THINK BIGGER SALES. THINK BROADER MARKETS. THINK IBIE.

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THINK BIGGER SALES.THINK BROADER MARKETS.THINK IBIE.The Western Hemisphere’s largest, most comprehensive baking eventattracts a broad range of industry professionals from all over the world,presenting you with a big opportunity to generate leads, strengthen yourbrand, showcase your products and close deals. Tap into a marketplace ofqualified buyers from every segment of the global grain-based industry—and connect with new business, increased sales and exponential growth.RESERVE YOUR BOOTH NOW www.IBIE2019.comEXHIBITOR PROSPECTUS

EXPLORE BIG OPPORTUNITIESIBIE 2016 was one for the record books with a 9% increase in attendance over 2013and a 65% increase over the past decade. These numbers add up to a show onthe rise: IBIE 2016 was recognized by Trade Show Executive magazine as one of theFastest 50 Growing U.S. Trade Shows and also among the Gold 100 largest shows inthe U.S. With all these highly qualified buyers in one place, this is the biggest, mostcost-effective opportunity to build your brands and grow your profits—and it onlyhappens every three years.INVEST IN A BOOTH AT IBIE 2019 TO:REACH NEW BUYERSSHOWCASE YOUR PRODUCTSWe’re expecting 23,000 baking professionals fromevery aspect of the industry to come together at IBIEto leverage their opportunities, acquire what’s newand move their operations forward. Nearly half of theattendees don’t attend any other trade shows, makingthis your one opportunity to get in front of them, talkbusiness and build brand awareness.INCREASE YOUR SALESNothing replaces face-to-face business interactionfor building relationships and demonstrating thecapabilities of your products. IBIE is the perfect placeto debut your innovative technologies and latestofferings, with 96% of attendees focused on newproducts and services. Close deals with serious buyerssearching for your solutions.MAKE INTERNATIONAL CONNECTIONSAt IBIE, you have a unique opportunity to meet withkey decision-makers and buying teams representingcompanies from around the globe. And it’s wherebig business gets done: 81% of attendees approve,specify or recommend purchases, with many managingmajor buying power—19% have an annual purchasingbudget of more than 1,000,000.Your presence at IBIE also allows you to tap intoglobal markets efficiently and effectively. Expandyour reach by meeting with attendees from morethan 100 countries. The growing international audiencenow makes up 30% of total attendees, opening thedoor to large-scale growth opportunities.A growing show means big demand. IBIE 2016’s exhibit hall was completely sold out.Reserve your space as soon as possible. IBIE 2019 is an opportunity too big to miss!THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.comto complete the Space Application and Contract.THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at kallen@bema.org or 913.338.1300 to customizea sponsorship package to drive maximum traffic to your booth.

EXPERIENCE BUSINESSBUILDING EXPOSUREIBIE’s broad programming attracts a wide range of buyers seeking the latestproducts and services, insights and strategies to achieve their biggest professionalgoals. Connect with industry members from across the globe, representingevery segment and job title—and create partnerships to build your business.IBIE CONNECTS YOU WITH THE ENTIRE WORLD OF BAKINGReach a wide audiencefrom all 50 states and over100 countriesMeet buyers from every segment of the industryWholesale Bakery/Commissaryowned Supermarket36%36%71%United StatesCanada5%Mexico5%Latin America & tail Bakery—Cookies/Cakes/Donuts/Bagels24%Contract Manufacturer(Private Label)14%Food Service Operation10%Retail Market, Supermarket,Convenience Store,Warehouse Club8%Tortilla Bakery3%Other5%Connect with a range of industry professionals58%27%7%4%Owner/President/CEO/General tenance/Consultant27%Pastry Chef/Cake Decorator7%Plant/Store/Food Service Operations4%Other4%4%THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.comto complete the Space Application and Contract.THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at kallen@bema.org or 913.338.1300 to customizea sponsorship package to drive maximum traffic to your booth.

EXHIBIT IN A BROAD MARKETPLACEEvery leader in the global grain-based food industry knows the power of being at IBIE.It’s where the most successful companies debut the latest technologies, demonstratethe newest products and meet face-to-face with serious buyers. From the biggest namesto innovative entrepreneurs and niche suppliers from across the vertical supply chain,there’s a place for every business on the show floor.If you miss IBIE 2019, you’re practically handing sales to the competition—business thatshould be yours. Here are some of the 1,000 companies you can expect to see at IBIE:AB Mauri North AmericaADMAll Bake Technologies, Inc.American Pan CompanyAMF Bakery SystemsArdent MillsAvalon Deco Supplies, Inc.AXIS Automation LLCBakon USA Food EquipmentBARRY CALLEBAUT USABelshaw AdamaticBettendorf Stanford Inc.Blue Diamond GrownerBosch Packaging TechnologyBurford Corp.C.H. Babb Co., Inc.CEPI SPAClabber Girl CorporationColborne Foodbotics, LLCCorbion CaravanCSM Bakery SolutionsDawn FoodsDomino Specialty IngredientsDouglas Machines Corp.DSM Food Specialities USA, Inc.DuPont Nutrition & HealthEmpire Bakery EquipmentErika Record LLCIf your business fits in these categories,IBIE is your next big opportunity for growth: Baking equipment and systems Business services Ingredient handling systems Ingredients, flavorings, spices & fillings Packaging materials & systems Refrigeration equipment Sanitation equipment Technology Transportation & distribution equipmentFBM Baking Machines, Inc.Flavor Right FoodsFood Makers Bakery EquipmentFord Commercial VehiclesFormost Fuji CorporationFritsch USA, Inc.General MillsGuittard Chocolate CompanyHansaloy CorporationHobart FEGImaforni Int’l SPAJ. Rettenmaier USA LPJLS AutomationKing Arthur FlourKwik Lok CorporationLallemand Inc.LBC Bakery Equipment Co.LeMatic, Inc.Lesaffre Yeast CorporationMettler-ToledoMIWE AmericaNordic WareNorth Dakota MillPeerless Food EquipmentPfeil & Holing, Inc.PreGel AmericaRademaker USA, Inc.ReiserRevent IncorporatedRheon USARoman Meal CompanyRondo Inc.Sasa-Demarle, Inc.Satin Fine FoodsShick USASottoriva America, Inc.Southern Champion TrayThe Fred D. Pfening CompanyTMB BakingUnifiller Systems LTDVMIWhalen PackagingWorkhorse AutomationWP Bakery Group USANote: Sampling of exhibitorsfrom IBIE 2016.THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.comto complete the Space Application and Contract.THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at kallen@bema.org or 913.338.1300 to customizea sponsorship package to drive maximum traffic to your booth.

TRADE SHOWS ARE THE MOSTPRODUCTIVE WAY TO FIND LEADS.When live events are compared to other waysof generating qualified leads, trade shows arethe clear winner.In-person EventsIndustry-specific Trade MagazinesOnline MarketingDirect Mail62.6%47.4%42.1%TRADE SHOWS ARE COST-EFFECTIVEClosing a deal from a trade show lead costsalmost 50% less than closing from a sales call. 997average to closefrom a sales call 550average to close froman exhibition lead42.0%Source: Center for Exhibition Industry Research (CEIR)EXPECT BIG RESULTSBENEFIT FROM BOLDER MARKETINGIBIE supports its exhibitors with an aggressive marketing andpromotional program to ensure your show success: M ulti-tiered direct mail campaign—more than a quarter milliontargeted impressions. T rade advertising blanketing the marketplace—fifteen leadingpublications, including Baking & Snack, Bake, Food Business News,Milling & Baking News, Snack Food & Wholesale Bakery and nearly30 foreign publications. F ree promotional tools provided by IBIE for you to customize andpersonally invite your customers. P romotion of IBIE’s cutting-edge Educational Program—attendedby thousands of qualified buyers and supported by American BakersAssociation, BEMA, Retail Bakers of America, AIB International,American Society of Baking, Bread Bakers Guild of America andTortilla Industry Association. O nline advertising, comprehensive website and broadcast emailcampaigns—with more than 4 million impressions worldwide. P articipation in the Department of Commerce’s International BuyerProgram, which attracts buyer delegations from more than 80 countries. R obust public relations campaign reaching more than 300 tradeand national media channels. C ooperative marketing with supporting trade associationsrepresenting thousands of buyers and industry professionals.THINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.comto complete the Space Application and Contract.THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at kallen@bema.org or 913.338.1300 to customizea sponsorship package to drive maximum traffic to your booth.

THINK WHAT IBIE CANDO FOR YOUIBIE is a non-profit event that reinvests all proceeds back into the grain-basedfood industry. When you participate in IBIE, you not only benefit your company,you also help secure our industry’s future.MEMBER RATESNEW FOR 2019: ALL-IN-ONE PRICING100 sq. ft. (min.) to 250 sq. ft. 30.35 per sq. ft.251 sq. ft. to 900 sq. ft. 29.00 per sq. ft.901 sq. ft. and up 28.50 per sq. ft.NON-MEMBER RATESYou asked, we listened! In response to your feedback, yourIBIE 2019 booth space and material handling are bundledtogether into one flat price. What does this mean for you?Easier BudgetingBecause it’s part of your booth fee, your material handlingcost will be accounted for from the beginning. No bill atthe end of the show means no surprises for your budget.Unlimited Material Handling/Drayage(Direct to Show Site ONLY)100 sq. ft. (min.) to 250 sq. ft. 38.35 per sq. ft.251 sq. ft. to 900 sq. ft. 37.75 per sq. ft.901 sq. ft. and up 37.50 per sq. ft. 25% Initial deposit must accompany the Application & Contract. Second deposit of 25%, or amount equal to 50% of invoiced cost is due on May 1, 2018. Final payment of 50% must be received no later than May 1, 2019. Applications received after May 1, 2018 must be accompanied by 50% of totalestimated space costs. Applications received after May 1, 2019 must be accompanied by 100% of totalestimated space costs.Bring as much freight as you want—it’s all included in yourbooth space rate. The more you bring, the more you save.And the more product attendees can see first-hand—themore they buy.Lead Retrieval IncludedIn addition to material handling, your price also includeslead retrieval options (1 device or 3 mobile licenses) fora turnkey experience for your booth staff.RESERVE YOUR BOOTH SPACE IN ONE EASY STEPVisit the new online contracting portal to viewthe floor plan, complete your space application, adda sponsorship, and pay your deposit—all in one place.Get started at www.IBIE2019.com/Space-ApplicationTHINK AHEAD: RESERVE YOUR BOOTH NOWContact the IBIE sales team or visit www.IBIE2019.comto complete the Space Application and Contract.Nicole BolandNBoland@IBIE2019.com312.673.5828Stuart LawrySLawry@IBIE2019.com312.673.5440THINK BIG: CUSTOMIZE YOUR SPONSORSHIPContact Kelly Allen at kallen@bema.org or 913.338.1300to customize a sponsorship package to drive maximumtraffic to your booth.

CSM Bakery Solutions Dawn Foods Domino Specialty Ingredients Douglas Machines Corp. DSM Food Specialities USA, Inc. DuPont Nutrition & Health Empire Bakery Equipment Erika Record LLC FBM Baking Machines, Inc. Flavor Right Foods Food Makers Bakery Equipment Ford Commercial Vehicles Formost Fuji Corporation Fritsch USA, Inc. General Mills .

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