Dedicated To Service. Driven By Quality. CHAMPION SPARK PLUGS

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Dedicated to service. Driven by quality. CHAMPION SPARK PLUGS IGNITION I FILTERS I WIPERS Champion is a registered trademark of Federal-Mogul Motorparts. - PRMCM1515-EN PART III - TECHNOLOGIES

CHAMPION TECHNOLOGIES TO GUARANTEE OPTIMUM PERFORMANCE AND DURABILITY, CHAMPION RELIES ON PROVEN TECHNOLOGIES IF IT HAS AN ENGINE, WE HAVE A PLUG FOR IT We permanently want to serve you better and support your business. How? By offering you first-class products and a complete range in combination with all the information you need. That’s why we created 3 brochures for you: Part 1. How does a spark plug work? In the first brochure, we guide you through the components that are used in Champion spark plugs and determine the performance and durability of the spark plug. But did you know that the most essential information is already at your fingertips? As you will read in our second brochure. Part 2. Our part number structure explained Every Champion spark plug product number holds detailed specifications about its different components (e.g. resistor, shell, seat), the used technology (e.g. Copper) and its features (e.g. Ribbed Core Nose). An overview of all possible combinations is available in our paper and online catalogue. We’ll give you a more detailed explanation. Part 3. The technologies inside Champion spark plugs Finally, in our last brochure, we guide you through the technologies that are used in Champion spark plugs. Original OE-quality COPPER PLATINUM IRIDIUM When you are the world’s number one spark plug provider, customers turn to you with all kinds of questions. OEMs push us to come up with new technologies and solutions that fit the needs of their latest ignition developments. As these spark plug technologies innovations are quick to be released into the aftermarket, we ensure and inform distributors and installers at the same speed. Let’s get started: just turn the page to learn more about Champion spark plugs! 2 3

OUR PACKAGING CHAMPION TECHNOLOGY INSIDE IRIDIUM To guarantee optimum performance and durability, Champion relies on proven technologies. The range consists of different Copper, Platinum and Iridium based technologies that are adapted to a wide variety of engine specific demands. THAT’S HOW CHAMPION LEADS THE INDUSTRY. 4 PLATINUM COPPER Champion spark plugs are developed in close cooperation with OE manufacturers. This means they have to follow all new evolutions in the industry. To meet all these demands, Champion engineers come up with new technologies and keep improving the traditional technologies. In this way, Champion supports innovation and helps to improve engine performance and plug lifetime while lowering CO2 emissions. THAT’S HOW CHAMPION DRIVES THINGS FORWARD. 5

SPARK PLUG TECHNOLOGIES INNOVATIONS FOR A LONG AND PERFORMANT LIFE 12,000 miles 20,000 km 25,000 miles 40,000 km 38,000 miles 60,000 km 38,000 miles 60,000 km EVOLUTION OF SERVICE LIFE & ENGINE TECHNOLOGY COPPER Copper core centre & ground electrodes SPARK PLUG TECHNOLOGY Copper core centre electrode DOUBLE COPPER PREMIUM DOUBLE COPPER / NI125 60,000 miles 100,000 km 75,000 miles 120,000 km 75,000 MILES / 120,000 KM PLATINUM Platinum centre electrode with copper core ground electrode DOUBLE PLATINUM Platinum centre & ground electrodes FEATURES IRIDIUM MULTI GROUND ELECTRODE Iridium centre with Platinum ground electrode Copper core centre electrode with 2-4 ground electrodes Latest alloys combined with double copper technology RIBBED CORE NOSE COPPER PLUS COPPER PLUS COPPER PLUS PLATINUM PLATINUM IRIDIUM Premium technology with anti-fouling Ribbed Ceramic Your Champion benefit: spark plugs for a new engine generation With Champion, you are sure you get spark plugs that are especially designed to meet the needs of modern engines. For instance, the current trend of downsizing engines and increasing the power output per cubic inch makes a higher compression necessary. This affects the lifetime of the plug and calls for technologies that help to extend the service life. 6 On the other hand, lower compressed engines that are often found in budget cars, need a technology that will guarantee a long service life at a fair price. CHAMPION INNOVATION 7

SPARK PLUG TECHNOLOGIES COPPER DOUBLE COPPER The copper technology provides excellent lifetime and engine performance at a reasonable price. It is commonly used in basic engines that are found in popular models and budget cars. Champion Copper Plus spark plug technology began as an automotive OE plug. Today it is widely used in a variety of power equipment applications. How Champion improved performance and service life The copper cored nickel centre electrode drops the running temperature of the firing pin and gives up to 12,000 miles / 20,000 km service life. CHAMPION INNOVATION How we improved performance and service life The inclusion of copper in the nickel ground electrode lowers the temperature by up to 100º C. This, coupled with the copper cored nickel centre electrode allows the service life to be raised. Champion Copper: your benefits Champion Double Copper: your benefits Service life of up to 12.000 / 20,000 km Provides dependable performance and durability Copper core center electrode allows accurate control of heat range, optimizing plug performance and longevity Service life raised to up to 25,000 miles / 40,000 Km FISS suppression FISS suppression COPPER core nickel centre electrode COPPER core nickel centre electrode COPPER core nickel ground electrode 8 9

SPARK PLUG TECHNOLOGIES PREMIUM DOUBLE COPPER / NI125 PLATINUM Champion Premium Double Copper / NI125 plugs utilise the latest Suppression, Ceramic & Metal Alloy technology. With Fired In Suppressor Seal (FISS) the plug can be used as a sensor coupled to modern O.B.D. (On Board Diagnostic) systems. Champion Platinum spark plugs have a platinum centre electrode and a copper core nickel or nickel 125 ground electrode. How Champion improved performance and service life Champion Premium Double Copper spark plugs combine the latest alloys with double copper. They use the latest Suppression, Ceramic & Metal Alloy technology. Nickel 125 alloy replaces the copper core ground electrode in the latest plugs. FISS suppression 10 How we improved performance and service life A platinum pad or pin welded to the Copper core centre electrode gives high erosion resistance, extends plug life & increases engine output. Champion Copper/Ni125: your benefits Champion Platinum: your benefits F ired construction S tronger insulator Increases heat dissipation Service life of at least 38,000 miles / 60,000 km High erosion resistance Extended plug life Increased engine output Service life of upto 38,000 miles / 60,000 km FISS suppression COPPER core nickel 125 alloy centre electrode COPPER core nickel 125 alloy centre electrode COPPER core nickel or Ni125 alloy ground electrode NICKEL 125 alloy ground electrode PLATINUM pin 11

SPARK PLUG TECHNOLOGIES DOUBLE PLATINUM IRIDIUM Champion Double Platinum Power spark plugs feature platinum on both the center and ground electrodes. Using platinum on both the center and ground electrodes provides longer life and exceptional durability. Champion pioneered the use of iridium in aviation and industrial applications nearly 30 years ago. Now iridium, which has a stabilizing effect on ignition voltage and excellent wear characteristics, is quickly becoming the technology of choice for engine manufacturers worldwide. How Champion improved performance and service life A platinum pad or pin welded to the copper core centre electrode A platinum pad is welded to the copper core ground electrode How we improved performance and service life Iridium pin welded to the copper core centre electrode Platinum pad welded to the copper core ground electrode BRASS terminal FISS suppression COPPER core nickel centre electrode COPPER core nickel ground electrode 12 Champion Double Platinum: your benefits Champion Iridium: your benefits Champion Double Platinium reduces erosion Champion Double Platinium maintains the gap for Champion Iridium spark plugs offer maximum performance regardless of engine or ignition type long life & stable operating temperatures P latinum center and ground electrodes ensure longer life F ine-wire center electrode and V-trimmed ground electrode produces sharp spark focus E xclusive Heat-Active alloy maintains stable operating temperatures under varying engine loads Service life up to 60,000 miles / 100,000 km Champion Iridium center electrode and “laser-locked” platinum ground electrodes ensue maximum life Champion’s fine-wire electrode and platinum v-trimmed ground electrode produce the sharpest spark focus Further reduces erosion maintaining the gap & increases life Exclusive Heat-Active alloy quickly reaches operating temperatures and maintains stable operating temperatures under varying engine loads Service life up to 75,000 miles / 120,000 km PLATINUM pin on centre electrode PLATINUM pad on ground electrode FISS suppression COPPER core nickel centre electrode COPPER core nickel ground electrode IRIDIUM pin on centre electrode PLATINUM pad on ground electrode 13

SAME QUALITY, DIFFERENT PLUG LEADING COVERAGE FOR SPARK PLUGS, AND INCREASING EVERY DAY Champion plugs are developed in close cooperation with the OE manufacturers, in compliance with the most stringent requirements. In the same OE facilities, we also produce and optimize all our spark plugs for the aftermarket. So you can be sure that they will keep on meeting or even exceeding the same standards. Sweden 11,24% Russia 8,16% Great Britain 10,18% Netherlands 10,16% Germany 13,77% France 7,40% Switzerland 18,83% Poland 3,48% Czech Republic 4,55% Romania 4,19% Portugal 2,70% Champion plug PROVEN TECHNOLOGY, PRODUCED IN WEST-EUROPE Improved ignitability, performance and OEM plug Ukraine 4,02% Spain 6,94% Italy 6,36% These percentages represent the increase of coverage per country over the last 12 months. Greece 6,39% Chazelles durability Developed, tested and produced in our global OE facilities European production in our Chazelles-sur-Lyon (France) OE facility Same quality and same production line as BERU Meeting the most stringent requirements of OE manufacturers LEADING THE AFTERMARKET WITH OVER 95% COVERAGE FOR SPARK PLUGS For automotive and non-automotive applications OE plugs directly available for the aftermarket Including technological innovations Regular New Product Introductions increasing the percentage of coverage continuously Same quality standards for OE manufacturers as for the aftermarket Including all proven technologies and industry-first innovations 14 15

Part 3. The technologies inside Champion spark plugs Finally, in our last brochure, we guide you through the technologies that are used in Champion spark plugs. TO GUARANTEE OPTIMUM PERFORMANCE AND DURABILITY, CHAMPION RELIES ON PROVEN TECHNOLOGIES Original OE-quality When you are the world's number one spark plug provider, customers turn to you

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