Discover The New Kia 2017 OPTIMA HYBRID PLUG-IN HYBRID
2017 OPTIMA HYBRID PLUG-IN HYBRIDDiscover the new om/kiaNiro expected availability January 2017. Level 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary. 240V home charging station sold separately. 120Vcharger is included with vehicle. Information in this brochure is current at the time of printing. Kia Motors America (KMA) cannot guarantee the accuracy of this information. Please see kia.com for the most up-to-date vehicleinformation. Vehicles shown include optional equipment, and video and camera screens are simulated. By publishing this brochure, KMA does not create any express or implied warranties as to any products shown. Seeyour Kia retailer or kia.com for details on Kia’s available limited warranties. 2016 Kia Motors America, Inc. Reproductions of this material are prohibited without the expressed written approval of Kia Motors America, Inc.KIA MOTORS AMERICA, INC. P.O. BOX 52410 IRVINE, CA 92619-2410 1-800-333-4KIAPart #: UT17H PM001
Leading-edge technology — bold stylingDelivering a striking combination of hybrid technology and sleek aerodynamic exterior styling, theall-new 2017 Optima Hybrid (HEV) and Plug-in Hybrid (PHEV) are both efficient and stylish. Bothmodels showcase a variety of Kia’s latest fuel-stretching and emissions-cutting technologies.1They also offer impressive performance, a spacious, comfortable interior, and a smooth, quietride. In addition, an array of available premium features inspire confidence and enhance everydayconvenience. Like all Kia models, both come with an industry-leading, 10-year/100,000-milewarranty program2 — a testament to their outstanding quality and reliability.THE ALL-NEW HYBRID & PLUG-IN HYBRIDLevel 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary.240V home charging station sold separately. 120V charger is included with vehicle. 1, 2 See Specifications page for endnotes.Cover: PHEV WITH TECHNOLOGY PACKAGE SHOWNThis page: HEV EX & PHEV WITH TECHNOLOGY PACKAGES SHOWN
Energy wiseOptima Hybrid (HEV) and Plug-in Hybrid (PHEV)9feature Kia’s Full Parallel Hybrid system, a cuttingedge design that allows both the gasoline engineHOURS TOFULL CHARGE:120Vand electric motor to simultaneously provide power3240Vdirectly to the wheels for optimum efficiency and1superb performance in a variety of road conditions.CHARGE-ON-THE-GOPLUG-IN CHARGINGPHEV also allows you to choose all-electric operationUnder certain driving conditions,PHEV’s high-capacity battery systemCharging Mode provides the PHEVrecharges in less than three hoursdriver the option to recharge thewith a 240V power outlet, and lessto conveniently recharge the lithium polymerbattery to a full state of charge whilethan nine hours using a standardbattery that powers the electric motor.driving in HEV mode, extending thehousehold electrical outlet so you canconvenience of all-electric mode (EV).recharge it overnight.on demand, and plug right into a household outletEFFICIENT ELECTRIC MOTORREGENERATIVE BRAKINGHEV and PHEV use an electric motorKinetic energy is captured when the— called a Transmission Mountedbrakes are applied. The regenerativeElectrical Device (TMED) — to powerbraking system converts thisthem in all-electric mode. The motorenergy to help charge the lithiumworks in combination with the gasolinepolymer battery.engine to provide the ideal amount ofpower from both. HEV uses a 38 kWHYBRID STARTER-GENERATOR (HSG)motor and PHEV features a powerfulTo increase fuel efficiency,1 the gasoline50 kW motor.engine shuts off at a complete stop.HSG then automatically and smoothlyLITHIUM POLYMER BATTERYrestarts the engine when the acceler-The light and compact lithiumator is pressed to resume driving.polymer battery powers the electricmotor and is recharged throughCOASTING GUIDEregenerative braking. In addition,HEV EX and PHEV feature a tech-PHEV features a high-capacity unitnologically advanced Coasting Guidethat gives it an impressive EPA-that advises you on how to maximizeestimated range of up to 29 miles inoperating efficiency1 by takingall-electric mode.1 Best of all, PHEVadvantage of opportunities to coast.automatically switches to hybridoperation after reaching its 29-mileall-electric range.OPTIMA PLUG-IN HYBRIDOPTIMA HYBRID BATTERYGASOLINEPLUG-IN BATTERYALL-ELECTRIC DRIVING RANGEA display lets you see when your vehiclePHEV features a map3 displayed onis operating with either the electricthe large touch screen that showsmotor, the gas engine, or both. It alsothe approximate distance you cantracks the status of the regenerativetravel in all-electric mode.battery-charging system.GASOLINEUVO eco APPA free app, downloaded at the App Store 4MILEAGE (EPA-ESTIMATED)1:39 46MPG1CITY/Simulated screen shown. Images shown for illustration only. 1, 3, 4, 5 See Specifications page for endnotes.or Google PlayTM Store,5 lets you remotelyMILEAGE (EPA-ESTIMATED)1:MPG1HIGHWAY29ALLELECTRIC1 38 43 29-mile range on full battery charge.HYBRID TECHNOLOGY REAL-TIME INFORMATIONMPG1CITY/MPG1HIGHWAYstart or stop charging the PHEV’s batterywhen it’s plugged in, and set a schedule totake advantage of cost-efficient nighttimecharging. Plus, it lets you check its chargestatus, operate the climate control systemto warm or cool the vehicle, and more.Level 2 (240V) charging station shown is not available for purchase and is not available with vehicle. Actual charging stations will vary.240V home charging station sold separately. 120V charger is included with vehicle.Left page: HEV EX WITH TECHNOLOGY PACKAGE SHOWNRight page: PHEV WITH TECHNOLOGY PACKAGE SHOWN
Superb range and performanceWhile Optima Hybrid (HEV) and Plug-in Hybrid (PHEV) are engineered toprovide all the benefits of Kia’s latest cutting-edge hybrid technology,they also provide an exceptional driving experience. Both models deliver animpressive combination of strong acceleration and smooth performance,complemented by a refined ride, precise steering, and agile responsiveness.DID YOU KNOW?An active air flap in the front grilleopens and closes automaticallydepending on vehicle speed andambient temperature, optimizingaerodynamics and controlling airflowto cool or warm the engine asneeded to help increase efficiency.12016 Top Safety Pick For the 2017 Optima Hybrid (HEV) when equippedwith optional Front Crash PreventionINSURANCE INSTITUTE FOR HIGHWAY SAFETYA NEW LEVEL OF PERFORMANCE6-SPEED SPORTMATIC TRANSMISSIONSMOOTH, PRECISE HANDLINGDRIVE MODE SELECT & HEV MODE SELECT SYSTEMSISO-STRUCTURETM CONSTRUCTIONA new 2.0L Gasoline Direct Injection (GDI) engine provides aThe 6-speed Sportmatic transmission isWith refined four-wheel independent suspension withTo suit your style of driving, HEV allows a choiceThe Optima features a uniquely engineered bodycombination of exceptional performance and outstandingdesigned to deliver smooth, linear shifting,high-performance dampers, front MacPherson struts,of Normal, Eco, or Sport settings. On PHEV, you canthat combines various high-tensile strength steelefficiency. HEV delivers 192 net hybrid-system horsepower,helping both models provide a sportyand a rear multi-link design, HEV and PHEV provide achoose all-electric EV or Hybrid mode to conservealloys. This body structure helps provide crashwhile PHEV has 202 net horsepower.driving experience.smooth ride and precise handling.the battery’s charge during highway driving with theprotection, improved driving dynamics, and is theHEV Mode Select System.foundation for a quiet ride overall.1PERFORMANCE ISO Structure image shown for illustration only. 1 See Specifications page for endnote.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Advanced technology at your commandGet ready to take advantage of an impressive variety of technologically advanced systems. They’re designedto increase your confidence on the road, make daily driving more convenient, provide added entertainmentoptions, and deliver a stream of information to help you make better, more timely driving decisions.123448561112131471. UVO — SHORT FOR “YOUR VOICE”34. UVO SMARTPHONE APPS910158. AUTONOMOUS EMERGENCY BRAKING10*9. FORWARD COLLISION10. LANE DEPARTUREThis available system is designed to detect and monitor vehicles traveling ahead of you. It thenWARNING SYSTEM *WARNING SYSTEM10*This system provides easy, hands-free connection to your HEV via a smartphoneDownload the free UVO link app for HEV or UVO eco app for PHEV at the App Storeor your PHEV using a built-in modem. It can keep track of your vehicle’s location,or Google PlayTM Store.5 Access UVO features through your compatible smartphone6works to automatically apply the brakes if it determines a crash might be imminent, helping toAvailable Forward CollisionThis available system isdownload apps from the App Download Center, monitor your vehicle’s drivingor from a computer at myUVO.com.avoid a collision or mitigate the effects if it cannot be avoided.Warning System activates anddesigned to detect the vehiclealerts when the vehicle detectsmoving out of its lane without6 4habits, access 911 Connect7 or Enhanced Roadside Assist,8 and check maintenance10requirements with Vehicle Diagnostics9 on the touch screen.5. LED HEADLIGHTS WITH6. DYNAMIC BENDING LIGHT*11. BLIND-SPOT DETECTION W/LANE-CHANGE ASSIST10*12. REAR-CAMERA DISPLAY10objects immediately aheadthe turn signal being used.AUTO-LEVELING & HIGH-BEAM ASSIST*For optimal visibility while drivingAn available radar system helps detect vehicles in theTo help you see things behind your vehiclethat may cause a potentialWhen it does, it helps alert2. APPLE CarPlayTM4*Available LED headlights are auto-at night, Dynamic Bending Lightdriver’s blind spot and then provides audio and visualthat you might not see by looking overimpact, encouraging the driveryou with a combination ofApple CarPlay and Android Auto let you take advantage of the UVO eServices3leveling and provide bright, crisp lighting.delivers a varying beam pattern andalerts. Lane-Change Assist helps detect vehiclesyour shoulder, Optima features a Rear-to decelerate.audible and visual warnings.Infotainment System by connecting your compatible smartphone with a USBHigh-Beam Assist automatically dimsenhanced directional lighting basedapproaching from behind.Camera Display with a large, bright screen.cable. Navigate to destinations, make phone calls and retrieve voice mail, receivethe lights for oncoming traffic.on vehicle speed and steering angle.3. ANDROID AUTOTM5*613. REAR CROSS-TRAFFIC ALERT *14. REAR PARK ASSIST SYSTEM *Available Advanced Smart Cruise Control uses radar to help7. SMART WELCOMEAvailable Rear Cross-Traffic Alert helps warn theAn available sonar-sensor system ismaintain a predetermined distance from the vehicle directlyWhen you approach your vehicle and it detects the presence of the Smart Keydriver of cross traffic while the vehicle is in reverseconcealed in the rear bumper. When parking,ahead, automatically slowing or accelerating your Optimaremote, the Smart Welcome system turns on the interior and door-handle lights.by activating audible and visual alerts to helpan audible warning is given if the systemwhen appropriate.reduce the likelihood of a collision.detects certain objects close to your vehicle.text messages and respond verbally, and more. Plus, compatible apps aredisplayed on the touch screen.ADVANCED TECHNOLOGY15. ADVANCED SMART CRUISE CONTROL10*10103–10, * See Features and Specifications pages for availability and endnotes. Not all optional features are available on all trims. Simulated screens shown.Images #5, 6, 8–11, 13–15 shown for illustration only. Image #1: HEV EX UVO screen shown.OPTIONAL FEATURES SHOWN
Comfortably refinedWith contemporary design and meticulous craftsmanship, the stylish interior invites you toenjoy every moment behind the wheel. Driver and passengers alike will appreciate the comfortof spacious seating, generous headroom and legroom, and the welcome pleasure of a quiet ride.12341. DUAL-ZONE AUTOMATICTEMPERATURE CONTROLTo create personalized climate zonesfor both the driver and front passenger,the dual-zone automatic temperaturecontrol has individual temperaturesettings. Rear-seat passengers havetheir own rear vent.2. 60/40 SPLIT-FOLDING SEATThe split-folding rear seats on the HEVEX let you quickly fold down one orboth sides of the seat to expand thetrunk’s roomy cargo area.113. REAR SIDE-WINDOW SUNSHADES*Rear-seat passengers can enjoy a cooland comfortable drive with availableside-window sunshades.4. SMART TRUNKThe Smart Trunk unlocks when yousimply stand within a few feet ofit for three seconds with the SmartKey in your possession. This isespecially appreciated when youhave your hands full.PANORAMIC SUNROOF*The available panoramic sunroof createsa feeling of spaciousness and features aconvenient power sunshade.STAIN-RESISTANT CLOTH SEATSHEV features cloth seat trim with YESEssentials 12 fabric treatment, includinganti-soil surfaces for added durabilityand easy cleaning.COMFORT & SPACIOUSNESS11, 12, * See Features and Specifications pages for availability and endnotes. Not all optional features are available on all trims.Simulated screens shown. Images #1, 4 shown for illustration only.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Distinctively well appointed12345678Superb interior design and intuitively positioned controls put the driver comfortably incommand. In addition, a wealth of available premium features are designed to increasecomfort and convenience and enhance every aspect of your daily drive.1. HEATED & VENTILATED FRONT SEATS*2. MEMORY SETTINGS3. HEATED STEERING WHEEL4. PUSH-BUTTON START5. HARMAN KARDON 13 PREMIUM AUDIO*6. ELECTRONIC PARKING BRAKE*7. RAPID-CHARGE8. LED OVERHEAD LIGHTS*Available heated front seats are perfectAn available memory system remembersHEV EX and PHEV models featureFor everyday driving convenience,Available 630-watt Harman KardonThe available Electronic ParkingUSB CHARGING PORTS*Available overhead LED front and rearfor cold days. Plus, driving in warmtwo drivers’ seating preferences, recallinga heated steering wheel that isyou can start or stop the engine withpremium audio system provides superbBrake functions like a conventionalTwo USB charging ports are availablereading lamps provide bright lighting forweather is always a pleasure, thanks tostored positions for the driver’s seat andespecially appreciated on coldthe push of a button, and open aaudio entertainment. It includeshandbrake. Its convenient Autowith 5-amp output to charge portableeasy reading. Plus, there’s a convenientavailable ventilated front seats.outside mirrors.winter days.locked door, with the Smart KeyClari-Fi,TM13 which instantly restores theHold feature prevents the vehicledigital devices quickly. They areholder for sunglasses.remote — even when you have it inquality of compressed, digitized music,from rolling when stopped in slowconveniently located on the centeryour pocket or purse.providing clear, dynamic sound.traffic or on an incline.console armrest providing easyaccess for front and rear passengers.INTERIOR FEATURES13, * See Features and Specifications pages for availability and endnote. Not all optional features are available on all trims.Simulated screens shown. Images #1, 3 shown for illustration only.HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Dedicated to making safety a top priorityDID YOU KNOW?A Virtual Engine Sound System isAt Kia, the process of improving all aspects of safety is relentless. Continuous engineering advances anddesigned to let pedestrians knowbreakthroughs in material design have led to vehicles with exceptionally strong body construction,strategically placed airbags, and advanced sensors, complemented by a variety of active safety systems.†the HEV or PHEV is approaching.This is especially valuable at lowspeed when the vehicle is typicallypowered by only the electric motor,creating little or no engine noise.NHTSA Overall 5-StarCrash Safety Rating14For the Optima Hybrid (HEV)VEHICLE STABILITY MANAGEMENT (VSM)TRACTION CONTROL SYSTEM (TCS)BRAKE ASSIST SYSTEM (BAS)ADVANCED AIRBAG SYSTEMFRONT & REAR CRUMPLE ZONESFRONT SEAT-BELT PRETENSIONERSFor additional steering-direction-control capability,When TCS senses wheelspin during acceleration, itIf BAS detects emergency braking, based on howAn advanced airbag system helps protect driver andBoth front and rear crumple zones are engineeredPretensioners have been designed to tighten theVSM intervenes in appropriate situations to help theuses a combination of both engine power and brakequickly you step on the brake pedal, it is designedpassengers with dual front, front seat-mounted side, andto help absorb and dissipate impact energy, helpingfront seat belts in the event of certain collisions.driver regain control of the vehicle.force to help transfer power to the wheels thatto instantly apply full braking force, which helpsfull-length side curtain airbags.15to preserve the basic structural integrity of theThis can help to reduce the likelihood of injuries.have the most traction.shorten your overall stopping distance.passenger compartment in certain collisions.AIRBAG & SEAT-BELT SENSORSELECTRONIC STABILITY CONTROL (ESC)HEIGHT-ADJUSTABLE SEAT-BELT ANCHORSESC provides improved directional stability to helpELECTRONIC BRAKE-FORCE DISTRIBUTION (EBD)HILL-START ASSIST CONTROL (HAC)This advanced system monitors the severity of certainSIDE-IMPACT DOOR BEAMSThe front height-adjustable seat-belt anchorsmaintain better control in difficult driving situations.To help maintain more consistent braking asWhen starting off on a steep hill, HAC automaticallyimpacts, the presence of a front passenger and seat-beltAll doors are reinforced with steel beams to helpallow the driver and front-passenger seat beltsDuring emergency maneuvers, it works to control thevehicle loads and weight distribution change, theholds the brake pressure for two seconds after youuse, and then controls airbag inflation accordingly.15absorb impact energy and deflect side-impactto be raised and lowered for a proper fit, helpingengine and brakes to help keep your Optima on course.EBD system is designed to automatically adjusttake your foot off the brake pedal.force. The body’s support pillars are reinforced toensure effective operation.the front-to-rear balance of brake pressure.SAFETY SYSTEMShelp strengthen the body of the vehicle.No system, no matter how advanced, can compensate for all driver errors, driving conditions, accidents, and/or injury.Always drive responsibly. 14, 15 See Specifications page for endnotes. Simulated image. Shown for illustration purposes only.†Left page: PHEV WITH TECHNOLOGY PACKAGE SHOWNRight page: HEV EX WITH TECHNOLOGY PACKAGE SHOWN
Discover new possibilitiesCOLORSFor 2017, Kia’s lineup features a growing number of advanced EcoDynamics models with cutting-edgeEXTERIORtechnology to help reduce fuel consumption† and cut emissions. They join Kia’s full line of world-class vehicles,each one engineered for superb quality and reliability, and designed to suit most every driving need. WhicheverKia you choose, from the impressive new hybrids to a variety of premium sedans, every one delivers acombination of striking styling, dynamic performance and a wealth of technologically advanced features.INTERIOR COMBINATIONSARE INDICATED BY:SNOW WHITE PEARL (P)HEV: B/BKHEV EX: B/W/BKPHEV: G/BKALUMINUM SILVER (M)HEV/HEV EX: BKPHEV: GPLATINUM GRAPHITE (M)HEV: BKCRIMSON REDHEV EX: BKGRAVITY BLUE (M)HEV EX: W/BKPHEV: GAURORA BLACK PEARL (P)HEV: B/BKHEV EX: B/W/BKPHEV: G(P) PEARL PAINT,(M) METALLIC PAINT,HEV HYBRID,B BEIGEW WHITEG GRAYBK BLACKPHEV PLUG-IN HYBRIDINTERIORHEVBEIGE CLOTHHEV EX/PHEVBLACK CLOTHBEIGE LEATHER(HEV EX ONLY)WHITE LEATHER(HEV EX ONLY)GRAY LEATHER(PHEV ONLY)BLACK LEATHERPACKAGESHEV CONVENIENCE PACKAGEPOWER-ADJUSTABLE DRIVER’SSEAT W/TWO MEMORY PRESETS
Optima Hybrid (HEV) and Plug-in Hybrid (PHEV) feature Kia’s Full Parallel Hybrid system, a cutting-edge design that allows both the gasoline engine and electric motor to simultaneously provide power directly to the wheels for optimum efficiency1 and superb performance in a variety of road conditions.
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