BHARATHIAR UNIVERSITY COIMBATORE - 641 046 CENTRE

BBA IMLM– 2013-14 onwards – CCIIPage 7 of 28UNIT – 4 : WATER TRANSPORTDevelopment of Inland Water Transport and shipping combinations in shipping -Ocean Rates andFares - Development of India's Shipping after independence - Air Transport: Economic Features ofAir Transport - Air Transport in India before and after nationalization.UNIY -5 : TYPES OF REGULATIONEddie Stobart – International Transport systems – International regulations and Licensing – Carnettir license – German Auto bans – Origination of Forwarding and Transport concept in forwarding– induction of GPS – TRACKING – SPEED CONTROL systems in vehicles and Fleetmanagement – Transport systems and enforcement bodiesReferences:1. Road Pricing for Congestion Management: The Transition from Theory to Policy. Kenneth A.;José A. Gomez-Ibañez (1998).2. "Traffic Congestion and Reliability: Trends and Advanced Strategies for CongestionMitigation" (PDF). U.S. Federal Highway Administration. 2005-09-013. The Economics of Road User Charges. World Bank Staff Occasional Papers Number Five,Chapter VII, Washington, D.C. pp. 191-217. ISBN 978-0-8018-0653-7.4. Smeed,, R.J. (1964). Road pricing: the economic and technical possibilities. HMSO.5. Sheldon G. Strickland and Wayne Ber (Winter 1995). "Congestion Control and DemandManagement". Public Roads Magazine (U.S. Federal Highway Administration) 58 (3).Retrieved 2008-02-28.6. Small, Kenneth A.; Verhoef, Erik T. (2007). The Economics of Urban Transportation.Routledge, England. p. 148. ISBN 978-0-415-28515-5.7. "Electronic Road Pricing" (in Inglés). Land Transport Authority (Singapore). Website oficial.Retrieved 2008-04-16.8. "Making urban road pricing acceptable and effective: searching for quality and equity in urbanmobility". Transport Policy, Vol 8, Issue 4, October 2001, pp. 289-294. Retrieved 2008-04-11.2.5 MATHEMATICS FOR MANAGEMENT- IIGoal: To enable the students to learn the techniques of Operation Research and theirapplications in business management.Objective: On successful completion of this course, the students should have understood Operations Research models Game theory, Queuing theory, PERT, CPM, etc.UNIT - IIntroduction to Operations Research - Meaning - Scope – Models - Limitation. LinearProgramming - Formulation – Application in Management decision making (Graphical methodonly)UNIT - IITransportation (Non- degenerate only) - Assignment problems - Simple Problems onlyUNIT - IIIGame Theory: Graphical Solution – mx2 and 2xn type. Solving game by Dominance property fundamentals - Simple problems only. Replacement problem – Replacement of equipment thatdetoriates gradually (value of money does not change with time)

BBA IMLM– 2013-14 onwards – CCIIPage 8 of 28UNIT - IVCPM - Principles - Construction of Network for projects – Types of Floats – Slack- crashprogramme.UNIT -VPERT - Time scale analysis - critical path - probability of completion of project - Advantages andLimitations.Note: Theory and problem shall be distributed at 20% and 80% respectively.REFERENCE BOOKS1. Kanti Swarup, Gupta R.K.- Operations Research2. P.R. Vittal- Operations Research3. Gupta S.P.- Statistical Methods.III SEMESTER3.1 BUSINESS COMMUNICATIONGoal: To enable the students to learn the nuances of good communication.Objective: on successful completion of this course, the students should have understoodMethods of communication Types of communication and Barriers of communication.UNIT-IEssential and Importance of Business Communication. Methods of Communication –Types – Barriers.UNIT – IICommunication through letters – Layout of letters business enquiries – Offers and Quotations –Orders – Execution of Orders – Cancellation of Orders – Claims – Adjustments and settlement ofaccounts – Letters of complaints – Collection letters – Status enquiries – Bank correspondence –Tenders – Letter to the editor.UNIT – IIICorrespondence of company secretary with share holders and directors – Agenda – Minutes –Preparation.UNIT – IVCommunication through reports: Essentials – Importance – Contents - Reports by individuals –Committees – Annual report – Application for appointment – reference and appointment orders.UNIT - VInternal communication: Short speeches – Memo – Circulars – Notices – Explanations tosuperiors – Precise writing – Communication media – Merits of various devices –Intercom, Telex and Telephone – Fax – Internet.Books for Reference:1. Rajendra Pal Korahill, ―Essentials of Business Communication‖, Sultan Chand & Sons, NewDelhi, 2006.2. Ramesh, MS, & C. C Pattanshetti, ―Business Communication‖, R.Chand&Co,New Delhi, 2003.3. Rodriquez M V, ―Effective Business Communication Concept‖ Vikas PublishingCompany ,2003.

BBA IMLM– 2013-14 onwards – CCIIPage 9 of 283.2 PORT AND TERMINAL MANAGEMENTObjectiveThe subject deals in details about PORTS, TERMINALS and THE TECHNIQUE OF LOADINGAND UNLOADING THE CARGO ON BOARD THE SHIP which is technically termed asSTEVEDORING. The student would learn in detail to coordinate with the Port authorities to bringthe ship in the right suitable berth according to the cargo the ship has been booked for andadditionally learns the techniques of loading and unloading the ship with caution and safety.UNIT -1:Major and Minor Ports – Topography of Chennai Port - Ports in India - Ports of the World – Top10 Ports those which handles the maximum volume of bulk cargo and containerised cargo Natural Harbours - New Ports to be developed in India - Major Port Trust Act – Role of Port withregard to cargo - - Transit sheds – Tank Farms – Various berths in a Port – Facilities in a berth Hierarchy in a Port – Different Departments in a Port and their functions and responsibilities Port equipment’s and damage - Extra services - Major - Port Tariff - Pilots and their duties - Tugsand its usage - Night navigations - Light Dues - Tariff Authorities of Major Port - Revision of rates- Port Trustees - Safety Procedures - Introduction of ISPS - Compensation and confiscation ofcargo to adjust duesUNIT - 2:Container Terminals - Privatisation of Terminals - Reason for Privatisation - Major TerminalOperators in India - Terminal Operators of the world – ―Privatisation‖ the need of the hour Agreement between and existing Port Terminal and the new operator - Import Cycle - ExportCycle - Positions and Places in a Terminal - Facilities in a Terminal - Container Monitoring andstacking - CFS inside a Terminal - Reasons for Congestion of a terminal - de-congesting theterminal - Window system in a terminal – Reefer bays – Dangerous Cargo stacking area – LCLworking shedsUNIT 3:Importance of a Stevedore - A good Stevedore - Knowledge of a Stevedore - Danger of employinga wrong stevedore - Co-ordination with Port - Co-ordination with Ships officers - Planning andExecution - Emphasising the quick turn round of the ship - Various types of services provided by aStevedore - Stevedore licence and work force - Deployment of the right men and machinery Using Ships equipment- Using Port equipment - Direct shore side delivery - Arranging trucks forDirect Delivery - Daily working sheet - Interaction with Cargo officer for Discharged or LoadedquantityUNIT- 4:Grain and Bale Capacity - Stowage Factor - Cargo by Measurement and Weight - Proper andImproper Stowage - Broken space and its disadvantages - Maintaining Trim and balance of Vessel- Planning and coordination - Importance of Dunnage - Importance of Sheathing - Importance oflashing - Working in Twin Decks - Working Bulk Ships - Working General Cargo ships - WorkingProject cargo ships - Working Container ships - high stacking and feeding - Daily Loaded orDischarged quantity log - types of grabs - buckets - conveyors - double banking discharge evacuators for Grain discharge.UNIT 5Liabilities of Stevedore - Limitation of Damage liabilities - Settlement of Damages on ship duringCargo work - Dock Safety regulations and Cargo Gear Certificate - Annual validation of Cargogear Certificate - Obligation of stevedore to his principals i.e. agents and owners. – P&I

BBA IMLM– 2013-14 onwards – CCIIPage 10 of 28intervention in case of a damage – DANGER GOODS HANDLING, STACKING ANDLOADING PROCEDURES – Reefer Cargo Loading Procedures – Liquid CargoTEXT BOOK:Guide to Port EntryP&O Terminal STANDARD OPERATION PROCEDURESCargo work by David J HouseCargo work by KEMP AND YOUNGStowage Factor by RobinsonSafety of Ships Gears by LLYODS3.3 LOGISTICS MANAGEMENTObjective. To study and understand the movement, handling, storage, Transportation andManagement of cargo flow from origin to destination .A Logistics Manager must have theknowledge, information and the skills that are required to handle and manage the entire movementof cargo and fulfill the requirements of the customer.UNIT -1Introduction to Logistics management-Origin of Logistics-Logistics in Defence and Businessservices-Definitions-Objectives of Logistics-Functions of Logistics in an enterprise- Inbound andoutbound Logistics -Scope and importance of Logistics in Industry-Highlights of Logisticssolutions –Reverse Logistics-An overview of the main Drivers of Logistics and their role inLogistics managementUNIT-2Role of Inventory in Logistics-Definition and components of Inventory-importance of inventoryFunctions of Inventory-Inventory costs-types of inventory and their relevance-inventory control Materials management-costs involved in MM-objectives of MM-Functions of MM division-basicprinciples of Materials Handling-Types of Equipment and their usage-Unitization-containerhandling-Pallets etc.UNIT-3Warehousing and PackagingDefinition of Warehousing –Needs for warehousing-Types of Warehouses including Bondedwarehouses- Commodity type Warehouses-features of a good warehouse-Functions of WarehouseBenefits of warehousing-costs of warehousing-Warehouse Layout and planning a warehouseContainer freight Stations and their relevancePackaging-What is Packaging-Types of Packaging-Packaging and labelling Objectives-Functionsof Packaging-Packaging material types- Drawbacks of PackagingUNIT-4Role of Transportation In Logistics management-Definition-Importance of TransportationTransportation Strategy-Parties to a Transport Contract-Factors influencing Carrier and Shipperdecisions-Transportation costs- Different Modes of cargo Transportation and their merits anddemerits-Transport Documentation-Selection of mode of TransportUNIT-5Logistics Outsourcing and Customer ServiceReasons for outsourcing-What to outsource-Advantages and disadvantages of outsourcing-criticalareas in outsourcing and management control- 3PL Logistics services-Their role and relevance in

BBA IMLM– 2013-14 onwards – CCIIPage 11 of 28Cargo movement and Logistics Management -4 PL Logistics services their role and function-Howdoes 4PL create value for the organizationLogistics and Customer Service-Customer expectations and ways for fulfilling their requirementsHow to cultivate customers and improve business-importance of pre and post customer serviceElements of customer service-Some customer mantras for Logistics managersTEXT BOOKS :1. Lambert, Douglas M - Supply Chain Management & ProcessesREFERENCE BOOKS :1. Cooper, M.C., Lambert, D.M., &Pagh, J. Supply Chain Management and2. The International Journal of Logistics Management–3. CSCMP Supply Chain Management Process Standards4. Inter-organizational theories behind Supply Chain Management3.4 CUSTOM HOUSE AGENCYObjectiveThe subject deals with the business transaction with the Customs and Central Excise forsuccessfully executing a Import or Export transaction. This deals with various rules andregulations and schemes adopted by the Indian Customs as per the directions of the Ministry ofFinance and provides an opportunity for the student to get a job opportunity in a CUSTOMHOUSE AGENCYUNIT -1 :Role of Customs - Powers of Customs - Custom House Agent - Custom house agents duties Licensing of Custom House Agents - Restrictions of Custom House Agents - Customs Power tobring a ceiling on the License - Temporary and regular license - Customs Power to Advise feeschargeable by Custom House Agent.UNIT - 2 :Import Bill Processing - Important Papers for filing Bill of Entry - Apprising - Open Inspection Payment of Duties - Out of Charge - Clearance of goods - payment of duties - Duty exemption Bonding of Cargo - Ex bonding.UNIT - 3 :Export Bills - Important papers for filing Shipping Bills - Factory Stuffing - Port or CFS Stuffing Supervision by Customs - Sealing and print out - Custom officer overtime - Importance ofShipping Bill - Comparison of Shipping Bill with Mate's Receipt and Bills of Lading.UNIT - 4 :Duties and Obligations - Liabilities of Custom house agents - Custom house agent and InformationTechnology - ICE GATE and On line filing of Bills - Records to be maintained by Custom HouseAgents.UNIT - 5 :Custom House Licensing - Certification and Qualifications to become a Custom House Agent Rule 8 -G Card - Identity to enter Custom Houses - Power of Customs to cancel the License of aCHA - Draw backs and Duties - Support of CHA to Importers and Exporters

BBA IMLM– 2013-14 onwards – CCIIPage 12 of 28TEXT BOOKS1. Customs Act – Duties and Draw backs – Import and Export Procedures – Customs Dutytariff3.5 TAXATION – LAW AND PRACTICEGoal: To enable the students to acquire knowledge of principles of TaxationObjective: On successful completion of this course, the students should have understoodPrinciples of Direct and Indirect Taxes Calculation of Tax, Tax Authorities, Procedures.UNIT – IGeneral Principles of Taxation, Distinction between direct and Indirect taxes, tax evasion –avoidance – causes - remedies.UNIT – IIDirect Taxes : Income Tax Act 1961 – important definitions – basis of charge – residential status –Income exempted from income tax – heads of income – computations of income under salary andhouse property .(problem be included).UNIT – IIIComputation of income under profits and gains of business - profession – capital gains – incomefrom other sources - Deductions in the computation of total income - income tax Authorities andtheir power.(problems be included).UNIT – IVIndirect taxes – selected provisions of VAT– with regard to registration of dealers – procedureand effects of registration -mode of charging VAT – exemption from VAT – authorities and theirpowers.UNIT – VRole of Excise duties in the total revenue – objectives of excise duty in the total revenue –objectives of excise duty – exempted form duty – customs duties – Levy of import and export duty– distinction between advalorum and specific duties – exemption Note: Theory andproblems shall be distributed at 60% & 40% respectively.BOOKS RECOMMMENDED1. Bhagavathi Prasad - Income Tax Law & Practice2. Mehrothra - Income Tax Law & Practice3. Gour & Narang - Income Tax Law & Practice4. Dingare pagare - Income Tax Law & Practice5. Dingare Pagare - Business Taxation6. Balasubramanian - Business Taxation

BBA IMLM– 2013-14 onwards – CCIIPage 13 of 283.6 MANAGEMENT INFORMATION SYSTEMGoal: To enable the students to acquire knowledge of MISObjective: On successful completion of this course, the students should have understoodComputer based information system MIS support for the functions of managementUNIT IIntroduction to Information Systems - definition - features - steps in implementation of MIS need for information-information system for decision making- MIS as competitive advantages –MIS structures.UNIT IIMIS - Strategic information system - MIS support for planning - organizing – controlling – MISfor specific functions - personnel, finance, marketing inventory production Data BaseManagement System Models - hierarchical -network - relational - modular.UNIT IIIComputer Hardware - Description of electronic computers – CPU operations - Classification ofcomputers - main - mini - workstations - micro computers – Super computers - personalcomputers. Computer Software - types of software – data representation in computers Introduction to client-server.UNIT IVInput devices - mouse - touch screens - MICR - OCR - keyboard - pen based Input – digitalscanners - voice input devices - sensors. Output devices - impact printers – nonimpact printers video display terminals - plotters - voice output devices. Secondary storage devices - magneticdisk, floppy, magnetic tape, optical disk storage – CDROM.UNIT VTelecommunication revolution - Introduction to Email, internet, intranet and eleconferencing,www architecture, Introduction to E-Commerce, models B B, B C, and EDI, EDI applications inbusiness, electronic payment cash, smart cards, and credit cards.REFERENCESManagement Information System - Murdick and RossManagement Information System- A contemporary perspective - Kenneth Laudon & Jane LaudonManagement Information System - Gordon B Davis Management Information System - James Obrien Computer applications in business - Subramanian K

BBA IMLM– 2013-14 onwards – CCIIPage 14 of 28IV SEMESTER4.1 HUMAN RESOURCE MANAGEMENTGoal: To enable the students to acquire knowledge of Human Resource ManagementObjective: On successful completion of this course, the students should have understoodFunctions of HR/Personnel Department Manpower planning, performance appraisal.Salary administration, Labour Welfare, Industrial Relation.UNIT - IPersonnel Management - meaning, nature, scope and objective – Functions of PersonnelDepartment - The Role of Personnel manager - Organisation of personnel department – PersonnelPolicies and Procedures.UNIT - IIManpower planning - Job description - Job analysis - Role analysis - Job specification Recruitment and Selection - Training and Development.UNIT - IIIPerformance appraisal - Job evaluation and merit rating - Promotion - Transfer and demotion Human relations - approaches to good human relations - Punishment.UNIT - IVWages and Salary administration - Incentive system - Labour welfare and Social Security Safety, health and Security - retirement benefits to employees.UNIT - VIndustrial relations - Trade unionism - Grievance handling – collective bargaining andworker's participation in management.REFERENCE BOOKS:1. Tripathy - Personnel Management and Industrial Relations2. Bhagoiwal - Personnel Management and Industrial Relations3. Memoria - Personnel Management and Industrial Relations4. VSP. Rao - Human Resource Management.4.2 SUPPLY CHAIN MANAGEMENTObjective-To study and understand Supply Chain management that deals with a set of approachesused by companies to efficiently integrate Suppliers-Manufacturers-Distributors –Retailers andCustomers so that the product is produced and distributed in the right quantities, to the rightlocations , at the right time and to the right customer in order to fulfil the requirements ofcustomers.Unit 1Introduction to Supply Chain Management- Definitions and Objectives of SCM- Structure andFlows in SCM-Importance and Scope of SCM in IndustryEvolution and historical developments-First-Second and Third Generation revolutions in SCMMajor movements in SCM-Creation Era-Integration Era-Globalization Era-Specialization Era andSCM

BBA IMLM– 2013-14 onwards – CCIIPage 15 of 28Unit 2Processes of SCM-Macro processes of SCM-Decision phases in SCM-Lo

2. Gupta S.P. - Statistical Methods 3. Navaneethan P. - Business Mathematics 4. Statistics - R.S.N. Pillai, Mrs. Bhagavathi 5. P.R. Vittal - Business Mathematics and Statistics II SEMESTER 2.3 ORGANISATIONAL BEHAVIO