Your Time Is Limited Use These 5 Steps To P.R.O.V.E. Any .

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Your time is limited.Use these 5 steps to P.R.O.V.E. Any idea before you sink too much time into it!

1Proclaim Your idea to the world2Research similar product ideas3Observe how people react4Version 1.0 release5Evolve your promotion and product based on feedbackStep 1 - Proclaim Your idea to the worldThe first step in proving or testing the validity of you new product idea is to let people in on what'sgoing on.This may sound like an obvious step, but I've seen many cases where this first step of becoming visibleand letting a small slice of the world in on what you are doing is very scary for a lot of people.The truth is, we all start small.One of the most healing things for me in terms of my business was when several coaches and people Iwas following “came out” about how long it really took them to get started.They shared their struggles and how many things they tried didn't work.One very high level coach and author expressed in one of his courses that it took him 16 years to get tothe level he is at today!Not 90 days, not 6 months, not 100K in your first year. These are the exception, not the rule.When you build your business, one building block after the other, it will all come together over time.How much time is up to you!You might have heard me give the example of a staircase.I first used this example in a training on the Wallace Wattle Book “The Science of Getting Rich” but it'sapplication can carry over to any growth in your business and life.For example, think of the progress that needs to be made as a staircase - with each step holding acrucial step in your progress.You can proceed up those steps as rapidly as you like, it's up to you.Some steps will be easier and some will be more difficult but no single steps needs to delay you for toolong.It only stops you if you let it.There will be times when you will bound up the steps two at a time and there will be times when a

single steps takes hours or days longer than you expect.Either type of progress is not only good, it's expected as an entrepreneur.We don't know everything and can't be expected to have the same level of expertise at every level or“step” of our business building and growth.But one thing you CAN do is decide that any one step will never stop you!Unfortunately, too many entrepreneur's are stalled out in the early stages because they are afraid toproclaim their idea to a big enough audience or to an audience that can truly give them valuablefeedback.We might share it with friends or family (which is a good start) but unless they are in need of what youoffer or have some experience in proving a business idea, their input might not help you much.The proclamation of your idea to the right audience is the key to getting the feedback you need to knowif it's a viable product idea to pursue.So how can you share your ideas and get feedback if you don't already have an audience?Here are a few ideas;1) Share your idea, in detail, with your coach.Again, you would thing we would do this automatically, right?Nope. I've seen more than once where a client is afraid that they do not have a good enough idea sothey never share the whole scope of what they plan to do.This is a big mistake that I've done myself.I'm not sure if we can blame this all on our parents (just kidding) but sometimes when it comes to acoach, you might be more interested in doing what you think will please them rather than being honestabout what YOU really want to do.This leads to confusion for you and your coach as you waffle back and forth between what you aretrying to do and what you think they expect from you.Lay it on the line and let the chips fall where they may!Be honest with the person you've hired to coach you and get their honest feedback.Even if they say it won't fly, you are better off to have the information BEFORE you spend 6 monthson something that won't go or needs improvement.More than likely, they will give you ideas of how to do more research and develop your idea into agood product.That's what they are there for!It's difficult to see a solution when you are in the middle of a challenge.

They had the same challenges and fears you have and they found a way through it.Don't stay stuck, tap into that experience, find out what worked for them so you can keep movingforward!2) Another place where you can get some great feedback if you don't already have an audience isforums or social media platforms.Here you can connect with people who would be a good match for your idea or who have questionsthat your product or service would solve.If you're interested in a no-cost way to build an audience in Facebook, this might interest you.One way to engage people is to offer a simple to answer poll with no more than 5 options to choosefrom.You want to make it easy for people to respond and a poll will tally responses for you.You can also simply ask questions, such as “do you have difficulty with (your topic)?” or If you are(target market) what are your three biggest challenges in (topic)?By clarifying who the question is target to, you'll be more likely to get relevant answers.Forums can be a good place to see what types of questions people are asking about your topic too.You may be able to answer questions and participate or simply note the main questions coming fromyour target audience.Keep in mind that you want to look for recent questions so you are not researching something that is nolonger a current issue.3) Lastly, I think the best way to test a new idea even with a small audience is to create a small versionas a free or low-cost first run and let people go through it.This way you get genuine feedback in real time to make your final product the best it can be!(More about this in step 4)Step 2 - Research similar product ideasDon't worry about the competition.The truth is, there is very little, if any, truly unique teaching available.What you know you learned from someone and they learned from someone before them.The difference between what you offer and what someone else offers is your unique “spin”.It's the way your topic is filtered through all you life experiences. The ups and downs, the successesand the failures all add to the way you share, teach and coach.If you have truly internalized the topic you share then it can't help but become uniquely you.

So I want you to set aside any temptation to compare what you are doing to what others have done.Because even if you and I teach the very same topic, we will each share and mentor in our own uniqueway.And you will reach an audience that I will never reach. There are people waiting for you and whatyou offer so instead of comparing, get ready to release the best version you know how to do, right now!You can always improve on it later.Now that that's out of the way, I want you to go looking for other products that are similar to yours.This could be an online search, a book store (online or off) or even a digital reseller, like clickbankproducts.Find highly rated products and see what is contained in their offer.Get ideas from the way they present things and the topics they teach.Are there things they are missing or “bonus” topics you might want to add to the product you'reworking on?Pour over their FAQ section if they have one.Here they have taken the time to compile frequently asked questions and concerns of previouscustomers.Mine the FAQ's for relevant concerns that you might need to address in your own product.There is no need to reinvent the wheel when so much of the research has already been done for you.Your product will have it own unique spin, but chances are it's not “one of a kind” and you can findsimilar products or services to research as you are developing your own.Don't be afraid to purchase a competitor's product so you can really see the product/service funnel theyoffer.You may be missing a lot of information trying to see the inner workings by only consuming their freecontent.You might also want to use search tools like Google Trends, Amazon Best Sellers or ClickBank Trends.Step 3 - Observe how people reactWe've talked about several online strategies, but what about talking to people face to face?Keep in mind that the goal is not to already have a perfect product or service.You want to get feedback on what people think of the idea or if they have been exposed to Version1.0. what do they think?But for this example let's observe how someone reacts when you mention what you are doing.Do they look intrigued or surprised?Do they ask questions and want to know more?

You might find when you are getting started that your network is more offline than online.No worries!Whether you are in an organized networking group, mastermind or other offline gathering, share whatyou are doing and get some real-time feedback and questions.The important thing is that you are getting your idea and or information out so that you can gage howconsumers will react.While it can be a bit unnerving to hear what people have to say and ask in the moment, the informationyou gather can be priceless.Please also keep in mind that this is a form or research. You don't want to be changing your productidea with every comment (good or bad).Look for trends. Do the same questions or concerns come up over and over? Do people compliment acertain section more than once?Use the information to both prove and refine your offer.Step 4 - Version 1.0 releaseNow it's time for the rubber to meet the road.Even though this initial release may be just a portion of your full product, it will still allow you to testthe market reaction before you sink a lot of time into your idea.By Version 1.0 I don't mean a smaller version of your whole product, it's more like a taste.I'm talking about things like a 5 day social media challenge or 7 day e-course.Maybe even a 30 – 60 minute audio with an overview of every step in your full product.This is a bite, not a beta version.You may decide to do a beta version next and let people onboard at a reduced rate while you work outthe bumps later, but that's not what I'm talking about here.This mini-version should give people actionable steps to take over a few days, not weeks.It should give them a result and show them there are more results in the full package.And most importantly, your mini-version (Version 1.0) should naturally lead to the next step which willbe your full version.This allows you to test and get feedback in about a week then you can use the insight to launch the fullversion with confidence.Another option for your Version 1.0 release is to pre-sell an upcoming live version of your product.For more information on how to use this technique, click here.

Step 5 - Evolve your promotion and product based on feedbackEach step along the way will give you more information to test, tweak and prove your idea as you get itto market.In this last step, I want to specifically talk about two kinds of surveys.#1 When someone chooses to join or purchase. Whether free or paid.#2 When someone completes your challenge, mini-product, beta version or full product.These questions can be used at every stage of your product development.We're going to start with some entry or on-boarding questions.When people find your solution it's because they have a problem they want to solve.Are they coming to you to solve the right problem?It's important to know if your marketing is connecting with the right problem you want to solve.One way you can know is to ask questions, such as;“When you found (name of your landing page offer) what problem were you looking to solve?”Or something like;“Could I ask you a question? What was most important to you about my offer?” “When you read thepromotion for (offer) was there one or two things that really jumped out at you?”I find that people will tell you why they joined you, what jumped out at them, why they almost didn'tsign up, etc.It's very valuable learning.Now for the 2nd set of questions.You want to ask these at about the time a person would be completing the course, challenge, etc.Ask them if they completed the course, and if not, why.Keep in mind that many people will not finish, that is just how it is.But there might be a reason that they could not get through.Maybe something was missing, or it was hard to follow or it was not meeting their expectations.Was it too difficult, too simplified, too much information to consume?They will let you know.The next question addresses whether or not they think it was something they would share.Ask something like “On a scale of 1-5 how likely are you to recommend (product)?”“Do you have any ideas to make (product) better?”And lastly, if you think you'll be launching a high level option in the future, you might want to asksomething like;“What could we add to this course that would make it valuable enough for you to pay double for?” (ora certain dollar amount if it's a small/mini version).

This gives you an idea of what people want in a full service product.Do you have to provide everything people ask for. no.But knowing what gives a person a sense of value-add for your product can lead to bigger and betteroffers down the road.I hope this was helpful as you get ready to P.R.O.V.E. Your idea andbring it to ThisChangesTheGame.com(c) Julia Rotgers

You might also want to use search tools like Google Trends, Amazon Best Sellers or ClickBank Trends. Step 3 - Observe how people react We've talked about several online strategies, but what about talking to people face to face? Keep in mind that the goal is not to already have a perfect product or service.

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