Shopping With Your Farm Direct Checks At Farmers’ Markets .

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Shopping with Your Farm Direct Checks at Farmers’ Markets and FarmStands (revised 2020)Session FocusTarget Audience: Participants receiving Farm Direct checks in a classroom settingSession Goal: Promote consumption of a healthy diet by encouraging WIC participants to use their Farm Direct checks ata farmers market or farm stand to purchase fresh fruits and vegetables. Stay healthy and safe while shopping with theFarm Direct Checks.Key Content Points: Point 1: Specific steps and rules must be followed to use the Farm Direct checks at farmers markets and farmstands. Point 2: Only eligible produce may be purchased from an authorized farmer at a farmers markets or farm stand. Point 3: Local farmers markets and farm stands may have special health and safety distancing plans in place toprotect the health of shoppers and staff.Session Objectives: Objective 1: Participants will be able to identify the steps for using their Farm Direct checks to purchase freshfruits and vegetables from an authorized farmer at the farmers market or a farm stand. Objective 2: Participants will be able to identify two fresh fruits or vegetables they would purchase at a farmersmarket or farm stand as part of a healthy diet. Objective 3: Participants who use the WICShopper App will be able to identify Food Hero link as a source ofrecipes for seasonal fruits and vegetables.1

Objective 4: Participants will be able to identify at least one farmers market or farm stand where they may use theirFarm Direct checks.Session PlanningSession Title: Shopping with Your Farm Direct Checks at Farmers Markets and Farm StandsHealth and Safety Considerations in 2020: This season many locations are implementing safety and physical distancingplans to help protect the health of shoppers and staff. This includes additional space between vendor booths, limiting thetotal number of shoppers at one time, and potential pre-order and pick-up options. Learn more by contacting your localfarmers market or farm stand. . Consider sharing specific details from popular FDNP shopping locations in your area.Classroom Location Considerations: Farm Direct check distribution may require more space than usual. Make sure thesize of the room is adequate for the number of families scheduled.Materials Needed and Their Location: New Farm Direct Nutrition Program Brochure (57-1054 Eng/Span) (Revised 2020) New Oregon Farm Direct Nutrition Program Checks WELCOME HERE Sign (Revised 2018) New Informational poster “Need help using your Farm Direct Checks” for use at Farmers Market informationbooths, farm stands, and WIC clinics. (2018) List of local farmers markets and farm stands on the FDNP Directory found at myoregonfarm.org Smart Phone with WICShopper App Recipes for fruits and vegetables from Foodhero.org for participants without the WICShopper App Flip chart paper and markers Paper and PensPreparation Needed: Download and print list of local farmers markets and farm stands for your service area from myoregonfarm.org.2

Time Needed: 30 minutesSession Outline Facilitator notes: Farm Direct checks and check registers will need to be gathered and instructions for checkdistribution shared with participants in the closing comments if check distribution is immediately following thesession. Post the new informational poster “Need help using your Farm Direct Checks” where participants can seeit.TimeLearning activity2 minOpening the session:Objectivecovered“Hello, I’m and I am very pleased to be here talking with you about how to buyfresh fruits and vegetables at farmers markets and farm stands using your Farm Directchecks and how to use Food Hero for finding recipes for the seasonal fruits andvegetables you buy at the market.I also wanted to let you know this year will be a little different because many farmersmarkets and farm stands are implementing safety and physical distancing plans to helpprotect the health of shoppers and staff. This includes additional space between vendorbooths, limiting the total number of shoppers at one time, and potential pre-order andpick-up options. You can learn more by contacting your local farmers market or farmstand.3

TimeLearning activity2 minWarm-up activity:Objectivecovered“I’d like to start our time together today by learning a little bit about how muchexperience you have had with shopping at a farmers market or farm stand using a FarmDirect check.”“Raise your hand if you have ever been to a farmers market or farm stand. For those ofyou with your hands up, how many of you have used a Farm Direct check”4

TimeLearning activity10 minActivity 1: Explore – Offer – ExploreExplore: “For those of you with experience with using a Farm Direct check at a farmersmarket or farm stand. What if anything would you like to share about that processwith those who haven’t?” Record answers on flip chart Thank participants for participationOffer: Clarify inaccuracies Handout the Farm Direct Nutrition Program Brochure. Ask participants to turn tothe section in the brochure called How to use your checks. Ask, what if anythingcan we add to the list of things to know before you use your Farm Direct checks? Facilitator reads aloud any points not covered by audience. Facilitator points out the new informational poster “Need help using your FarmDirect Checks”. Farmers market managers will receive these posters and areencouraged to post them at information booths so they can help participants whenthey have questions.Objectivecovered1Explore: “Now that we have gone over all the steps on how to use a Farm Direct check at afarmers market or farm stand, what questions do you have about this process?” Facilitator answers any questions.5

TimeLearning activity5 minActivity 2: Pair ShareObjectivecovered2, 3 “Let’s look at the seasonality chart in the brochure. Hopefully you will see some ofyour favorite fruits and vegetables listed in that table. The timing can vary some yearto year depending on the weather, but take a moment and think about what month youmight like to go to the farmers market or your local farm stand.” “When you are finished, share with someone sitting next to you what youalways buy at the farmers market and maybe one new thing you will try thisyear.” “How many of you have used the new WICShopper App? Have you noticed there’sa link to Foodhero.org? “Foodhero.org has tons of recipes highlighting seasonal fruitsand vegetables.” “If you don’t have a smart phone, you can find the same recipes on your computerat Foodhero.org. We also have some great fruit and vegetable recipes downloadedfrom FoodHero.org you can take with you when leave today.”6

TimeLearning activity5 minActivity 3: “Explore – Offer – Explore”(Tailor thisactivitybased on thesize of yourcounty)“Let’s take a minute and talk about where you can use your farmers market checks.I encourage you to contact your local farmers market or farm stand, or visit theirwebsite, to find out what social distancing health and safety measures are in placebefore you go shoppingObjectivecovered4Explore: “Who knows which farmers markets and farm stands take your Farm Directchecks?” Record answers on flip chartOffer: Clarify inaccuracies Pass out list of local farmers markets and/or a map showing the location of thefarmers markets and farm stands “Not all farmers at a market are authorized to accept your Farm Direct checks. Youhave to look for a sign at the booth before you start shopping. Sometimes farmersforget to post their sign, so you can also ask if they are accepted.” Share Oregon Farm Direct Nutrition Program Checks WELCOME HERE sign “If you like to use the internet, you can find farmers in your area authorized to takeyour Farm Direct checks by going to myoregonfarm.org.Explore: “Which of these markets or farm stands would be the most convenient for you?”7

TimeLearning activity6 minClosing the session: “We’ve gone over the specific steps on how to use a Farm Direct check, you’vehighlighted the eligible fruits and vegetables you would like to purchase with yourchecks including what new fruit or vegetable you might try this year, we’ve talkedabout the link to Foodhero.org recipes on your WICShopper and you’ve identifieda farmers market or farm stand that is convenient for you. I’ve also encouraged youto contact the market of farm stand before you go to know what special health andsafety measures might be in place. Please remember that you can’t use your eWICcard to purchase fruits and vegetables at the farmers market and you can’t use yourFarm Direct checks at the grocery storeObjectivecovered “Thank you so much for participating in today’s group session. I am sure that youwill enjoy shopping for fruits and vegetables with your Farm Direct checks. And ifyou have any questions, please do not hesitate to give us a call.” Share the next steps for getting their Farm Direct checks.8

Informational poster “ Need help using your Farm Direct Checks” for use at Farmers Market information booths, farm stands, and WIC clinics. (2018) List of local farmers markets and farm stands on the FDNP Directory found at myoregon

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