NEW PLACES - Archery GB

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FOR TSACEET FGRANEW PLACES

N E W P L A C E S F O R TA R G E T FA C E S3ARCHERY GBWhy Deliver Archeryat Your Venue?Demand for archery is growing right across the country. It is asport that can be delivered in a variety of settings and it is seenas an exciting alternative activity.Archery is one of the fastest growingsports in the UK. It captures theimagination of Archery GB members aswell as the thousands of people thatattend ‘have a go’ archery events atactivity centres, holiday parks, game fairs,outdoor shows and tourist attractionsacross the UK. It’s a sport that appeals toall ages and all abilities and it is also anOlympic and Paralympic sport.The demand to try and regularlyparticipate in archery is high and wewould like to encourage venue owners andoperators to offer archery as an activity intheir venue. New Places for Target Facessupports you to deliver archery in yourvenue, in a format that suits you.EARG T FSACEFOR T2NEW PLACESBy providing archery sessions you willstand out in a competitive leisure industry.The unique experience that only archeryprovides has a wide appeal. From thosewho seek a new competitive experienceto less sporty types in search of an activitythat suits their lifestyle, archery really is asport for all.Once established, archery is an easysession to hold in a mixed sportenvironment and it will offer a regularincome from participants who can see thebenefit of regular practise. It is an activitywhere a variety of abilities, ages andgender can take part together, making it agreat sport to offer in a community setting.I hope you will take a look through thisbrochure and at the end seriously consideroffering the sport. We’d be delighted tohelp you establish archery as an activity inyour venue.Please call us on 01952 602795 or emaildevelopment@archerygb.org for furthersupport and advice.David ReaderHead of DevelopmentContentsIntroduction to Archery4Facilities Requirements6Deliverers8Equipment10Programming & Resources13Target Audience & Promotion19Case Studies20Frequently Asked Questions22

4N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBIntroduction to ArcheryAs seen at the Olympics and Paralympics, target archery is the most popular formof the sport and involves shooting at stationary circular targets at varying distances,practised indoors and outdoors.Archery in the UKArchery in non-club environmentsLike many sports, archery in the UK is based around clubs,counties and regions, with each playing a part in thedevelopment of archers. Clubs provide beginners with courses,and many run their own competitions. The county and regionalassociations run championships and provide routes forprogression through coaching and squads.While clubs fulfil an important role in the provision of archery,the formal nature and perception of the traditional clubenvironment can be less flexible or may not appeal.As the national governing body for archery we providethe infrastructure including a membership services team,development support for clubs and archers and we deliver elitesquads and teams to European and World championships andthe Olympic and Paralympics.There is a significant demand to participate in archery. SportEngland’s Active People Survey (APS 7, 2013) shows that thereare 75,000 adults who do archery once a month, and 36,300adults who do archery once a week. A further 90,700 people wereidentified as being interested in participating in archery.Through informal consultation with commercial and leisureorganisations we estimate that over 750,000 peopleexperience archery every year. Leisure centres and othercommunity venues are seen as important drivers in the futuregrowth of archery.StepNew to Archery? No ProblemYou want to deliver archery at your venue but not surewhere to start?1Step2Step3Step4Step5Is your facilityright for archery?Do you wantto bring in anexternal provideror train up yourown staff?Get theequipmentDecide whatprogrammes youwant to deliver &associated costMarket and runthe coursesSee page 6See page 8See page 10See page 12 & 20See page 22Let us help by showing you five easy steps to get you going.5

6N E W P L A C E S F O R TA R G E T FA C E SARCHERY GB7IndoorThe minimum requirements for shooting indoors are:Facility Requirements for ArcheryArchery can be done almost anywhere but typical sites include: outdoor grass pitchessports halls (of all shapes and sizes)school sites (indoors and outdoors)adapted buildings: warehouses, mills and barnsOutdoorThe minimum space requirements for shooting outdoors are: 114m long and 37.9m wide (without a back stop net) or atleast 40m long and 20m wide (with a back stop net) Grass that is flat and not sloped, well kept and welldrained The grass should be no longer than 5cm high A heated accessible changing room or club house whichhas toiletsTechnical guidance and safetyArchery is an incredibly safe sport as long as a straightforwardset of rules is applied. This programme will help youunderstand the requirements needed to deliver sessions in avariety of settings.For both indoor and outdoor venues, the space used shouldnot allow access to the general public except at specific anddefined points. Normally, sites with a public right of wayshould be avoided. Temporary fences and cordons can beerected, and doors can be locked in indoor venues to ensuresafety.Our Facility Technical Requirements & Specifications guideencourages and assists those considering archery and how torun sessions using existing facilities.The guide aids providers of holiday and recreational activitiesand architects involved in venue or facility master-planning.The guide outlines the spatial requirements and keyoperational considerations to take into account when: setting up bespoke facilities for indoor or outdoor archery: fitting the sport into existing leisure centre spaces; delivering archery alongside rugby, football, golf, athleticsand other sports; using former warehouses, industrial units, barns and evenold mills to set up a club or as a commercial operator.To download a copy of the Technical Guidance document visitwww.archerygb.org/facilities or telephone 01952 602 795A permanent archery-only facility is not necessary to start delivering archery.The sport can be delivered effectively in a multi-sport facility. A heated and well lit hall at least 27m long and 18m wide A fully accessible, ideally heated, changing room orclubhouse which has access to toilets

8N E W P L A C E S F O R TA R G E T FA C E SARCHERY GB9DeliverersOption 1 - External ProvidersClubs, individual coaches, instructors and archery businessesare available to help deliver archery activities away from clubenvironments.An external provider coming to your facility can provideeverything needed to run archery sessions. Fromqualifications, insurance and equipment to experience ofdelivering archery to a wide range of people, they can provideall of this and more.To source an external provider in your area, visit:www.archerygb.org/externalprovidersOption 2 - Training up yourown staff/volunteersThe Archery GB Instructor Award is the perfect qualificationfor those people working in leisure, recreation andeducational environments who wish to deliver introductoryarchery sessions. It is an entry-level training course and isdelivered over two and a half days.About the CourseThe Instructor Award is focused on training individuals todeliver fun and safe introductory archery sessions. It includesa modernised learning programme and resources, and isdelivered by accredited Archery GB tutors.Find a CourseTo see what courses are running in your area, visitwww.archerygb.org/instructorOrganising a CourseIf you wish to run an Archery GB Instructor Award for yourstaff, please visit www.archerygb.org/instructor where you willfind links to information including the facility requirements,the admin process and course requirements.Course details 2½ days in duration Minimum of 10 and a maximum of 12 candidatesto one tutor Candidates must be 17 years of age or overFor further information or enquiries about the Instructor Award,please email instructor.award@archerygb.org or call 0845 241 7195Once you have worked out whether your facility is right for archery, you thenhave to decide who will run the sessions. You have two main options - you canbring in an external provider or train up your own staff.

10N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBEquipmentAlthough regular archers often buy their own equipment, as the activity provider youwould need to offer new participants the chance to borrow equipment. You wouldalso need to provide communal equipment like target faces.Purchasing EquipmentStorageIf you decide to buy your own equipment you would needto source this from one of the many providers around thecountry. Those that have made a self-declaration to supportarchery development are detailed on our website – visit www.archerygb.org for more information.For most venues, the archery equipment will need to be set upand taken down for each session. This is standard practice andeasy to do once a routine has been established.Quality, Usage & MaintenanceAdditional items can be purchased such as metal detectors(to find arrows in the grass if sessions will be conductedoutdoors) and maintenance equipment including fletching jigs,fletches and glue as the programme develops.If you are setting up public sessions you will want to ensureyou purchase durable equipment which can withstand highlevels of usage.It is worth considering that some equipment will beconsumable and you will need to plan for the replacement ofcertain items such as bow strings and target faces.If you would like further advice before purchasing equipment,please contact us and we will be happy to help.Bosses, or targets, are usually made from straw. These bossescan be cumbersome and messy. If using straw bosses, theyshould be stored vertically, rather than flat. The storage unitshould be dry and vermin free. Straw bosses can get wet butwill last longer if allowed to dry out.More practical and space saving options are available. Somesynthetic bosses are made of a series of interlocking parts,which are reversible and then replaceable, when the needarises. These bosses can be stored neatly, take up less spaceand do not leave a mess.For safety reasons, bows and arrows should be storedseparately from the targets. Typically arrows are stored in alocked container within a storage unit, especially if the storageunit or store cupboard is in use for other sports equipment.An example of what you will need for 10-12 people is described here:Archery retailers can provide all theequipment that you will require. Abasic kit costs approximately 1,000.9 x Bows (6 RH, 3 LH)24 Arrows3 x Targets3 x Targets Stands (plus Pegs and guy ropes for securingthe target stands and bosses – outside only) 24 x Target faces 24 x Target Pins 8 x Armguards Backstop netting (sufficient to cover the width behindthe targets and several metres to either side, hungloosely and not stretched) Markers to indicate the shooting line, e.g. rope or cones Ground quivers to hold bows and arrows11

12N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBProgramming& ResourcesProgrammesThere are a range of Archery GBactivities that can be adopted by leisureproviders to promote archery as anactivity for beginners, intermediate andadvanced archers.These include: Taster Sessions or Have-a-GoArrowsArchery Summer StarsArchery Big WeekendJust ShootMaking Club Links13

14N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBTaster Sessions or Have-a-GoCreating InterestIn order to promote your sessions you maywant to create interest and show peoplewhat archery is all about.A taster session or a Have a Go allowsparticipants to experience shooting arrows.A session can lasts for any period of time buta good length is 1-1.5hrs, so that everyonegets to shoot several times.Usually there is a maximum of 12 peopleper instructor/coach (often only 7 or 8 perinstructor). The sessions are fun and easygoing and get participants shooting safelyand (relatively) accurately by the end of thesessions.Qualificationsneeded:Archery GBInstructor Awardor Level 1 Award inCoaching ArcheryEquipmentneeded:Traditional archeryequipmentResourcesavailable:Supporting manualsare provided withqualification coursesArrows has been created for primary schools tointroduce young children to archery in a fun and safeway. Specifically designed to be delivered by teachersand sports co-ordinators, it can be used by anyone withno formal archery experience or qualification.This ‘mini’ version of archery providesyou with child-friendly equipment andresources to get you started quicklyand easily. Simple ideas for activitiesand competitions are provided thatcan be used in out of hours clubs andcommunity sessions.The equipment and resources provided make it possible for you todeliver archery in almost any setting.It is possible to introduce archery concepts and skills through funactivities rather than technical instruction. These activities providean alternative and complementary way of developing movementskills (e.g. coordination, balance, and strength), personal, social andmental skills, as well as archery skills.Qualifications needed:NoneEquipment needed:Arrows pack (sold separately)Resources available:Teachers pack, including 8 activity cards(sold as part of Arrows)Once young people have experienced Arrows, they will be enthusedto have a go at the traditional sport of archery. A competitive festivalformat is also included with Arrows.For more information visitwww.archerygb.org/arrowsTo purchase a kit visitwww.archerygb.org/shop orwww.clickersarchery.co.ukProgramming & Resources15

16N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBMaking Club LinksArchery can be practised all year round – clubs use grassfields for the summer and sports halls for the winter. Thevast majority of archery clubs hire or rent both indoor andoutdoor facilities, and therefore most are restricted to whichdays and times of the week they can shoot.Archery Summer Stars is a programme that aims to give youngpeople a taste of the exciting sport of archery and help themto develop skills.Archery Summer Stars programmes are organised locallyand can be a standalone course or part of a wider activityprogramme.Organisations with facilities suitable for archery may wish tooffer their facilities to clubs and archers for ‘pay and shoot’type activities or for regular club nights.Budding archers are introduced to the basics of archery in asafe and fun environment. Aimed at the summer holidays,Archery Summer Stars can be tailored and used at any time ofthe year or as an after school club.To make links with the local archery community, you maywish to consider allowing your facility to be used for coachingsessions by local clubs or by the County or Regional squads.Organisers are provided with an Organisers Manual, outliningthe full course structure, plus access to branded promotionalmaterials. Archery Summer Stars merchandise can also bepurchased to enhance the experience for young archers.Coaches are provided with a Coaches Manual, which includessample timetables to support delivery.Archery Summer Stars is designed to complement summerholiday activity programmes that are run by local authorities,leisure centres, activity holiday camps, school and other localorganisations.Qualifications needed:Archery GB Instructor Award orLevel 1 Award in Coaching ArcheryEquipment needed:Arrows or Traditional EquipmentResources available:Organisers Manual, CoachesManual, Merchandise, andBranded Promotional MaterialFor more information visitwww.archerygb.org/summerstarsClubs, County and Regional Associations host competitionswhich can range from a few targets to World Record Statusshoots. Indoor competitions usually take place in large 4 court sports halls and can take place all day depending on therounds shot. Outdoor competitions take place on large openspaces, with no public access, and can be 30 targets wide.In association withFor one weekend every year the archery community is encouragedto open its doors to allow members of the public to come and trythe sport.The Big Weekend is organised by Archery GB and clubs and archeryproviders are encouraged to sign up and by doing so they becomepart of the nationwide event.Qualifications needed:Archery GB Instructors orLevel 1 Coach AwardEquipment needed:Arrows or Traditional EquipmentResources available:Guide to organising an open day,branded promotional material andmoreTo sign up to the Big Weekend, visitwww.archerygb.org/bigweekendProgramming & ResourcesJust Shoot is a simple award scheme that you can tailor for yourfacility and customers. It can provide a structured way to introducebeginners to archery with incentive awards for developing theirarchery skills.The scheme can be used with juniors and adults, and its main aimsare to ensure that the participants gain recognition for improvementwhilst giving them a reason to come back.Qualifications needed:Minimum of Archery GB Instructors orLevel 1 Coach AwardEquipment needed:Traditional EquipmentResources available:As part of the sign up processFor further information please visitwww.archerygb.org/justshootYou could look at a Pay & Shoot programme. Similar to payand play badminton session or golf driving range, your facilitycould allow space for archers to simply turn up and shootarrows.Qualifications needed:NoneEquipment needed:Targets & Bows if pay & shootResources available:None17

18N E W P L A C E S F O R TA R G E T FA C E S19Target AudienceArchery is a very social and inclusivesport. You will often find seniors andjuniors, young and old and able anddisabled all shooting and competingtogether.Depending on the time and spaceavailable at your facility, you may wishto offer sessions at different times ofthe day and spread across the week tocapture several markets – retired peopleduring the day, young people afterschool and in the holidays, families at theweekend.We are able to assist you if you wouldlike to know more about the potentialtarget market for archery.Existing archers and clubsAs a facility provider you may wish toconsider providing your venue to existinglocal archers so that they may haveadditional practice time during the week.Many clubs struggle to supply sufficientindoor space for their members.Promoting your sessionsIf you require any assistance withadvertising and promotion then pleasecontact us.Online directoryArchery GB’s club and provider finderdisplays the location of all Archery GBaffiliated clubs, external providers anddetails of pay & play venues – anywherethat provides archery to the generalpublic. Details of archery sessionscan be uploaded to the site. Visitwww.archerygb.org/externalprovidersfor more information.Social MediaArchery GB maintains Twitter andFacebook accounts, and can re-postinformation regarding new sessions orarchery specific eventsArchery GBYou could access Sport England’s marketsegmentation to find out whether yourfacility sits within a hot-spot of the mainpopulation groups which participate inarchery. You may wish to look at usingarchery to tie in with national or localcampaigns such as Sport England’s ThisGirl Can. The more targets, the morepeople, the more fun and the morepotential revenue.We have identified a market demandfor more archery activities. By offeringarchery, facility managers can providenew activities for existing customers butalso generate new footfall, potential newmemberships and secondary spend.@archeryGBArchery is particularly suitedto a whole family experience.Everyone in the family groupcan take part and all atthe same time.ARCHERY GB

20N E W P L A C E S F O R TA R G E T FA C E SCase StudiesARCHERY GBThe market is continually growing and these arejust two examples of archery providers in action.Further case studies are available on request.Stowmarket Golf Centre, SuffolkGL1 Recreation CentreStowmarket Golf Centre added archery facilities to its sitein 2012, using a small strip of land beside the golf coursewhich had originally been intended for a smaller size course.The centre offers archery as an activity but does not keepequipment other than the targets set up throughout the year.Deer Park Archers started using GL1 Leisure Centre, Gloucester, in2013 to run occasional beginner’s courses and support communityevents. With a strengthening relationship and the need forincreased indoor facilities, the club approached GL1 for a moreregular arrangement.The golf and archery are completely independent and canfunction simultaneously. Archers are able to use the facilitieswhenever the centre is open and there is adequate daylight.The community use focus of the Stowmarket Golf Centre andthe focus on attracting new participants is reflected in the low‘entry level’ fees; it offers a six hour beginner’s archery coursefrom 50.The club then hired the bowls hall once a week and the Centrebought carpet to cover the floor and allowed the club to storeequipment there. The club then ran an open community sessionprior to the practice, using the income to part offset the hire costs.Stowmarket Archery Club member fees are 120 per annum,payable in full for more experienced shooters or for those whoare initially less committed it offers the option of a 60 firstpayment followed by payments per visit. Stowmarket ArcheryClub also uses the driving range facilities for indoor archeryfor 2 hours per week but only after dark, removing the panelsbetween stations to shoot and replacing them after its activityand the locking up.The facilities and equipment are run and maintained by thecentre which is also looking into the possibility of building anundercover area for the archers. The successful facility shareis attributed to a number of factors: facility open access, thefriendly environment and its affordability both to join and toenrol in introductory courses.The community focus and desire to drive participation addsto this and the Golf Club has database records allowing directmarketing to members and those that have accessed the golfand/or archery facilities.To find out more visit:www.stowmarketgolfcentre.co.ukThe open community session and the club practice session quicklytook off. To sustain the interest the centre put two general sportscoaches on a Level 1 Coaching Archery course and arranged for anumber of their staff to receive training to deliver Arrows.This allowed the centre to set up their own club using the Arrowsequipment. Run in parallel with the community session this createda successful pathway from the Arrows session for 5-8 year olds.These sessions have become so successful that in return the clubnow gets the hire of the hall for free. Furthermore the club isrecruiting both juniors and seniors into the club!The open community session attracts three types of participants, thecasual user of the centre who see the archery advertised, generalpublic wishing to do a beginners course and existing members of theCentre whose membership entitles them to try a number of sportsduring the year.The relationship with the Centre has benefited all parties and thevenue has hosted events for the County Indoor Championships,Archery GB’s Big Weekend and a number of day care centre anddisability groups.21

22N E W P L A C E S F O R TA R G E T FA C E SARCHERY GBFrequently Asked QuestionsIs archery dangerous?Will the arrows damage my sports hall?Organised archery is one of the safest sports due to thesimple but fundamental rules followed by all archers. Ofcourse, as a projectile sport, careless action can cause seriousharm. However by using qualified coaches or instructors,recommended equipment and by following a common senseapproach to safety, there should be no problem introducingarchery into your facility.Whilst arrows have points, occurrences of damage to floors isvery rare. When shooting indoors a safety net is hung looselybehind the targets and this catches any arrows that miss theboss. There may be a few wall collisions with arrows as the netdoes not guarantee that the arrows will be stopped completely.Any arrows that don’t make the target will drop on the floorand slide, which will cause very little or no damage.Can I run archery as a public session?Is archery included in the Active PeopleSurvey (APS)?Yes, many sessions are run up and down the country everyweek offering archery as an existing activity for all the family.You will want to ensure you are using qualified staff and therelevant safety elements have been installed such as insurance,risk assessments and the right equipment.Archery is covered by APS. Our national target is 1,000 extrapeople per year to move us from 35,000 in 2013 to 39,000by 2017. In December 2014, APS reported 36,100 weeklyparticipants and 58,700 monthly participants.Do I need insurance?Yes. Archery GB insurance only covers our clubs, coaches andarchers, so unless you have registered a club with us, you willhave to ensure your existing policy covers archery.For further support and advice,please call us onDo I need different equipment fordifferent age groups?development@archerygb.orgWe recommend that Arrows (see page 14) is used for youngpeople. Traditional equipment can be used by most membersof the public. When purchasing equipment you should discussyour potential market with the retailer to ensure you receivethe right equipment.01952 602795 or email23

FOR TSACEEARG T FNEW PLACESArchery GBLilleshall National Sports & Conferencing Centre,Newport, Shropshire TF10 9ATwww.archerygb.org01952 602795development@archerygb.orgArchery GB@archerygbArchery GB is the trading name of the Grand National Archery Society, a companylimited by guarantee no. 1342150 Registered in England.

Introducion to Archery 4 Faciliies Requirements 6 Deliverers 8 Equipment 10 Programming & Resources 13 Target Audience & Promoion 19 Case Studies 20 Frequently Asked Quesions 22 2 NEW PLACES FOR TARGET FACES Demand for archery is growing right across the country. It is a sport th

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