Meet Berklee Bonecutter - E (JoinMe

YOUR SUPPORT MAKES A DIFFERENCE Meet Berklee Bonecutter Heart Survivor My name is Berklee Bonecutter, and I am a 1 ½ year old heart survivor. My mommy says I have a very special heart. When I was born, I had a broken heart. But because of the work of the American Heart Association and supporters like you, I am growing up to be a happy, heart-healthy baby girl. Thank you for considering supporting the 2012 Charleston Heart Ball on February 25th. I hope you will be there to hear my story. Congenital Heart Defects are the # 1 cause of death among children. Just by attending, you are helping save the lives of so many babies just like me! I look forward to seeing you there! Berklee The American Heart and American Stroke Associations would like to invite you to support our mission of “Building healthier lives, free of cardiovascular disease and stroke.” Become a member of this year’s Heart Ball Society and help us reach our impact goal “to improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular disease and stroke by 20 percent.” With your support and action, we will meet our goals and positively influence the health and well-being of many local adults and children like Berklee Bonecutter. DID YOU KNOW . An average of 1 death every 38 seconds from cardiovascular disease Each year, approximately 795,000 people experience a new or recurrent stroke In 2011, an estimated 785,000 Americans will have a new coronary attack WEST VIRGINIANS GIVING BACK Because of local support, the American Heart Association is able to currently fund 1,059,000 in research in WEST VIRGINIA. However, we were unable to fund 664,000 in additional meritorious live saving research. We need your help!

AND THE 2012 HONOREE IS Heart of Gold Dr. Dilip Basu The American Heart Association presents the 2012 Heart Society Help, Heal, Hope Heart Ball. The event is being held on Saturday, February 25, 2012 at the Marriott. This year’s event theme is “Mission Possible!” We will feature a VIP cocktail reception to kick off the Heart Ball on January 26th. More information will be forthcoming. Your sponsorship of the Greater Charleston Heart Ball provides exceptional opportunities for community visibility for your business and advertising exposure for your products and services. More importantly, it clearly communicates to your employees, customers, and the public your support of the American Heart Association and the American Stroke Association’s life-saving mission.

CHARLESTON HEART BALL SIGNATURE SPONSOR The American Heart Association presents the 2012 Heart Society Help, Heal, Hope Heart Ball. The Heart Ball is the signature black-tie event for the American Heart Association. It is attended by more than 300 of Charleston’s top business leaders, doctors and philanthropists. The event celebrates our year long efforts of fighting cardiovascular disease and stroke, promoting the importance of a healthy lifestyle and raising funds to continue life saving research. The Signature sponsorship includes the following benefits: Overarching opportunities Multi-year opportunity with locked-in price for three years Distinction as the only Signature Heart Ball Sponsor Right of first renewal Category exclusivity Marketing Benefits Ways your company can leverage its sponsorship of the 2012 Charleston Heart Ball Opportunity to align your company as a community leader in heart health by partnering with one of the nation’s leading health organizations and one of the world’s most respected top 100 brands Create and execute relevant engagement activities for 60-day period with use of sponsorship statement, such as: Company is the Signature Sponsor of the American Heart Association’s Charleston Heart Ball Opportunity to participate on the Executive Leadership Team for the Charleston Heart Ball Provide premium items in gift bag at the Charleston Heart Ball Offer opportunity for customers to experience Company’s commitment to creating longer, stronger healthy lives in Charleston Activate 60-day rights to use the American Heart Association name and Charleston Heart Ball and Charleston Heart Society name and logo in selected city throughout Company’s advertising and public relations to promote association with Heart Ball. Provides the ability to include logo and messaging in: o o o o o o o External advertising (print, TV, radio, web) PR/media outreach Internal and external newsletters/circulars External, local Web site and/or employee intranet Product promotions/giveaways to benefit the cause Tie-ins to existing or customized events, contests, promotions, fundraisers, etc. On-Site signage Recognition Premier logo recognition on signage or other appropriate venue Recognition in PR/media outreach activities specific to the Charleston Heart Ball Representation of Company through complimentary tickets (10 seats) 25 tickets to attend Charleston Heart Ball VIP event Recognition by emcee/speakers at Charleston Heart Ball ONE YEAR COMMITMENT: 25,000 THREE YEAR COMMITMENT: 70,000

HELPING HEARTS SOCIETY The Helping Hearts Society delights and entertains the affluent and influential philanthropists of the community, offering enticing opportunities to meet and mingle, all while doing good and learning about healthy lifestyle choices. Year-round and Heart Ball event activities ensure the “heart” of the society “beats” with passion and emotion, celebrating past, current and future support for the American Heart Association and its mission. The Helping Hearts Society offers three levels of membership: 15,000 7,500 5,000 Sponsorship opportunity Sponsorship Opportunities Sponsorship Opportunities After party Opportunity to keep up momentum after the Heart Ball via the After Party! Be the host sponsor of a new after party. Tie in the importance of healthy lifestyle via dancing/activity, etc. This event is designed to engage up-and-coming community leaders and next generation philanthropists He’Art’ of the matter Opportunity to engage local artists to create their vision of what “heart” means to them; artwork will be auctioned off to benefit the AHA and may also be on display at local galleries, along with awareness materials to educate art community around heart-health. Dining well house party Opportunity to socialize and have fun at influential’s residence will also be learning about healthy lifestyles/nutrition; may include healthy dinner party with recipe sharing, home and garden tour with nutritionist Q&A session to follow. Red wine tasting Opportunity to host an exclusive preevent party that gathers patrons and wine connoisseurs to taste and select wines to be served at the Heart Ball. Attendees will receive the latest heart-healthy recipes to pair with wines and see a brief presentation on the health benefits of red wine. Living well house party Opportunity to mix and mingle at a local spa or philanthropist’s home while also learning how to de-stress and relax; may include spa treatments, massage, relaxation techniques, meditation, yoga or tai chi. In addition to your chosen asset above, your Helping Hearts membership includes the following valuable Heart Ball benefits: Secondary logo/name recognition on all materials and at the event 30-day activation right per event – “Event hosted by .” Text recognition in one newsletter entry around assets One table (10) at the Heart Ball Ten (10) tickets to Heart Ball VIP event Full page and/or half page recognition in the evening Dinner Journal* ( 15,000 full page - 7,500 & 5,000 half page ad)

HEALING HEARTS SOCIETY The Healing Hearts Society celebrates local researchers, scientists and physicians for their work in saving, shaping and improving the lives of our loved ones in West Virginia. Year-round and Heart Ball event activities offer rare, compelling opportunities for members and attendees to socialize with and thank the local researchers and scientists whose work advances the field of medicine as well as the doctors who put these advances into practice – every single day. The Healing Hearts Society offers three levels of membership: 15,000 7,500 5,000 Sponsorship opportunity Sponsorship Opportunity Sponsorship Opportunity Get with the guidelines Opportunity to advance GWTG locally through professional education activities. May include “hosting” up to three GWTG scheduled monthly accredited dial-ins, separate workshop or event. Day with the doctor Gatherings that occur a few times a year to engage selected members in practical applications of science and introduce them to the local experts, e.g. hospital tour of cardiac wing, CVD surgery viewing, dinner with cardiologist. Wellness visit Opportunity to have a health professional e.g. trainers, doctors, nutritionist, visit local businesses to provide tips and tools around wellness In addition to your chosen asset above, your Healing Hearts membership includes the following valuable Heart Ball benefits: Secondary logo/name recognition on all materials and at the event 30-day activation right per event – “Event hosted by .” Text recognition in one newsletter entry around assets One table (10) at the Heart Ball Ten (10) tickets to Heart Ball VIP event Full page and/or half page recognition in the evening Dinner Journal* ( 15,000 full page - 7,500 & 5,000 half page ad)

HOPING HEARTS SOCIETY The Hoping Hearts Society celebrates and inspires joint-support of the American Heart Association’s work to create a better future for our children, families and communities. Year-round and Heart Ball event activities tap into passion points, rallying business leaders, families and other individuals around prevention efforts for all children, care of child patients, and continued support for child survivors. The Hoping Hearts Society offers three levels of membership: 15,000 7,500 5,000 Sponsorship opportunities Sponsorship Opportunity Sponsorship Opportunities Hopeful futures family event Themed celebration around the health of children and families that may tie into existing Hugo activities or events in our market, e.g. Go Healthy activities, Healthy lunch, field day activities, tips and resources, etc. Hopeful partners program Fund and distribute 20 “Go Healthy” Champion kits via community activities; includes the ability to include inspirational, branded letter with kits distributed Poster contest Art contest encouraging kids to create heart inspired poster designed; winning designs will be displayed at the Heart Ball, used in the quilts, etc. Corporate club activity Opportunity to thank donors by inviting them to attend and bring kids and family to existing or new familyoriented corporate stewardship events Infant CPR Opportunity to fund and distribute 20 infant CPR kits via community activity In addition to your chosen asset above, your Hoping Hearts membership includes the following valuable Heart Ball benefits: Secondary logo/name recognition on all materials and at the event 30-day activation right per event – “Event hosted by .” Text recognition in one newsletter entry around assets One table (10) at the Heart Ball Ten (10) tickets to Heart Ball VIP event Full page and/or half page recognition in the evening Dinner Journal* ( 15,000 full page - 7,500 & 5,000 half page ad)