9.1% Retailers E-Commerce Industries - Missouri
Missouri Economic Research BriefE-Commerce IndustriesMissouri’s E-CommerceMissouri’s 2010 E-Commerce sales wereestimated at 3.1 billion, constituting about1.3% of the gross state product. E-commercesales in manufacturing accounted for 1.1billion, followed by wholesale trade at 968million, retail trade at 368 million, servicesat 350 million, and non-store retailers at 284 million. An estimated 187,560 workerswere employed at 7,479 firms in Missouri.E-Commerce retail sales were estimated foreach county based on market share and themap below shows that E-Commerce retailsales in the regions surrounding majormetropolitan areas are relatively higher thanthe rest of the state. A few exceptions areTaney, Pettis, and St. Francois Counties.Missouri E-Commerce FactsMissouri’s E-Commerce Sales Share by tailers9.1%Retail Trade11.8%WholesaleTrade31.0%Estimated E-Commerce Retail Sales, 2010Employment187,560Sales 3.1 BillionNumber of Firms7,479MISSOURI ECONOMIC RESEARCH AND INFORMATION CENTEROctober 2011
Missouri’s E-Commerce Labor, 2009Missouri’s E-Commerce industries include manufacturing, wholesale trade, retail trade,non-store retailers and services. Among these sectors, workers in the wholesale tradesector are paid the highest wages, the manufacturing sector employs the most workersand services sector has the most firms.E-Commerce SectorsManufacturingWholesale TradeRetail TradeNon-Store RetailersServicesAverage Incomeper Worker 48,100 51,219 25,307 34,044 45,669Employment102,42821,6421,8924,77656,822% 812,865% TotalFirms33.7%20.7%2.1%5.1%38.3%Expanding E-CommerceMissouri recognizes the importance of broadband access as an economic developmenttool, particularly in preserving rural economies through e-commerce activities. Farmerscan have access to real time commodity trading information and supplier information.Smaller hospitals are able to serve more patients through the electronic transfer ofmedical records and diagnostic tests, and also through medical expertise provided byremote diagnostic technologies. Existing businesses can increase efficiency and expandtheir market. Entrepreneurs and innovators can remain and invest in an area while stillaccessing their client base.In 2010, Missouri organized an initiative to expand broadband access throughout thestate. The public-private partnership entitled “MoBroadbandNow” set goals ofincreasing broadband access from 79% of the state in 2010 to 95% by 2014. The mapsbelow show the rapid progress occurring since the project began.MISSOURI ECONOMIC RESEARCH AND INFORMATION CENTEROctober 2011
Quarterly U.S. E-Commerce Retail Sales6050Billions403020102011 Q12010 Q32010 Q12009 Q32009 Q12008 Q32008 Q12007 Q32007 Q12006 Q32006 Q12005 Q32005 Q12004 Q32004 Q12003 Q32003 Q12002 Q32002 Q10The quarterly U.S. E-Commerce retail sales have rebounded in general after steadygrowth was interrupted in 2008. The proportion of E-Commerce retail sales to that oftotal retail sales has also grown steadily from 0.9% in 2000 to 4.3% in 2010 as shown inthe chart below. At the same time the rate of E-Commerce retail sales growth declinedfrom its peak in 2002 at 30.4% to 4.9% in 2008 with a recovery to 15.7% in 220032004200520062007200820092010E-Commerce as % of Total Retail SalesMISSOURI ECONOMIC RESEARCH AND INFORMATION CENTEROctober 2011
Annual U.S. E-Commerce Retail Sales 20032004200520062007200820092010Source: US Census Bureau Quarterly E-Commerce Sales DataMissouri Retail Sales Growth Rate, 02200320042005200620072008-5.36%20092010Source: Missouri Department of Revenue Taxable Sales DataMissouri retail sales growth rate jumped significantly from -.06% in 2002 to nearly 5% in2005, and began to slowly decline in 2006. The decline accelerated to -1.15% in 2008 allthe way down to -5.36% in 2009 before recovering to 0.39% in 2010.MISSOURI ECONOMIC RESEARCH AND INFORMATION CENTEROctober 2011
E-Commerce & EntrepreneursNew or “young” businesses are more inclined to take advantage of online technologies asa means of marketing and direct sales. According to a study by the KauffmanFoundation, more than half of new or “young” businesses operate a website; in contrastonly 24.8% of all firms surveyed operate a website. Online sales also make up a higherportion of new or “young” businesses total sales (26.8%) compared with a 6% averagefor all firms. In addition, a quarter of “young” business online sellers generate more thanhalf of their revenues online.The study also found new businesses that use e-commerce technologies typically startbigger with greater financial capital and employment levels, particularly when thosefirms include a website. Clearly, investment in broadband expansion can help grow andretain these businesses in Missouri.All FirmsYoung FirmsEmployer Only FirmsPrevelance of Internet ActivitiesWebsite24.8%51.5%40.5%Internet Sales6.0%26.8%7.3%*Source: Kauffman Foundation, 2011NotesAccording to the US Census Bureau, E-Commerce is defined as goods and services sold online whether over opennetworks such as the internet, or proprietary networks running systems such as electronic data interchange.E-Commerce data were collected by US Census Bureau in four surveys using different measures of economic activitysuch as manufacturing shipments, wholesale trade, retail trade and revenue from services.E-Commerce retail sales for Missouri were estimated in the following steps:1. The total E-Commerce sales for Missouri were obtained for the year 2008.2. The market share of retail sales for each county relative to the state were calculated based on taxable salescollected.3. Based on the assumption that the market share of retail sales is equivalent to the market share of ECommerce retail sales, the E-Commerce retail sales for each county was apportioned from the total ECommerce retail sales for Missouri.Data SourcesU.S. Census Bureau Quarterly Retail E-Commerce Sales DataU.S. Census Bureau E-Commerce Multi-sector Data TablesMissouri Department of Revenue Taxable Sales DataBureau of Labor Statistics -Quarterly Census of Employment and Wages DataMissouri Retail Trade Analysis 2000-2007, MERIC ReportState of Missouri Governor’s Office, www.mobroadbandnow.comKauffman Foundation, spxMISSOURI ECONOMIC RESEARCH AND INFORMATION CENTEROctober 2011
NAICS E-Com m erce IndustriesMISSOURI ECONOMIC RESEARCH AND INFORMATION CENTER311Food manufacturing312Beverage and tobacco product manufacturing313Textile mills314Textile product mills315Apparel manufacturing316Leather and allied product manufacturing321Wood product manufacturing322Paper manufacturing323Printing and related support activities324Petroleum and coal products manufacturing325Chemical manufacturing326Plastics and rubber products manufacturing327Nonmetallic mineral product manufacturing331Primary metal manufacturing332Fabricated metal product manufacturing333Machinery manufacturing334Computer and electronic product manufacturing335Electrical equipment, appliance, and components336Transportation equipment manufacturing337Furniture and related product manufacturing339423Miscellaneous manufacturingDurable goods424Nondurable goods441Motor vehicles and parts dealers442Furniture and home furnishings stores443Electronics and appliance stores444Building materials and garden equipment and supplies stores445Food and beverage stores448Clothing and clothing accessories stores452General merchandise stores453Miscellaneous store retailers454Non-store retailers484Truck transportation492Couriers and messengers493Warehousing and storage511Publishing industries (except Internet)517Telecommunications518523Internet service providers and w eb search portalsSecurities and commodity contracts intermediation and brokerage532Rental and Leasing Services541Computer systems design and related services561Travel arrangement and reservation services62Health Care and Social Assistance Services71Arts, Entertainment, and Recreation Services72Accommodation and Food Services811Repair and maintenance813Religious, grantmaking, civic, professional, and similar organizationsOctober 2011
The quarterly U.S. E-Commerce retail sales have rebounded in general after steady growth was interrupted in 2008. The proportion of E-Commerce retail sales to that of total retail sales has also grown steadily from 0.9% in 2000 to 4.3% in 2010 as shown in the chart below. At the same time the rate of E-Commerce retail sales growth declined
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208 of the 250 top retailers in the world run SAP: 86% of the Retailers in the Forbes Global 2000 are SAP customers. 13,400 Retail customers in 121 countries 18 of the 25 fastest growing retailers in the world 24 of the 25 top food retailers in the world 18 of the 20 top apparel and footwear retailers in the world SAP touches 16 trillion of .
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Introduction to e-commerce 1 LEARNING OBJECTIVES c To understand the complexity of e-commerce and its many facets. c To explore how e-business and e-commerce fit together. c To identify the impact of e-commerce. c To recognise the benefits and limitations of e-commerce. c To use classification frameworks for analysing e-commerce.
1.3 Various applications of E-commerce 1.4 Features of E-commerce Technology 1.5 Types of e-commerce 1.6 Impact of e-commerce 1.7 Summary 1.8 Self-Assessment Test 1.9 Suggested Readings 1.1 Introduction E-commerce is buying and selling goods and services over the Internet or doing business online. Commerce is part of e-business as specified in .
retailers. Thirty-six percent say Amazon’s rise is impacting chains more than it’s impacting independents, compared to 20% who say it’s affecting independent retailers more. Another 30% say it’s impacting chain and independent retailers about the same, while 14% say they don’t know.
The Global E-Commerce Gold Rush How Retailers Can Find Riches Overseas By Joanne Bethlahmy, Bharat Popat, and Paul Schottmiller E-commerce is going global as retailers from around the world take advantage of faster growth trends by crossing borders with new country websites, global shipping, language .
