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GuidebookTHAILANDEN

Tableof contentsTable of contests1.NEWS AND WEBSITES 32.BRANDS AND AFFILIATES 261.1Categories 32.1Categories 261.2Ranking Content Creative 6672.2Ranking Content Creative 3434351.3Content Restricted Prohibited 82.31.4Creative Headline 8101414Requirements 15Prohibited practices 16Best practices 16Thumbnail 17Requirements 17Prohibited practices 22Best practices 22Content General Information Restricted Landing page Products Prohibited Landing page Products Practices 2.4Creative Headline 3636383839454547485050Requirements 51Prohibited practices 52Best practices 52Thumbnail 53Requirements 53Prohibited practices 58Best practices 60

1.1News and WebsitesMGID provides content distribution within multiple categories and rankings. Thisallows ad units to meet the requirements for the particular web properties they aredisplayed on.Ad units are moderated separately. The category and ranking depend on the actualdesign of each particular ad unit (e.g. two different categories can be applied for thesame news site).1.1 CategoriesT1 AutomotiveGeneral meaningAuto body styles, auto shows, technology, auto types, car culture,auto tuning, dash cam videos, motorcycles, roadside assistance,reviewsT1 Business and FinanceGeneral meaningTips on how to succeed, make money, choose financialalternatives, success stories, budgeting tips and tricks, businessarticles, stock market, breaking finance newsT1 CareersGeneral meaningInternships and career advice, career planning, job search,interview how-tos, vocational skills, office team buildingT1 EducationGeneral meaningSchool subjects, educational content, forums, blogs, tips and howtos, presentations, schools and universities reviews, MBA, IELTS,GMATT1 Events and AttractionsGeneral meaningBreaking news on what’s going on worldwide, traditions, laws,social activities, social life, photo galleriesT1 Family And RelationshipsT2 ParentingGeneral meaningCaregivers who take care of children: biological, adoptiveor alternative families, tips on parenting, what to expect,pregnancyTA B L E O F C O N T E N T SNEWS AND WEBSITEST2 SexGeneral meaningIssues about sexual intercourse between two adults: tips,embarrassing issues, how-tosT2 SocietyGeneral meaningRelationships between people: dating, weddings, civilunions, divorce, marriage, friendships, gender issues,sexual orientation, siblings, extended family, infidelityT1 Fine ArtGeneral meaningCostume, dance, design, digital arts, fine art photography,modern art, opera, performance art, theater, sculptureT1 Food And DrinkT2 Alcoholic BeveragesGeneral meaningBrand comparisons, recipes, brewing beer, historyT2 CookingGeneral meaningBarbecues and grilling, dining out, food trends, healthycooking and eating, cooking and baking, specialty diets(vegan, vegetarian), world cuisines, food preparation,recipes, product reviewsT1 Healthy LivingT2 Fitness and ExerciseGeneral meaningBenefits, aerobics, weight lifting, running, swimming,cycling, gymsGuidebook — Thailand3

1News and WebsitesT2 NutritionT1 International NewsGeneral meaningWholesome eating, benefits, diet plans, cleansesT1 Local NewsT2 WellnessGeneral meaningYoga, massage, reiki, mindfulness, psychology, healthissues and conditions, symptoms, meditationT1 Hobbies And InterestsT2 AmazingGeneral meaningShocking or hard to believe concepts, amazing facts, viralvideos, photo galleriesT2 Discoveries and innovationsGeneral meaningContent and news revolving around noteworthy orrecent scientific and technological advancements andinnovations; aeronautics and space developments anddiscoveriesT2 EntertainmentGeneral meaningStories or content with the intention to entertain;generalized pastimes; non-educational online quizzes,personality testsT2 General SocialGeneral meaningGlobal news and commentary that is relevant andnewsworthy worldwide, not specific to a single region orcountryT2 HumorGeneral meaningComical stories, fun content, jokes, funny petsT2 InterestsGeneral meaningSpecific pastimes, astrology, horoscopes, calligraphy,camping, collecting, knittingT2 LifehacksGeneral meaningHelpful or useful tips and tricks, usually unknown or DIY,in order to aid the betterment or easement of life andeveryday tasksT1 MoviesGeneral meaningMovie info including reviews, ratings and biographies,recommendations for new movies to watch, rent, stream or ownT1 Music and AudioGeneral meaningMusic videos, music channels, charts, podcasts, fan communities,music-related blogs, galleries, awards, musicians, music listeningtools and applicationsT1 News And PoliticsT2 CrimeGeneral meaningInner city, national crime levels, statisticsT2 DisastersTA B L E O F C O N T E N T S1.General meaningNatural disasters and their effectsT2 PoliticsGeneral meaningNews and commentary on global and local politics, lawsT1 PetsGeneral meaningBirds, cats, dogs, fish and aquariums, large animals, petadoptions, reptiles, veterinary medicineT1 Pop CultureGeneral meaningCelebrity deaths, celebrity families, celebrity homes, celebritypregnancy, celebrity relationships, celebrity scandal, celebritystyle, gossip, photoshoots, viral videosT1 Real EstateGeneral meaningApartments, developmental sites, hotel properties, houses,industrial property, land and farms, office property, retailproperty, vacation propertiesT1 Home and GardenT1 ScienceGeneral meaningGardening, home appliances, home entertaining, homeimprovement, indoor environmental quality, interior decorating,landscaping, outdoor decorating, remodeling and construction,smart homes, flipping homesGeneral meaningBiological sciences, chemistry, environment, genetics, geography,geology, physics, space, astronomyGuidebook — Thailand4

1.News and Websites1T1 SportsGeneral meaningSports-inspired content about games and events, players, sportshistory, culture, statistics, scores, reviewsT1 Style And FashionT2 BeautyGeneral meaningPersonal care products and regimens, tips and tricks,reviewsT2 Body ArtGeneral meaningBody tattoos, henna, body paintT2 Fashion TrendsGeneral meaningClothing, jewelry, footwear, accessories, street style,fashion trendsT1 Technology and ComputingTA B L E O F C O N T E N T SGeneral meaningArtificial intelligence, augmented reality, computing, consumerelectronics, robotics, virtual realityT1 TelevisionGeneral meaningAnimation, children’s, comedy, drama, factual, holiday, music,reality, science fiction, soap opera, special interest, sportsT1 TravelGeneral meaningPacking, travel accessories, travel locations, travel preparation,travel typeT1 Video GamingGeneral meaningVideo and online games, news, previews, reviews, forums,communities, spoilers and guidesGuidebook — Thailand5

1.News and Websites1.2RANKING1CONTENTG (GENERAL AUDIENCE)GThis ranking is for branded websites only.P G ( PA R E N TA L G U I D A N C E S U G G E S T E D )PGP G 13 ( PA R E N T S S T RO N G LY C A U T I O N E D )TA B L E O F C O N T E N T SWebsites should have a high rating and credibility, be clean and visually attractive.Content on the page should be appropriate for the general audience, be informative and of a high value forreaders.Any advertisements placed on the page should be in compliance with MGID policies and exclude anyinappropriate materials.PG-13PG13 ranking covers personal blogs and advertorial formats of web pages, whose design, content and overallquality are not compliant to PG-ranking but are higher than R.R ( R E S T R I CT E D )RR-rated websites are aimed and designed for entertainment purposes. This means publications may containunproven or exaggerated yet not deceiving facts. This includes funny and humorous content, galleries, inclusionof lower quality imagery, etc.Parental guidance is suggested for a younger audience.Guidebook — Thailand6

1.News and Websites1C R E AT I V EPG type encompasses highly relevant and tastefulads that should give a user a clear understandingof what he’s about to see after proceeding to theprovided publication.Thumbnails should be of a high resolution. Bright andcatchy stock photos are recommended.Headlines should convey accurate information withno exaggeration, colloquial language or excessivepunctuation.P G 13PGPG ads should not contain any personal attributes. Thisincludes direct or indirect assertions or implicationsabout a person’s race, ethnic origin, religion, beliefs,age, sexual orientation or practices, gender identity,disability, medical condition (including physical ormental health), financial status, membership in a tradeunion, criminal record or name.Suggestive materials of any kind are prohibited forthis type.TA B L E O F C O N T E N T SPGPG-13PG13-ranked creatives represent the middle ground solution between branded PG-ranked creatives and more trueto-life R creatives. Please keep in mind that the MGID compliance team reviews each ad component when ranking.Thumbnail images are not the only deciding factor but the headline, advertising text and CTA text as well.RR type includes relevant ads that might give a user anabstract understanding of what he’s about to see.Thumbnails can be less pixel-peepable.Headlines may be catchier, contain exaggeration andcolloquial language.R-rated ads may contain any personal attributes. ThisRincludes direct or indirect assertions or implicationsabout a person’s race, ethnic origin, religion, beliefs,age, sexual orientation or practices, gender identity,disability, medical condition (including physical ormental health), financial status, membership in atrade union, criminal record or name.Guidebook — Thailand7

1.News and Websites1.3CONTENT1RESTRICTEDAlcohol-related content is allowed as longas the chosen material does not support orconvey a positive attitude towards alcoholconsumption, e.g.:y cocktail recipes that include alcohol;y meal recipes that include alcohol;y review(s) of rare alcohol beveragesserved as more as a piece of art orfashion other than a product.P RO H I B I T E D :yyyyytargeting minorsportraying people in a state of alcoholintoxication;showing alcohol consumption;alcohol consumption propaganda;implying that consuming alcoholprovides health and/or therapeuticbenefits.CIGARETTES, ELECTRONIC CIGARETTES, VAPORSAND OTHER SMOKING-RELATED CONTENTSmoking-related publications may be approvedas long as the chosen material does not supportor convey a positive attitude to the habit. Thepurpose of the content should be anti-smokingpropaganda and informative of the deadlyconsequences of smoking.TA B L E O F C O N T E N T SALCOHOLA L LOW E D :yyyanti-smoking propaganda and itsdeadly influence on health;information pages for those who wantto quit smoking;review(s) of non-nicotine fluids,non-nicotine disposable electroniccigarettes,which can not be replenished,reusable electronic cigarettes—in whichonly nicotine-free liquid cartridges canbe used—, accessories for electroniccigarettes (batteries, power supplies,drip tips).P RO H I B I T E D :yyyytargeting minors;smoking propaganda;showing the process of smoking;implying that consuming smokingprovides health and/or therapeuticbenefits.Guidebook — Thailand8

1.1News and WebsitesILLICIT OR DIGITAL DRUGSAny illicit or digital drug-related material maybe approved as long as the main message ofthe content is against drug consumption andinforms on its deadly consequences. Otherwise,such and similar content is strictly prohibited.CELEBRITIESCelebrity-related content should be true andaccurate. This excludes false statements andmisleading facts about famous personalities.Fake made-up stories about stars created forthe purpose of gaining users are prohibited.A L LOW E D :yyanti-drug propaganda and their deadlyinfluence on health;real stories of people who stopped usingdrugs;review(s) of rehabilitation centers.KIDSContent about children should convey a positiveattitude towards minors and be family-friendly.Publications related to the harming of childrenare strictly prohibited.TA B L E O F C O N T E N T SyP RO H I B I T E D :yyyytargeting minors;propaganda of drug consumption;showing the process of using drugs;implying that illicit or digital drugsprovide health and/or therapeuticbenefits.SEXAny sex-related content, advice, tips, tricks,do’s and don’ts are allowed as long as thepromoted materials exclude explicit andsexually suggestive imagery or nudity, profanityor inappropriate language.POLITICSPolitical content should be neutral, true andaccurate. This includes true facts aboutpoliticians, parties, elections, etc. Real life storiesand/or rumors about politicians should beconfirmed.P RO H I B I T E D :yyyyypropaganda of any candidate and/orparty;anti propaganda of any candidate and/or party;rumors or gossips about politicians thatare not confirmed;fake scandals and facts aboutpoliticians and/or parties created toraise awareness among the population;slanderous reports.Guidebook — Thailand9

1.1News and WebsitesRELIGIONReligious publications should keep a neutraland tolerant tone. History about any religionand/or interesting facts can be promoted.HEALTH ADVICESAny health-related topics, materials, and adviceshould make common sense, be useful andmeaningful.P RO H I B I T E D :yyyaggressive or offensive content;incitement to hatred;intolerance to any kind of faith;publications supporting religious groupsand participation in religious rites.TA B L E O F C O N T E N T SyP RO H I B I T E DPORNOGRAPHY, EROTICA OR ANY ADULTCONTENTThis includes nudity, or anything that givesan impression of nudity, depictions of peoplein explicit or suggestive positions and/oractivities that are overly suggestive or sexuallyprovocative, or any sex-related content thatmight be considered for adults.FAKE STORIESAny publications that are misleading, inaccurateor deceitful.SEXUALIZATION OF MINORSThe exploitation and sexualization of minors isstrictly prohibited.Guidebook — Thailand10

1News and WebsitesOFFENSIVE, THREATENINGOR INAPPROPRIATE CONTENTyyyyyyyyintentional self-harm, mutilation, suicidepropaganda, murders, dead people,dead animals or corpses;illegal organ trafficking dispersion;publications directed against humanrights and freedoms;publications containing direct or indirectallusions to threats, harassment andviolence;inciting hatred, criminal or terroristrelated content;content with excessive profanity oroffensive language;publications containing hostilestatements or discriminative materialsagainst an individual or organizationon the basis of personal attributes suchas race, ethnicity, color, national origin,religion, age, sex, sexual orientation,gender identity, family status, disabilityor medical condition;faeces or other bodily fluids.WEAPONS AND EXPLOSIVESPublications about any kind of weapons andexplosives should not be intended for the use ofviolence.A L LOW E D :yyyyyself-defense videos;reviews of self-defence devices such asmilitary lights, personal alarms, lightingand signaling devices, compasses,tactical pens, credit card knives, etc.;publications about collector knives,daggers, swords, cutting tools, kitchenknives or sports equipment;publications regarding antiquarianweapons, non-working models ofweapons, rocket launchers, paintballmarkers, sights and holsters;the statistics of murders and shootings.TA B L E O F C O N T E N T S1.P RO H I B I T E D :yyyinstructions on how to make and/or useexplosive substances;instructions for the manufacture ofbombs and other explosive devices, aswell as their use for murder or harm;showing firearms (pistols, rifles,shotguns, hunting rifles, old rifles in theactive state, weapons for paintball,pneumatic weapons) in the process ofshooting.Guidebook — Thailand11

1.1News and WebsitesP RO H I B I T E D P R AC T I C E SIMPOSSIBLE-TO-READ CONTENTContent that cannot be read, viewed and/or verified provides a negative user experience. All thematerials should be logically and conveniently displayed on the website.BLIND NAVIGATIONTA B L E O F C O N T E N T SBlind navigation provides a negative user experience. Your website should have proper and visiblenavigation. Please avoid placements that can encourage accidental clicks.UNACCEPTABLE WEB-PAGE FORMATWebsites must not have an unreasonable amount of popups or overlays. A user should be able toeasily close any popup advertisements or overlays that appear in connection with the page. Contentmust not be overloaded with ads or disrupted by ads.SPOILERS TO HIDE PROHIBITED IMAGESPlease do not use spoilers to hide any prohibited images (shocking or disturbing imagery).Guidebook — Thailand12

1.1News and WebsitesS EC U R I T Y V I O L AT I O N SAds must not direct people to non-functionalweb-pages:y Error pagesy Sites that are under constructiony Pages that are PDF or JPEGWEBSITES INFECTED WITH MALWAREYou must not use websites or content thatcontain or cause the download of any spyware,malware, or software, resulting in an unexpectedexperience, such as the automatic downloadof applications without users' consent. Thisalso includes websites that contain any code orscript that interferes with a user’s control of thesite, such as a script that takes over a web-pageor user’s browser.CLOAKINGCloaking refers to the practice of presentingdifferent content or URLs to users than toMGID moderation. It is used to hide the truedestination that users are directed to.When it is detected by the system, themoderator blocks ads and notifies the accountmanager by email.PHISHINGYou must not use websites that are designed tocollect a user's personal information or harvestpersonal information with the intention ofdistributing that information without a user'sconsent. Personal information includes creditcard numbers, email addresses, dates of birth,telephone numbers, sexual orientation andgender.TA B L E O F C O N T E N T SNON-FUNCTIONAL WEBSITESBROWSER LOCKINGThis refers to the practice when the systemidentifies a popup that would prevent the userfrom exiting the browser.You must not interfere, in any manner, with auser's ability to return to the original referringwebsite by clicking back in their browser.DRIVE BY DOWNLOADThis refers to a practice when a file downloadstarts automatically when the ad is displayedwithout any user action.Websites or content must not contain or causethe download of any spyware, malware orsoftware, resulting in an unexpected experience,such as the automatic download of applicationswithout users’ consent.Guidebook — Thailand13

1.News and Websites1.4C R E AT I V E1Every advertising unit consists of a title and a thumbnail image. An advertising unit (adunit) is a coherent medium that sells or promotes a product, service or idea. Togetherbold visuals and strong titles drive better customer engagement & increase clickthrough rates (CTR).TA B L E O F C O N T E N T SOn the other hand, a misleading or unclear message of an ad unit may worsen usersatisfaction & increase the bounce rate of a website. Therefore, every ad unit shouldtarget its audience and give users a clear understanding of what is on the landingpage.The thumbnail image is the key element to an ad unit as it draws the user’s eye andkeeps their attention. However, make sure that the advertised content is tailored to theproduct/service you promote.HEADLINEHeadlineThings You Need To Know About ThailandMOREmgid.comGuidebook — Thailand14

1.1News and WebsitesREQUIREMENTSLENGTHTitle can contain up to 65 characters.GRAMMARyMake sure proper verb tenses are used;yAbide by parts of speech agreement;yApply the correct spacing — no omitted or exceeding spacing between words and/or punctuation is allowed.TA B L E O F C O N T E N T SC A P I TA L I Z AT I O NyIn titles for ads in English, each word should be capitalized;yIn headlines for ads in other languages, only the first word has to be capitalized. The other words should becapitalized according to specific language’s grammar rules.* A D D I T I O N A L R E Q U I R E M E N T S F O R B R A N D C A M PA I G N SyyyyWidgets for Brand campaigns also include advertising text and CTA (Call-to-action) textAdvertising text: the length can contain up to 75 symbols.CTA: the length can contain up to 30 symbols.Macros are unavailable for CTA.Guidebook — Thailand15

1News and WebsitesP RO H I B I T E D P R A CT I C E SyyyyyyyyyyyyProhibited practicesPoor grammar and redundant wording;Misspelling;Misleading, false and over-exaggeratedstatements;Titles promising to cure/treat anydisease, condition or illness;Obscene, defamatory or offensive wordsin any language;Mentioning of contact information (suchas addresses, e-mail, phone numbers,etc.) in titles;Usage of website URLs as the headline;Uppercase for exaggeration;Period at the end (.);Cut-off sentences with ellipsis (.),excessive punctuation (e.g. !!!, “”) andother unnecessary symbols (@, -- , ,**);Use of emojis.B E S T P R A CT I C E SyyyyyyyyyyyHighlight the unique aspects thecontent is covering;Don’t hesitate to use bright adjectives,epithets, metaphors, power words,figures of speech, homonyms andidioms;Write in the appropriate language forthe campaign’s targeted territory;Try to use questions in the title. Readersrespond well to How? Why? What?When?;Write concisely with clarity of thought;less is more (65 characters or under);Use social trends as inspiration;Use {City}/{Region}/{Country} macros;Use figures (digits) for all numerals;Write lively, relevant material;Accurately reflect the subject of thepublications in your headline;Write with a sense of urgency (Eg: “YouDon’t Want to Miss Out On FollowingThis Beauty Routine”).Guidebook — ThailandTA B L E O F C O N T E N T S1.16

1.1News and WebsitesTHUMBNAILREQUIREMENTSyyyTA B L E O F C O N T E N T S540 px960 pxAspect Ratios: 16:9 (preferred), 3:2, 1:1Image file: png, jpg, or static gif (no animated gifs)Max. image size: 5 MBAspect RatiosSystem minimumRecommended images16:9 image640x360p960 x 5403:2 image600*400p900 x 6001:1 image500*500p800 x 800Guidebook — Thailand17

1.1News and WebsitesMGID uses an automated cropping solution to tailor each image to customized placement sizesacross all parteners websites. Therefore, a landscape-oriented image with an aspect ratio of 16:9 or 1:1is best practice.Some other tips to make sure your image is cropped correctly:Choose an Image with a clear, single point of focus and a relatively plain background. Avoidimages with multiple subjects or busy backgrounds to avoid anything vital being cropped out ofthe image.TA B L E O F C O N T E N T SyNote the way this image gets cut offin a 4:3 thumbnail.yAvoid images with small textNote the way this image gets cut offin a 1:1 thumbnail.Guidebook — Thailand18

1.y1News and WebsitesAvoid images that include brand logos or layers of text. These may not crop well and end upbeing off-center.yTA B L E O F C O N T E N T SNote the way the text is cut off in a 2:1and 1:1 placementAvoid images that include text in the cornerNote the way the text is cut off in a 2:1and 1:1 placementGuidebook — Thailand19

1.News and Websites1T E X T S A N D LO G O STA B L E O F C O N T E N T SIn cases when a logo and text are necessary to the images, an additional background should be used.Proportions to followyygreen - safe zonered - zone to avoidGuidebook — Thailand20

1.1News and WebsitesNotice: Old format requirements(Sometimes the old format can be found, but all new cabinets are already working according to thenew thumbnail requirements)TA B L E O F C O N T E N T SThumbnailHow To Manage Oily Or Mixed Skin TypeMOREmgid.com328 pxREQUIREMENTS328 px492 pxImage size:rectangle crop – a minimum of 492 x 328 pixelssquare crop – a minimum of 328 x 328 pixelsImage format:png, jpg, or static gif (no animated gifs)Max. image size:5 MBDPI:at least 72 (300 is preferable)Image crop:rectangle & squareGuidebook — Thailand21

1News and WebsitesP RO H I B I T E D P R A CT I C E SyyyyyyyyyyLow resolution thumbnails;Amateurish photo editing;Controversial or law-bending humor;Images with watermarks, logos ortrademarks if they are not associatedwith the publication/campaign;Poor framing;Stretched thumbnails;Excessive and annoying elements(arrows, circles, etc.);Fake elements;Crosses on images that mimic a "close"option;Copying Instagram’s questionnairefeature to invite clicks.B E S T P R A CT I C E SyyyyMake sure the image is relevant to thetitle;Clean, uncluttered imagery. Avoidimages with multiple subjects or busybackgrounds to ensure a good crop;Brighter images usually get moreattention;In case of text present in images, thelanguage should correspond to thecampaign language.TA B L E O F C O N T E N T S1.Top Waxing Tips To Help You Shape Your EyebrowsAt HomeTop Waxing Tips To Help You Shape Your EyebrowsAt HomeMOREMOREmgid.commgid.comSHARPB LU R R E DGuidebook — Thailand22

1News and Websites8 Superfoods That Can Help You With Hair Loss8 Superfoods That Can Help You With Hair LossMOREMOREmgid.commgid.comNO SIDE STRIPSIDE STRIP10 Biggest Movie Mistakes You MissedBeauty Tips From Thai WomenMOREMOREmgid.commgid.comR E L E VA N T R E D C I RC L EI R R E L E VA N T R E D C I RC L EGuidebook — ThailandTA B L E O F C O N T E N T S1.23

1News and WebsitesTop 10 Most Popular Thai Actresses And Models10 Sexiest Thai Female Movie StarsMOREMOREmgid.commgid.comN O O V E RT S E X U A L I Z AT I O NE XC E S S I V E S E X U A L I Z AT I O NSimple Routines That Will Make Your Day Better AllThe TimeSimple Routines That Will Make Your Day Better AllThe TimeMOREMOREmgid.commgid.comNON DEFORMEDS T R E TC H E DGuidebook — ThailandTA B L E O F C O N T E N T S1.24

1News and WebsitesInteresting Facts About The Thai CurrencyInteresting Facts About The Thai CurrencyMOREMOREmgid.commgid.comE L E M E N T S R E L E VA N TTO G E O R E G I O NE L E M E N T S I R R E L E VA N TTO G E O R E G I O NTop 10 Habits Of Couples In Strong And HealthyRelationshipsTop 10 Habits Of Couples In Strong And HealthyRelationshipsMOREMOREmgid.commgid.comNON SEXUALIZED DEPICTIONOF AFFECTIONS E X U A L I Z E D & I N T I M AT ED E P I CT I O N O F A F F E CT I O NGuidebook — ThailandTA B L E O F C O N T E N T S1.25

2.2Brands and AffiliatesMGID provides content distribution within multiple categories and rankings. Thisallows ad units to meet the requirements for the particular web properties they aredisplayed on.Ad units are moderated separately. The category and ranking depend on the actualdesign of each particular ad unit (e.g. two different categories can be applied for thesame product).2.1 CategoriesT1 AutomotiveGeneral meaningAuto-related products and servicesTypes of offersCar searches, car sales, auto supplements, repair parts, car deals, autotuning, customizationT1 Books and LiteratureGeneral meaningArt and photography books, biographies, children’s literature, comicsand graphic novels, cookbooks, fiction, poetry, travel books, youngadult literatureTypes of offersAudiobooks, E-books, hardback, paperback, all genres, book clubsT1 Business And InvestingTA B L E O F C O N T E N T SB R A N D S A N D A F F I L I AT E ST2 EventsGeneral meaningHappeningsTypes of offersTickets, pre-sale, information on eventsT1 Family And RelationshipsT2 DatingGeneral meaningDating services where two or more people connectTypes of offersDating sites for friendship, love, funT2 Marriage and Civil UnionsGeneral meaningPeople cohabitatingTypes of offersT2 Business I.T.Parenting CDs and classes, family therapy, familyGeneral meaningimprovement, relationship building programs, products forProducts and services designed for business investmentcouplesthrough means of stock trading and investmentTypes of offersTrading Trusted Stock Options, IPO Based Stocks, Videos,Books, Blogs, Investment Opportunities, Shareholding (legallyrestricted content)T2 CurrenciesGeneral meaningCryptocurrenciesT1 Events And AttractionsGuidebook — Thailand26

2Brands and AffiliatesT2 Pick upT3 Muscle BuildingGeneral meaningGeneral meaningHow to date and build a relationshipBuilding muscles naturallyTypes of offersTypes of offersClasses, books and CDs to boost self-confidence for dating,Testosterone boosters and natural muscle growinglearn how to talk to other people, dating tipssupplements, powders, devicesT1 Food And DrinkT2 Alcoholic BeveragesGeneral meaningAlcoholic beverages related offersTypes of offersPrequalified suppliers, drink discounts, wineries’ promotions,cost saving solutions, bar offeringsT2 World CuisinesGeneral meaningFood related offersTypes of offersFood brands worldwide, cooking classes, grocery discountsand promotions, store deals, meal offeringsT1 Healthy LivingT2 Children’s HealthGeneral meaningChildren’s healthcare needsTypes of offersBooks about children’s health, products specific to children’shealthcare needs, vitamins, herbal supplementsT2 Fitness and ExerciseGeneral meaningBenefits, aerobics, gyms, home workoutTypes of offersBooks, CDs, online classes, fitness equipment, workout plansand assistanceT2 NutritionGeneral meaningWholesome eating, benefits, diet plansTypes of offersDetox, shakes, recipes, cookbooks, CDsT2 Weight LossGeneral meaningDiet and weight managementTypes of offersDiets, natural supplements, shakes, beverages, assistance,weight loss plansT2 WellnessT3 Alternative MedicineT3 Smoking CessationGeneral meaningQuitting smokingTypes of offersBooks, CDs, natural supplements, patchesT2 Women’s HealthGeneral meaningWomen’s health needsTypes of offersWellness programs for women, breast enhancement offers,female hygieneT1 Home And GardenT2 GardeningTA B L E O F C O N T E N T S2.General meaningGardening services and productsTypes of offersTools for gardening, how-tos, CDs, classes, gardeningequipment, design assistance, fertilizersT2 Home AppliancesGeneral meaningMachines for household tasks such as cooking or cleaningTypes of offersSpecial offers, discounts, online shopsT2 Home ImprovementGeneral meaningProducts and services related to renovating or makingadditions to one’s homeTypes of offersHome renovation services, home design services, remodelingproducts (windows, roofing materials, paint, etc), classes, CDsT2 Home SecurityGeneral meaningSecurity

NEWS AND WEBSITES 3 1.1 Categories 3 1.2 Ranking 6 Content 6 Creative 7 1.3 Content 8 Restricted 8 Prohibited 10 1.4 Creative 14 . pregnancy, celebrity relationships, celebrity scandal, celebrity style, gossip, photoshoots, viral videos T1 Real Estate Apartments, developmental sites, hotel properties, houses,

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