Edexcel BTEC HNC/HND In Business

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Fairfield School of BusinessPearson BTEC HNC/HND in Business(RQF)Course Hand Book2019-20Citylink West 2 Addiscombe Road, Croydon CR05TT

Fairfield School of BusinessTable of Contents1. Introduction . 42. The Student Voice. 43. Why Pearson BTEC Higher Nationals? . 44. Awarding Institution . 55. Key Features . 56. Collaborative Development and Progression . 67. Objective of the BTEC Higher National in business . 78. Aims of Pearson BTEC Higher Nationals . 89. Student Portal . 810. Academic Regulation . 911. Library . .912. Student Rights 9a. Recognition of Prior Learning . 10b. Malpractice . 10c. Mitigation Circumstances . 11d. Complaints . 11e. Appeals. 11f. Attendance. 1213. Transferable employability Skills & Academic Study skills . 1214. Assessment . 1315. Calculation of final qualification grade . 1416. Dealing with Malpractices 1517. Programme structure 1618. Unit descriptor example .1819. Semester Key dates . . 2220. Pearson HND Business Units offered . 22Unit 1: Business and the Business Environment . 23Unit 2: Marketing Essentials . 28Unit 3: Human Resource Management . 32Unit 4: Management and Operations . 38Unit 5: Management Accounting . 43Unit 6: Managing a Successful Business Project . 48Unit 7: Business Law . 53Unit 9: Entrepreneurship and Small Business Management . 58Unit 11: Research Project . 63Unit 12: Organisational Behaviour. 68Unit 18: Global Business Environment . 73Unit 32: Business Strategy . 77Unit 37: Consumer Behaviour and Insight . 81Unit 40: International Marketing . 862

Fairfield School of BusinessUnit 43: Tapping into New and International Markets . 91Appendix 1: Terms for Internally assessed units . 963

Fairfield School of Business1. IntroductionFairfield School of Business (FSB) offers unique opportunities for innovativeeducation and research. Since its inception, we have increased our number oflecturers and increased our student body. Our undergraduate students not only arewell prepared for continued education, but are also sought after by many of the topcompanies and major universities. We take pride in our extraordinary students andin our graduates who have excelled, and continue to excel, in many different placesacross the United Kingdom and throughout the world. We take pride in our facultyand staff who are working hard to ensure the best quality education for ourstudents.2. The Student VoiceStudents are at the heart of Fairfield School of Business (FSB) which collaborateswith the accrediting body for the course, Pearson, to enhance quality improvement.FSB believes in enhancing the learning experience and aspires to impart morelearning relevant to the business world. That is why, FSB consults with students inthe development and delivery of these qualifications and will seek to achieve thisthrough student course representatives, student membership of committees andother feedback mechanisms and add their voice and views to those of otherstakeholders.This handbook is a guide to the course as set out by the accrediting body and howthe college delivers it and what students have to follow to achieve success but thecollege will continue with student collaboration to enhance that experience.3. Why Pearson BTEC Higher Nationals?The object of Pearson BTEC Higher Nationals in Business is to develop students asprofessional, self-reflecting individuals able to meet the demands of potentialemployers in the business sector and adapt to a constantly changing world.The qualifications aim to widen access to higher education and enhance the careerprospects of those who undertake them. Pearson BTEC Higher Nationals aredesigned to help students secure the knowledge skills and behaviours needed tosucceed in the workplace. They represent the latest in professional standards andprovide opportunities for students to develop behaviours for work, for example byundertaking a group project, or responding to a client brief. A student may evenachieve exemption from professional or vendor qualifications, or studentmembership of selected professional bodies, to help them on their journey toprofessional competence.At the same time the BTEC Higher Nationals are intended to keep doors open forfuture study should a student wish to progress further in their education after theirLevel 5 study. They do this by allowing space for the development of highereducation study skills, such as the ability to research. Clear alignment of level ofdemand with the Framework for Higher Education qualification descriptors at Level 4and 5 means that students wishing to progress to Level 6 study should feel better4

Fairfield School of Businessprepared. The BTEC Higher Nationals address these various requirements byproviding: A range of general and specialist units, both core and optional, each with a clearpurpose, so there is something to suit each student’s choice of programme andfuture progression plans. Fully revised content that is closely aligned with the needs of employers,professional bodies and higher education for a skilled future workforce. Learning outcomes mapped against Professional Body standards, whereappropriate. Assessments and projects chosen to help students progress to the next stage(this means some are set by the centre to meet local needs, while others are setby Pearson). An approach to demand at Levels 4 and 5 which is aligned with the Frameworkfor Higher Education Qualifications (FHEQ). Support for student and tutors including Schemes of Work and SampleAssessment Materials (SAMs)4. Awarding InstitutionPearson Education LtdOfqual Regulated Qualifications Framework (RQF) Qualification numbers: Pearson BTEC Level 4 Higher National Certificate in Business: 601/8364/0 Pearson BTEC Level 5 Higher National Diploma in Business: 601/8365/25. Key FeaturesPearson BTEC Higher National qualifications in Business offer: A stimulating and challenging programme of study that will be both engagingand memorable for students. The essential subject knowledge that students need to progress successfullyinto further study or the world of work. A simplified structure: students undertake a substantial core of learning inthe Higher National Certificate and can build on this in the Higher NationalDiploma. Refreshed content that is closely aligned with Professional Body, employerand higher education needs. Assessments that consider cognitive skills (what students know) along witheffective and applied skills (respectively how they behave and what they cando). Unit-specific grading and Pearson-set assignments.5

Fairfield School of Business A varied approach to assessment that supports progression to Level 6 andalso allows centres to offer assessment relevant to the local economy,thereby accommodating and enhancing different learning styles. Quality assurance measures –outlined ensure that all stakeholders (e.g.professional bodies, universities, businesses, colleges and students) can feelconfident in the integrity and value of the qualifications. A qualification designed to meet the needs and expectations of studentsaspiring to work in an international business environment.Qualification frameworksPearson BTEC Higher National qualifications are designated higher educationqualifications in the UK. They are aligned to the Framework for Higher EducationQualifications (FHEQ) in England, Wales and Northern Ireland, and Quality AssuranceAgency (QAA) Subject Benchmark Statements. These qualifications are part of the UKRegulated Qualifications Framework (RQF).6. Collaborative Development and ProgressionStudents completing their BTEC Higher Nationals in Business will be aiming to go onto employment or progress to a final year at university (for FSB students the collegeoffers a top-up degree from London Metropolitan University). Therefore, it wasessential that we select the qualifications that matches with the student and courseexpectation.BTEC Higher National are designed by Pearson by consulting the following universityand further education tutors, employers, Professional Body representatives andother individuals:Association of Chartered Certified Accountants (ACCA)Chartered Institute of Procurement & Supply (CIPS)Chartered Institute of Personnel & Development (CIPD)Chartered Institute of Management Accountants (CIMA)Chartered Institute of Marketing (CIM)Royal Holloway CollegeSkills CFAUniversity of BournemouthWade FinancialEaling, Hammersmith and West London CollegeNorthampton UniversityUniversity of LeedsNorth TechFSB (Federation of Small Businesses)6

Fairfield School of BusinessA successful completion of the BTEC Level 5 Higher National Diploma will offer you ahorizon of career development in following choices via: entering employment; continuing existing employment; taking advantage of current professional body recognition; committing to Continuing Professional Development (CPD); progressing to university.7. Objective of the BTEC Higher National in businessThe objectives of the BTEC Higher Nationals in Business are as follows: To equip students with business skills, knowledge and the understandingnecessary to achieve high performance in the global business environment. To provide education and training for a range of careers in business, includingmanagement, administration, human resources, marketing, entrepreneurship,accounting and finance. To provide insight and understanding into international business operations andthe opportunities and challenges presented by a globalised market place. To equip students with knowledge and understanding of culturally diverseorganisations, cross-cultural issues, diversity and values. To provide opportunities for students to enter or progress in employment inbusiness, or progress to higher education qualifications such as an Honoursdegree in business or a related area. To provide opportunities for students to develop the skills, techniques andpersonal attributes essential for successful working lives. To provide opportunities for those students with a global outlook to aspire tointernational career pathways. To provide opportunities for students to achieve a nationally-recognisedprofessional qualification. To offer students the chance of career progression in their chosen field. To allow flexibility of study and to meet local or specialist needs. To offer a balance between employability skills and the knowledge essential forstudents with entrepreneurial, employment or academic aspirations.Pearson meet these objectives by: Providing a thorough grounding in business principles at Level 4 that leads thestudent to a range of specialist progression pathways at Level 5 relating toindividual professions within the business sector. Equipping individuals with commercial acumen, understanding and businessskills for success in a range of administrative and management roles in business.7

Fairfield School of Business Enabling progression to a university degree by supporting the development ofappropriate academic study skills.Who is this qualification for?The BTEC Higher National qualifications in Business are aimed at students wanting tocontinue their education through applied learning. Higher Nationals provide a wideranging study of the business sector and are designed for students who wish topursue or advance their career in business. In addition to the knowledge,understanding and skills that underpin the study of the business sector, PearsonBTEC Higher Nationals in Business give students experience of the breadth and depthof the sector that will prepare them for further study or training.8. Aims of Pearson BTEC Higher NationalsThe Level 4 Higher National Certificate in Business offers students a broadintroduction to the subject area via a mandatory core of learning, while allowing forthe acquisition of skills and experience through the selection of optional units acrossa range of occupational sectors at Level 4. This effectively builds underpinning coreskills while preparing the student for subject specialisation at Level 5. Students willgain a wide range of sector knowledge tied to practical skills gained in research, selfstudy, directed study and workplace scenarios.At Level 4 students develop a broad knowledge and awareness of key aspects of thebusiness sector through six core units, which include one unit assessed by a Pearsonset assignment.Holders of the Level 5 Higher National Diploma will have developed a soundunderstanding of the principles in their field of study and will have learned to applythose principles more widely. They will have learned to evaluate the appropriatenessof different approaches to solving problems. They will be able to perform effectivelyin their chosen field and will have the qualities necessary for employment insituations requiring the exercise of personal responsibility and decision-making.Graduates successfully completing the Higher National Certificate will be able todemonstrate a sound knowledge of the basic concepts of business. They will be ableto communicate accurately and appropriately and they will have the qualitiesneeded for employment that requires some degree of personal responsibility. Theywill have developed a range of transferable skills to ensure effective team working,independent initiatives, organisational competence and problem-solving strategies.They will be adaptable and flexible in their approach to business, show resilienceunder pressure, and meet challenging targets within a given resource.9. Student PortalFairfield has invested resources in a pioneering project aiming at introducing elearning technologies and blended learning practices in order to improve thelearning experience of its students and effectiveness of its staff efforts. The FairfieldConnect project is focused on: Producing reading materials for each module taught as part of the HNDBusiness programme.8

Fairfield School of Business Deploying the Fairfield Connect e-learning platform to be used as a teachingaid for each module and especially in seminar and lab sessions.Integrating the e-learning functionalities offered by Fairfield Connect withexisting support functions available in the Fairfield portal.Providing alternative modes of study as Fairfield Connect may support(i) in class teaching,(ii) selfpaced learning and(iii) distance learning.Offering an infrastructure that may be used for distance education studentsand online content delivery.It is expected that students would focus on the assignment brief and theachievement of the module learning outcomes from early on. Fairfield Connectsupports student work towards the assignment brief and focuses on: Ensuring that students are aware of what is required for each assignment. Aligning topics covered in class with assignment brief requirements. Providing a structured approach for constructing the assignment throughinteractions. Reflecting student progress in regular interviews through self-assessment. Engaging students in peer support and group discussions. Provide a platform for assessment submission.The Fairfield Connect is a student portal that not only consist of the above but alsohave other information for students for example: Policies and Procedures Virtual / e-Library Details of Workshop Important notifications Staff-student Communication platform Student Feedback10. Academic RegulationAssessment at Fairfield School of Business is an integrated and integral part oflearning and teaching. It is the principal instrument with which the collegerecognises and rewards student progress; provides motivation for furtherachievement; identifies areas for development in both teaching and student learningmonitor levels of achievement and maintains academic standards.The college recognises the importance of assessment in the student experience andexpects it to be integrated into all curriculum planning and to be directly alignedwith intended learning outcomes.The college regulations on assessment support these principles and aims to makethe processes of assessment inclusive, fair, and consistent and clear to both staff andstudents. The regulations also reflect the expectations and indicators expressed inthe QAA Quality Code.9

Fairfield School of BusinessThe FSB “Assessment Regulations and Procedures” defines the process for Retakes,Assessment decisions and all other academic decisions.11. LibraryIn addition to the FSB libraries and online facilitates that also include an extensiveonline library, you have access to the local Croydon Library. Both libraries houseplenty of computers and comfortable informal learning spaces and a large range ofup-to-date information and resources. The electronic resources include e-journals, ebooks, and databases, which are also accessible outside the FSB through FSBconnect.The libraries have open access networked PCs and printing and copying facilities tosupport your studies. In designated areas you can get wireless access to the Internetusing your own laptop. The libraries offer group and silent learning zone and thereare group study rooms which can be booked. To save you tim

Pearson BTEC Level 4 Higher National Certificate in Business: 601/8364/0 Pearson BTEC Level 5 Higher National Diploma in Business: 601/8365/2 5. Key Features Pearson BTEC Higher National qualifications in Business offer: A stimulating and challenging programme of stu

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