Frio County Deer Hunting Market Research

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Frio CountyDeer Hunting Market ResearchFrio County, TXMiles Philips, Extension SpecialistTexas A&M Agrilife Extension— College Station, TXT: 979-845-1023 E: mdphillips@ag.tamu.eduhttp://hunting.tamu.edu

Frio CountyDeer Hunting Market Research 2Research SummaryResearchers conducted web serches using the Google search engine on a computer cleared ofcookies and caches, and not signed into a google account. They searched first by the countyname, using the terms “ ‘X’ County, Texas Deer Hunting” and then searched by a communityname, using the terms “ ‘X’, Texas Deer Hunting”. They took the top results for each search,stopping when they obtained 12 releveant results or after 50 total results. There was a maximumpossible 24 results from each county – 12 from a county search and 12 from a communitysearch. These results come from a standard internet search and may not represent all of theguides opperating in the county. The results reflect how well the guide businesses havepositioned their websites to appear in standard searches. Included in the research data is theaverage, highest, and lowest rank of the search results. A search result with the rank of “2” wasthe second search result to appear and so on.Relevant results were individual hunting guides, or hunting ranches. The “Standard Product”used for this research was a 3-night guided hunting trip with 130” Whitetail Deer being thetarget. Data was also taken for non-standard product results, such as hunting trips with more orless nights offered, and larger or smaller deer as the target. The results are differentiated bycreating two catagories “Total Results” and “Standard-Product Only Results”.Researches took information on the prices of hunting packages, whether or not they offered the8 most commonly offered amenities, and where the guide was located.CONTENTSResearch Summary2Google Form3Standard-Product Only Results4Total Results For County5Search Results Screen Shots6Results From All Counties8

Frio CountyDeer Hunting Market Research 3Google FormThis Google Form was used to log information as it was received. It contains a multitude of questions to assess the differentamenities offered by guides, the variety of prices, and the type of results obtained for different searches.

Frio CountyDeer Hunting Market Research 4Standard-Product Only ResultsTotal Results:4Average Price: 2812.50Median Price: 3175.00MinimumPrice: 1400.00MaximumPrice: 3500.00AverageRank: 20Highest Rank:5Lowest %40%30%20%10%0%75%75%50%50%Non- ‐StandardProductResults50%25%0%

Frio CountyDeer Hunting Market Research 5Total ResultsTotal Results:8Average Price: 2937.50Median Price: 3175.00.00MinimumPrice: 1400.00MaximumPrice: 4000.00AverageRank: 11Highest Rank:2Lowest y12%75%50%38%25%25%0%ResultsPerCommunity88%

Frio CountyDeer Hunting Market Research 6Search for “Frio County, TX Deer Hunting” Conducted on4 Nov 2013 – First Page Results

Frio CountyDeer Hunting Market Research 7Search For “Pearsall, TX Deer Hunting” Conducted on 6Nov 2013 – First Page Results

Frio CountyDeer Hunting Market Research 8Results From All Texas District 12 CountiesTotal Results:81Average Price: 3139.19Median Price: 3000.00MinimumPrice: 1000.00MaximumPrice: 7000.00AverageRank: 16HighestRank: 1LowestRank: 50Amenities Offered (Standard 0%38%Non- yResultsPerCommunityBrooksCameronDimmit51%49%

Frio CountyDeer Hunting Market Research 9CameronBusinessNames–AllCountiesTexas Deer HunterMMK OutfittersAtascosaBrooksTexas WildMariposa RanchFrioMariposa RanchTacubaya RanchTriple D GuideDimmitDuvalCatarosa RanchDuval County RanchMeyers WhitetailVela RanchWhitetail & Wing Shooting Ranchof TexasWB StagecoachTim Youngue OutdoorsMEW RanchDan Moody HuntingLos Orcones RanchBrush Country WhitetailsLa BanderaJAG RanchDeer DownDouble Dime RanchRancho BendecidoMcLean BowmanCasa Monte LodgeEslabon RanchJim HoggHebbronville Deer HuntingHunters For ChristHale RanchSantos RanchJ&R Moellendorf HuntingJim WellsArrowhead Seven WhitetailDouble L OutfittersKlebergEl Canelo RanchHidalgoCovert RanchSan Juan RanchKing RanchKenedyUnder The Sun HuntsLa Perla RanchLa Atravesada RanchBlaien Friermood HuntingStarrMaverickCola BlancaHunting With JeffLazy R HuntsLive OakWTX RanchLaSalleTriple “B” RanchCochina Hunting clubEl Quinto RanchSanta Margarita RanchJacobs RanchHurrandura RanchLas Joyas RanchLive Oak Hunting Lodge4 Amigos RanchCabela’s Outdoor AdventuresMcMullenZapataHigh Lonesome RanchZapata HuntingMule Creek RanchKillam Laredo RanchLonestar CampLaredo Hunting ResortLas Lamos RanchSombrerito RanchSouth Texas Hunting OutfittersWebbLas Raices RanchCobb RanchLive Oak RanchBrush Country OutfittersRancho Nuevo White Tail DeersNickel 4N RanchLonesome Coyote RanchLas Lajas Game RanchHunting Texas TrophiesZavalaEmpire Game RanchLa Leyenda RanchEl Indio OutfittersY Bar RanchThorns & Fangs RanchFive Star RanchesTurkey Creek RanchLone Star Whitetail RanchADL6 Hunting

88%! Frio County Deer Hunting Market Research 6!!! Search for “Frio County, TX Deer Hunting” Conducted on . Blaien Friermood Hunting Maverick Cola Blanca ! Jim Wells Arrowhead Seven Whitetail Double L Outfitters! Kenedy La Atravesada Ranch! . Cabela’s Outdoor Adventures! McMul

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