Chapter 4 Global Analysis

Graphic Organizer Answer KeyChapter 4 Global AnalysisSection 4.1 International TradeGraphic Organizer AnswerDirections Use this chart to help you organize key concepts related tointernational trade.Trade BarriersTarriffsDifference betweenQuotasimports/exports;Positive balance-exports Embargoesmore than imports;Negative balance-tradedeficit;Trade deficitreduces revenue26Graphic Organizer Answer Key Marketing Essentials Fast FilesTrade AgreementsNorth American FreeTrade Agreement,European Union, WorldTrade OrganizationCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.Balanceof Trade

Graphic Organizer Answer KeyChapter 4 Global AnalysisSection 4.2 The Global MarketplaceGraphic Organizer AnswerCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.Directions List factors that affect international business, global environmentalscan, and global marketing strategies.InternationalBusinessGlobal Environmental ScanImporting, Exporting,Licensing; ContractManufacturing, JointVentures; ForeignDirect Investment;Multinationals,Mini-NationalsPolitical Factors,Economic Factors,Socio-CulturalFactors, Adaptation,CustomizationGraphic Organizer Answer Key Marketing Essentials Fast Files27

Supplemental Graphic OrganizersChapter 4 Global AnalysisInternational TradeDirections Use this graphic organizer to examine the benefits ofinternational trade.International TradeBenefitsElectronics, cars.Clothing, textilesMcDonalds, KFCChina, IndiaChina, IndiaU.S. consumersCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.High-quality goodsLower pricesLarger profitsHigher employmentImproved standard of livingMore purchasing optionsExamples20Supplemental Graphic Organizers

Supplemental Graphic OrganizersChapter 4 Global AnalysisTrade BarriersDirections Use this graphic organizer to define trade barriers.Trade BarriersQuotaEmbargoA duty or atax on importsLimits on thequantity orthe value ofproductsA ban ongoods exportedor importedCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.TariffsSupplemental Graphic Organizers21

Supplemental Graphic OrganizersChapter 4 Global AnalysisEuropean Union MembershipDirections Use this graphic organizer to discuss the pros and cons ofmembership in the European Union.European Union Membership Gives smaller countries moreclout with larger countries Makes trade easier with acommon currency Helps with economic andpolitical stability22Supplemental Graphic OrganizersCons Relinquishes some powersof the individual countries tothe EU Makes decisions formember countries Makes decisions that are notalways in the best interest ofall of the member countries.Copyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.Pros

Supplemental Graphic OrganizersChapter 4 Global AnalysisWhat Might Happen When Knockoffs Are Sold?Directions Use this graphic organizer to discuss the relationship betweencontract manufacturing and knockoffs.CauseSale ofknockoffsEffectLoss ofrevenue on theauthentic itemsCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.ContractmanufacturingEffect/CauseSupplemental Graphic Organizers23

Supplemental Graphic OrganizersChapter 4 Global AnalysisGlobal Environmental ScanDirections Use this graphic organizer to list the elements of a globalenvironmental scan.Political FactorsGovernment StabilityTrade Regulationsand LawsInfrastructureEconomic Standardof LivingForeign ExchangeRateEconomic s24Supplemental Graphic OrganizersLanguage andSymbolsHolidays andReligiousObservancesSocial and BusinessEtiquetteCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.Labor Force

Supplemental Graphic OrganizersChapter 4 Global AnalysisGlobal Marketing StrategiesDirections Use this graphic organizer to elaborate on the three globalmarketing strategies.GlobalMarketingStrategiesCopyright by The McGraw-Hill Companies, Inc. All rights reserved. Permission is granted to reproduce this page for classroom use.GlobalizationSelling thesameproduct inall countriesUsing thesamepromotionmethods inall countriesAdaptaionCustomizationChanginga product orpromotion tobetter reflecta country ts ofpromotionsfor certaincountries orregionsSupplemental Graphic Organizers25

Graphic Organizer Answer Key Marketing Essentials Fast Files 27 Graphic Organizer Answer Key Chapter 4 Global Analysis Section 4.2 The Global Marketplace Graphic Organizer Answer Directions List factors that affect international business, global environmental scan, and global marketing strategies. International Business Market Strategies Global .