RATES EFFECTIVE 7.1.13 B NEWSPAPERS County H S Center R

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ADVERTISING RATESOUR COMMUNITYNEWSPAPERSRATES EFFECTIVE 7.1.13Beulah BeaconHazen Star“ServingSMercer CountyCand beyond since 1912”c enter r epublicanMountrailCountyRECORDwww.bhgnews.com1

ANNUAL READERSHIP STUDY SHOWSGOOD NEWS FOR SMALL PAPERSThe National NewspaperAssociation, working with theresearch arm of the ReynoldsJournalism Institute at theMissouri School of Journalism is completing its fifth yearof research on the readershippatterns of America’s community newspapers.The data indicates fairlyconsistent findings: 81 percent of thosesurveyed read a localnewspaper each week. Those readers, on average,share their paper with 2.36additional readers. Community newspaperreaders spend about 40minutes with their paper. 73 percent read most orall of their communitynewspaper. Nearly 40 percent keeptheir community newspapermore than a week(shelf life).Did you know that there are about 8,000 communitynewspapers in America that fit that description?Did you know that 80 percent of America’snewspapers have a circulation of 15,000 or less?Did you know that 86 million Americans readthose community newspapers every week?53 percent say they neverread local news online (only12 percent say they readlocal news often to veryoften online). Of those going online forlocal news, 63 percentfound it on the local newspaper’s website, comparedto 17 percent for sites suchas Yahoo, MSN or Google,and 12 percent to thewebsite of a local televisionstation. 60 percent read localeducation (school) newssomewhat to very often in Three-quarters of readerstheir newspaper while 65read local news oftenpercent never read localto very often in theireducation news online.community newspaper while2 Nearly half read local sportssomewhat to very often intheir newspaper while 70percent never read localsports online. 62 percent read editorialsor letters to the editorsomewhat to very often intheir newspaper whilethree-quarters never readeditorials or letters to theeditor online. Three-quarters of readershave read public notices intheir community newspaper. 47 percent say there aredays they read thenewspaper as much forthe ads as for the news.

WHAT’S BLACK, WHITE & READ ALL OVER?COMMUNITY PAPERS We’re at the table for the city, school and county meetings. No one gives you amore factual, in-depth look at your community. From birth to death, we’re there with the baby announcements and the obituaries. We keep it spicy. We offer interesting columns, opinions and letters to the editor.We promise to keep you enlightened. We get to the bottom of issues. Whether it’s teacher pay or paving costs,we’re in there digging. We’re local. We report and photograph your community in an up close andpersonal way. We personalize your community. We specialize in interviews with the peoplewho are making a difference in your lives. We’ll keep you connected to your business community. Advertisers believein your newspaper and will give you the latest opportunities. Whether it’s an ad for a 50th anniversary, a garage sale or ajob, it’s all there every week. Not even the coffeeshop keeps you better informed!3

PRE-PRINTED INSERTSREACH THE MARKET YOU WANTNewspapers come in two types – newspapers people subscribe toand read cover to cover and shoppers that people receive free ofcharge and read because they are chucked full of great deals.ZONED COVERAGEPick the area you want to cover; pay only for that circulation.COSTS 8.5 each for up to 12-page broadsheet (24 page tab) 9 for 16-page broadsheet (32-page tab). The Northern Sentry insert rate is 50/thousand.ADDITIONAL CHARGESFolding (if necessary) 1 each. Pre-print insert should be no larger than 7” x 11” approx.DEADLINEInsert for any BHG publication should be shipped or delivered prepaid to 91 N. Main St.,Garrison, ND 58540, for arrival no later than the Monday preceding date of insertion.4

NEWSPAPER RATES11 WEEKLY COMMUNITY NEWSPAPERS Beulah Beacon McLean County Independent Hazen Star The Leader-News McClusky Gazette Velva Area Voice Underwood News Center Republican McLean County Journal New Town News Mountrail County RecordDISPLAY ADS RATES PER COLUMN INCHCOLOR RATESWeekly Total 0 to 9 . 7.15Weekly Total 10 to 15 . 6.90Weekly Total 16 to 29 . 6.65Weekly total 30 to 60 . 6.35Weekly Total 61 and up . 6.10 Add 3.00 per column inch for color rates. 1.00 per inch for each color added(in addition to black)Minimum 10, Maximum 40 per color.SPECIAL ADVERTISING RATES Colored Banner ad . 60.00(5 col. x 1 inch ad at the bottom of page 1) Business directories and other advertising packagesavailable through each newspaper. Contract Rates Available All Rates Non-CommissionableCLASSIFIED ADVERTISING RATESClassified Display Ad (per column inch) . 8.50Classified Word Ad . 8.00 for first run in any grouping, over 20 words add25 for each additional word. Half price of original price for additional weeks or additional grouping.ADVERTISING DEADLINESBeulah Beacon .10 a.m. Tuesday for Thursday datelineHazen Star .10 a.m. Tuesday for Thursday datelineMcLean County Independent .10 a.m. Tuesday for Thursday datelineThe Leader-News.10 a.m. Tuesday for Thursday datelineUnderwood News .10 a.m. Tuesday for Thursday datelineMcClusky Gazette .10 a.m. Tuesday for Thursday datelineMcLean County Journal .10 a.m. Tuesday for Thursday datelineCenter Republican .10 a.m. Tuesday for Thursday datelineVelva Area Voice .5 p.m. Friday for Thursday datelineNew Town News .10 a.m. Wednesday for Friday datelineMountrail County Record .10 a.m. Wednesday for Friday dateline5

MILITARY NEWSPAPER RATESTHE NORTHERN SENTRYReaches 6,000 Minot Air Force Base families, free distribution at racksin Minot and surrounding communities. Entire newspaper is also availableonline at www.northernsentry.com.DISPLAY ADS RATES PER COLUMN INCHWeekly Total 0 to 9 . 8.85Weekly Total 10 to 15 . 8.40Weekly Total 16 to 29 . 8.10Weekly Total 30 to 59 . 7.85Weekly Total 60 and up . 7.45 Add 3.00 per column inch for color rates.CLASSIFIED ADVERTISING RATESClassified Word Ad . 8.00 for first run, 3.50 for additional runSPECIAL ADVERTISING RATES Business directories and other advertising packages available. Contract Rates Available, All Rates Non-CommissionableADVERTISING DEADLINE12 p.m. Tuesday for Friday dateline Printed weekly on ThursdayMULTIPLE PAPER RATESTHE MORE YOU PLACE, THE MORE YOU SAVE!2 - papers or shoppers . 5.403 - papers or shoppers . 4.804 - papers or shoppers . 4.455 - papers or shoppers . 4.306 - papers or shoppers . 4.207 - papers or shoppers . 4.108 - papers or shoppers . 4.009 - papers or shoppers . 3.9510 - papers or shoppers . 3.9011 - papers or shoppers . 3.8512 - papers or shoppers . 3.8013 - papers or shoppers . 3.7514 - papers or shoppers . 3.70* Rates are per column inch per paper.6

HAPPY ADSBIRTHDAYS ANNIVERSARYS SPECIAL EVENTSSurprise a loved one with a birthday ad in your community newspaper.Order from the designs online at www.bhgnews.com.COMMON SIZES WITH PHOTOS1 column x 2 inches . 14.301 column x 3 inches . 21.451 column x 4 inches . 28.602 columns x 2 inches . 28.602 columns x 3 inches . 42.902 columns x 4 inches . 57.202 columns x 5 inches . 71.50Happy BirthdayGrandpafrom your family3 columns x 3 inches . 64.353 columns x 5 inches . 107.25Happy AnniversaryMom & Dad!Love from your kidsSHOPPER RATESXTRA & COAL COUNTRY DOLLAR SAVERPlace your advertising message in 16,900 householdsDISPLAY ADS RATES PER COLUMN INCHPer inch for one shopper . 7.15Per inch for two shoppers . 10.72 Add 3.00 per column inch for color rates.SPECIAL ADVERTISING RATES Front page ad with one additional color* . 350 Drop into second shopper* . 250 more* First come, first servedADVERTISING DEADLINE9 a.m. Thursday for Monday dateline7

COVERAGE AREA FOR SHOPPERS1,000 households at least 2,000 people.MountrailCountyRECORD500 households at least 1,000 people.www.bhgnews.comDistributed to 6,000 householdsat least 12,000 people.Lake SakakaweaBeulah Beacon1,800 households at least 3,600 people.Distributed to 9,000 householdsat least 18,000 people.1,800 households at least 3,600 people.8

serving 5,000 Minot Air Force Base familiesand the surrounding areas550 households at least 1,100 people.2,700 households at least 5,400 people.550 hhouseholdsh ld at lleast 11,100100 people.la700 households at least 1,400 people.600 households at least 1,200 people.1,400 households at least 2,800 people.c enter r epublican600 households at least 1,200 people.9

DISPLAY AD EXAMPLESThese rates & sizes apply to our 11 community newspapers only.Examples do not include the Northern Sentry.1 x 1 ad size(1 column inch) 7.15GENERAL INFORMATIONThe publisher reserves the right to reject anyadvertisement.Publisher will not be liable for omission of any advertisement. In the event of a typographical error thatresults in goods being advertised at less than properprice, goods may not be sold at advertised price andthe difference charged to the newspaper.Notice of typographical errors must be given intime for correction before the second insertion, otherwise no claim will be allowed. Advertisers providing camera ready copy are responsible for content.Position cannot be guaranteed except for page 1streamer (sold on first come, first served basis). Nocredits or allowances for position given.All advertising rates are non-commissionable.Print media services are available at no additionalcharge.BHG, Inc. is a family of newspapers servingBeulah, Hazen, Garrison, Washburn, New Town,Underwood, Center, Parshall, Velva, Turtle Lake, McClusky and surrounding communities and the MinotAir Force Base, in west central and western NorthDakota.Subscriptions are available for 36 per year forin-state subscribers, 48 for out-of-state subscribersand 25 per year for on-line subscribers. Check withany of the BHG offices for details.1 x 2 ad size(2 column inches) 14.301 x 5 ad size(5 column inches){same as 2 x 2.5- same price}1 x 3 ad size(3 column inches) 35.75 21.90ADDITIONAL INFORMATION Ads come in all sizes - these are simply anexample. Full page ads are available. Some discountsmay apply. Prices listed here are for one ad running duringthe same week on a combination of any newspapersand/or shopper. (BHG has 2 shoppers covering theLake Sakakawea region 12 newspapers.) Ad rates for special publications (tabloids) arehigher due to a larger distribution. BHG also handles advertising for the NorthernSentry, serving the Minot Air Force Base. Examplesdo not include the Northern Sentry.2 x 2 ad size(4 column inches){same as 1 x 4 size - same price} 28.6010

2 x 3 ad size(6 column inches){same as 1 x 6 size - same price} 42.901 x 7 ad size(7 column inches){same as 2 x 3.5- same price} 50.052 x 4 ad size(8 column inches){same as 1 x 8 size - same price} 57.203 x 3 ad size(9 column inches){same as 2 x 4.5 size - same price} 64.3511

CLASSIFIED AD EXAMPLESDISPLAY ADSGROUPINGS McLean County Independent {Garrison} Beulah Beacon & Hazen Star New Town & Parshall {Parshall} Underwood News, Leader-News {Washburn}& Center Republican McLean County Journal {Turtle Lake}, Velva Area Voice& McClusky Gazette Northern Sentry {Minot Air Force Base} XTRA {all of McLean County to McClusky} Dollar Saver {Mercer County to New Salem, etc.}* Combine Groupings and SAVE!1 x 1 ad size(1 column inch) 8.501 x 2 ad size(2 column inches) 17.002 x 5 ad size(10 column inches){same as 1 x 10 sizeor 3 x 3.25 - same price} 85.001 x 4 ad size(4 column inches){same as 2 x 2 size- same price} 34.0012

CLASSIFIED WORD RATESADVERTISE UNDER THESE HEADINGS . . .o Announcementso Auctionso Business Oppso Farm Relatedo Garage Saleso Giveawayso Help Wantedo Householdo Livestocko Lost/Foundo Misc. for Saleo Misc. Wantedo Mobile Homeso Personalso Petso Real Est. Rento Real Est. Saleo Recreationalo Vehicleso Serviceso Work WantedCLASSIFIED ADVERTISING RATESClassified Word Ad . 8 for first run in any ad grouping, over 20 words add25 for each additional word. Half price of originalprice for additional weeks or additional grouping.GROUPINGS McLean County Independent {Garrison} Beulah Beacon & Hazen Star New Town & Parshall {Parshall} Underwood News, Leader-News {Washburn} & Center Republican McLean County Journal {Turtle Lake}, Velva Area Voice & McClusky Gazette Northern Sentry {Minot Air Force Base} XTRA {all of McLean County to McClusky} Dollar Saver {Mercer County to New Salem, etc.}* Combine Groupings and SAVE!STATEWIDE CLASSIFIEDSREACH 650,000 POTENTIAL CUSTOMERS FOR ONLY 150Our statewide classified system can place your ad in all of North Dakota’s newspapers for one low price of only 150 for 25 words. ( 5 for each additional word.) A true time saving, money saving way to buy, sell, or tradeyour merchandise. Contact us for border to border coverage in the North Dakota Statewide Classified section.CALL YOUR LOCAL SALES REPRESENTATIVE FOR MORE INFORMATION.STATEWIDE 2x2 ADSWe can help you get yourmessage out statewide with a2 column x 2 inch ad in all orsome of the state’s newspapers.It’s an affordable wayto reach your audience.2x2 ADVERTISING RATESNortheast or Southeast Region. 225Northwest or Southwest Region . 12589 Newspapers Statewide . 600CALL YOUR LOCAL SALES REPRESENTATIVEFOR MORE INFORMATION.13

MORE OPTIONSOBITUARIESFull Obituary and Photo . 35Death Notices .FREECARDS OF THANKSThank You . 10 for 50 words, 10 for each additional wordPROFESSIONAL DIRECTORYBusiness Card Size Ad. 10 per week, 3 month commitment requiredMECHANICAL REQUIREMENTSPRESS SPECIFICS . Tabloid paper size, Printed offset, Goss SC PressPAGE SIZE . 5 Columns {10.25 inches} x 15.75 inches deepCOLUMN WIDTH.11-1/2 picas {2 inches}3/4 PAGE5 col. x 12 in.DOUBLETRUCK 2 PAGE SPREAD21.25 in. x 15.75 in.1/4 PAGE5 col. x 4 in.1/4 PAGE2 col. x 10 in.1/2 PAGE5 col. x 8 in.FULL PAGE5 col. x 15.75 in.1/4 PAGE3 col. x 6.5 in.141/8 PAGE2 col. x 5 in.1/16 PAGE2 col. x 2.5 in.

FOR EVERYTHING PRINTEDPRINTING & PUBLISHING Community Newspapers Sports & Vacation Publications Advertising Shoppers Yearbooks Newsletters Recipe Books Event Booklets Brochures & Flyers Books Business Cards & Forms Letterheads & Envelopes Graduation Announcements Wedding Invitations Note Pads Posters & Auction Bills Raffle Tickets & So Much More!OFFICE SUPPLIES Computer Supplies Mouse Pads Discs Cables Disk Holders Keyboards Ink Cartridges Lint & Dust Remover Spray Copier Paper Pens & Pencils Crayons & Markers Calendars Office Organizers Receipt Books Memo Boards Assorted Tapes Staplers & Much, Much More!15

Yes, we print newspapers.and so much more.Let our talenteddesigners turn yourideas into a reality.We can print everything,really. Books, brochures,business cards, letterhead.The possibilities are endless.Give us a call and tell usall about your project.Call one of our offices for more information:BHG, Inc./McLean Co. Independent Garrison 463-2201The Leader News/Underwood News Washburn 462-8126New Town News/Mountrail County Record New Town 627-4829Hazen Star/Center Republican Hazen 748-2255Beulah Beacon Beulah 873-4381McLean County Journal Turtle Lake 448-2649McClusky Gazette McClusky 363-2492Velva Area Voice Velva 338-2599Northern Sentry Minot 839-0946Screenprinting andEmbroidery are onlythe beginning here.Looking for shirts,caps, jackets,cups, signs or prettymuch anythingelse? Just use yourimagination and letus get started onyour project.1-800-658-3485viking@bhgnews.com16

† Whether it’s an ad for a 50th anniversary, a garage sale or a job, it’s all there every week. . Happy Birthday Grandpa from your family Happy Anniversary Mom & Dad! Love

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