Discover The New Kia 2018 OPTIMA HYBRID PLUG-IN HYBRID
2018 OPTIMA HYBRID PLUG-IN HYBRIDDiscover the new om/kiaLevel 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary. 240V home charging station sold separately. 120V charger is included with vehicle.The content in this brochure is based upon information available at the time of printing and is subject to change without notice. Kia Motors America, Inc. makes no guarantees or warranties, either expressed or implied,with respect to the accuracy of the content presented. Please see kia.com for the most up-to-date vehicle information. Vehicles shown include optional equipment, and video and camera screens are simulated. See yourKia retailer or kia.com for details on Kia’s available limited warranties. 2017 Kia Motors America, Inc. Reproductions of this material are prohibited without the expressed written approval of Kia Motors America, Inc.KIA MOTORS AMERICA, INC. P.O. BOX 52410 IRVINE, CA 92619-2410 1-800-333-4KIAPart #: UT18H PM001
Leading-edge technology — bold stylingDelivering a striking combination of hybrid technology and sleek aerodynamic exterior styling, the 2018 OptimaHybrid (HEV) and Plug-In Hybrid (PHEV) are both efficient1 and stylish. Both models showcase a variety of Kia’slatest fuel-stretching and emissions-cutting technologies.1 They also offer impressive performance, a spacious,comfortable interior, and a smooth, quiet ride. In addition, an array of available premium features inspireconfidence and enhance everyday convenience. Like all Kia models, both come with an industry-leading,10-year/100,000-mile warranty program2 — a testament to their outstanding quality and reliability.HEVHEV EXPHEV 2.0L 4-cylinder engine, full parallel 2.0L 4-cylinder engine, full parallel 2.0L 4-cylinder engine, full parallelhybrid systemhybrid system 16" tires w/alloy wheels Push-button start w/Smart Key UVO eServices3 InfotainmentSystem w/Apple CarPlayTM4&Android AutoTM5 Cloth seat trim w/YES Essentials 6hybrid system 17" tires w/alloy wheels UVO eServices w/Premium Navigation3Infotainment System w/Apple CarPlayTM4& Android AutoTM5 Electronic parking brake Leather seat trim 17" tires w/alloy wheels UVO EV Services3 Premium Navigation3 Apple CarPlayTM4 & Android AutoTM5 AC charge port (120V/240V) Blue accent trimSee a more extensive list of features and choose your ideal trim level on the Features pages in the back of the brochure.THE 2018 OPTIMA HYBRID & PLUG-IN HYBRIDLevel 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary.240V home charging station sold separately. 120V charger is included with vehicle. 1, 2, 3, 4, 5, 6 See Features pages for endnotes.Cover: PHEV WITH TECHNOLOGY PACKAGE SHOWNThis page: HEV EX & PHEV WITH TECHNOLOGY PACKAGES SHOWN
Energy wiseOptima Hybrid (HEV) and Plug-In Hybrid (PHEV)9feature Kia’s full parallel hybrid system, a cuttingedge design that allows both the gasoline engineHOURS TOFULL CHARGE:120Vand electric motor to simultaneously provide power3240Vdirectly to the wheels for optimum efficiency1and responsive performance in a variety of roadCHARGE-ON-THE-GOPLUG-IN CHARGINGconditions. PHEV also allows you to choose all-electricUnder certain driving conditions,PHEV’s high-capacity battery systemCharging Mode provides the PHEVrecharges in less than three hoursdriver the option to recharge thewith a 240V power outlet, and lessoutlet to conveniently recharge the lithium-ionbattery to a full state of charge whilethan nine hours using a standardpolymer battery that powers the electric motor.driving in HEV mode, extending thehousehold electrical outlet so you canconvenience of all-electric mode (EV).recharge it overnight.operation on demand, and plug right into a householdEFFICIENT ELECTRIC MOTORREGENERATIVE BRAKINGHEV and PHEV use an electric motorKinetic energy is captured when the— called a Transmission Mountedbrakes are applied. The regenerativeElectrical Device (TMED) — to powerbraking system converts thisthem in all-electric mode. The motorenergy to help charge the lithium-ionworks in combination with the gasolinepolymer battery.engine to provide the ideal amount ofpower from both. HEV uses a 38 kWHYBRID STARTER-GENERATOR (HSG)motor and PHEV features a powerfulTo decrease fuel consumption,1 the50 kW motor.gasoline engine shuts off when thevehicle comes to a complete stop.LITHIUM-ION POLYMER BATTERYHSG then automatically and smoothlyThe light and compact lithium-ionrestarts the engine when the accel-polymer battery powers the electricerator is pressed to resume driving.OPTIMA HYBRIDmotor and is recharged throughregenerative braking. In addition,COASTING GUIDEPHEV features a high-capacity unitHEV EX and PHEV feature a tech-that gives it an EPA-estimated rangenologically advanced Coasting Guideof up to 29 miles in all-electric mode.1that advises you on how to maximizeBest of all, PHEV automaticallyoperating efficiency1 by takingswitches to hybrid operation afteradvantage of opportunities to coast.reaching its 29-mile all-electric range.OPTIMA PLUG-IN HYBRIDBATTERY PLUG-INGASOLINE ALL-ELECTRIC DRIVING RANGEA display lets you see when your vehiclePHEV features a map3 displayed onis operating with either the electricthe large touch screen that showsmotor, the gas engine, or both. It alsothe approximate distance you cantracks the status of the regenerativetravel in all-electric mode.7battery-charging system.GASOLINEUVO eco APPAn app, downloaded at the App Store 4 orMILEAGE (EPA-ESTIMATED)1:39MPG1CITY/46MPG1HWYSimulated screens shown. Images shown for illustration only. 1, 3, 4, 5, 7 See Features pages for endnotes.Google PlayTM Store,5 lets you remotelyMILEAGE 1 103/ 29-mile range on full battery charge.HYBRID TECHNOLOGYBATTERYREAL-TIME INFORMATIONMPGe1 COMBINEDCITY/HWY(ELECTRIC GAS)start or stop charging the PHEV’s battery/40MPG1COMBINEDCITY/HWY (GAS)when it’s plugged in, and set a schedule totake advantage of cost-efficient off-peakcharging. Plus, it lets you check its chargestatus, operate the climate control systemto warm or cool the vehicle, and more.Level 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary.240V home charging station sold separately. 120V charger is included with vehicle.Left page: HEV EX WITH TECHNOLOGY PACKAGE SHOWNRight page: PHEV WITH TECHNOLOGY PACKAGE SHOWN
Striking performanceWhile Optima Hybrid (HEV) and Plug-In Hybrid (PHEV) are engineered toprovide all the benefits of Kia’s latest cutting-edge hybrid technology,they also provide an exceptional driving experience. Both models deliver animpressive combination of strong acceleration and smooth performance,complemented by a refined ride, precise steering, and agile responsiveness.EFFICIENT PERFORMANCESPORTMATIC TRANSMISSIONSMOOTH, PRECISE HANDLINGACTIVE AIR FLAPDRIVE MODE SELECT & HEV MODEISO-STRUCTURETM CONSTRUCTIONA 2.0L Gasoline Direct InjectionA 6-speed Sportmatic transmissionWith refined four-wheel independentAn air flap in the front grille opensSELECT SYSTEMSOptima features a uniquely engineered body(GDI) engine provides a combinationlets you choose automatic or, for asuspension with high-performanceand closes automatically depending onTo suit your style of driving, HEV allows a choicethat combines various high-tensile strength steelof exceptional performance andsportier experience, manual-shiftdampers, front MacPherson struts,vehicle speed and ambient temperature,of Normal, Eco, or Sport settings. On PHEV, youalloys. This body structure helps provide crashoutstanding efficiency.1 HEV deliversmode. Preset shift patterns are idealand a rear multi-link design, HEV andoptimizing aerodynamics and controllingcan conveniently choose between all-electricprotection, improved driving dynamics, and lays192 net hybrid-system horsepower,for inclement weather, performancePHEV provide a smooth ride andair flow to cool or warm the engine asEV or Hybrid mode.the foundation for a quiet ride overall.while PHEV has 202 net horsepower.driving, and more.precise handling.needed to help increase efficiency.1PERFORMANCEIso-Structure image shown for illustration only. 1 See Features pages for endnote.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Advanced technology at your commandA wiser state of mindOptima HEV and PHEV connect you to life-enriching conveniences of modern driving, including communication,The driver’s state of mind was essential in the development of Kia Drive Wise — a suite ofdata, and entertainment. All this intuitive technology is efficiently organized and designed to make sure you areavailable driver-assistance technologies.* Its features are intended to keep you alert and awareconnected and informed, enhancing your confidence while driving and helping to keep you focused on the road.of surrounding traffic, and are designed to intervene if necessary to help you avoid collisions.712384410115612139141. UVO — SHORT FOR “YOUR VOICE”34. UVO SMARTPHONE APPS7. AUTONOMOUS EMERGENCY BRAKING12*8. DYNAMIC BENDING LIGHT9. FORWARD COLLISIONThis system provides you with an exceptional in-vehicle connectivity experience.Download the UVO eServices app for HEV or UVO eco app for PHEV at theThis available system is designed to monitor vehicles and pedestrians traveling ahead of you. If the& HIGH-BEAM ASSIST*WARNING SYSTEM12*It includes voice-recognition technology that allows you to make hands-free callsApp Store 4 or Google PlayTM Store.5 Access UVO eServices features through yoursystem determines a crash might be imminent, it works to automatically apply the brakes, helpingAvailable LED headlightsAvailable Forward Collisionand manage your music. Plus, it has a large suite of features meant to enrich yourcompatible smartphone or from a computer at MyUVO.com.to avoid a collision or mitigate the effects if it cannot be avoided.include Dynamic BendingWarning System activatesLight, which automaticallyand alerts when the vehicle11everyday driving experience. UVO can set up Curfew, Speed, and available GeoFence† alerts with My Car Zone, access 911 Connect 8 or Enhanced Roadside Assist,95. REAR-CAMERA DISPLAY1210. BLIND SPOT DETECTION W/LANE CHANGE ASSIST12*11. LANE DEPARTURE WARNING SYSTEM12*adjusts projection level anddetects objects immediatelyand check maintenance requirements with Vehicle Diagnostics on the touch screen.To help you see things behind your vehicle that you might not see by looking overAn available radar system helps detect vehicles inThis available system is designed to detect thepivots to follow curves of theahead that may cause ayour shoulder, Optima features a Rear-Camera Display with a large, bright screen.the driver’s blind spot and then provides audiblevehicle moving out of its lane without the turnroad, and High-Beam Assist,potential impact, encouragingand visual alerts. Lane-Change Assist helps detectsignal being used. When it does, it helps alert youwhich automatically dims thethe driver to decelerate.vehicles in adjacent lanes approaching from behind.with a combination of audible and visual warnings.lights for oncoming traffic.102. APPLE CarPlayTM4*3. ANDROID AUTOTM5*UVO3 lets you take advantage of Apple CarPlay and Android Auto by simply6. SMART WELCOMEconnecting your compatible smartphone11 with a USB cable. You can then use itWhen you approach your vehicle and it detects the presence of the Smart Keyto navigate to your destination, make phone calls and retrieve voice mail, receiveremote, the Smart Welcome system turns on the outside door-handle pocket lights.12. REAR CROSS TRAFFIC ALERT12*13. REAR PARK ASSIST SYSTEM12*14. ADVANCED SMART CRUISE CONTROL12*text messages and respond to them verbally, and more. Plus, compatible appsThis available feature helps warn the driver of crossWhen parking, the available sonar-sensorAvailable Advanced Smart Cruise Control uses radar to helpare displayed on the touch screen.traffic it detects while the vehicle is in reverse bysystem is designed to give an audible warning ifmaintain a predetermined distance from the vehicle directly ahead,activating audible and visual alerts to help reduceit detects certain objects close to your vehicle.automatically slowing or accelerating your Optima when appropriate.the likelihood of a collision.ADVANCED TECHNOLOGYFeature requires optional Premium Navigation. 3, 4, 5, 8, 9, 10, 11, 12, * See Features pages for availability and endnotes. Not all optional featuresare available on all trims. Simulated screens shown. Images #6 –14 shown for illustration only. Image #1: HEV EX UVO screen shown.†OPTIONAL FEATURES SHOWN
Comfortably refinedWith contemporary design and meticulous craftsmanship, the stylish interior invites you toenjoy every moment behind the wheel. Driver and passengers alike will appreciate the comfortof spacious seating, generous headroom and legroom, and the welcome pleasure of a quiet ride.12341. DUAL-ZONE AUTOMATICTEMPERATURE CONTROLTo create personalized climate zones forthe driver and front passenger, the dualzone automatic temperature controlhas individual temperature settings.There is also an available rear-seatvent,* which combines the airflow fromboth temperature settings.2. 60/40 SPLIT-FOLDING SEATThe split-folding rear seats on the HEVEX let you quickly fold down one orboth sides of the seat to expand thetrunk’s roomy cargo area.133. REAR SIDE-WINDOW SUNSHADES*Rear-seat passengers can enjoy a cooland comfortable drive with availableside-window sunshades.4. SMART TRUNKThe Smart Trunk unlocks when yousimply stand within a few feet ofit for three seconds with the SmartKey in your possession. This isespecially appreciated when youhave your hands full.PANORAMIC SUNROOF*The available panoramic sunroof createsa feeling of spaciousness and features aconvenient power sunshade.STAIN-RESISTANT CLOTH SEATSHEV features cloth seat trim with YESEssentials 6 fabric treatment, includinganti-soil surfaces for added durabilityand easy cleaning.COMFORT & SPACIOUSNESS6, 13, * See Features pages for availability and endnotes. Not all optional features are available on all trims.Simulated screens shown. Images #1, 4 shown for illustration only.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Distinctively well appointed12345678Superb interior design and intuitively positioned controls put the driver comfortably incommand. In addition, a wealth of available premium features are designed to increasecomfort and convenience and enhance every aspect of your daily drive.1. HEATED & VENTILATED2. MEMORY SETTINGS*3. HEATED STEERING WHEEL4. PUSH-BUTTON START5. HARMAN KARDON 14 PREMIUM AUDIO*6. ELECTRONIC PARKING BRAKE*7. RAPID-CHARGE8. LED OVERHEAD LIGHTS*FRONT SEATS*An available memory systemTo help keep the drive enjoyable allFor everyday driving convenience,An available 630-watt Harman KardonThe available electronic parkingUSB CHARGING PORTS*Available overhead LED front and rearAvailable heated front seats are perfectremembers two drivers’ seatingyear round, the HEV EX and PHEVyou can start or stop the enginepremium audio system provides superbbrake functions like a conventionalTwo USB charging ports are availablereading lamps provide bright lighting forfor cold days. Plus, driving in warmpreferences, recalling storedmodels feature a heated steeringwith the push of a button, and openaudio entertainment. It includeshandbrake. The Auto Hold featurewith 5-amp output to charge portableeasy reading. Plus, there’s a convenientweather is always a pleasure, thankspositions for the driver’s seat andwheel that is particularly welcominga locked door, with the Smart KeyClari-Fi,TM14 which instantly restoresuses the electronic parking brakedigital devices quickly. They areholder for sunglasses.to available ventilated front seats.outside mirrors.and comforting when starting outremote — even when you have it inthe quality of compressed, digitizedto help prevent the vehicle fromconveniently located on the centeron cold winter days.your pocket or purse.music, providing clear, dynamic sound.rolling when stopped in slowconsole armrest providing easytraffic or on an incline.access for front and rear passengers.INTERIOR FEATURES14, * See Features pages for availability and endnote. Not all optional features are available on all trims.Simulated screens shown. Images #1, 3 shown for illustration only.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Dedicated to making safety a top priorityAt Kia, the process of improving all aspects of safety is relentless. Continuous engineering advancesand breakthroughs in material design have led to vehicles with exceptionally strong body construction,strategically placed airbags, and advanced sensors, complemented by a variety of active safety systems,†all of which help to increase your peace of mind.NHTSA Overall 5-StarCrash Safety Rating16For the 2018 Optima HEV when equippedwith optional EX Technology PackageINSURANCE INSTITUTE FORHIGHWAY SAFETY2018 OPTIMA HEVVEHICLE STABILITY MANAGEMENT (VSM)TRACTION CONTROL SYSTEM (TCS)BRAKE ASSIST SYSTEM (BAS)ADVANCED AIRBAG SYSTEMFRONT & REAR CRUMPLE ZONESFRONT SEAT-BELT PRETENSIONERSFor additional steering-direction-control capability,When TCS senses wheelspin during acceleration,If BAS detects emergency braking, based on howAn advanced airbag system helps protect driver andBoth front and rear crumple zones are engineeredPretensioners are designed to tighten the frontthe VSM system intervenes in appropriate situationsit is designed to use a combination of both enginequickly you step on the brake pedal, it applies fullpassengers with dual front, front seat-mounted side, andto help absorb and dissipate impact energy, helpingseat belts in the event of certain collisions. Thisto help the driver regain control of the vehicle.power and brake force to help transfer power tobraking force, which can help shorten your overallfull-length side curtain airbags.15to preserve the basic structural integrity of thecan help to reduce the likelihood of injuries.the wheel that has the most traction.stopping distance.passenger compartment in certain collisions.AIRBAG & SEAT-BELT SENSORSELECTRONIC STABILITY CONTROL (ESC)HEIGHT-ADJUSTABLE SEAT-BELT ANCHORSESC provides improved directional stability to helpELECTRONIC BRAKE-FORCE DISTRIBUTION (EBD)HILL-START ASSIST CONTROL (HAC)This advanced system monitors the severity of certainSIDE-IMPACT DOOR BEAMSThe front height-adjustable seat-belt anchorsmaintain better control in difficult driving situations.To help maintain more consistent braking asWhen starting off on a steep hill, HAC automaticallyimpacts, the presence of a front passenger and seat-beltAll doors are reinforced with steel beams to helpallow the driver’s and front-passenger’s seatDuring emergency maneuvers, it works to control thevehicle loads and weight distribution change, theholds the brake pressure for two seconds after youuse, and then helps control airbag inflation accordingly.15absorb impact energy and deflect side-impactbelts to be raised and lowered for a proper fit,engine and brakes to help keep your Optima on course.EBD system can automatically adjust the front-take your foot off the brake pedal.force. The body’s support pillars are reinforced tohelping ensure effective operation.to-rear balance of brake pressure.SAFETY SYSTEMShelp strengthen the body of the vehicle.†No system, no matter how advanced, can compensate for all driver errors, driving conditions, accidents, and/or injury. Alwaysdrive responsibly. 15, 16 See Features pages for endnotes. Simulated image. Inflated airbags shown for illustration purposes only.Left page: PHEV WITH TECHNOLOGY PACKAGE SHOWNRight page: HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Discover new possibilitiesCOLORSKia’s lineup features a growing number of advanced EcoDynamics models with cutting-edge technolog
Optima Hybrid (HEV) and Plug-In Hybrid (PHEV) feature Kia’s full parallel hybrid system, a cutting- edge design that allows both the gasoline engine and electric motor to simultaneously provide power directly to the wheels for optimum efficiency1 and responsive performance in a variety of road conditions.
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May 02, 2018 · D. Program Evaluation ͟The organization has provided a description of the framework for how each program will be evaluated. The framework should include all the elements below: ͟The evaluation methods are cost-effective for the organization ͟Quantitative and qualitative data is being collected (at Basics tier, data collection must have begun)
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̶The leading indicator of employee engagement is based on the quality of the relationship between employee and supervisor Empower your managers! ̶Help them understand the impact on the organization ̶Share important changes, plan options, tasks, and deadlines ̶Provide key messages and talking points ̶Prepare them to answer employee questions
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"Kia Vehicle" means a 2017 model year Kia Motor Vehicle manufactured by Kia Motors Corporation, 12-Heolleung-ro(231, Yangjae-dong), Seocho-gu, Seoul, 137-938, Korea. "Authorized Kia Dealer" means a person in the United States of America authorized by Kia Motors America, Inc. to service Kia Vehicles or perform repairs under the .
