Three-way Calling

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THREE-WAYCALLING

The three-way call has long been a firm favourite amongst network marketers whenconverting prospects into distributors. Not everyone uses this technique; however, ifyou are yet to try a three-way call as part of your business building plan, you shoulddefinitely learn as much about it as possible, so that you can use it effectively when youdo want to try it.What is a three-way call?A three-way call is when you, as a member, invite your sponsor or another leader tojoin you on a call with a prospect so that the prospect can get a better idea of theopportunity or products , to hear more about the business in general, and to get answersto any questions he/she may have.The purpose of three-way callsThe purpose of the three-way call is to close the deal and sign up a new member. Threeway calls allow new members to leverage the knowledge of their sponsor and educatetheir prospect on the business.When to use three-way calls?Three-way calls are a great way to introduce the business to a prospect. After theyhave shown an initial interest in learning more about LifeWave and are starting to askgood questions, these calls represent a great opportunity to share the knowledge yoursponsor has and help convert a lead. Prior to a three-way call, it is prudent to make surethe prospect has received or heard some information, perhaps watched a LifeWaveproduct or business opportunity video and hence, knows the basics about LifeWave.It is paramount that you “edify” the person you are bringing in to speak with yourprospect. Let the prospect know of that leader or sponsor’s accomplishments inLifeWave and emphasize why you know hearing from that leader will be valuable inputfor the prospect to hear.LIFEWAVE THREE-WAY CALLING 2

The Value of the three-way callValidation: Three-way calls provide third-party validation about LifeWave and allowprospects to see what’s possible by hearing other success stories and getting theirquestions answered.Leverage Knowledge: These calls prove to be invaluable for new distributors by allowingthem to get off to a fast start while learning how to talk about LifeWave. You canleverage the experience and knowledge of your sponsor/leader while you are perfectingyour business-building techniques.Learning Experience: It’s also a hands-on way of learning for new members. After-all, asa member builds their team up, they will have to do these calls with their team memberswhen they are a sponsor. In addition, it helps members develop their language, skilland knowledge base. Listening to your sponsor and noting what works is an invaluablelearning experience.Plus a prospect will be thinking “Wow, I can call this person too to help me, if I get intothis business.”Learn about your Prospect: Your hope is that this prospect will eventually join yourteam. These calls are a great way to get to know your prospect better and learn whythey are interested in the business in the first place. Their questions will tell you a lotabout their interest. Knowing your team and building up the trust between you isparamount successful business building.Opens up Communication: Three-way calls also open up the lines of communicationwith your prospect. If your prospect needs time to make their decision, they know thatthey can contact you without hesitation. Should they decide join your team right away,they can feel secure in knowing that they have joined a supportive team.LIFEWAVE THREE-WAY CALLING 3

How to Transition to a three-way callAfter pre-qualifying your prospect, you will want to get them on a three-way call.You should ask they:‘I’m delighted that you’re interested in LifeWave. I’ve got some time on Wednesdayfor a call. What time is better for your - 1pm or 3pm?’Asking them in this way, means that it’s easier for them to accept the invitation, ratherthan giving a yes/no answer.Here is an example of how you should invite a prospect to the call:LifeWave Distributor: “I’m delighted that you were intrigued aboutLifeWave after watching the X39 video. I’ve got some time onWednesday for a call. What time is better for your - 1pm or 3pm?”Prospect: “1pm works for me.”LifeWave Distributor: “Brilliant! I have someone in mind that I’d loveto introduce you to if they are available. They’ve been in the companyX months/years (this is the time to edify them) and have a wealth ofknowledge of the products and business opportunity. Let me see if I canget them on the phone. just for a minute. to give you a better sense ofwhat LifeWave is all about. He/she can explain things better than I can atthis stage.” ”Introducing your sponsor on three-way callsYou will want to edify your leader at this stage. Spend some time with your sponsor orleader learning how to introduce them for maximum impact.After you have organised the call with your prospect, you should emphasisethe limited time your sponsor has e.g.“[Prospect name], I have fantastic news, I was lucky enough to get mysponsor [insert name] to join us on our upcoming call. I wasn’t sure if Icould get him/her or not, as he/she is so busy with their team, but I’vecaught them in between meetings and he/she can spare a few minutesto help address your question to see if LifeWave is a fit for you.”If your sponsor is a certain rank within LifeWave, do make sure that you mention this.Let the prospect know that an important person is taking time out of their day to talk tothem.LIFEWAVE THREE-WAY CALLING 4

Closing the dealThe goal of a three way call is to get the prospect involved in the business today.Ask the prospect:‘How do you want to get started today - at the gold or diamond level?’Your sponsor will be there to help you close the deal and enroll a new member.If someone is experiencing financial difficulty, you could always say:‘If you can’t afford to sign us as a gold today, you could sign up as a starter. It’s just 25; that means you can get in the business and start earning money in this time oftremendous growth - I wouldn’t want you to miss out on this opportunity’.Aim to end your call by closing the deal.Don’t forget to follow upAfter talking to anyone, no matter what the response, always send a follow up emailor text thanking them for their time, along with links to our replicated website or toanother video/presentation. At the end of the day, you are not selling; you are exposingprospects to a series of informational moments so they can make an intelligent decision.like thousands already have!The great thing about three way calls is that you have no pressure at all, as someone elsehandles the conversation. You learn as you listen, and even if there is some reason whythe call doesn’t go how you want it to (maybe the prospect asks difficult questions orcomes from a negative place), you can still talk afterwards and maybe turn it back in thedirection you want it to go.But remember: If they aren’t interested or they aren’t excited after the call, it’s OK. If it issomeone you are friends with, you’ll still be friends! There is no need to try to convincethem. There are lots of prospects who will be even more interested after the call! In theend, it’s totally a numbers game.LIFEWAVE THREE-WAY CALLING 5

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The purpose of three-way calls The purpose of the three-way call is to close the deal and sign up a new member. Three-way calls allow new members to leverage the knowledge of their sponsor and educate their prospect on the business. When to use three-way calls? Three-way calls are a great way to introduce the business to a prospect. After they

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