Mobile Innovation Summit

ie.Mobile InnovationSummitAPRIL 14TH & 15TH 2016 LONDONCreating Seamless MobileExperiencesdfdvsdvs

ABOUT THE EVENTOverviewApril 14th & 15th, 2016Mobile Innovation SummitThe Royal Garden Hotel, 2-24 Kensington High St,Kensington, London, W8 4PTThe main themes for this years discussion are:#Mobile16 Designing For Mobile Building Brand Relationships Through Mobile Developing Successful Mobile Marketing Utilising Mobile CommerceThe summit will bring together some of the key thinkersand changers within the industry to discuss how to moveonline successfully, what mobile can do for different areasof business and how this will improve and expand movingforward.Online videos of all sessions, with integrated slides andaudio will be made available to all attendees afterthe event.2

SPEAKERS AT A GLANCESpeakersConfirmed SpeakersKat Heath, Product Manager, Comic ReliefFrancesco Sala, Head of Digital Marketing, Lastminute[dot]comJohn Bernard, Director, Global Marketing, MozillaAdam Warburton, Head of Mobile, TravelezJuanita Draude, Director, Marketing, NBA UKEmilio Vacca, Director, Mobile Channel, Telegraph MediaMike Newcombe, Director, Mobile Advertising, Time Inc.Johnny Burch, Consumer Product Design, DeliverooRuth Guthoff-Recknagel, Chief Product Officer Rated PeopleAndy Braxton, Director, Mobile User Hotels .comJonathan Earle, FR. Head of Strategy TelefonicaBill Hinderman, Manager, Engineering ExpediaJane Austinl, Head of UX Telegraph Media3

“A great 2 days where I met so many newcontacts”7

SPEAKERS IN DETAILKeynote SpeakersJohn BernardAdam WarburtonEmilio VaccaDirector, Global MarketingMOZILLAHead of MobileTRAVELEXDirector, Mobile ChannelTELEGRAPH MEDIA GROUPBuilding Brand PartnershipsThrough MobileUtilising Mobile CommerceA multiple award-winning, commerciallyfocused marketer, with an ability to usecustomer insight to create powerful marketingsolutions. A bright, confident and self motivatedindividual with a track record of using marketingto exceed specified global annual targets ofA highly motivated and dynamic technologyprofessional with experience across product &proposition management, development andstrategy. Passionate about new disruptivetechnology and all things mobile. A proven trackrecord of product growth, stakeholder managementover 1 billion revenue. Henley MBA qualified,with over 15 years blue chip telecoms andFMCG experience. Speciality of launchingmobile handsets into market using advertising,PR, digital, channel activity within retail andsponsorship. Over ten years experience ofmanaging marketing budgets of over 15mand in-depth analytics across the mobile sector.Developing Successful MobileMarketingDirector, Mobile channel at The Telegraph MediaGroup, London Mobile tech addict with a stronginterest for UI and UX. I love design in any formand I spend too much time on Pinterest.successfully to exceed sales targets.5

SPEAKERS IN DETAILKeynote SpeakersBill HindermanTracy GreenKat HeathManager, EngineeringEXPEDIAHead of StrategyProduct Manager, Mobile PaymentsPARLIAMENT DIGITAL SERVICECOMIC RELIEFActionable InterfacesA Digital by Default Parliament:Top 10 Tips for Developing aStrategy That DeliversBill Hinderman is a designer and a developer.He is passionate about creating webexperiences that work beautifully and lookbeautiful.As the lead Site Optimization UI Engineer atOrbitz Worldwide, he has built the developmentTracy Green is the visionary Head of Strategy in theParliamentary Digital Service. Leading on thedevelopment of a digital strategy for Parliament,Tracy is also the founder of the Exploring digitalexploration-the-journey-so-far/) seminar series andpractice within their site experimentation andoptimization group from the ground up. As thedesign lead at Starbase Go, he has helpedpeople more creative than him craft amazingweb projects.He’s the author of Building Responsive DataVisualization for the Web, a book on theco-founder of Accountability Hack (http://accountabilityhack.org/). In a role that allows her tocombine a fascination with politics with a love fortechnology, Tracy is relishing the opportunity to havea real impact on the way Parliament works in theUK. Recent challenges include establishing the newParliament Digital Service as part of the seniorprocesses of building code-driven dataleadership team, running 37 workshops in 6 weeksvisualization upon the principles of responsiveand engaging more than 300 people to developweb design.Parliament’s digital strategy and helping to build thedigital capability Parliament needs for the future.Mobile Projects to EnhanceSport ReliefProduct Manager for Mobile Payments at leadingUK charity. Experience of mobile payments,product management, website delivery, data.Background of marketing across digital, mobile,telemaketing, social media, print, OOH, PSMS.Experience of delivering tightly integrating andpersonalised supporter journeys.5

SPEAKERS IN DETAILSpeakersVIEW FULL ABSTRACTSLaura MorganFrancesco SalaHead of ProductCOMIC RELIEFHead of Digital MarketingLASTMINUTEDeveloping A Winning DigitalMobile StrategyCreating SuccessfulDisruption Within MobileMike NewcombeJohnny BurchRuth Guthoff-RecknagelDirector, Mobile AdvertisingTIME INC.Consumer Product Design LeadDELIVEROOChief Product OfficerRATED PEOPLEData and Mobile AdvertisingUtilising Brand Growth ThroughMobileTen Ways CustomerEngagement is ThroughMobileJuanita DruadeDirector, MarketingNBA UKThe Future of MobileMarketing6

SCHEDULE AT A GLANCEScheduleDay 1Day 2Key07:30 Check in07:30 Check in08:30 Keynotes08:30 KeynotesCHECK INAn opportunity to check yourself intothe event and meet other leaders inyour industry ahead of the dayKEYNOTESListen to actionable case studies largelybrought to you by Fortune 500 companies10:30 Coffee Break10:30 Coffee Break11:00 Keynotes11:00 KeynotesA chance to sit down, network and connectwith decision makers within the industry13:00 Lunch13:00 LunchNETWORKING DRINKS13:30 Keynotes13:30-15:00 Keynotes15:30 Coffee BreakSUMMIT ENDCOFFEE BREAK & LUNCHA more relaxed environment in which toengage with all attendees and gainvaluable connections16:00 Keynotes17:00 Networking Drinks13 9

“What a great event experience”6

SPONSORS AND PARTNERSSponsorsWorkshop SponsorPanel SponsorLunch SponsorExhibitorChairperson SponsorWant to Sponsor any of our events? Contact:ekutchinsky@theiegroup.comUS 1 415 800 3561 UK 44 207 193 1269REQUEST TO SPONSOR106

WHO ATTENDS OUR EVENTSWho Attends6

WHO ATTENDS OUR EVENTSWho AttendsThe summits that Innovation Enterprise puts on areamong the most highly acclaimed in the world, withindustry leading decision makers from across the digitalindustry in attendance as both speakers and delegates.You will connect with senior level executives from bothmajor corporations and innovative small-to-mediumsize companies.45%10%Company size of attendeesby number of employees5000 1000-5000200-100040%5%Less than 20078% of attendees are CXO level or abovedirectorvp/svpmanagerHolding events in several locations around theworld, we have acquired a global audienceseniorcxodfdvsdvs6

TICKETS AND PRICING OPTIONSTicketsOnDemandPass1 Day PassSilver PassGold PassDiamondPass 600 895 1,095 1,295 1,495Access to a single day ofthe eventAccess to all sessions& networking eventsAccess to presentationsfrom the summit onieOnDemand for 7 daysUnlimited access topresentations from thesummit on ieOnDemandAccess to all tracks atthe eventAccess to allpresentations on theDigital ChannelBuy a group of at least 3 passes to receive up to 25% offInterested in attending? Register online or contact Stuart Foundsfound@theiegroup.comGROUP PASSESREGISTER ONLINEUS 1 415 670 9064 UK 44 207 193 1224Book your hotel room: Click here to book online for discounted room rates6

REGISTER FOR THE EVENTRegister 1 323 446 7673REGISTER ONLINEGROUP PASSES 44 207 193 1224Delegate InformationFull NameAddressJob TitleCountryCompanyZip/Post CodeDepartmentState/ProvenceIndustryBusiness Phone No.Payment OptionsPassesCheckVisaMaster CardAmerican ExpressInvoice MeCard NumberExpiry DateSecurity No.MoOnDemandPass1 Day Pass 600 895Silver PassGold PassDiamondPass 1,095 1,295 1,495QuantityYeCard Holder’s NamePlaces are transferable without any charge within 12 months of theoriginal purchaseCard Holder’s AddressCard Holder's SignatureTotal Prices are exclusive of VAT. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations beforeAugust 18, 2014 incur an administrative charge of 50%. If you cancel your registration after August 18, 2014 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the fullfee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

2016 Digital CalendarFebruaryDigital Innovation in Music SummitMarchDigital Strategy Innovation SummitDigital Marketing Innovation SummitMobile Innovation SummitAprilDigital Marketing & Strategy Innovation SummitMobile Innovation SummitChief Digital Officer ForumMayDigital Marketing in Healthcare SummiteCommerce Innovation SummitChief Marketing Officer SummitJuneDigital Publishing Innovation SummitJulyDigital Publishing Innovation SummitSeptemberDigital Marketing Innovation SummitDigital Strategy Innovation SummitDigital Design & Web Innovation SummitDigital Strategy Innovation SummitContent Strategy Innovation SummitOctoberChief Digital Officer ForumChief Marketing Officer ForumDigital Marketing Innovation SummitDigital Strategy Innovation SummitDigital Publishing Innovation SummitNovemberMobile & Ad Innovation SummitChief Digital Officer Forum 2016Digital Ad Innovation SummitDigital Marketing & Strategy Innovation SummitDecemberMobile Innovation SummitDigital Publishing Innovation SummitLocationNashvilleExpected Attendees100 DatesFebruary 25 & 26New YorkNew YorkNew York200 150 150 March 10 & 11March 10 & 11March 10 & 11Hong KongLondonLondon100 100 100 April 12 & 13April 14 & 15April 14 & 15PhiladelphiaSeattleSeattle100 100 100 May 10 & 11May 24 & 25May 24 & 25Singapore100 June 29 & 30New York300 July 13 & 14Los AngelesLos AngelesLos AngelesSydneyLos Angeles150 150 100 100 100 September 7 & 8September 7 & 8September 7 & 8September 14 & 15September 14 & 15SydneySydneyLondonLondonLondon100 100 150 150 150 October 5 & 6October 5 & 6October 19 & 20October 19 & 20October 19 & 20Tel AvivChicagoChicagoBeijing100 150 100 100 November 8 & 9November 9 & 10November 9 & 10November 23 & 24San FranciscoSan Francisco100 100 December 7 & 8December 7 & 8SponsorshipOpportunitiesEmily Kutchinskyekutchinsky@theiegroup.com 1 415 800 3561 44 207 193 1269DelegateInvitationsStuart Foundsfound@theiegroup.com 1 415 830 3712 44 207 193 1224

Developing Successful Mobile Marketing ce Mobile Innovation Summit view ABOUT THE EVENT 2 #Mobile16 . Confirmed Speakers . Mobile Innovation Summit San Francisco 100 December 7 & 8 Digital Publishing Innovation Summit San Francisco 100 December 7 & 8 Sponsorship Opportunities ky m 1 415 800 3561