To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWEDTHU1FRISAT238910SXSW FestivalHoli7456The 90thAnnual AcademyAwardsHIMSS18 AnnualConferenceNCAA ConferenceTournamentInternationalWomen’s Day582M838M5B TweetimpressionsTweetimpressions11impressions197M Tweet1Geneva Intl.Motor Show111WWE Fastlane4.6M TweetimpressionsTweetimpressions1161713Arnold PalmerInvitationalMarch MadnessNational Pi DaySt. Patrick’s Day8.1B Tweetimpressions61M17M nterpriseConnect18192223IBM Think24Ultra MusicFestivalimpressions475K Tweet1impressions9.6M TweetMiami Open1National Puppy Day252726282930MLB Season startsimpressions53M Tweet1New York Intl.Auto ShowEVENTS LENGTHSNOTESEntertainment31SportsHolidays*Tweet impressions based on Twitter internal dataSXSW Festival3/9–3/18Ultra Music Festival3/23–3/25World Baseball ClassicTBDNCAA Conference3/6–3/11Arnold Palmer Invitational3/12–3/18March Madness3/13–4/12Miami Open3/19–3/26Geneva Intl. Motor Show3/8-3/18IBM Think3/19–3/22Interprise Connect3/12–3/15New York Intl. Auto Show3/30–4/8Holi3/1-3/2OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMON12TUE3WED45UEFA ChampionsLeague:1st legApril Fools’ DayEaster18.9M Tweetimpressions198WWE Wrestlemania11NationalSibling DayNational Pet Day31M18Country MusicAwardsBoston MarathonRSA ConferenceChannel PartnersConferenceTribeca FilmFestival22232425March for Science950K1NBA Playoffsbeginimpressions62M Tweet1192021262728Tweetimpressions1StagecoachMusic FestivalHFA’s AnnualSymposiumAustin Food andWine FestivalBillboard LatinMusic AwardsWWE PaybackEMC WorldTweetimpressions1EVENTS 6BNational SmallBusiness WeekNational Beer DayCoachellaNFL DraftEarth DayMet GalaWorld Health DayTweetimpressions117Annual DaytimeEmmy Awards713NHL Stanley CupPlayoffs begins1630SAT6121529FRIThe MastersTournament10UEFA ChampionsLeague: 2nd LegTHUSportsHolidays*Tweet impressions based on Twitter internal dataCountry Music Awards4/7–4/10RSA Conference4/16–4/20Coachella4/13–4/15 and 4/20–4/22Channel Partners4/17–4/20Tribeca Film Festival4/18–4/29HFA’s Annual Sympsiym4/26–4/29Stagecoach MusicFestival4/27–4/29National Small BusinessWeek4/29–5/5Austin Food & WineFestival4/27–4/30EMC World4/30–5/3UEFA ChampionsLeague:Quarter-Finals1st leg4/3–4/4The Masters tournement4/5–4/8NFL Draft4/26–4/28OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUE1678MTV Movie &TV AwardsTeacherAppreciationWeekThe PlayersChampionshipEl ClásicoWWE BacklashBank Holiday(Ireland &and UK)1314WED29THU310FRI45May The FourthBe With YouCinco de Mayo1112Kentucky DerbyEurovisionGrand Finalimpressions2.8B Tweet115161718Ramadan startsMother’s DaySAT19Preakness Stakesimpressions25.9M TweetFA Cup Final1Royal Wedding202122Billboard MusicAwards23Chelsea FlowerShow2728French OpenChampionshipMemorial DayIndy 500Bank Holiday (UK)25MTweetimpressions1242526Monaco GPNational Wine DayUEFA ChampionsLeague Final293031NationalSpelling BeeICC World CupNBA Finals beginWWE PaybackEVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataEurovision5/8–5/12Miss USATBDKentucky Derby5/4–5/5The Players5/8–5/13Monaco GP5/24-5/27French Open5/27–6/10Teach appreciation week5/7–5/11Microsoft BUILDTBDTechCrunch DisruptTBDChelsea Flower Show5/22–5/26National Spelling Bee5/29–5/31Ramadan5/15-6/14OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWEDTHUFRI1SAT2Governors BallNational Donut Day345WWE ExtremeRulesComputexMLB Draft67CMA Awardsimpressions157M TweetInfoSecurityEurope1Bank Holiday(Ireland)11Tony AwardsCeBit 201813E3impressions5.3M TweetCisco Live US9CMA FestivalBelmont StakesTaste of CountryMusic FestivalNat’l Best Friends Day1210811415US Open GolfChampionshipFood & WineClassic in Aspen16World Cupbegins17Father’s Dayimpressions37.8M Tweet12418192021Cannes LionsRoyal AscotVidConSummer SolsticeEdinburghInternational FilmFestivalNational Selfie DayEDC (Las Vegas)25BET Awards4.5M26272017 NBA AwardsSummerfest22232930NBA Draftimpressions2.6M Tweet128Social Media DayTweetimpressions1NBA AwardsEVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataGovernors Ball6/1–6/3Summerfest6/27-7/8InfoSecurity Europe6/5-6/7CMA Awards6/7-6/10CMT AwardsTBDTaste of Country MusicFestival6/8-6/10EDC Vegas6/18-6/20Cannes Lions6/18-6/22VidCon6/20-6/23Edinburgh InternationalFilm Festival6/20-7/1US Open GolfChampionship6/14–6/172017 MLB Draft6/4-6/6World Cup begins6/14-7/15Royal Ascot6/19-6/23Computex6/5–6/9Cisco live US6/10-6/14CeBit 20186/11-6/15E36/12-6/14Food & Wine Classicin Aspen6/15-6/17OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUN1MONTUE23WimbledonWEDTHU454th of JulyEssence Festival945M Tweetimpressionsimpressions421M TweetGreenbrierClassicHenley RoyalRegatta189British Grand PrixJohn DeereClassicFRI611impressions2.3B Tweet11213ESPY's11617WWEBattlegroundMLB HomeRun DerbyMLB All-Star Game18World Cup Final14Summer JamChicagoimpressions204M Tweet157Tour de France110SAT1920British OpenTomorrowlandComic ConInternationalPitchfork MusicFestival21impressions3.8M Tweet122232425262728TomorrowlandLittle LeagueWorld SeriesNewport FolkFestival2930131EVENTS LENGTHSNOTESEntertainment35M TweetimpressionsSportsHolidays*Tweet impressions based on Twitter internal dataSummerfest7/1-7/8Greenbrier Classic7/2-7/8Essence Festival7/5-7/8Wimbledon7/2-7/15Summer Jam Chicago7/13-7/15Henley Royal Regatta7/4-7/8Pitchfork Music Festival7/20-7/22Tour de France7/7-7/29Tomorrowland7/20-7/22 and 7/27-7/29John Deere Classic7/9-7/15Premios JuventudTBDBritish Open7/19-7/22Shark WeekTBDTBDLittle League WorldSeries7/28-8/26Panorama Music FestivalComic Con International7/19-7/22OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWED1THU2Lollapalooza71M Tweetimpressions1FRISAT34InternationalBeer DayBlack Hat USAEdinburgh FringeFestival5768Bank Holiday(Ireland)910National BookLovers DayPremierLeague OpeningWeekendThe PGAChampionship122M112.5B 22232425262728293031NationalDog DayUS Open TennisBeginsMTV VMAs12Teen ChoiceAwards200M Tweetimpressions119WWE SummerSlamWorld Photo Dayimpressions109M Tweet1B TweetimpressionsBurning ManBank Holiday(UK)120M Tweetimpressions12.5B1EVENTS LENGTHSNOTESEntertainmentCollege FootballSeason startTweetimpressions1SportsHolidays*Tweet impressions based on Twitter internal dataLollapalooza8/2-8/5Black Hat USA8/4-8/9Hard Summer MusicFestivalTBDVMworld US8/26-8/30AWS Summit 2017TBD (66 days)TCA AwardsTBDIntel Developer ForumTBD (3 days)Outside LandsTBD (3 days)TBDDisney Epcot Food andWine FestivalTBD (75 days)Premios Tu MundoBurning Man8/26-9/3Edinburgh Fringe Festival8/3-8/27CrossFit GamesTBDThe PGA Championship8/9-8/12US Open Tennis8/27-9/10Premier League OpeningWeekend8/11-8/12OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWEDTHUFRISAT1423Venice InternationalFilm Festival156M Tweetimpressions9101623567TechCrunchDisruptNew YorkFashion WeekLiteracy Day1112131415Talk like aPirate DayMobile WorldCongressAmericasLondon FashionWeekHispanic HeritageMonthLabor Day117248Stand Up toCancer DaySingapore F1 GP1819202122United NationsGeneralAssemblyMilan FashionWeekPGA TourChampionshipPeace DayFirst day of Fall2526272829Ryder CupInternationalCoffee DayHobbit DayIAA 2018Paris FashionWeekDreamForce30WWE Hellin a CellInternationalPodcast DayEVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataPrimetime Emmy AwardsTBDParis Fashion Week S/S9/25-10/3PAX WestTBDGlobal Citizen FestivalTBDMiss AmericaCompetitionTBDNFL Opening WeekendTBDUniversal StudiosOrlando HalloweenHorror NightsTBDSingapore F1 GP9/14-9/16Ryder Cup9/28-9/30iHeartRadio MusicFestivalTBDHispanic Heritage Month9/15-10/159/2-9/12Mobile World CongressAmericas9/12-9/14Venice InternationalFilm FestivalIAA 20189/19-9/23London Fashion Week9/14-9/18Dreamforce9/25-9/28New York Fashion WeekS/S 20199/6-9/14Latin American MusicAwardsTBDMilan Fashion Week S/S20199/19-9/25United Nations GeneralAssembly9/18-9/30OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMON1TUE2WEDTHU3Advertising WeekNew York45New YorkComic ConAustin City LimitsMondiale del'automobileNational Taco Day789FRI1011World MentalHealth DayNYC Wine &Food FestSAT6Manufacturing DayMPOWER SummitWest CoastWorld Smile Day1213181920252627Day of the Girl14211522WWE TLCMoney 20/20 USA1617World Food DayInternational EndPoverty Day2324MLB WorldSeries BeginUnited Nations Day28293031World AnimationDayBank Holiday(Ireland)SEMA ShowHalloweenimpressions26.3M Tweet1EVENTS idays*Tweet impressions based on Twitter internal dataOtherNew York Comic Con10/4-10/710/5-10/14Advertising WeekNew York10/1-10/4Austin City LimitsVoodoo Experience10/26-10/28NYC Wine & Food Fest10/11-10/14Latin American MusicAwardsTBDMPOWER Summit WestCoast10/5-10/7Soul Train AwardsTBDMoney 20/20 USA10/21-10/24Premios de La RadioTBDSEMA Show10/30-11/2Miss UniverseTBDFestival of Media LatAmTBDTwitchConTBDCA WorldTBDBFI LondonTBDDubai Motor ShowTBDMondiale de l'automobile10/4-10/14NBA Opening DayTBDMLB PlayoffsTBDNHL Opening DayTBDTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMON45MTV Europe MusicAwardsVMWorld Europeimpressions244M TweetTUEWEDTHUFRISAT1236789101314151617Bonfire Night11112People’s ChoiceAwardsWWE SurvivorSeriesVeterans Day127M Tweetimpressions178M1Tweetimpressions1ATP World Tour20191821American MusicAwards2223ThanksgivingBlack Friday1.3B Tweetimpressionsimpressions665M Tweet1impressions598M Tweet241Thanksgiving DayFootball1Small BusinessSaturday22M Tweetimpressions1Macy's Parade2526272829Cyber MondayLos AngelesAuto ShowAWS Re:InventEVENTS LENGTHSNOTESEntertainment30SportsHolidays*Tweet impressions based on Twitter internal dataLatin Grammy AwardsTBDVictoria’s Secret FashionShowTBDCMA Country ChristmasTBDThe National Dog ShowTBDBlizzconTBDLos Angeles Auto Show11/30-12/9WWE Survivor Series11/17-11/20Nitto ATP WorldTour Finals11/11-11/18MLB World SeriesTBDVMWorld Europe11/5-11/8AWS Re:Invent11/26-11/30OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

SUNMONTUEWEDTHUFRISAT1423HanukkahCOP245678Art Basel MiamiStetson 72829Christmas EveChristmasBoxing Day5.8B165M TweetimpressionsWWE Clash ofChampions23Tweetimpressions1Christmas DayNBA Basketball30Orange Bowl702M1Tweetimpressions1KwanzaaBoxing DayFootball31New Year’s Eve4.5B Tweetimpressions1EVENTS LENGTHSNOTESEntertainmentSportsHolidays*Tweet impressions based on Twitter internal dataiHeartRadio Jingle BallTourTBDCOP2412/3-12/14Los Angeles Auto ShowThe Game Awards11/30-12/9TBDBallon d’OrTBDStetson CountryChristmasTBDStetson CountryChristmas12/6-12/16Art Basel Miami12/6-12/9Heisman 6-1/1OtherTBD: dates were not available at time of print, but keep an eye out for these events.To get help with Twitter Ads direct message @TwitterAdsHelp

Forum Annual Meeting 109M Grammy Awards 2.5B NFL Pro-Bowl 792M NHL All Star Game 366M State of the Union 1.8B College Football Championship Tweet 528M impressions 1 Tweet impressions1 Tweet impressions1 Tweet impressions1 Tweet impressions1 Tweet impressions1 Tweet impressions 1 Tweet impressions Tweet impressions CES Sundance Film Festival NFL .

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