Nursery Industry Overview - Tennessee State University
A Brief Overview of the Nursery & Greenhouse Industry: Impact, Trends, Opportunities & Threats
Overview of Nursey and Greenhouse Industry: Impacts and Trends q Nursery and Greenhouse industry also called “The Green Industry” includes: Production and Marketing of Floriculture and Environmental Horticulture crops and is integrated with landscaping, florist and garden center operations. q Nursery and Greenhouse means facilities used for the propagation, production and sale of agricultural or ornamental plants, and related products: Ø Retail nursery/Greenhouse Ø Wholesale nursery/Greenhouse Ø Greenhouse
Ø Fastest Growing Sector in Agriculture Ø Five leading states in terms of nursery sales were California, Florida, Oregon, Texas and Michigan, in that order. Overview of Nursey and Greenhouse Industry: Impacts and Trends (Cont.) Ø Not surprisingly, familyowned (or individually owned) operations comprise the majority of businesses, accounting for 53%. Corporate operations, however, account for 76% of sales
Nursery/Greenhouse Industry Ø What economists call the 'green industry' is bringing plenty of green to a lot of people across the country. Ø A recent study by the University of Florida shows: Industry generated 196 billion in revenues annually More than two million jobs in the United States. Large employer Ø Highly labor-intensive, particularly the services sectors. To make a comparison to another large industry in the U.S., this is about the same number of jobs in retail clothing and accessory stores.
Nursery/Greenhouse Industry Ø Has recovered well after recession 2007-09 both in terms of revenue and jobs. v TENNESSEE: Thriving industry has been in existence for well over a hundred years and is a bright spot in Tennessee agriculture. Ø There are nearly 1,700 growers of the finest nursery stock available bringing 285 million in cash receipts into the state each year.
Nursery Industry Ø The economic impact of the nurseries, from mom-and-pop operations to sprawling corporate enterprises, amounts to 400 million annually for Tennessee Ø Favorable climate, optimum growing conditions, & Location makes Tennessee a leading producer of nursery products Ø State is the world’s largest supplier of dogwood and peach tree liners (young plants ready for field transplanting), in Middle Tennessee
Driving Forces or Trends Impacting the Nursery/ Greenhouse Industry 1. Social/lifestyle/consumer Trends. 2. Sophisticated/knowledgeable customers. 3. Increasing environmental concerns 4. Business/management trends. 5. Housing construction trends 6. Political/legislative/regulatory trends 7. Workforce/workplace trends. 8. Marketing/advertising/media trends. 9. Improving communications technology 10. Increasing emphasis on partnership marketing
Opportunities and Threats Social/lifestyle/consumer trends Are middle-aging consumers trading down and buying less as they reevaluate their priorities? If so, is this temporary or permanent? If not, is there a switch to more goods that are shopped for and purchased in a more price conscious manner? Business/management trends - Slow, uneven growth If so, who will be the winners and losers? What will determine success or failure in an uncertain era? Political/legislative/regulatory trends What laws will be passed on the federal, state or local level that will affect nursery business, customers, employees, suppliers?
Opportunities and Threats Ø Workforce/workplace trends Can I find and retain employees with the skills & motivation needed at salaries I can afford? How do I supervise them? Ø Marketing/advertising/media trends How do I reach today's more segmented, fragmented marketplace? Ø What type of competition and what level? Should I compete on price, service, selection of merchandise, quality, convenience or a combination thereof?
What are the Solutions: Practices Ø What will you do with this information? Ø To survive and thrive in the next decade, nurserymen will have to be quick on their feet. But they'll also have to stick to the Basics: Become and stay informed about driving forces (trends) affecting your business. Be Informed of technical/scientific developments and adopt them, if it applies to you.
What are the Solutions: Practices Know, understand, service, and learn from your customers. Examine your mission and strategic vision, and keep focused on your strategic intent. Respond and adopt where change is warranted; strengthen what deserves to be retained. You must create the habits that back your success and good reputation.
Read Every Day. Focus on Challenging Tasks. Make your Health Priority Success is something that is cultivated over time Success is a daily chore, a daily commitment, that functions around your life purpose
Overview of Nursey and Greenhouse Industry: Impacts and Trends qNursery and Greenhouse industry also called "The Green Industry" includes: Production and Marketing of Floriculture and Environmental Horticulture crops and is integrated with landscaping, florist and garden center operations. qNursery and Greenhouse means
Baucom's Nursery, Co Bennett's Creek Nursery Bracy's Nursery Bylands Nurseries, Ltd Clinton Nurseries Cottage Gardens Nursery Dewar Nurseries, Inc. . Ridge Manor Nursery LLC Saunders Brothers, Inc. Sawyer Nursery, Inc. Sheridan Nurseries Smith Gardens Stokley Nursery Tom Dodd Nurseries, Inc. Transplant Nursery, Inc.
Clyde Holloway's Nursery, LLC Established 1968 Holloway's Nursery is a wholesale and retail nursery providing quality plants nationwide. We are a mid-sized nursery with millions of plants in stock. Our nursery is open to the public if you would like to place your order for pick-up or delivery (where available). We ship full and partial loads.
sold by the nursery. The entrance planting should contain any special plant materials offered by the nursery, or plant materials that need to be introduced or emphasized. Nursery Office and Sales Area The nursery office should be clearly identified and located close to the nursery entrance ( Figure 1 ). Customer parking for cars must be .
Holy Trinity Episcopal Parish Nursery Handbook- Updated July 2017 Nursery Workers- Cont'd Duties Prior to Service Time Arrive at 10 am to open the nursery for the 10:30 service (summertime); arrive at 9:00 to open nursery for 9:30 Sunday School (school year). Wash your hands thoroughly before entering the nursery.
HACCP) developed by Nursery and Garden Industry Australia (NGIA) to ensure good farm hygiene at all times. Don't put your livelihood at risk by neglecting nursery biosecurity. 1. Be aware of biosecurity threats Make sure you and your production nursery workers are familiar with the most important exotic production nursery pest threats. Conduct a
shaded nursery beds and open nursery beds. 3.5 Production of planting stocks in the nursery 3.5.1 Seed (or sexual) propagation 3.5.1.1 Preparation of media Media being used in the nursery varies between forestry companies; however the most common media is a mixtur
Letter to Parents A few weeks before a child begins attend-ing the nursery class, a member of the Primary presidency should give the child’s parents a copy of the letter on page 7. Nursery Leaders At least two people (a nursery leader and an assistant nursery leader) should be cal
All-Season Plant Nursery to Increase Food Security Authorship To complete this project, the seven of us collaborated in the following ways: Abhay Singh Chauhan was responsible for the preliminary CAD model of the nursery as well as con rming the nursery design will be structurally sound. Abhay also helped assemble the nursery prototype.
