Weight Loss Challenge - MyHerbalife

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Weight Loss ChallengeMANUW h a td o yo uh a v et oLo s e? 2011 Herbalife International of America, Inc.All rights reserved. Printed in USA. #7935-US-02 05/11AL

INTRODUCTIONWIN WITH THEWEIGHT LOSS CHALLENGEthe Weight loss Challenge is making winners out of everyone. From the participants who are losingweight to the Distributors who are building their business like never before, a Weight loss Challenge is agreat way for people to discover the benefits of herbalife products. each person who has experiencedthe power of the Weight loss Challenge spreads the word to others, creating incredible momentum.EVERYTHING YOU NEEDinside, learn how easy it is to win with the Weight loss Challenge. this manual includes a list of suppliesyou’ll need and offers class outlines and week-by-week handouts. at a minimal cost, you can get startedand duplicate your success within your organization. Make sure to comply with local laws and regulations,including those that apply to advertising the Challenge, use of public and private property, etc.For tips and tools, visit the Weight loss Challenge section on Myherbalife.com (tools & training Business Business Methods Daily Methods of operation (DMos) Weight loss Challenge). andsend Challenge participants to herbalife’s Weight loss Challenge website at herbalifeWlC.com toenhance what they learn in class.EASY TO GET STARTEDall you need is a few participants to get started. You may find that 20 participants is ideal, up to anallowable maximum of 40 participants per Challenge.Challenge participants are a motivated group, so they’ll be receptive to your retailing efforts. they alreadyhave weight-loss goals – and herbalife products can help them get there. Retention and recruiting gohand in hand with the Weight loss Challenge, especially since participants may choose to participate infuture Challenges.THE FUN FACTORthe most important element to any Challenge is fun! You’ll find that socialization, community, resultsand recognition keep the momentum going. as a Weight loss Challenge coach, your enthusiasm willmotivate and inspire everyone in your group.With this amazing Business Method, you’ll enjoy coaching people to get incredible results while growingyour business at the same time. step up to the Challenge today!2WeightLossChallengeManual

TABLE OF CONTENTSSection one: Setting Up for a SUcceSSfUl claSSStarting Out . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Distributor Weight Loss Challenge Rules and Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Section two: phone ScriptSOutgoing Voice Mail Phone Script . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9Registration Phone Scripts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9Section three: getting ready for claSSPreparing for Week 1 and Beyond. Before the First Class . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Money . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Supplies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Setting Up Stations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Coaches . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Giveaways . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Registration Handouts for Week 1 Weigh-Ins and Measures Weekly Record . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Weight Loss Challenge Participation Agreement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Weight Loss Challenge Food/Drink Log . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Welcome Letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . References List . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1010101013141516181920Section foUr: oUtlineS for teaching claSSeSTrainer Outline for Week 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21Trainer Outline for Week 2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24Section five: weekly topicS and participant handoUtSweek 1: protein Protein 101 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Protein Foods At-a-Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .week 2: Meal plans, Snacking, water Meal Plans Meal Plan “A” – 1,200 Calories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Meal Plan “B” – 1,500 Calories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Meal Plan “C” – 1,800 Calories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Food Lists for Meal Planning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Lose a Pound a Week . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Low-Calorie Snacks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Quiz: Know Your Snacks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Answer Key: Know Your Snacks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Water Works . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .WeIGHTLOSSCHALLenGeMAn2627282930313739404245UAL3

TABLE OF CONTENTSweek 3: Metabolism Rev Up Your Metabolism . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48 Metabolism: Truths and Myths . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49 Power Your Metabolism With Protein . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 514week 4: carbohydrates, Shopping and cooking, cellular nutrition Good Health On Hand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Lighten Up Your Meals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Tasteful Tips . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Recipe Redo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Protein-Powered Shake Recipes With Herbalife Formula 1 nutritional Shake Mix . . . . . . Additional Protein-Powered Recipes With Herbalife Formula 1 nutritional Shake Mix . . . . Healthy Breakfast – Feel Good and Control Your Weight . . . . . . . . . . . . . . . . . . . . . . . . . . Maximize Your Health With Cellular nutrition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5255565860636465week 5: nutrition labels, fats, portion control Look at the Label . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Skinny on Fats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Good and Bad Fats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Meal Size Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Be Wise to Portion Size . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Quiz: Portion Distortion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Answer Key: Portion Distortion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66687071727375week 6: digestive health Weight Loss Begins With Digestive Health . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Quiz: What Do You Know About Digestive Health? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Answer Key: What Do You Know About Digestive Health? . . . . . . . . . . . . . . . . . . . . . . . . Digest This! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .77788082week 7: dining out Dining-Out Guide . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fast-Food Frenzy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Quiz: The Ins and Outs of Dining Out . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Answer Key: The Ins and Outs of Dining Out . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .83858688week 8: fiber The Fiber Factor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Tips for Increasing Fiber Intake . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . eat Your Fruits and Veggies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fruits and Vegetables – Add Color to Your Life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Ripe for the Picking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9293949596WeIGHTLOSSCHALLenGeMAnUAL

TABLE OF CONTENTSweek 9: Sugar Surrounded by Sugar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99 Sugar Hide-and-Seek . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 100 Sizing Up Sugar for Kids . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 103week 10: exercise Shape Up Your Life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Seven Ways to Look Great – Target These Major Muscle Groups . . . . . . . . . . . . . . . . . . . How Often Should You Work Out? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Calorie Burners: Activities That Turn Up the Heat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Calorie-Burning Activity Chart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . How Much Does It Take to Burn It Off? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . exercise for Body and Mind . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fitting in Fitness . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .104105106107108109110111week 11: heart health Do You Have the Heart of a Champion? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Heart of the Matter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Heart to Heart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cardiovascular Health – Q & A With Lou Ignarro, Ph.D. . . . . . . . . . . . . . . . . . . . . . . . . . . . Take Good Health to Heart – Q & A With Luigi Gratton, M.D., M.P.H. . . . . . . . . . . . . . . . .112113114115116week 12: Maintenance, long-term wellness Tips for Staying Active . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Keep Fitness On Track . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Tip the Scale In Your Favor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Deciding Factor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Calcium Challenge – not Just for Your Bones . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Weight Loss Challenge Feedback Form . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .117118119122123126week 13: final weigh-ins and Measuresappendix Appendix A: Taking Good Measurements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127 Appendix B: Products by Week . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 128 Appendix C: Wellness Questionnaire . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 129WeIGHTLOSSCHALLenGeMAnUAL5

SECTION ONE: Setting Up for a Successful ClassSTARTING OUT1. know the rUleSFamiliarize yourself with the “Distributor Weight Loss Challenge Rules and Guidelines” (located at the end ofthis section) and the “Weight Loss Challenge Participation Agreement” (located in the “Registration Handoutsfor Week 1” at the end of Section Three). 2. reSearch, find and SecUre a locationLook for a place with tables, chairs and, ideally, a kitchen setup where teas, shakes and samples can beprepared. Aim for a professional, yet fun, boardroom-type, face-to-face setting. Find a place where you willhave enough room to start and grow. You might try a church, library, office space, community center, etc.(with permission).Although you might be able to secure such a space for free, be prepared to pay a fee. A reasonable pricerange for this type of facility is between 25 to 75 per week. 3. pick a Start date for yoUr weight loSS challenge4. advertiSeBegin advertising the week prior to the scheduled class start date.Create your advertising plan: ad slicks. Select the main newspaper/periodical that people receive in the area where you plan on having theclasses. One large ad (½-page display) that runs once is better than a small classified ad that runs multiple days.Use the approved ad slicks available to you. (For downloadable ad slicks, go to MyHerbalife.com Tools &Training Business Business Methods Daily Methods of Operation (DMOs) Weight Loss Challenge.) full-page flyers. With permission, distribute or display flyers at businesses within the vicinity of the classlocation. (For downloadable flyers, go to the “Weight Loss Challenge” section of MyHerbalife.com [seelocation above].) word of mouth. Use the “Who do you know?” approach. Also, talk to people who live in the area wherethe class will be held. have your guests invite their own. Invite existing customers who live in the area where the classwill be held, and ask them to invite guests. This is one of the best ways to bring people in!(note: The results of your advertising will vary, depending on the newspaper or other media chosen, geographicallocation, size of ad, etc.) 5. prepare for the phone to ring!Make sure you’re already familiar with the phone scripts in Section Two of this manual, and take care of thefollowing before advertising: outgoing voice mail message. Use the phone script in Section Two as a guide to recording thismessage. It should include the phone number for your direct-line or toll-free phone number. Script for answering calls live or for doing callbacks to preregister people. registration list. Be ready to start a list of everyone interested in taking the course. 6. prepare for the weight loSS challenge 6WeSee “Section Three: Getting Ready for Class” for details on setting up for your classes.IGHTLOSSCHALLenGeMAnUAL

SECTION ONE: Distributor Weight Loss Challenge Rules and GuidelinesDistributor Weight Loss ChallengeRULES AND GUIDELINESthe weight loss challenge rules and guidelines set forth below have the force and effect of, and are inaddition to, herbalife’s other rules, including the rules of conduct and distributor policies, the U.S.Supplemental rules and the herbalife nutrition club rules.non-italicized content represents the rule itself and is mandatory. Italicized content represents “bestpractices” and/or further details.1. MaXiMUM nUMBer of participantSEach Weight Loss Challenge (“Challenge”) is limited to a maximum of 40 participants. We recommend that youhave 20 to 30 participants per Challenge. Keep in mind that a Challenge may include as few as 3 and up to themaximum of 40 participants. For example, if you have 120 people ready to start their Challenge today, you muststart 3 or more separate Challenges in order to comply with this Rule. We also recommend that an IndependentDistributor be assigned as a personal coach to every 12 to 15 participants.2. perMiSSiBle feeSparticipation fee: Participation fees may not be used to generate a profit and, under no circumstance, may theyexceed 35.*weight-gain fee: Distributors may charge a weight-gain fee of 1* per pound for weight gained since aparticipant’s last recorded weigh-in.absence fee: Distributors may charge an absence fee of 5* for each absence from a weekly meeting. One (1)absence is allowed without penalty.The only permissible action for non-payment of weight-gain and absence fees is disqualification from theChallenge; Distributors may not otherwise press or pursue participants (or former participants) for payment.3. MaXiMUM payoUtFirst-prize payout for each Challenge may not exceed 599.*There are 2 reasons for this maximum payout amount: Participants should be driven by the results they will achieve, with the “extra” benefit of possiblywinning money.Larger funds could encourage participants to engage in unhealthy or excessive weight loss and exercisepractices; therefore, we dictate this reasonable maximum prize amount.4. dUrationeach Challenge must run for a minimum of 6 weeks. We recommend that each Challenge runs for 12 weeks. This allows the participants to better reachtheir goals during the course of the Challenge. The Weight Loss Challenge Manual, MyHerbalife.com support materials, and Herbalife’s Weight LossChallenge website for participants (HerbalifeWLC.com) are based on a 12-week program.*Amount is in U.S. dollars.WeIGHTLOSSCHALLenGeMAnUAL7

SECTION ONE: Distributor Weight Loss Challenge Rules and Guidelines5. weekly MeetingSWeekly meetings are a required element of any Challenge. They may be conducted in any suitable location or online.Meetings should include a weekly weigh-in, discussion of the participants’ progress, educational talks by theDistributor(s)/coach(es), and formulation of a plan and/or goal for the coming week.6. recoMMending herBalife prodUctSDistributors may always recommend, promote and educate on Herbalife products, but may not require that theproducts be purchased or consumed as part of a Challenge.7. refUnding the participation feeThe participation fee must be fully refunded if requested by the participant within the first 48 hours of the Challengestart date. Refunds requested more than 48 hours after the Challenge commences may be granted at thediscretion of the responsible Distributor(s).8. advertiSingHerbalife creates a variety of finished ads for the Weight Loss Challenge. These tools can be found at MyHerbalife.com(Tools & Training Business Business Methods Daily Methods of Operation (DMO

The Weight Loss Challenge Manual, MyHerbalife.com support materials, and Herbalife’s Weight Loss Challenge website for participants (HerbalifeWLC.com) are based on a 12-week program. Distributor Weight Loss Challenge RULES AND GUIDELINES SECTION ONE: Distributor Weight Loss Challenge Rules and Guidelines *Amount is in U.S. dollars.

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