MANAGEMENT AIN-ABILITY SYSTEMS HIGH PROGRAMS FOR FUNDING .

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NIAST ITYUS ILAB LANPMANAGEMESYSTEM NTSHIGHITYQUAL litySustainabilityANOISIVBUILDINCOLLABO GRATIONADVOCATFOR INGSUPPORT

SustainabilityWorkbook

Table of ContentsOverviewBeginning to Create a Sustainability Plan24Building Collaboration to Strategically Secure ResourcesSample Network MapMy Network MapBuilding Collaboration Worksheet591011Advocating for SupportAdvocating for Support Worksheet1217Finding FundingStarting to Piece Together FundingFinding Funding Worksheet182425Designing a Sustainability PlanTemplate for a Formal Sustainability Plan2630Long-Range Plan Grid32Action Plan Grid33Research on Sustainability of Afterschool Programs34Case Studies36RESOURCES for Sustainability42Sustainability Workbook Evaluation Form48

OverviewSustainability. Everyone wants it; everyone sees it differently.sus tain a bil’i ty: n.Capable of being prolonged; to keep up; to withstand.ore often than not, sustainability is thought to mean raising money. Butmoney is only part of the equation. In fact, you can’t raise money withouthaving a quality program, and you can’t prove you have a quality program unlessyou can show results, and you can’t show effective results unless you have goodmanagement practices and so itgoes. Sustainability therefore, is“Sustainability goes beyond financialmany things that in combination(consideration) Funding is essential, but all of themake something capable of lastingbuilding blocks need to stand up tall first.”over time.stM- A 21 Century Community Learning Centerafterschool program directorIn the case of fully developedafterschool programs, getting tosustainability requires a carefullyconstructed plan composed of a number of critical components. First and foremostamong those components is a vision. Remember, your vision isn’t only what you wantyour program to achieve; rather, it starts with why you’re doing what you’re doing.What are your hopes for the children and families you serve in your program?As for other critical components, there are several. For starters, a broad base of supportto ensure that the program continues on a long- term basis.Indeed, a truly sustainable afterschool program has an array of community supportersand partners who are critical to assessing kids’ needs and discovering communityresources. As the starting point for building a sustainable program. Together yoursupporters and partners are the people and organizations that will ensure that quality isparamount and who will be the first to speak out for a supportive policy and fundingclimate. More than anyone else, they know that afterschool programs have proven thatthey keep kids safe, improve academic achievement and help working families.Therefore your program is a community asset that needs to be sustained.This workbook will focus upon three fundamental elements:“Make sure (newly funded programs) are aware fromthe beginning that they will need to also think aboutsustainability. We took the ball and ran, and now werealize that the ball needed to be kept bouncing! I’dsay plan ahead at all times.”- A 21st Century Community Learning Centerafterschool program director2Time for Afterschool Strategic Communications Kit1. Building CollaborationStrategically considering whosesupport you need in yourcommunity, and developingappropriate outreach efforts andvehicles for involvement in yourprograms, and utilizing theirresources to contribute to both thequality and sustainability of theprogram.

NOTES2. Advocating for SupportRallying leaders from education institutions, businesses, community- and faith-basedinstitutions, government and other parts of the community and encouraging them touse their power and influence to generate support for your program.3. Finding FundingDetermining the resources you will need and systematically developing a variety offinancing strategies and funding sources to provide a diverse and stable base of resourcesover time.Getting to sustainability is not always simple. Certainly there are challenges. Theconstantly changing environment in which afterschool programs operate buffets ourefforts to strive for sustainability. The dynamic nature of communities affects programs’community partnerships. The unpredictable climate for policy related to afterschool andyouth programs alters programs’advocacy efforts. The shifting“Have a clear picture of what the program will looklandscapes of afterschool fundinglike and know it is workable, rather than grandiose andimpacts how programs pursueunreachable Know where you are going.”funding. Moreover, characteristics- A 21st Century Community Learning Centerof afterschool programs will impactafterschool program directorhow a program approaches thesustainability challenge. Differencesin program size, location, historyand community partners will shape each program’s sustainability efforts. Hence,sustainability is an ongoing and complex challenge.The good news is that yours is not the first program to face a serious sustainabilitychallenge. Many have worked through these issues over time and successfully achievedbroad support for their programs. There are many lessons to be learned from thesuccesses and failures of those that have already faced these challenges. (See CaseStudies)This workbook will outline some of the strategies that have proven successful inapproaching sustainability, start you on your way to developing that all-importantsustainability plan, and point you to more detailed, specific resources that explore therange of important elements your final plan should entail. Use this workbook on yourroad to sustainability.Getting StartedBefore we begin, briefly assess where your project is by completing the followingworksheet, “Beginning to Create Sustainability Plan.”Strategic Communications Kit Sustainability Workbook3

Beginning to Create a Sustainability PlanOur program’s vision:Our program has already taken these steps toward sustainability:Our program needs to take these steps toward sustainability:4Time for Afterschool Strategic Communications Kit

NOTESBuilding Collaboration toStrategically Secure ResourcesCampaign disclosurexperience shows that the most successful afterschool programs are based on broadpartnerships between communities and schools. Community partners bring an array ofresources that contribute to both the quality and the sustainability of afterschool programs.For example, a school could provide the space and staff, the local parks and recreationdepartment could provide sports activities, a local business could provide computers, and alocal arts organization could provide instruction in drawing or pottery. Working with adiverse group of community partners can increase the potential for sustainability becauseeach partner organization comes with its own constituency and contacts that provide arange of support that can benefit afterschool. To demonstrate how this might work, usingour example above: the school could apply for a grant from the state, the parks andrecreation department could solicit funds from the city or county, the local business leadercould promote the program among his or her peers at meetings and conferences, the localrestaurant could ask customers to add an extra “tip” that would go directly to the program,and the local arts organization could include an article on the afterschool program in itsmonthly newsletter.ESuch partnerships are best structured as a collaboration in which each organization isexpected to make both a commitment and a contribution to the collaboration. Making acommitment means being present at meetings, taking on specific tasks, following throughand participating in decision making. Making a contribution can be done in a variety ofways including donating money, in-kind services or volunteers, providing access topotential supporters and sharing resources. In this way, everyone brings something to thetable that will benefit the group as a whole and help to achieve the common goal.It is important to make a distinction between collaboration and other ways in which youmay work with organizations: Cooperation: an informal, short-term relationship without a clearly defined mission orstructure. Most of us have participated in cooperation before. An example would besharing materials or supplies between two organizations. Coordination: a somewhat formal relationship that involves longer-term interactionaround a specific effort. It requires some planning and division of roles. Resources maybe shared to a small degree. Many of us have also participated in coordination before. Anexample would be planning a joint field trip or sharing office space. Collaboration: a more formal and long-term arrangement. It brings separateorganizations or individuals into a new relationship with a joint commitment to acommon purpose. Such a relationship requires comprehensive planning and well-definedcommunication. Partners pool their resources and share the products of their work.Distinguishing collaboration from these other types of working relationships will help all ofthe participating organizations to understand what is expected of them from the start.Benefits of CollaborationTrue collaboration takes a great deal of planning, time and effort, but the benefits faroutweigh the costs. As the saying goes, there is strength in numbers. A chorus of voicesStrategic Communications Kit Sustainability Workbook5statements will tell youwho the electedofficials’ supportersare and when youcross check the nameswith your database ofsupporters, you willfind some matches.This is criticalinformation.

advocating for the same goal will have far more impact than any single organization alonecould. By drawing upon each partner organization’s unique skills and resources,collaboration avoids duplication and allows organizations to do what they do best insupport of a common agenda.Collaboration increases the potentialVoices from the Fieldfor sustainability because eachSan Diego’s 6 to 6 Initiativepartner organization comes with itsIn 1995, the mayor of San Diego created a Safe Schoolsown constituency and contacts thatTask Force. Among the Task Force’s recommendationsprovide a range of support that canwas to open schools before and after the traditional daybenefit afterschool, includingto provide students with academic and social enrichmentpotential funding sources. Inprograms during the hours when most parents work.addition, collaboration can tip theThe mayor secured city funding to launch “6 to 6” andscales in favor of funding fromher leadership served as a catalyst that pulled togethergrantmakers such as foundationsother stakeholders in the community to support theinitiative. These stakeholders, including representativesand state agencies that have begunfrom the city, county, school districts, school boards,to show greater interest in thesePTA, community-based organizations, parents andtypes of partnerships.Strategies for SuccessCollaboration can take manyforms, but nearly all successfulcollaborations have some commonelements.Representative MembershipSuccessful collaborations include across section of communitystakeholders that is consistentlyrepresented at meetings and activelyinvolved in making decisions.Stakeholders may include: schooldistricts, community-basedorganizations, businesses, faithbased organizations, localgovernment, parents, youth, civicgroups and law enforcement.Shared LeadershipSuccessful collaborations distributeleadership roles and responsibilitiesamong all partners. This increasesgroup cohesiveness and fosters aspirit of shared ownership.Clear Roles and ResponsibilitiesSuccessful collaborations spell outin writing the roles andresponsibilities of each partner andrecognize all roles as valuable to6youth, formed the San Diego Regional After SchoolConsortium.After only the first year, demand for the programoutweighed the funding available. Leaders of 6 to 6began to seek funds from other public sources. Workingwith the San Diego Regional After School Consortium,they jointly applied for and received a total of 3.28million from the California Department of Education’sAfter School Learning and Safe NeighborhoodsPartnerships Program. The state increased this award to atotal of 8.5 million in the following year. The 6 to 6program leaders also sought and received funding fromother sources including the city’s CommunityDevelopment Block Grant and tobacco settlement funds.The mayor’s office acts as an intermediary fiscal agent for6 to 6, aligning funding sources to ensure an integratedand coordinated initiative. This allows funding to bepooled together and then distributed to the eight schooldistricts and 15 community-based organizations thatoperate the program’s 196 sites. Such a system also servesto protect individual program sites from changes in theflow of funds from any one source.Leaders of 6 to 6 are now beginning to look to the localbusiness community to help raise private revenue andmaximize their use of federal funding sources such asTemporary Assistance to Needy Families (TANF).By maximizing its community partnerships, 6 to 6 hasbeen able to serve more than 25,000 youth, as well asbuild a strong collaboration of numerous organizationsthat are invested in the sustainability of the program.Adapted from The Finance Project’s profile on 6 to 6,available at www.financeproject.org/osthome.htm.Time for Afterschool Strategic Communications Kit

NOTESachieving success. Roles and responsibilities are determined based on each partner’sunique knowledge, abilities and strengths. For example: a school could supply the space for the programInvite elected officials to community-based organizations could provide the staff for the programvisit your afterschool businesses could solicit support for the program from their peers students could give testimonials about the value of the program to local governmentofficialsprogram. Include parents could help get other parents involvedmeet with young peopleClearly Defined Goals and Plan of ActionSuccessful collaborations engage in a thoughtful process to define a vision or missionand clear goals. Clearly defined goals provide a blueprint for the plan of action.Momentum for action is generated as partners take on roles and responsibilities andfollow up on mutual decisions.and their families whoopportunities for them tocan attest to how theyhave benefited fromOnce your collaboration is established, you will need to put forth some effort to keep itgoing strong by maintaining momentum and recruiting new supporters.Taking Strategic ActionIn building a strong stakeholders network for your program it is best to begin byidentifying your own personal support network and those of your staff members.Everyone knows someone with the power to influence other people. From thesepersonal network maps your program can create a potential stakeholder collaboration tosupport and sustain your work.The group you create should beTips from the Fieldmade up of your closest allies, Programs that had staff of community partnersindividuals and organizations whotake active roles in pursuing new funding sourcesshare some common goals andwere significantly more confident about theirsome that you feel have thesustainability. Engage your program’s communitypotential to become strongpartners in actively pursuing other funding for thecollaborators but with whom youprogram. A wide variety of community partnershave not worked before. Take amay increase your program’s access to variousmoment to examine the diversity offunding sources. For example, if your program’syour group. If you feel that it isfiscal agent is a school, a nonprofit communitylacking in this area, make additionspartner may be eligible for funding not available tonow before the collaboration reallyschools or other public

Template for a Formal Sustainability Plan 30 Long-Range Plan Grid 32 Action Plan Grid 33 Research on Sustainability of Afterschool Programs 34 . and community partners will shape each program’s sustainability efforts. Hence, sustainability is an ongoing and complex challenge.

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