SCAA DATED. 29-2-2008 BHARATHIAR UNIVERSITY:
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 1 of 82ANNEXURE NO.SCAA DATED.3C29-2-2008BHARATHIAR UNIVERSITY: COIMBATORE – 641 046SYLLABI FOR M.A. (BUSINESS ECONOMICS)(AFFILIATED COLLEGES)(2007 – 2008 BATCH AND ONWARDS)REGULATIONS:1. Eligibility for Admission to the CourseA candidate who has passed the UG Degree Examination with ness Economics as one of the subject of study of this University or anexamination of some other University accepted by the syndicate as equivalent thereto shall be eligiblefor admission to the Master Degree of this University.2 Duration of the CourseThis Course of Study shall be based on Semester System. This Course shall consist of four Semesterscovering a total of two Academic Years. For this purpose, each Academic Year shall be divided intotwo Semesters; the first and third Semesters; July to November and the second and the fourthSemesters; December to April. The Practical Examinations shall be conducted at the end of evenSemester.3 Course of StudyThe Course of the Degree of Master of Science/Arts/Commerce shall be under the Semester Systemaccording to the Syllabus to be prescribed from time to time. This Course consists of Core Subjectsand Elective Subjects. There shall be one Paper on applied Skill Oriented, subject preferably in eachsemester as part of the adjunct Diploma Programme.4 Scheme of ExaminationsSEM SUBJECT AND PAPERIPaper I: Managerial EconomicsPaper II: Economic Development andPaper III: Marketing ManagementPaper IV: EnergyIIInstructionalHOURS PERWEEKPoliciesEconomicsDiploma : Management information SystemPaper: IBusiness Information and Data base SystemPaper V : Macro EconomicsPaper VI : Financial ManagementPaper VII : Quantitative Techniques forManagerial DecisionsPaper VIII : Research MethodologyUNIVERSITYEXAMINATIONSDurationIn 0043100
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Diploma : Managementinformation SystemPaper: IIInformation System and ManagementPaper IX : Monetary Theory and PoliciesPaper X : Foreign Trade Theory andManagementPaper XI : EconometricsPaper XII : Computer Application inEconomicsPaper XIII : Environmental EconomicsIIIDiploma : Management informationSystemPaper: III - Developing Information SystemIVPage 2 of 82Paper XIV : Economicsof Human ResourcesPaper XV: Public EconomicsPaper XVI: Industrial EconomicsDiploma : Management information SystemPaper: IV - Information TechnologyProject WorkProject and Viva-voce (150 10043100200Distribution of MarksCore- 1800Diploma- 400Total Marks - 22005. Requirement to appear for the Examinationsa) A candidate will be permitted to take the University Examination for any Semester, ifi)he/she secures not less than 75% of attendance out of the 90 instructional days duringthe Semester.b) A candidate who has secured attendance less than 75% but 65% and above shall be permitted to takethe Examination on the recommendation of the Head of the Institution to condone the lack ofattendance as well as on the payment of the prescribed fees to the University.c) A candidate who has secured attendance less than 65% but 55% and above in any Semester, has tocompensate the shortage of attendance in the subsequent Semester besides, earning the requiredpercentage of attendance in that Semester and take the Examination of both the Semester paperstogether at the end of the latter Semester.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 3 of 82d) A candidate who has secured less than 55% of attendance in any Semester will not be permitted totake the regular Examinations and to continue the study in the subsequent Semester. He/she has to redo the Course by rejoining the Semester in which the attendance is less than 55%.e) A candidate who has secured less than 65% of attendance in the final Semester has to compensatehis / her attendance shortage in a manner to be decided by the Head of the Department concerned afterrejoining the Course.6. Restriction to take the Examinationsa) Any candidate having arrear paper(s) shall have the option to take the Examinations in any arrearpaper(s) along with the subsequent regular Semester papers.b) Candidates who fail in any of the papers shall pass the paper(s) concerned within 5 years from thedate of admission to the said Course. If they fail to do so, they shall take the Examination in the revisedText / Syllabus, if any, prescribed for the immediate next batch of candidates. If there is no change inthe Text / Syllabus they shall take the Examination in that paper with the Syllabus in vogue, until thereis a change in the Text or Syllabus.In the event of removal of that paper consequent to the change of Regulations and / or Curriculum aftera 5 year period, the candidates shall have to take up on equivalent paper in the revised syllabus assuggested by the chairman and fulfill the requirements as per Regulations/Curriculum for the award ofthe Degree.7. The Medium of Instruction and ExaminationsThe medium of instruction and Examinations shall be in English, except languages.8.Submission of Record Notebooks for Practical ExaminationsCandidates taking the Practical Examinations should submit bonafide Record Note Books prescribedfor the Practical Examinations. Otherwise the candidates will not be permitted to take the PracticalExaminations.8. The Minimum (Pass) MarksA candidate shall be declared to have passed in a paper if a student obtains not less than 50% of marksin that paper. A candidate shall be declared to have passed the whole Examination if the student passesin all the papers.9. Improvement of Marks in the subjects already passedCandidates desirous of improving the marks secured in their first attempt shall reappear once withinthe subsequent Semester. The improved marks shall be considered for classification but not forranking. If there is no improvement there shall not be any change in the original marks alreadyawarded.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 4 of 8210. Classification of successful candidatesA candidate who passes all the Examinations in the first attempt within a period of two years securing75% and above marks in the aggregated shall be declared to have passed with First Class withDistinction.Successful candidates passing the P.G. Degree Examinations, securing 60% marks and above shall bedeclared to have passed the examination in First Class. All other successful candidates shall bedeclared to have passed the Examination in Second Class.11. RankingA candidate who qualifies for the PG Degree Course passing all the Examinations in the first attempt,within the minimum period prescribed for the Course of Study from the date of admission to theCourse and secures 1st or 2nd Class shall be eligible for ranking and such ranking will be confined to10% of the total number of candidates qualified in that particular subject to a maximum of 10 ranks.The improved marks will not be taken into consideration for ranking.12. Conferment of the DegreeNo candidate shall be eligible for conferment of the Degree unless he / she has undergone theprescribed Course of Study for a period of not less than four Semesters in an Institution approved ofby and affiliated to the University or has been exempted there from in the manner prescribed and haspassed the Examinations as have been prescribed.13. Evening CollegeThe above Regulations shall be applicable for candidates undergoing the respective Courses in theEvening Colleges also.14. Revision of Regulations and CurriculumThe above Regulation and Scheme of Examinations will be in vogue without any change for aminimum period of three years from the date of approval of the Regulations. The University mayrevise /amend/ change the Regulations and Scheme of Examinations, if found necessary.15.Transitory ProvisionCandidates who have undergone the Course of Study prior to the Academic Year 2007-2008 will bepermitted to take the Examinations under those Regulations for a period of four years i.e. up to andinclusive of the Examination of April 2012 thereafter they will be permitted to take the Examinationonly under the Regulations in force at that time.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Subject TitleCourse NumberPage 5 of 82: MANAGERIAL ECONOMICS: Paper ISubject Description:This subject is aimed at providing knowledge on basic Economic Principles, as well as applied skills toenable the students to gain managerial decision making and skills.Goals:To enable students to understand basic concepts, theories and Econometric models for managerialfunctions.Objectives:To gain sound knowledge in basic Economic theories, concepts and models.To gain sound knowledge to apply economic theories and models to execute managerial functions.To enable students to obtain managerial problems solving skills.Contents:Unit: IConsumer Behaviour and Theory of Demand: Elasticity of Demand-Determinants of Demand-DemandFunctions-techniques of Demand Forecasting.Unit: IIMarket Research-Methods of Market Research-Forecasting Demand for Consumer Durables andCapital Goods.Unit: IIIProduction functions: Cobb – Douglas, CES and VES Production Functions –Economies of Scale –Marginal Rate of Factor Substitution-Embodied and Disembodied Technical progress.Unit: IVCost concepts: Cost-output Relationship in the short-run and long-run-Cost analysis and Decisionmaking-Empirical Cost Functions-Cost control and Cost regulation-Cost-Volume-Profit Analysis.Unit: VMarket Structure: Perfect competition-Monopoly-Price Discrimination-Features of Monopolisticmarket-Oligopoly and price rigidity-Baumol’s Sales maximization-Hypothesis-Behaviour Theory ofthe firm-Cyert and March.Reference Book:1. Joel Dean2. P.L.Metha3. Ferguson- “Managerial Economics”,Tata McGraw Hill- “Managerial Economics”,S.Sultan & Chand Co- “Microeconomic theory”, Cambridge University Press
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) ’sP.R.Ferguson and et.al.-Page 6 of 82“Microeconomic analysis”, Wiley Eastern Ltd“Economic Theory and Operational Analysis”,“Modern Microeconomics”, Macmillan“Economics”, Macmillan.Subject Title: ECONOMIC DEVELOPMENT AND POLICIESCourse Number: Paper IISubject Description:This course will enable the students to acquire advanced knowledge as to how policies facilitate theeconomic growth and development in advanced countries.Goals:To equip students with strong economic fundamental governance and the process of economicdevelopment.Objectives:To familiarise economic theories and growth models.To provide a strong knowledge base on India’s economy both during pre and post refarm periods.To develop a critical study on recent development in the Indian Economy in the context of the worldeconomic scenario.Contents:Unit – IEconomic Development :Measurement of Economic Development- Schumpeter’s theory ofDevelopment-Keynes-Rostow’s stages of Economic Growth-Big Bush theory.Unit – IIDoctrine of balanced growth-Concept of unbalanced growth-Growth Models-Harod-Domar – JoanRabinson’s model of capital accumulation-Meade’s noe-classical model-Solow Model of Long RunGrowth-Kaldor’s model of growth.Unit – IIISize and Growth rate of population in India-Human Resource Development-Measurement of PovertyPoverty Eradication Programmes.Unit - IVEconomic planning-Planning process in a mixed economy - Need for Foreign Capital-Forms ofForeign Capital-Multinational Corporations and foreign collaborations – India’s Balance of PaymentsExport Promotion Policies.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 7 of 82Unit – VCurrent Economic Issues- New Economic Policies since 1980-Privatilisation: Policies andpractices-Deregulations and Delicensing – Globalisation – Public Sector Disinvestments- Liberalforeign trade regime – New EXIM Policies-Structural adjustments in the Indian Economy – Budgetarypolicies and control.Reference Book:1. S.M.Meier: “Leading Issues in Economic Development” Oxford UniversityPress, New York.2. Kindleberger: Economic Development Mc Graw Hill, New York.3. Indian Economic Survey for Different Years4. Human Development Report for Different Years: Published for the United Nations DevelopmentProgramme (UNDP), Oxford University Press.5. Survey of the Environment for different years: Published by The Hindu.6. Indian Development Report for different years: Indira Gandhi Institute of Development Research,Oxford University Press.7. Economic Development in India-Achievements and Challenges: A World Bank Study.Subject Title: MARKETING MANAGEMENTCourse Number: Paper IIISubject Description:This course is primarily aim at introducing principles of market management, sales promotion, pricingmodels and laws relating to protecting consumers interest.Goals:To impart basic theoretical skills in several functional areas to understand market behaviour and skillsto manage emerging trends in the market.Objectives:To understand consumer behaviour in the context of market segmentation.To provide exposure to product promotion branding and pricing techniques in the contextadvertising and sales promotion.To equip students on product distribution channel warehousing and inventory control.To gain knowledge on marketing strategies which enable them to understand the legislative measuresof India in protecting consumer rights.Contents:Unit: IMarketing: Meaning of Market and Marketing-Goals or objective of Marketing-Marketing functions.Marketing Management: Meaning, philosophies: production, product, selling and marketing concept.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 8 of 82Marketing planning – Marketing Environment-Market Segmentation-Consumer Behaviour: Types ofbuying situations, participants factors, buying process.Unit: IIMarketing Mix: Concepts, components: Product mix, price mix, promotion mix and place mix.Product: Meaning, product planning, product positioning, New product development - product lifecycle- Branding- Packaging- Labeling- Pricing: pricing objectives- Factors- Methods and procedures.Unit: IIIPromotion: Meaning of promotion mix-Components of promotion mix- Advertising: Message,advertisement budgeting-Sales promotion, personal selling and publicity.Unit: IVDistribution: Channels of Distribution-Need, functions, types, evaluating the channel alternativesPhysical Distribution: Objectives, order processing, transport, storages and warehousing, inventorycontrol.Unit: VCompetitive marketing Strategies: Leaders – Challengers – Followers – Nichers –Marketing control:Meaning, types, steps essentials of effective marketing control – Marketing & Society: Consumerprotection: Needs – Methods of consumer protection - Consumer protection in India.References Books:1. Philip Kotler:2. S.M.Jha &S.P.Singh3. R.S.DavarSubject TitleCourse Number:Principles of Marketing-Prentice ofIndia Private Limited. New Delhi:Marketing Management in IndianPerspective - Himalaya Publishing House. Delhi.:Modern Marketing Management –Progressive Corporation, Bombay. : ENERGY ECONOMICS: Paper IVSubject Description:To provide strong knowledge base on different sources of energy, bio-economic implications of energycrisis and laws relating to conventional and non-conventional energy resource management.Goals:To enable students to understand the importance of energy economics by providing exposure todifferent sources of energy consumption pattern, conservations and new sources of energy.Objectives:To develop sound knowledge on Indian energy scenario by relating to various sources of energy.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 9 of 82To make students understand the nexus between energy requirement as well as policies to achievesustainable economic development.To provide knowledge on pattern of energy consumption in the Indian economy in the context ofglobal energy scenario.Contents:Unit: IEnergy – Meaning – Evolution of Energy. Various Sources – Water, Wind, Coal, Oil, Hydro, Thermal,Oceans, nuclear, Bio and others. Energy crisis Depletion of resources and escalation of prices.Unit: IIEnergy and Development – Economic Impact of energy crisis on developed and under developingcountries – Energy import problem – scarcs capital and foreign Exchange – Technology transfer fordeveloping countries – Fruitful exploitation of local resources.Unit: IIIEnergy policies and development strategy – Evaluation of Energy Policy – Energy has a key role inoverall planning of various sectors such as home, industry, Farming, transportation, tourism, andentertainment.Unit: IVEnergy conservation – Domestic and industrial sectors – Strategies for Energy conservation. Technicalpolicy – Need for non-conventional Sources – Forms of subsidies and encouragements for indigenousenergy supplies.Unit: VEnvironmental aspects in the energy production and usage. Need for international Technologyexchange – International co-operation in development of new sources and their efficient managements.Role of agencies like World Bank and UNDP. In such endeavors.References:1. Energy Resource by Andrew L. Simon, Pergamon Press, ISBN 0-08750-12. Economic Aspects of Energy Crisis, Hardy W.Richardson Lexington Book Saxon House1975 ISBN 0-669-03327-83. Energy for survival-Edited by H.Massel, Pergamon Press4. Energy Policy – P.Legley Cook &A.J.Surej5. Rural Energy Crisis – S. Grippa, Himalaya Publishing House6. Energy and Power Policy in India, M.Sengupta.7. The Flow of energy in industrial Society-E.Cook, Scientific American, Sept.1971.8. Conservation of Energy-C.M.Summers, scientific American, Sept.1971.9. World oil, Hoe Much is left, Time. Nov.19, 1973.10. Commerce Annual Nummber, 1977.11. Yojana, Silver Jubilees Number 26, Jan. 1962.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 10 of 82DIPLOMA IN MANAGEMENT INFORMATION SYSTEMSubject TitleCourse Number: BUSINESS INFORMATION AND DATA BASE SYSTEM: Semester I – Paper ISubject Description:This subject aims at providing the basic knowledge on Business information and Data Base System. Toenable students to gain knowledge on effectiveness and efficiency of information systems in businessfunctions.Goals:To gain knowledge on information system activities and types of Database.Objectives:To provide skill on knowledge management.To develop skills on internet, communication channels and communication network.Contents:Unit – IBusiness Information Systems – Meaning and Evolution – Types - System Concepts – Components –Information System Activities.Unit – IIStrategic Uses of Information Systems – Strategy and Strategic Moves – Achieving CompetitiveAdvantages.Unit – IIIInformation System in Business Function – Effectiveness and Efficiency – Manufacturing andInventory Control – Enterprise and Resource Planning.Unit –IVDatabase Management – Foundation Data Concepts – Database Management Approach – Types ofDatabase.Unit – VData Warehouses – Data Mining – Databases on the Web-Knowledge Management – Internet,Communication Channels and Communication Networks.Reference:Sen – Management Information SystemLucas – Management Information SystemO Brien James .A. – Management Information System.
ANN 3-C MA BUSINESS ECONOMICS (COLLEGES) 2007-08Page 11 of 82Subject Title: MACRO ECONOMICSCourse Number: Paper VSubject Description:This course aims at students to gain strong fundamentals of macro economy theories policies andmodels in a historical prospective.Goals:To enable students to develop knowledge on theories models and policies which governed thefunctioning of the different domins of the macro economic system.Objectives:To introduce the students on the sectoral flow of national income, its accounting and factorsinfluencing income at current and constant prices.To enable students develop a critical insight on classical keynesian macro economic models and afunctioning at four different market conditions.To make students to understand roll of expectation uncertainty and th
ann 3-c ma business economics (colleges) 2007-08 page 1 of 82 annexure no. 3 c scaa dated. 29-2-2008 bharathiar university: coimbatore – 641 046 syllabi for m.a. (business economics) (affiliated colleges) (2007 – 2008 batch and onwards
The purpose of the Maintenance Programmes Compliance Checklist is to assist operators with a view to ensuring that Maintenance Programmes submitted to the SCAA for approval are standardised and include all items that are required by EASA Part M.A.302, AMC M.A. 302 and also other additional SCAA nationally required items. .
dated 12 June 2007; S/679/2008, dated 22 February 2008; S/690/2008, dated 18 April 2008; S/722/2008, dated 10 December 2008; S/744/2009, dated . the Secretariat prepared an updated version, consistent with C-I/DEC.71*. The updated list is annexed to this Note. . I/DEC.71*, page 3, Annex 1, subparagraph (d) nts and Technical Specifications .
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