CAUGHT IN THE CROSSFIRE - Business-sweden

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BUSINESS SWEDENCAUGHT INTHE CROSSFIREHOW SWEDISH COMPANIES ARE HIT BY THE US-CHINA TRADE WAR

CAUGHT IN THE CROSSFIREHOW SWEDISH COMPANIES ARE HIT BY THE US-CHINA TRADE WARLayout/grafik: Business Sweden CommunicationsLayout/graphicsFoto: Sid 1, www.istockphoto.com. Sid 3, Anders Thessing, www.thessing.seBusinessSweden MarcomTryck: Åtta45,2017 & DigitalisationPhotos: p 1 istockphoto.com, p 3 thessing.se2 BUSINESS SWEDEN C AU G H T I N T H E C R O S S F I R E

COMMENTS BY THE CHIEF ECONOMISTTHE TRADE WAR IS STEPPING DOWN– BUT THE CONFLICT LIVES ONThe trade war between the US and China commenced in July 2018, when the USslapped punitive tariffs of 25 per cent on 34 billion USD worth of goods importedfrom China. The Chinese government immediately responded with countermeasures on imports of US goods. Over the following 18 months, the conflict escalatedto the point that extra tariffs came to cover almost all US-China bilateral trade ingoods.With the signing of a Phase 1 deal in Washington on 15 January this year, the parties’ trade relationship has, for now, moved into less rocky terrain. But the underlying causes of the tensions are still there, which is why the trade war will continue invarious forms for the foreseeable future. At the core of the dispute is the two superpowers’ wrestling for economic, technological and political influence where the USregards China as an ever-increasing threat.It is no delusion on the part of the US administration that China is gainingground. Thanks to its rapid economic development and large population, Chinahas in a short time span become the world’s second largest economy with a GDP (atmarket prices) two-thirds the size of the US GDP. China is today the number oneexporter of goods and accounts for 13 per cent of world exports. In Fortune’s latestranking of the world’s 500 largest companies, based on revenue, there are now 110Chinese companies – almost as many as the 126 US companies.A small, open and export-oriented economy like Sweden is bound to be negativelyaffected by international trade conflicts. Business Sweden’s recent survey – whoseresults are presented in brief in the following pages – intends to summarise the experience of Swedish companies on how their exports and foreign sales are affected bythe US-China trade conflict.The results show that companies are hit in three different ways: through higherprices for their export goods, through reduced activity and fewer orders in their supply chains, and through dampened global demand.Almost a third of the respondent companies are negatively affected by the tradewar in their goods exports and subsidiaries’ foreign sales. Most companies reporta limited impact, while certain companies and industries are strongly adverselyaffected.A somewhat surprising result of the survey is that a full 12 per cent of Swedishcompanies use China as a platform for export of goods to the US, while the equivalent figure for Swedish companies’ goods exports from the US to China is 8 per cent.The survey also reveals that a considerably larger number of Swedish companiesare linked to supply chains in China with sales to the US than vice versa. Accordingto McKinsey, a consultancy firm, foreign companies account for some 40 per centof China’s goods exports, where goods shipped to the US amounted to the extraordinary value of 540 billion USD in 2018. China’s import of US goods amounted to amere 120 billion USD in the same year. It is worth noticing that 80 per cent of China’s imports are made up of intermediate goods – which clearly illustrates the market’s huge potential for Swedish suppliers.Business Sweden’s survey results show that many Swedish companies are hit bythe trade war. But how do they navigate in markets that build walls to trade? In acoming report (March 2020), Business Sweden and the National Board of Trade willexamine how Swedish companies handle barriers to trade and investment in theiroperational strategies for foreign markets.LENA SELLGRENcheif EconomistBusiness SwedenLena SellgrenChief EconomistBUSINESS SWEDEN C AU G H T I N T H E C R O S S F I R E 3

THIS IS HOW THE TRADE WAR STRIKESAGAINST SWEDISH COMPANIESIN THE THICK OF THE TRADE WARAll companies that are part of the survey exportgoods from Sweden. More than 60 per cent ofthe companies have local sales in foreign markets,through subsidiaries or by other presence.The survey shows that companies with 100–200 employees in Sweden have the broadest presence in foreign markets. Over 70 per cent of thesecompanies have local sales abroad, in addition totheir exports from Sweden. As much as 50 per centof the smallest companies with up to 50 employeesin Sweden have local sales abroad.4 BUSINESS SWEDEN C AU G H T I N T H E C R O S S F I R EAlmost two-thirds of the companies have salesin the US, while a slightly smaller share – 59 percent – have sales in China. The survey shows thatthe largest companies with 500 or more employeesin Sweden have the broadest presence in these twomarkets: Almost 80 per cent of the largest companies have sales in the US, while almost as manyhave sales in China.Many Swedish companies have regional manufacturing hubs that produce goods for customers all over the world. The survey shows that 12 percent of the companies use China as a platform forexports to the US. This share climbs to 23 per centfor the largest companies and includes in particular engineering companies with activities in manufacturing of machinery and metal products.A somewhat smaller share of the respondentcompanies – 8 per cent – export goods from theUS to China. This share does not vary so muchbetween the different company size categories,but peaks at 12 per cent for companies with 100200 employees in Sweden. Engineering, electronics and pharmaceutical companies are most likelyto use the US as a platform for exports to China.In all, the survey shows that several Swedish companies are directly exposed to the trade conflictbetween the two countries.LARGE SWEDISH PRESENCE IN THE US AND CHINAPer cent1009080706050403064%59%USCHINA20100Companies with sales in the US and China,share in per centSources: Origo Group, Business Sweden (2020)ABOUT THE SURVEYBusiness Sweden has commissioned OrigoGroup, a market research company, to conducta survey on how and to what extent Swedishexporting companies are affected by the ongoingtrade conflict between the US and China. Ofparticular interest has been to determine the shareof Swedish exporters tied to supply chains thatdeliver export goods from China to the US andvice versa.The target group for the survey is Swedishcompanies with a goods export turnover thatexceeded 150 million SEK in 2018. Based on thesecriteria, Statistics Sweden produced a list of 788relevant companies.The survey was conducted by telephone interviews with company CEOs, sales directors ormarket directors between 12 November and 11December 2019. The respondents were asked toanswer a questionnaire consisting of nine multiple-choice questions. In total, the questionnairewas answered by 250 companies, which gives aresponse rate of 32 per cent.The results of the survey were submitted toBusiness Sweden and presented in their totalityas well as disaggregated by company size (basedon number of employees in Sweden) and industry (based on Swedish standard industrial classification, SNI). At company size and industry-level,the results are surrounded by statistical uncertainty and reported merely as indications in thissummary.

Per cent80Positive impact72%No impact70Moderate negative impactVery negative impact69%6050402024%6%4%24%Sources: Origo Group,Business Sweden (2020)30%3020%104%1%0ExportForeign salesSEVERAL SWEDISH COMPANIES ARE HIT IN THEIREXPORTS FROM THE US TO CHINA AND VICE VERSA.Per cent2520Sources: Origo Group, Business Sweden (2020)SUPPLY CHAINSINCREASE EXPOSURESome 23 per cent of the companies report thatthey are suppliers or sub-suppliers of goods thatare exported from China to the US. The share is atits largest – close to 30 per cent – for the categoryof smaller companies with up to 100 employees inSweden. It is mainly companies in the machineryand equipment, automotive and wood productsindustries that are part of Chinese supply chainswith exports to the US market.A notably smaller share of the companies – 15per cent – are suppliers or sub-suppliers of goodsthat are exported from the US to China. Thisshare is quite similar for all company size categories, but reaches 17 per cent for companies with100–200 employees in Sweden. It is mainly companies in the machinery and equipment, paperand plastic products industries that are part of USsupply chains with exports to China.Swedish companies with links to supply chainsin the US and China are more exposed to thetrade conflict. The survey shows that a considerably larger number of the respondent companies are connected to Chinese supply chains withexports to the US than vice versa.ONE IN THREE COMPANIES ARE NEGATIVELYAFFECTED BY THE TRADE WAR1510508%Export from the US to China12%Export from China to the USCompanies with US-China exports,share in per cent AND EVEN MORE ARE EXPOSED TOTHE CONFLICT AS SUPPLIERSPer cent2520Sources: Origo Group, Business Sweden (2020)ONE IN THREE HURTBY THE CONFLICTThe survey shows that 24 per cent of the companies are negatively affected by the conflict withrespect to their exports from Sweden. A somewhatlarger share – 29 per cent – report that their localsales in foreign markets are negatively affected.The negative impact on exports and local sales ismoderate for most companies. Only a minor shareof companies report that the impact is substantial.This share is at its highest among the largest companies, where 9 per cent report a strongly negativeimpact for exports from Sweden and 11 per cent forlocal sales abroad. The survey shows that companies in the steel and metal products industry, thewood products industry and the chemical industryare hardest hit by the trade conflict.Many Swedish companies are also hurt by thetrade conflict’s indirect effects. About half of therespondent companies experience a decrease indemand in China, while 29 per cent of the companies see a decrease in the US. The softening of theChinese market is most felt by companies in thesteel and metal products industry, the electronicsindustry and the paper and plastic products industries. In the US, the decrease in demand mainlyhurts companies in the automotive and electronics industries.A few companies, most of them large, reportthat the trade conflict has a moderate positiveimpact on their exports and foreign sales. The reason for this may be that their competitors’ products have become more expensive due to increasedtariffs in the US or China.1523%1015%50Supply chains in the USSupply chains in ChinaCompanies that are part of US-China supplychains, share in per centBUSINESS SWEDEN C AU G H T I N T H E C R O S S F I R E 5

440We help Swedish companies grow global sales andinternational companies invest and expand in Sweden.BUSINESS SWEDEN Box 240, SE-101 24 Stockholm, SwedenWorld Trade Center, Klarabergsviadukten 70T 46 8 588 660 00 info@business-sweden.se www.business-sweden.com

4 BUSINESS SWEDEN CAUGHT IN THE CROSSFIRE BUSINESS SWEDEN CAUGHT IN THE CROSSFIRE 5 ONE IN THREE HURT BY THE CONFLICT The survey shows that 24 per cent of the compa - nies are negatively affected by the conflict with respect to their exports from Sweden. A somewhat larger share - 29 per cent - report that their local

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