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Financial inclusion in Kenya: Results and analysis from FinAccess 2009Financial inclusion in KenyaSurvey results and analysis from FinAccess 2009

FINANCIALINCLUSIONIN KENYAPRINCIPAL PARTNERSTECHNICAL PARTNERSFUNDERSProject Implementation Unit, Financial and Legal Sector Technical Assistance Project, Office of The Deputy Prime Minister and Ministry of FinanceFINANCIAL ACCESS PARTNERSHIP MEMBERSCommercial Bank of AfricaCo-operative Bank of KenyaDecentralised Financial SystemsDevelopment Alternative International (DAI)Equity BankInstitute of Economic Affairs (IEA)Kenya Bankers AssociationKenya Commercial BankKenya Institute for Public Policy Research and Analysis (KIPPRA)K-REP Development AgencyMicrosaveMinistry of LabourPostBankThe FinAccess Secretariat is housed and administered at the Central Bank of KenyaISBN Number: 978-9966-019-00-4Every effort has been made to provide accurate and complete information. However, the members of the Financial AccessPartnership, FSD Kenya, its Trustees and partner development agencies make no claims, promises or guarantees aboutthe accuracy, completeness, or adequacy of the contents of this report and expressly disclaim liability for errors andomissions in the contents of this report.Publication month: July 2011Copyright 2011 by FSD Kenya. Material contained in this volume may be freely reproduced without reference toFSD Kenya provided that the source and the authors of specific papers quoted are clearly acknowledged.

1 FINANCIALINCLUSIONIN KENYAForewordIn its development strategy, Vision 2030, Kenya strivesto become a regional financial hub with vibrant, efficientand globally competitive financial system to drive savingsand investments. This, it is believed, will lead to a high andsustainable, but also broad-based economic growth. Thereis growing recognition in the current body of knowledgethat increasing access to financial services has bothprivate and social benefits. In addition to enhancingefficiency and stability therefore, Vision 2030 identifies theneed to increase access to affordable financial servicesand products for a wider section of Kenyans, particularlypoor, low-income households and micro-, small- andmedium- scale enterprises (MSMEs). Poor and lowincome households in informal urban settlements, smalland micro-level businesses, rural areas, and womenare therefore prioritized in the new vision for financialsector development.In recognition of the association between access to financialservices and poverty reduction, the Central Bank of Kenyahas partnered with Financial Sector Deepening (FSD)Kenya and other financial sector players and stakeholdersunder the private-public partnership arrangement, theFinancial Access Partnership (FAP), to monitor andmeasure levels of access to financial services. At the heartof the FinAccess programme is a nationally representativesurvey of Kenyan individuals repeated at regular intervalsof approximately 2 years. The first FinAccess survey wasin 2006 and the second in 2009. The survey documentschanging patterns of financial service usage and uptake inKenya. FinAccess data disaggregates access and usageof specific financial services by the socio-economic profileof users, enabling us to derive a rich profile of financialaccess in Kenya. This helps policymakers to better identifyperceived difficulties in obtaining services and barriers touse for different population groups.This volume presents five research papers commissionedby the Financial Access Partnership (FAP), followingthe data launch in 2009. The papers provide importantinsights into how the financial access landscape haschanged in Kenya and how emerging trends affect people’slivelihoods. This detailed analysis of FinAccess findingsbroadens our understanding of the relationship betweenaccess to financial services, poverty reduction and growth,linkages between formal and informal financial marketsand the drivers of exclusion as well as drivers of financialinclusion. Many of the papers utilize the data from both2006 and 2009 surveys to identify emerging trends,and highlight the progress that has been made towardsfinancial inclusion over the last few years. Also in thisvolume, the main findings of the FinAccess 2009 surveyare presented as an appendix which includes an additionalsection on access by wealth quintile. A second appendixpresents us with a variety of additional data points in theform of detailed tables on product and provider usage.I believe that the results of this CBK-FSD Kenya partnershipin collaboration with FAP will help policy makers,practitioners, researchers and the private sector to betterunderstand the relationship between current and potentialsupply and demand for financial services. Analysis of theFinAccess database will not only allow the Central Bank,the Government and other stakeholders to track progressin achieving Vision 2030; it will also identify bottlenecks tofinancial access and thus improve our capacity to developappropriate policies for reform and suitable products anddelivery channels for the market. It is my hope that readersof this volume will find its contents useful and stimulatingof new ideas. It is also my hope that researchers in thisarea will find it useful for their research input. But aboveall, the Domestic Financial Regulators Platform will have awealth of options to ponder for the future-development ofthe financial sector in Kenya.Prof. Njuguna Ndung’uGovernor, Central Bank of Kenya

2 FINANCIALINCLUSIONIN KENYATable of contentsForeword. 1Abbreviations. 4Contributors. 5Introduction. 6Chapter 1Financial inclusion: Recent developments and lessons from Kenya. 8David Ndii1. Introduction. 82. Macro-level socio-economic developments 2006-2009. 93. Financial landscape trends 2006 – 2009. 114. Conclusions. 16Chapter 2FinAccess 2009: Trends, analysis and policy conclusions. 17Thorsten Beck1. Introduction. 172. Use of financial services in Kenya – comparisons across countries & over time. 183. Barriers to banking. 234. The impact of M-PESA. 245. What explains access to financial services – insights from FinAccess 2009. 256. The broader picture. 287. Conclusions. 29References. 30Annex: Regression analysis. 31Chapter 3 Investigating the impact of access to financial services on household investment. 33Karen Ellis, Alberto Lemma and Juan-Pablo Rud1. Introduction. 332. Theoretical underpinnings and literature review. 353. Results for Kenya. 394. Results for Tanzania. 485. Financial access comparison between Kenya and Tanzania. 546. Econometric results for Kenya. 607. Conclusions and policy implications. 64References. 66

3 FINANCIALINCLUSIONIN KENYAChapter 4Informality and market development in Kenya’s financial sector. 67Markku Malkamäki1. Introduction. 672. Definition of groups. 683. ROSCA and ASCA use in 2006 and 2009. 704. Socio economic characteristics of informal groups (2009). 745. Conclusions. 81References. 82Annex 1: Defining access strands. 83Annex 2: ROSCA and ASCA membership by socio-economiccharacteristics: 2006 and 2009 compared. 84Annex 3: Features significantly associated with male and female respondents. 87Chapter 5Financial exclusion in Kenya: Examining the changing picture 2006-2009. 88Susan Johnson and Steven Arnold1. Introduction. 882. Overview of key changes in financial service use since 2006. 913. Financial access strands. 1024. Conclusions. 110References. 111Annex 1: Methodology. 112Annex 2: Regression tables - access strands. 113Annex 3: Regression tables – services. 115Annex 4: The significance of rural location in formal service use. 117Chapter 6Spatial dimensions of the financial sector in Kenya 2006-2009. 118Cyril Fouillet and Susan Johnson1. Introduction. 1182. Methodology. 1193. Maps by financial service. 120References. 140Annex 1: Technical methodology. 141Appendix 1: Summary: Main survey findings. 143Appendix 2: National survey: Selected data tables. 166

4 FINANCIALINCLUSIONIN KENYAAbbreviations and definitionsASCAAccumulating Savings and Credit AssociationATMAutomated Teller MachineBarazaLocally convened community meetingCBKCentral Bank of KenyaChamaROSCA in SwahiliDukaShop in SwahiliFAPFinancial Access PartnershipFSDFinancial Sector DeepeningHELBHigher Education Loans BoardIDIdentity CardKISHSampling method for randomly selecting individuals in householdKNBSKenyan National Bureau of StatisticsKShKenya ShillingLSMLiving Standards MeasureMFIMicro-finance InstitutionM-PESAMobile-based money transfer service (pesa means money in Swahili)NASSEPNational Sample Survey and Evaluation ProgrammeNHIFNational Hospital Insurance FundNSSFNational Social Security FundROSCARotating Savings and Credit AssociationSACCOSavings and Credit Co-operative

5 FINANCIALINCLUSIONIN KENYAContributorsSteven Arnold is a researcher in the Department ofEconomics at the University of Bath. His research interestsare mainly based around environmental valuation anddecision-making, as well as wider issues of sustainability.Thorsten Beck is professor of Economics and Chairmanof the European Banking Center at Tilburg University in theNetherlands as well as Research Fellow at CEPR, London.Previously, he worked at the World Bank. His research hasfocused on financial development and penetration issues.Karen Ellis leads the Business and DevelopmentProgramme at the Overseas Development Institute. Prior tothat Karen worked at the UK’s Department for InternationalDevelopment (DFID), HM Treasury, and as a consultant onfinancial sector issues.Cyril Fouillet is Wiener-Anspach post-doctoral researchfellow at the University of Oxford. He has an interest in theeconomic geography of monetary and financial practicesincluding the spacial dimensions of financial inclusion inthe global South.Susan Johnson is a lecturer at the Centre for DevelopmentStudies, University of Bath. She has specialised in thefields of microfinance, gender and impact assessment.Alberto Lemma is a Research Officer in the Business andDevelopment Programme at the Overseas DevelopmentInstitute, and previously worked in consultancy in Vietnamand Cambodia.Markku Malkamaki is an independent consultantspecialising in microfinance and development finance. Hehas previously worked with MicroSave and DecentralisedFinancial Services in Kenya.David Ndii is an independent consultant in economicmanagement. He has previously worked as economicadvisor to the president of Rwanda, Chief Economist forEquity Bank, an economist with the World Bank, and taughtat the University of Nairobi

6 FINANCIALINCLUSIONIN KENYAIntroductionFinAccess 2009 documents a dramatic shift in Kenya’sfinancial landscape over the two and a half years since theprevious survey in 2006. There has been a significant jumpin the proportion of formally included (26.3% to 40.5%),mainly driven by the advent of mobile money. A lesser butstill impressive contributor to formal inclusion has been thebanking sector, which has pushed the banked population upby four percentage points (18.5% to 22.6%). Like Safaricom’sM-PESA which dominates the market for mobile transactions,the increase in bank access is largely due to the driving forceof one market player- Equity Bank. Also impressive is thegrowth in MFI’s. While still representing a tiny proportion of thefinancially included, MFIs have doubled their intake between2006 and 2009 (1.7% to 3.4%). SACCOs and Postbank onthe other hand, have suffered a substantial loss in numbers.This may be a cause for concern in view of the fact thatthese institutions reach deeper into the poverty strata thanother formal/semi-formal institutions (with the exception ofM-PESA). Interestingly, despite the rise in formal inclusion,informal usage has also risen from 37.5% of the population in2006 to 38.7% in 2009. Meanwhile, financial exclusion hasdropped by over eight percentage points (41.3% to 32.7%),and has virtually been halved in urban areas.The present volume addresses these and other findings in moredetail through a series of analytical papers by top researchersand academics.* Among other things, the papers discussthe impact of formal inclusion on household investment andgrowth, the complementary role of formal and informal financialinstitutions and patterns of financial exclusion. The paperscontextualise the FinAccess findings in relation to macro-levelsocio-economic trends in Kenya, as well as patterns of financialinclusion in the continent as a whole.An introductory paper by David Ndii asks us to look beyondfinancial market trends to appreciate wider socio-economicinfluences on the financial sector. Prior to 2008 Kenyaexperienced exceptionally high levels of economic growthwhich has undoubtedly supported the rapid success of newproducts and services for middle income markets such asM-PESA, MFIs and Equity Bank. There followed a series ofshocks (election violence, drought, the global financial crisis),which impacted heavily on the economy. These may havebeen responsible for some of the more unexpected patterns offinancial behaviour documented in the survey, such as a risein hoarding or savings ‘under the mattress’, and also a rise inconsumption-related loans. Changes in Kenya’s demographicprofile towards a younger population and a shift away fromformal labour markets may also have played their part in thesuccess of particular product offerings. For example, the youthhave played a major part in the uptake of technology-basedservices such as M-PESA, while the downturn in SACCOusage could be partly attributed to the decreasing proportion ofthe formally employed.Ndii comments on the significant rise in demand forconsumption-related credit, citing this as a potential issue inview of policy commitments to improving credit for investmentpurposes. Notwithstanding the significance of ‘lump sums’ inmitigating household vulnerability, the role of financial marketsin stimulating productive investment is also a corner stoneof macro-economic growth and improved income earningopportunities for low-income households. Ellis et al. take upthis point, analyzing the FinAccess data on usage of savingsand loan products to determine the extent to which improvedlevels of financial inclusion are translating into higher levelsof productive investment at household level. They find thatinvestment in productive assets (as opposed to consumption)correlates with access to formal as opposed to informalfinancial services. Further, the authors find that people whoborrow to invest are 16% more likely to use formal financialservices than those who borrow to consume. This underscoresthe potential poverty impacts of policies to encourage formalinclusion and thereby stimulate productive investment andmacro-economic growth. The authors suggest that policyframeworks must continue to address supply-side barriers,which continue to be negatively correlated with people’s abilityto borrow or save for investment.Thorsten Beck frames these trends against the widerbackdrop of financial inclusion patterns in the continent as awhole. He finds that formal inclusion in Kenya is at par withother countries in the East African region (although lowerthan Southern African countries). However, the share ofthe population that is completely excluded from any formalor informal financial service is lower in Kenya than in anyother country except for South Africa. While income is stillthe most prominent barrier for the unbanked, Beck points outthat access-related barriers, especially documentation, havegained in prominence compared to 2006.Barriers to formal inclusion form the topic of another paper byJohnson and Arnold. who analyse in more detail the relationshipbetween financial sector trends and patterns of exclusion. The* These research reports were generated from independent analysis of survey findings. This statistics on inclusion may therefore vary slightly foreach paper. The statistics presented in Appendix 1, Main Findings, should be taken as the official and definitive measures.

7 FINANCIALINCLUSIONIN KENYAauthors beg the question: To what extent is expanded supplyresulting in reduced barriers to access? They conclude thatpatterns of usage have not changed significantly, and that therapid expansion of financial service markets has mainly resultedin the inclusion of those most able to take up the services ratherthan overcoming barriers to access. The authors go further tosuggest that some parameters of exclusion may even havesolidified in recent years. They find that access to formal servicesis, if anything, increasingly biased against rural populationsand women. They also find a clearer pattern of inclusion andexclusion by Province, possibly due to patterns of serviceexpansion pursued by providers. The increased association ofROSCA use with education, also identified in Malkamaki’s paper,suggests that informal mechanisms are not so much a substitute,but rather a complement for more formal services.Finally, the authors qualify the sense of optimism generated bythe undoubted contribution of M-PESA to financial inclusionin the recent past. They find that M-PESA users have similarcharacteristics to users of formal services, and that the serviceis strongly positively associated with secondary educationand income sources from government and the private sector.At the same time, M-PESA-only users are likely to be youngerthan other registered users, and economically diverse. Thequestionable extent to which increased financial inclusion inKenya is addressing barriers to access demonstrates the needfor proactive policies to tackle on-going patterns of exclusion.A surprising finding from the FinAccess 2009 survey is that theusage of informal products and services is rising alongside formalusage. This suggests a degree of complementarity between thetwo, which is further explored in a paper by Markku Malkamaki.Malkamaki finds that uptake of informal services, perhapsexpectedly, is stronger among women than men, underlining theassociation between women and informal sector and women’srelative exclusion from formal services. Other drivers of informaluptake are more counter-intuitive. For example, Malkamaki findsthat the increase in usage of informal services is a strongly urbanphenomenon, which is surprising given that urban populationsenjoy greater ease of access to formal products. Comparedwith 2006, informal users are generally more educated andmore food-secure, suggesting a possible link between informalservices and upward mobility (as in South Africa, for example).These and other factors point to the need for further research onthe drivers behind expanding informal markets. The findings alsodemonstrate the relatively high risks inherent in informal services(group members experience between 10% and 20% losses),and the wide variation in governance procedures. Policies toaddress security of funds and stronger governance structures forinformal groups may therefore substantially increase the benefitsfor users. This has indirect implications for poverty alleviation, inthat informal usage is still overwhelmingly concentrated amongthe lower wealth quintiles.A final paper presents us with a powerful and innovative visualpresentation of the FinAccess data. Using a combination ofstatistical and GIS techniques, Fouillet and Johnson produce aseries of maps which highlight the comparative changes in thefinancial access landscape between 2006 and 2009, as well asthe relative significance of different types of financial institutionswithin those years. The paper reinforces the general argument inthe previous paper by Johnson and Arnold, which highlights theextent to which nation-wide increases in financial access do notnecessarily translate into greater equality of access. For example,some of the largest increases in usage of formal services havebeen among populations which already have relatively highlevels of access. In Central Kenya, the expansion of bankingservices is complemented by a slight drop in usage of informalinstitutions such as ROSCAs. In Eastern and Coast provinces,by contrast, informal services have gained in popularity, whileformal coverage still remains weak. The 2009 maps emphasisethe relative breadth of coverage of M-PESA compared to otherservices, but also highlight the concentration of M-PESA inNairobi. This forceful presentation of geographical variation inaccess has potentially strong policy implications, highlightingareas where services, and particularly formal services, are stillscarce despite impressive statistics showing strong levels ofexpansion in financial access for the country as a whole.These papers present analytical windows through which we canbegin to understand and interpret the FinAccess findings, whileat the same time illuminating gaps in the survey, and pointing tothe need for more research. It is not enough simply to provide apicture of access to financial products in Kenya. To appreciate thepotential significance of financial access for poverty processes,we also need to understand more about the extent and depthof usage, and the way in which this impacts on householdlivelihoods and macro-level patterns of growth and inequality.While more information on usage can be incorporated into thefuture FinAccess surveys, our understanding of financial inclusionand its poverty impacts also requires that the FinAccess findingsare triangulated with multiple quantitative and qualitative datasources. We hope that this publication will stimulate academicsand researchers to probe more deeply into the trends illuminatedby the FinAccess survey through undertaking complementaryresearch. Coordination of research efforts on financial inclusionin Kenya will ultimately enhance the capacity of policy makers tosteer financial markets in the direction of pro-poor growth.

8 FINANCIALINCLUSIONIN KENYACHAPTER 1Financial inclusionRecent developments and lessons from KenyaDAVID NDII1. IntroductionOver the last decade, financial inclusion (banking the poor)has made its way into the centre stage of developmentpolicy. Microfinance success stories, epitomized by theGrameen Bank, have led to an unusual convergence ofinterests between governments, businesses, official aidagencies, philanthropists and civil society. Underlying thisconsensus is a belief that access to financial services is apowerful means of reducing poverty. Consequently, manycountries, both rich and poor, have adopted outreach (i.e.reaching the un-banked and under-banked population) asa core objective of financial policy (in addition to stability andsupporting economic growth). Alongside this, governments,financial institutions, and donors, recognized that policyformulation as well as business strategy requires data thatthe financial sector has not traditionally generated.One of the critical gaps has been the lack of data on theuse of financial services by households. To address thisgap, Kenyan stakeholders in 2006 launched FinAccess;a national household survey program dedicated toinforming policy makers and financial institutions on howto improve financial access in the country. The first surveywas conducted in 2006, and provided a comprehensivepicture of Kenya’s financi

FSD Kenya is an independent Trust established to support the development of inclusive financial markets in Kenya 4th Floor Kenya Re Towers, off Ragati Road, Upper Hill PO Box 11353, 00100 Nairobi, Kenya T 254 (20) 2718809, 2718814 M 254 (724) 319706, (735) 319706 finaccess@fsdkenya.org www.fsdkenya.org researchstat@centralbank.go.ke

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