A Creating Shared Value Report Of Nestlé Philippines, Inc .

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A Creating Shared Value Report of Nestlé Philippines, Inc.Creating Shared Value,Our Path Forward2009 Edition

ContentsCreating Shared ValueOur Path Forward1Promoting Nutrition, Healthand Wellness2Developing Rural Communities 18and Improving LivesInspiring EnvironmentalConsciousnessNurturing Generations ofFilipino Families42Creating Shared Value, Our Path Forward60Creating Shared Value has always been the core of whowe are at Nestlé.Creating Shared Value played an integral role at theinception of our company. Influenced by the high infantmortality rate in mid 19th century Switzerland, our founder,Henri Nestlé, developed the first cereal milk. His inventionenabled him to save the life of his neighbor’s child.From that single product, he founded what was tobecome the largest food and beverage company inthe world.Today, more than 140 years later, Nestlé creates valuethrough its basic business activity not only for itsshareholders but also for the societies in which itoperates. We make long-term investments that benefitboth our business and our public because we recognizethe inherent interdependence of both.At Nestlé Philippines: We strive to make nutritious foods and beveragesmore accessible and affordable to Filipinos whileinforming them about the importance of propernutrition, health and wellness. We help coffee farmers improve their yields whileproviding barangays with livelihood skills andother opportunities. We reduce, reuse and recycle our resources,optimizing both water and energy usage in ourfactories.Nestlé Philippines is committed to constantly creatingshared value among Filipinos through sustainableprograms and in so doing to help nurture futuregenerations of Filipino families as we have been doingfor the last 99 years.We call this Creating Shared Value (CSV).Creating Shared Value means making a positive impactupon the quality of life of the communities we serve; ouremployees and their families; and our suppliers while alsogiving value back to our shareholders.We Create Shared Value in three key areas:Nutrition, Water and Rural Development.JOHN MILLERChairman & CEO1

Promoting Nutrition,Health and WellnessNutrition is at the very core of Nestlé’s being. As partof the world’s leading nutrition, health and wellnesscompany, Nestlé Philippines takes nutrition to heart.Beyond imbuing its every product with nutrients beneficialto the consumer, the Company goes the distance byeducating the public about good nutrition and makingnutritious food and beverages available to people withlimited access to it. By promoting good nutrition andmaking it more accessible to consumers, theCompany makes possible its mission ofnurturing generations of Filipino families.NUTRITION2With studies showing thatmany children outgrow milksooner than they should, Nestlérelentlessly promotes theimportance of drinking milk byvisiting schools to communicatemilk’s many benefits3

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONBringing Nutrition within ReachIn recent years, Nestlé added nutrition to its must-havecompetitive components, aiming to be best not only interms of taste and price but also in nutritional benefitsoffered to consumers.Noting that a significant percentage of Filipinochildren are deficient in vital nutrients such as iron,calcium, vitamin C, thiamin and riboflavin, Nestlé hasstepped up efforts to enrich some of its popularlypriced products with these nutrients. BEAR BRANDPowdered Milk has been fortified with zinc, vitamin C,and iron. BEAR BRAND Busog Lusog Cereal Drinkhas also been fortified with zinc and iron. NESTEALitro Pack has also been fortified with Vitamin C. MILOActigen-E is now enriched with vitamins and minerals,and makes an even more nutritious beverage whencombined with iron-enriched milk. KOKO KRUNCHBreakfast Cereals have also been peppered withprotein, carbohydrates, 8 vitamins, plus iron, calcium,and phosphorus. These products are sold in smallpacks through small outlets to make them affordableand accessible to households at the bottom of thepyramid where nutrient deficiencies are prevalent.Nestlé is constantly engaged in fundamental productinnovations that enhance nutritional value withoutcompromising taste and quality. Such was the casewith the range of Nestlé Breakfast Cereals, which theCompany converted to whole grain from the tastierrefined grain. The shift to whole grain stemmed fromNestlé’s desire to allow consumers to benefit fromwhole grain’s dietary fiber, which is known to helpprevent diseases such as diabetes, heart problems,certain types of cancer, and child obesity.Whole grainsymbol proudlydisplayed on theNESTLÉ BreakfastCereal packsNow made withwhole grain, theNESTLÉ BreakfastCereals range ismade healthierwhile stillmaintaining itstaste profileThrough innovative sales programs, Nestléensures availability of its nutrient-enrichedand popularly priced products in sari-saristores throughout the country, makingthem accessible to consumers whenever,wherever, howeverThese local efforts are backed up by Nestlé’s superiornutrition science research in its global Research& Development hub, the Nestlé Research Centerin Switzerland, where the Company makes use ofscience to keep discovering and creating nutrientcombinations that benefit consumers.What We Have Learned Nutrition as a competitive edge makes goodmarketing sense. Consumers have become morediscriminating in their choice of food and beverageproducts. Although price remains the weightiestof factors in purchase decisions, consumers nowvalue the nutritional qualities of products theyultimately buy. Continuous research and development lead tocontinuing improvement of the nutritional profile ofNestlé products, without compromising taste. Thisonly goes to show that, backed by comprehensiveresearch and an in-depth knowledge of theconsumer, food and beverage can be healthy andtasty too. Enriching popular products with essential nutrientsis one effective and economical way of bringinggood nutrition to the vast number of consumerswho need them most. Using the survey resultsof known nutrition authorities such as the Foodand Nutrition Research Institute, Nestlé is able toidentify and help address real, and not assumed,nutritional deficiencies among Filipinos.Nestlé productsare fortified withnutrients andare sold in small,affordable packsNestlé Research Center in Switzerland45

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONWhat We are Doing BetterNestlé Nutritional CompassTo clearly communicate the nutritional value of itsproducts to consumers, Nestlé has designed a toolcalled Nutritional Compass that graphically guidesconsumers to different points of interest about theproducts.The Nestlé Nutritional Compass is found on thepackaging of all Nestlé products, presented as anintegrated diagram of colorful and easy-to-follow boxescontaining relevant nutritional information about theproduct, health and wellness tips, and where to callshould consumers need more information.Educating Filipinos About Good NutritionThe compass serves as a trustworthy guide tochoosing delicious and healthier foods and beverages,enabling consumers to make informed choices whenbuying food and beverage products and encouragingthem to adopt a more balanced lifestyle.The Laki Sa Gatas school tour has helpedchildren, teachers and parents learn themany benefits of drinking milk. Not only dothe children enjoy the sessions, they alsolearn a lot about proper nutrition.Purificacion de Guzman, TeacherLian Central School in South LuzonNestlé’s message is clear: Milk is the single most nutritiousfood that children need to grow up strong and healthyTo Nestlé, nurturing Filipino families does not beginand end with developing nutritious products andmaking these available to them. It is supported byeducational and awareness campaigns that aim togive people a better grasp of what good nutrition isand its importance to achieving good health and overall wellness. These campaigns stress basic nutritionalknowledge and practices that consumers can easilyrecall, digest, and adopt in their daily lives.Nestlé’s awareness efforts on good nutrition arenaturally tied to its products. Nonetheless, thecampaigns take the higher road by downplayingthe Nestlé brands while highlighting the nutritionmessage. In a way, Nestlé serves as spokespersonfor the product category as it espouses the healthand wellness benefits that can be derived from thecategory in general with minimal spotlight on itsbrands.Nestlé labels engageconsumers in nutritioneducationA school principal reiterates the importance of milk as sheaddresses mothers67

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONAmong the Company’s notable nutrition campaigns are:Laki sa Gatas, a continuing program sponsored byBEAR BRAND that reminds the public, particularlymothers, of the nutritional importance of milk and thevalue of drinking at least two glasses of milk daily amongchildren aged 7 and older. With respected actress andBatangas Governor Vilma Santos as spokesperson, thecampaign emphasizes that milk is the single best food fora growing child, as it is complete in all basic nutrients.Laki sa Gatas is driven by a half-day program held inhundreds of schools nationwide over a period of severalmonths. The program features a certified nutritionistexplaining key nutrition facts about milk to mothers,educational games for children, and interactive activitiesthat highlight the benefits of drinking two glasses ofmilk daily. Educational materials on milk and its role inchildren’s healthy development are distributed to mothersand children during the program.A dance number with BEARBRAND mascots entertainschildren while learning thebenefits of milkEssi essequip ex ercidunt vullaore magniat.Duissecte modolor sequam, susci te tio doloredo er sum veliqui scipisEssi essequip ex ercidunt vullaore magniat. Duissecte modolorsequam, susci te tio dolore do er sum veliqui scipis doluptat. DuisMaking use of interactive activitiesto capture children’s attention whilehighlighting the benefits of milk-drinkingA professional nutritionist talks to mothers about providingtheir children with good nutrition through milkRenowned actress andBatangas Governor VilmaSantos discusses the valueof two glasses of milk a day89

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONHealthy Breakfast with Whole Grains, anongoing campaign educating Filipinos onthe healthy goodness of whole grain andencouraging them to include it in their dailydiet. The campaign has introduced Filipinos tothis little-known and little-appreciated fiber-richfood, enabling them to benefit from its healthgiving properties. In addition, the campaignreminds mothers that a healthy breakfast is keyto their children’s performance in school.10 Signs of Good Nutrition, an information campaign by NIDOexplaining the 10 signs of good nutrition as determined by theNutritionist-Dietitians’ Association of the Philippines (NDAP).Information on these 10 signs has always been available, butNIDO took the lead in disseminating it to the public through itsadvertising materials. The campaign gives audiences, mothersspecially, a checklist to help them evaluate and track theirchildren’s health.Various campaignmaterials givingmothers a practicalchecklist for trackingtheir children’s healthand nutritionInformative posters on the health-givingproperties of whole grain, with emphasis onbreakfast as the most important meal of theday for children1011

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONWhat We Have Learned There are no good food and bad food, onlygood and bad diets. The key to health is diet(moderation, variety and balance) combined withan active lifestyle. Good nutrition is not about brands, but about foodand how it gives the body the nutrients needed foroptimum health and wellness. Mothers are key to improving the health andnutrition of the entire family. They make thedecisions on the kind of food to buy, prepare, andserve on the table. Nutrition education enables mothers to makeinformed choices when buying food and beveragesfor the family, taking nutrition a factor as importantas price. Nutrition awareness makes them moreconscious of the kind of food and beverages theytake, inclining them toward the nutritious kind.Nestlé’s campaigns remind mothers of basicnutrition truths that get lost in the deluge of severalproducts in the market. Making Wellness a Popular Lifestyle ChoiceNutrition education is more effective when donein smaller groups (such as classroom discussions)with face-to-face interaction between speaker andaudience. Nestlé nutrition education programsinclude school tours and community workshopswhere mothers and other relevant stakeholders(such as school teachers) are given lecturesand engaged in nutrition-related activities byprofessional nutritionists.Regular exercises are now part of the Nestlé culture, enablingemployees to experience the health-giving benefits ofphysical activityWhat We are Doing BetterChallenging Tradition with TruthNestlé Philippines has embraced the cause ofpromoting wellness among Filipino families through acontinuing health campaign called “Choose Wellness,Choose Nestlé”. Taking its cue from studies releasedby the World Health Organization and the Departmentof Health, which identified heart disease, hypertension,and diabetes, as among the leading causes of deathamong Filipinos, the Company anchored the programon promoting good nutrition and physical fitness as thefoundation for achieving wellness and preventing thesediseases.Drawing from its vast research and studies on goodfood and good nutrition, Nestlé has uncovered manygood things about coffee that people— both the coffeedrinkers and non-drinkers— ought to know about.The Company took the road less traveled by citing thebenefits of coffee and thus, linking coffee to wellnessand good health.Nestlé has launched the Positively Coffee campaign,which states the good things about coffee— how itsantioxidants protect cells in the body and work to delaythe signs of aging; how its warmth, aroma, and flavorenhance simple moments; and how it helps boosteconomic gains for thousands of coffee farmers in thecountry.Yes, coffee is good for you! Nestlé makes a case of the linkbetween coffee and good health in a campaign that putantioxidants in the consciousness of Filipino consumers12The campaign not only made Filipinos appreciatecoffee better, it also made them curious about“antioxidants” and why these are good for them.Awareness of antioxidants has increased, resulting inmore people looking and opting for more antioxidantrich food to include in their diet.A nutritionist explains an exhibitof the food pyramid to NestléemployeesTo implement the program more effectively, Nestlérolled out its campaign in deliberate stages, startingout with employees and moving on to health authoritiesbefore coming out to the public through the trade.From here, the campaign has gone on to schools,other business companies, and even hospitals.13

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONFor its employees, Nestlé sustains the programthrough continuing nutrition education, regularphysical exercises, and an intensive communicationprogram that reinforces their awareness of thedifferent aspects of health and wellness.Nestlé remains in close touch with wellnessauthorities, specifically the Food and NutritionResearch Institute with which it develops relevantcontent for an online nutrition resource callednutritionschool.ph. Nestlé sponsors and managesthis site, which provides visitors valuable informationabout good nutrition being the key to health andwellness. Since its launch in 2008, the site has hadmore than one million hits and continues to attractvisitors seeking to learn more about nutrition.An expert from Nestlé Research Center in Switzerlandconducts Nutrition Quotient Specialist Training for employeesThousands of consumers have availed of free nutrition counselingconducted by Nestlé in supermarketsA nutritionist deployed in a wet marketchecks the weight of an elderly lady as partof the nutrition counselingNestlé employees undergo basic health check-ups (bloodpressure, BMI, height, weight) to assess their health indicatorsas part of the Wellness ProgramHealth, nutrition, andwellness lessons anytime byvisiting nutritionschool.ph14The Company has continued the deployment of registerednutritionists to trade outlets and other public areas whereconsumers and the general public may avail of free adviceon the kind of food and beverage they should take in orderto improve their health. Nestlé’s brand of nutrition counselingis not limited to the dispensing of wellness do’s and don’ts; itincludes measurement of the person’s relevant physical datato properly assess his nutritional and health status.In 2008, more than 1.6 million consumers sought counselingfrom Nestlé-deployed nutritionists nationwide. The increasefrom the previous year’s figure of 1.2 million shows just howincreasingly health-conscious Filipinos have become.15

PROMOTING NUTRITION, HEALTH AND WELLNESSNUTRITIONNestlé has conducted its Wellness workshops inmore than 200 business companies, schools, andhospitals, participated in by HR practitioners, teachers,and medical staff who are inspired to develop andlaunch their own Wellness Programs to their respectiveorganizations.What We Have Learned Four years since launching its Wellness Program,Nestlé remains relentless in urging Filipino families tochoose health and wellness by adopting a lifestyle thatgives importance to proper nutrition, diet, and physicalactivity.Nestlé’s sustained efforts at spreading the news aboutwellness has made more Filipinos aware and moreconscious of their lifestyle, enabling them to takepractical steps toward the road to wellness.The campaign has helped make “wellness” ahousehold word among Filipinos, encouraging morepeople to adopt it in their lifestyle.Filipinos equate wellness with the absence ofsickness. Through its Choose Wellness campaign,Nestlé has sought to expand their understandingof wellness, anchored on proper nutrition, diet andphysical activity. Pursuing a life of wellness is a personal choice,and Nestlé is here to help consumers make thatchoice. Since it is a choice, choosing wellness requires apositive change in lifestyle, a personal commitmentto pursue a certain way of life. Helping consumerschoose wellness requires sustained effort,equipping them with ways to pursue wellness,reminding them about the joys of choosing Filipinos are receptive to any communicationinitiative that talks about wellness for themselvesand for their families. The increasing numberof consumers who avail of the Nestlé nutritioncounseling in trade outlets shows that wellness isnot a fad but a real and relevant concern that isclose to people’s heart. Credibility is an important ingredient to the successof a Wellness Campaign. Nestlé has earned thiscredibility through its continued alliance with healthauthorities as well as through its own efforts atimproving the nutritional content of its productsand communicating this well to its consumers.What We are Doing BetterPassport to WellnessNestlé has devised a program to enable employees totrack their wellness progress. This takes the form of aWellness Passport, which is given to each employeewho chooses to take part in the Company’s WellnessProgram. The passport is where employees recordtheir baseline physical data (weight, height, BMI), theirtarget wellness goals, and all the activities they engagein toward achieving these goals.Nestlé’s continuingWellness Campaignhas helped spura notable shift towellness lifestylesamong FilipinosRolling out theWellness Programto professionalsfrom otherbusiness firms(left) and schools(above)16wellness, and reinforcing their wellness gainsovertime.The Company provides them with the necessaryavenues for achieving their goals. In addition toregular wellness activities, clubs have been formedfor wellness-related activities such as basketball,badminton, running, and bowling, giving employeesmore opportunities to sweat out and exercise inways they truly enjoy. Well-equipped gyms werealso opened in the work sites, allowing employeesto work out during off-hours.Going one step further, Nestlé integrated the pointsystem in this year’s Wellness Program to helpemployees keep track of their wellness goals. In thisscheme, employees earn points for every wellnessactivity they join. These points, recorded in theirpassport as earned, are accumulated and can beexchanged for wellness items that can help themachieve their personal wellness goals.Nestlé employees enjoy tremendoussupport for achieving their wellnessgoals—well-equipped gyms forworkouts during off-hours, clubs forsports activities, and a passport totrack wellness progress17

Developing RuralCommunities andImproving LivesNestlé Philippines desires to make a meaningfuldifference in the lives of communities close to itsheart— the barangays where its factories are situated,the farmers who produce the coffee it manufactures, andthe youth who make up a significant percentage of itsconsumers. Beyond these specific communities, Nestléis also sensitive to the plight of families whoselives have been overturned by naturalmisfortunes, coming to their aid to helpthem recover from their losses.Nestlé’s outreach programs thusspan a wide scope, ranging from skillstraining to livelihood opportunities, fromdisaster relief to village reconstruction.Using its resources in great measure andencouraging voluntary services from its employees,the Company carries out community development withvigor that remains fresh through all these decades, everRURALDEVELOPMENT18inspired by the continuing evidence of countless lives ithas touched, uplifted, and, in some cases, redeemed fromhopelessness.Farmers look at their coffee plantswith satisfaction, assured of goodyield through the assistance of Nestlé19

DEVELOPING RURAL COMMUNITIES AND IMPROVING LIVESRURAL DEVELOPMENTHelping Farmers DoGood BusinessNestlé agronomist visits farmers onsite toprovide technical assistance (left); Conducting anagronomy training (above)The Nestlé agronomy program helps farmers in fourways:Planting coffee and selling to NESCAFÉare two of the most important decisionsI have made in my life. It allowed me tosend my 12 kids to school and to livecomfortably.Claudio Arandio of Silang,Cavite, aged 81, coffeefarmer since 1975Providing access to farming technologicaladvances. Nestlé agronomists continually conducttrials and experiments at the NEDF to discoverand develop better techniques of growing coffee.Continuing research allows Nestlé to equip farmerswith scientific tools for adapting to changingagricultural conditions or new methods that have beenpre-tested and shown to generate positive gains.Essi essequip ex ercidunt vullaore magniat.Duissecte modolor sequam, susci te tiodolore do er sum veliqui scipis doluptat. Duisatue tion vel ea faccum iure delisl ex euiThe NEDF also develops and propagates plantingmaterials such as coffee seeds, rooted cuttings, andready-to-plant seedlings, which are made availableto interested farmers at cost. To date, it has providedfarmers some 17,000 kilograms of coffee seeds, amillion coffee seedlings, and nearly a million rootedcuttings.The Nestlé Experimental and Demonstration Farm in TagumCity, Davao del Norte, where coffee farmers are taught how toimprove both the quality and quantity of their yieldCoffee farmers are Nestlé’s fundamental partners inproducing coffee products of the highest possiblequality for Filipino consumers. Knowing this, theCompany pursues an agronomy program aimed athelping farmers improve both the quality and quantityof their coffee yield. At the center of this program is theNestlé Experimental and Demonstration Farm (NEDF)in Tagum City, Davao del Norte, which was built in1994 to serve as the hub of the Company’s agriculturalresearch and training activities.Nestlé-trained farmerprepares coffee seedling bedsat the nurseryCoffee nursery at the NEDF, whereseedlings are nurtured. Thesehigh-yield seedlings are sold tofarmers at cost20Training. For effective transfer of technical know-how,the Company offers three kinds of training: a three-daybasic seminar, which is open to any one who wants tolearn about coffee-growing; a three-week advancedcourse, for coffee specialists and technicians fromgovernment agencies, NGOs, and LGUs that provideassistance to farmers; and on-site training for farmersto help them improve their coffee farming methods.Since 1996, Nestlé has trained more than 6,000farmers, coffee specialists, technicians, and studentson coffee growing.Promoting sustainable practices. Nestlé hasdeveloped a coffee-based sustainable farming systemthat allows farmers to plant other crops in betweenrows of coffee trees and enable them to earn additionalincome. This is in line with the Sustainable AgricultureInitiative of Nestlé (SAIN), a worldwide advocacy formaking coffee farming feasible and sustainable.21

DEVELOPING RURAL COMMUNITIES AND IMPROVING LIVESRURAL DEVELOPMENTCoffee buying stationin Silang, Cavite, wherecoffee farmers directlysell their produce toNestlé at prevailingmarket priceIt’s good that Nestlé is always there tosupport farmers, giving us free seminarson coffee farming.Apolonio Belamide ofSilang, Cavite, coffeefarmer since 1978Coffee farming hasbecome more viablefor more farmers whopractice techniquesdeveloped at the NEDFWhat We are Doing BetterWhat We Have LearnedMaking Coffee Farming SustainableTo cascade the sustainable coffee farming system,Nestlé has set up 10 demo farms in coffeeproducing regions nationwide. Under the guidanceof Nestlé agronomists, these farms showcase thebest practices in sustainable coffee farming, servingas working laboratories where farmers can observefirst-hand how sustainable coffee is done and getfirst-hand information from farmer-cooperators onthe benefits of the system.Two examples of these demo farms havegenerated good income from crops plantedbetween coffee trees— one in Toril, Davao City,which plants highland lacatan banana alternatelywith coffee; and another in Sultan Kudarat, whichearns additional income from peanuts, upland rice,and white beans planted between coffee trees.These farms serve as convincing proofs of thesystem’s viability, encouraging farmers to adopt itin their own farms.Directly buying from farmers. Under its directprocurement policy, the Company buys coffee beansdirectly from farmers at prevailing market price, foras long as their beans meet the quality standards ofthe Company. Nestlé is the biggest buyer of greencoffee in the country and its demand usually exceedsthe supply. Farmers are invariably guaranteed of abuyer, and are thus able to concentrate their time andattention to producing coffee with little worry about themarketing side.Demo farm, a showcase of sustainable coffee farmingPlanting other crops between coffee trees enables farmersto make the most of their land Coffee farming can be a viable economic venture inthe Philippines, provided that farmers are equippedwith the right scientific and technical know-how.Through its demo farm, Nestlé has shown farmershow to increase and improve their yield and henceearn more from growing coffee. A demo farm is most effective in transferringtechnical know-how to farmers. Practicalapplication of farming tips and techniquesillustrates more clearly how these techniques work. Coffee farming has taken great strides intechnical advancement through the researchand development conducted by Nestlé. TheCompany’s efforts to assist coffee farmers sincethe 1960s have helped rejuvenate the coffeefarming industry in the country, encouraging morefarmers to plant coffee and converting more landsto coffee farms. Today, nearly 700 hectares offarmland are planted with coffee trees, rootedcuttlings and seedlings. Better coffee farming methods result in betteryields and more income for local farmers, whichtranslate to an increased supply of better qualitycoffee beans to meet the increasing local demand. Directly buying from farmers assures them of readybuyers at prevailing prices. This serves to motivatefarmers to carry on with growing coffee andimproving the quality of their produce.22232223

DEVELOPING RURAL COMMUNITIES AND IMPROVING LIVESRURAL DEVELOPMENTAnother apprenticeship scheme is the Dual TrainingProgram, a training linkage with the DualtechTechnical School. Under this program, Nestléfactories accommodate Dualtech students foron-the-job training that spans 18 months. Thesestudents also receive a stipend of PhP 300 perworking day throughout the period.Nestlé-sponsoredstudents sharpentheir mechanicalskills at DualtechWhile these programs do not promise a job in aNestlé factory, the on-the-job training gives thestudents an edge in the job market. Most of thegraduates of TSSP and Dualtech have found gainfulemployment in other companies, both local andforeign.Linking with academic institutions. Nestlémaintains academic linkages with reputableeducational institutions under which the Companyprovides shop-floor and on-site training to selectedstudents. Hundreds of junior and senior collegestudents from De La Salle University, MeralcoFoundation Institute, and Xavier University inCagayan de Oro have gained practical learningsfrom their on-the-job (OJT) stints in Nestlé, wherethey are tasked to handle projects that test andmake use of their special skills.Developing MindsGiving grants. Since the late 1970s, NestléPhilippines has been extending support to someuniversities in their research projects. The supportcomes in the form of annual grants, donationsto endowment funds, and professorial chairs.Among the institutions that have benefited fromthese grants are the University of the Philippines,University of Sto. Tomas, University of the EastRMM, UP-PGH, Philippine Science High School,and the Nutrition Foundation of the Philippines.Nestlé believes that highly skilled workers are keyto industrial development

Creating Shared Value, Our Path Forward 1 Creating Shared Value has always been the core of who we are at Nestlé. Creating Shared Value played an integral role at the inception of our company. Influenced by the high infant mortality rate in mid 19th century Switzerland, our founder, Henri Nestlé, developed the first cereal milk. His invention

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