E&NR Summit KSA May 2015

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Chemical Industry StrategyE&NR Summit KSA – May 2015

Industry Trends and Strategy

Basic Chemicals / Petrochemicals / Regions 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only4

SAP chemical strategyRapidly position for globalization and growthSafely optimize asset performance and utilizationSustainably drive product innovation and integrityGlobally manage complex and volatile supply chainsProactively manage knowledge and talentProfitably drive customer-centric sales and service 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only7

Audience and Solutions

Key Solution Areas for ChemicalsIndustry-specific solutionNetwork Applications PlatformIndustry-flavored solutionRegulatory complianceChemical company in a boxSAP Cloud for Customer solutionValue prop – Single enterprise-wide real-time solution forEHS management, finance, and GRC.Value prop – 100 preconfigured chemical scenariosdelivered with one contract, one partner, and one packagehostedValue prop – Helping customers attract, retain, and growprofitably with quick deployment, low-risk cloud application;SAP Cloud portfolioApproach – SAP HANA platform fully deployed with optionalextension landscapes, subscription model, rapid deploymentsApproach – SAP Cloud for Sales, SAP Cloud for SocialEngagement, SAP Cloud for Marketing, and SAP Cloud forService solutions, portalIntegrated business planningSAP Simple Finance solutionSuccessFactors solutionsValue prop – Managing supply chain transformations acrossglobal networks with integrated data models and intuitive UIValue prop – Efficiency in financial accounting and planning;new user efficiency and dynamic planning; enable the realtime enterpriseValue prop – Managing people globally with state-of-the-artsuite for human capital management (HCM); leader in GartnerMagic Quadrant and Forrester WaveApproach – Key scenarios: month-end close, central journal,process oversight, working capital management, integratedfinancial planApproach – Target installed-base, net-new, and dormantaccounts; use sales plays – employee central, recruiting,workforce analyticsSAP HANA platformSAP HANA Enterprise Cloud serviceAriba – procurementValue prop – Real-time insight delivered across theenterprise; reduced total cost of ownership (TCO) by having asingle platform for all applicationsValue prop – Power of real time with simplicity of the cloud;accelerated deployment of SAP HANA projects; globalcoverage with local data centersValue prop – Better source-to-pay processes and enhancedcollaboration with suppliers by adopting leading cloud-basedbusiness networkApproach – Drive solutions based on SAP HANA, useinstalled-base success storiesApproach – Highlight regional data centers; position in everyconversation about SAP HANA; use SAP HANA sales playsand new subscription pricingApproach – Highlight successes in chemicals; position forboth indirect and direct procurement scenarios; buildrelationships with chief procurement officersApproach – Integrated suite of compliance across allcompliance domains (financials, EHS management, andglobal trade) via the cloud or on premiseApproach – Embedded SAP HANA with SAP Jam socialsoftware platform collaboration using enterprise performancemanagement (EPM) client for Microsoft Excel; available bothin the cloud and on-premise 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only10

Key Solution Areas for ChemicalsIndustry-specific solutionNetwork Applications PlatformIndustry-flavored solutionHybris solutionsProduct innovationManufacturingValue prop – Drive an integrated customer experienceacross web, mobile, call center and stores using the leadingomni-commerce platform.Value prop – Integrated solution offering across R&D,manufacturing, operations, asset management, andsustainability to achieve the highest business performanceValue prop – Optimization of asset performance and use bysynchronizing processes, enabling data-driven decisions, andproactively managing risk and safetyApproach – Target both install base and net new; leverage2014 sales momentum and top ratings by analysts.Approach – Integrated processes, customer-focused designand dynamic global networks; analytics powered by SAPHANA (smarter and faster)Approach – Target installed-base, net-new, and dormantaccounts; use sales plays – overall equipment effectiveness,condition-based maintenance 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only11

Value map 2015 for chemicalsDriving performance and growth in chemicalsProduct Innovationand IntegrityManufacturingSupply Chain ManagementSales and MarketingIntegrated Product DevelopmentProduction Operations ManagementDemand-Driven Business PlanningInsight-Driven MarketingProduct Safety and StewardshipProduction NetworkResponsive Supply NetworkCollaborative Quote to CashQuality Management andComplianceEnvironment, Health, and SafetyLogistics FulfillmentTransparent Service Processand OperationsInformation Risk ManagementAsset Operations and MaintenanceSupply Chain MonitoringOmnichannel CommerceManagementAsset NetworkHuman ResourcesCore Human Resourcesand PayrollTalent ManagementTime and AttendanceManagementWorkforce Planning andAnalyticsFinanceFinancial Planning andAnalysisAccounting and FinancialCloseTreasury and FinancialRisk ManagementCollaborative FinanceOperationsEnterprise Risk andCompliance ManagementProcurementStrategic Sourcing andSupplier ManagementDirect ProcurementIndirect/MROProcurementContingent WorkforceManagementServices ProcurementTravel ManagementRegulated and ComplexProcurementTechnologyand PlatformEnterprise Technology 2015 SAP SE or an SAP affiliate company. All rights reserved.AnalyticsMobileHANAFor internal SAP and partner use only26

Best Run Chemical Company - Concept 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only27

SustainabilityperformancemgtEPMADOPTION BY PEER GROUPWorkforceplanning& ofitabilityanalysis withSAP HANAAribaCollaborativeCommerce &FinanceEmployee filemgt(OpenText)Invoice RMMPUR PLMEHS mgt –product &REACHcomplianceGTSSDMMPPSAP ERPwithbest practicesfor chemicalsQMSolManPMBI/BWEHS mgt –environmentalcompliance;health &safetyIT security &compliance 2015 SAP SE or an SAP affiliate company. All rights reserved.Mobiledevice mgtSales mentEWMEHS mgt –product safetyGlobal batchtraceabilityPrice &marginmgt(Vendavo)SAP Cloud ymanagementGRCPortfolioand bilityperformancemgtSC redmaintenance(Meridium)The Visual EnterpriseEAMSAP FioriEnterpriseinfo mgtEnterprisecontent mgt(OpenText)Informationrisk mgt(NextLabs) Documentaccess &archiving(OpenText)IT insight &analyticsSAP MobilePlatformPersonasSAP InfiniteInsightsIToperational& serviceexcellence28

Best Run Chemical Company – Workshop Results 2015 SAP SE or an SAP affiliate company. All rights reserved.For internal SAP and partner use only29

Thank you! 2015 SAP SE or an SAP affiliate company. All rights reserved.

Approach –SAP Cloud for Sales, SAP Cloud for Social Engagement, SAP Cloud for Marketing, and SAP Cloud for . GTS EHS mgt – product safety EWM . BI/BW IT operational & service excellence Mobile device mgt Profitability analysis with SAP HAN

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