Solution Brief Samsung Hospitality Display Solutions

Solution BriefSamsungHospitalityDisplay SolutionsEnhance entertainment andinformation delivery through virtuallyany hotel IT infrastructureHighlightsModern hotels want to provide an enriched andcomprehensive guest experience while maintaining costs, Provide enriched hospitality entertainment and informationcost-effectively utilizing the current infrastructure. Help guests conveniently access services, informationand entertainment with a tailored Hotel Home Screen. Leverage a customizable UI to present uniquely relevantguest content.of properties utilize coaxial cables. Each hotel infrastructureIntegrate content and guest room management with aProperty Management System (PMS) to deliver guestcentric service.for technology solutions that cater to specific entertainment, whether the property uses an IP- or coaxial cable-basedinfrastructure. While some hotels manage content and deliverentertainment and information from an IPTV, terrestrialsatellite and the Web, it is estimated that a large percentagetype presents unique challenges, thus prompting the needinformation and operational needs while lowering Total Costof Ownership (TCO).Enhance the guest experience with access to servicesand information.Transform the in-room TV experience for moderntravelers with cost-effective innovationToday’s media- and tech-savvy hotel guests want convenientaccess to a wide variety of entertainment, and to connect withpeople and content while away from home. Guests want touse hotel room displays as technology hubs to enjoy personalcontent such as videos, online information, movies andgames. Already common in many venues, in-room TV accessto guest services, information and checkout processeshelps boost guest satisfaction and encourage return visits. Apersonalized guest experience with integrated technologyfrom the lobby to the guest suite meets modern travelers’expectations with contemporary ease and luxury that keepsthem coming back.Figure 1. Modernized Guests and Hotel Environment

Solution BriefLYNK REACH 3.1Flexible, easy-to-use and low cost solution for management over coaxial infrastructureManage guest room TV content effectively throughcoaxial cables with LYNK REACH 3.1Easily tailor content presentation with a customizableUISamsung LYNK REACH 3.1, specialized software forLYNK REACH 3.1 and LINK SINC 3.0 offer greater freedomhospitality environments, with the LYNK REACH Server enablewith unique content design and creation through a customizedmanagers to provide a variety of content for guests throughUI that is based on a simple “what you see is what you get”coaxial cables. Utilizing a simplified UI and editing tool, hotels(WYSIWYG) interface. This allows property managers tocan customize in-room TVs elevating the property’s brandeasily create distinctive menus and home screens for specificusing existing infrastructures. LYNK REACH Server providesrequirements without assistance. Multiple template typescost-efficient, easy management of hundreds hospitality TVsincluding a blank page, enable unlimited creativity and UIremotely from one location.content such as background or text can be easily changed.Menus can even be resized and transferred to any desiredscreen. The basic TV menu with native features can beintegrated into the customized template. And, with the groupmanagement feature, a dedicated UI can be deployed for aparticular person or group.Offer a wide variety of content with a cost-effective,customizable LYNK REACH 3.1 menu solutionHotels can deliver a wide array of content to guests with acost-effective Hotel Home Screen that requires no networkinfrastructure. Properties can present company logos,videos and images easily by connecting all hotel room TVsto the REACH Server. Through a customizable Hotel HomeScreen, guests can access hotel services more easily andManage guest rooms conveniently with LYNK REACH3.1 and boost revenue with paid channelswith powerful multi-language support, properties can cater toguests from all around the world.Hotel staff can manage guest rooms more efficiently with theInformation Overview feature, available through the LYNKREACH Server. This convenient feature provides managerswith overall room status including recent activities, roomoccupancy, group configuration and channel bank status.Managers can easily edit, delete and add channel listings withChannel Editor, and enhance revenue with Channel Bank,a feature that can distribute different channel groupings,including paid channels to specific guest groups.2

Solution BriefLYNK SINC 3.0Optimized content TV management solution for elevated experience over an IP infrastructureDeliver advanced and tailored viewing options withlower costs through LYNK SINC 3.0Configure in-room displays as infotainment hubs withthe LYNK SINC 3.0 customizable UILYNK SINC 3.0 eliminates the need for a separate set-topWith LYNK SINC 3.0, hotels can provide guests with abox (STB), which helps simplify system configuration, reducevariety of information in a tailored display menu that utilizesenergy consumption and remove the clutter of the STB anda customizable UI with a grid template, in which, individualrelated modems and cables. The simplified configuration alsoor conjoining grids can be populated with content. The UIdecreases the need for employee and external maintenanceenables hotels to deliver unique content and home screenslabor as the components needed to run LYNK SINC 3.0 canto promote branding and impress guests. LYNK SINC 3.0easily managed by hotel personnel.includes four different UI templates that property managerscan modify, as well as customizable Hotel Smart TV Widgets,installed on room displays, with media files such as videos,music and images.Enhance guests’ viewing experience with the LYNKSINC 3.0 tailored Hotel Home ScreenHotels can easily standardize the UI of in-room TVs with theHotel Home Screen function. With a customizable Hotel HomeScreen, hotels can conveniently display various information,and provide guests access to frequently used TV features.And because LYNK SINC is an IP-based solution, SINCmanagers to add Samsung Apps such as YouTube andProvide tailored guest room content and advancedservices with LYNK SINC 3.0Facebook among many others on the Hotel Home Screen.LYNK SINC 3.0 reduces the complexity of TV contentThese Home Screens can be pushed to all TVs connected tomanagement by providing content based on room groups, TVthe LYNK SINC server and can also push hotel branding.and network management, and channel management. Plus,enabled TVs can be connected to SMART Hub, enablingwhen combined with a PMS, LYNK SINC 3.0 offers expresscheck-out, billing information, monitoring of room status andremote TV management. LYNK SINC 3.0 also helps propertymanagers and technicians manage TV content, and groupguest rooms according to customer and event data. LYNKSINC 3.0 creates and lists different channels by genre, paidversus free or room grade. Customized channel listings canbe deployed to individual rooms, and channel mapping isavailable.3

Solution BriefElevate guest convenience and comfort with useful information and servicesEnrich the guest experience with access to services and information Useful hotel information. Using customizable widgets,hoteliers can display information, such as room service,restaurant and spa menus. Guests can access localinformation, such as traffic data, maps and touristattractions. Weather information. Weather information can bedelivered free of charge from third-party service providersof the hotel's choice. Weather reports are automaticallyupdated, providing guests with the latest information forplanning outdoor activities. Timely flight information. Hotels can show on-screenairport flight information through separate purchasinglicense keys from third-party service providers. Theavailability of up-to-date flight information is highlybeneficial to guests who want to coordinate checkouttimes with flight departures. Convenient messaging services. Hotels can providereal-time messaging for a guest or a group. Advertisements and events. Property owners canincrease revenue by providing and servicing paidadvertisements and information about neighborhoodshopping, restaurants and attractionsAdvanced service with PMS integration: REACH & SINCLYNK REACHLYNK SINCHotel WelcomePersonalized MessageWeather InformationFlight Schedule InformationMessageExpress Check OutN/ABillingExpress Check Out / BillingImages above are simulated and subject to change4

Solution BriefDiscover seamless display and solution offering customized for in-roomentertainment infrastructureSamsung Hospitality Display Solution from Standalone TV to bi-directional management over IP network1UX/UIStandardization2Legacy Infra. IntegrationCentral Management3Bi-directional &Interactive SolutionBenefitStandardize Guests experience& brand imageCentrally manage displays overexisting infrastructureProvide SMART entertainmentwith central edSolutionHome MenuLYNK REACHLYNK SYNCHospitality DisplayCurved UHDUHDHD890W (Curved Black Metallic Chamfer Design)HD890U (Black Metallic Chamfer Design), HD690U (Slim Design)HD790 (Ultra Slim Design), HD690 (Slim Design), HD590 (Basic Design)FHD/ HDHD670 (Slim Design), HD470 (Basic Design)HD450 (Basic Design)Samsung Hospitality Display Solution Features: REACH & SINCLYNK SINCLYNK REACHText TypeGallery TypeUIContent Box TypeFull Customizable UIBackground MusicIPTVIPTV & AppSupportIPTV StandaloneSmart Hub App Connection(When TV supports)Welcome MessageMessagePersonalized MessageNoticeWeatherInformationServiceFlight InformationBillingExpress Check-outEPGChannelManagementChannel Editor- Swap/Insert/SearchChannel Bank ManagementIPTV onlyChannel Bank APIConvenienceAdvertisement with Live ChannelAlarm / Morning Call5RF only

Solution BriefLegal and additional informationAbout Samsung Electronics Co., Ltd.Copyright 2015 Samsung Electronics Co., Ltd. All rights reserved. Samsungis a registered trademarks of Samsung Electronics Co., Ltd. Specificationsand designs are subject to change without notice. Non-metric weights andmeasurements are approximate. All data were deemed correct at time ofcreation. Samsung is not liable for errors or omissions. All brand, product,service names and logos are trademarks and/or registered trademarks of theirrespective owners and are hereby recognized and acknowledged.Samsung Electronics Co., Ltd. inspires the world and shapesthe future with transformative ideas and technologies,redefining the worlds of TVs, smartphones, wearable devices,tablets, cameras, digital appliances, printers, medicalequipment, network systems, and semiconductor and LEDsolutions. We are also leading in the Internet of Things spaceSamsung Electronics Co., Ltd.through, among others, our Smart Home and Digital Health129 Samsung-ro,initiatives. We employ 307,000 people across 84 countriesYeongtong-gu,with annual sales of US 196 billion. To discover more, pleaseSuwon-si, Gyeonggi-do 443-742,visit our official website at www.samsung.com and our officialKoreablog at global.samsungtomorrow.com.www.samsung.comFor more information2015-08For more information about the Samsung Hospitality DisplaySolutions, visit www.samsung.com orwww.samsung.com/displaysolutions.Scan this code with your Smartphone to download ourMobile Brochure App.6

Samsung Electronics Co., Ltd. 129 Samsung-ro, Yeongtong-gu, Suwon-si, Gyeonggi-do 443-742, Korea www.samsung.com 2015-08 About Samsung Electronics Co., Ltd. Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices,