Goizueta Consulting Association - Emory University
Goizueta Consulting AssociationGoizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322Abbreviated ContentsAbbreviated Contents. 2Contents . 3Introduction. 12Noonan on Consulting . 13Everyone is a Consultant. 18I-Banking vs. Consulting vs. VC. 20What consultants love (and hate) about consulting . 21Getting the Interview. 23The Interview Process. 25Behavioral Interview . 26Case Interview. 31Public Math . 37Size doesn’t matter. 40Brainteasers . 42Résumé Case. 44Your MBA in a Nutshell. 45Think like a consultant . 67Case-questions and Frameworks. 68Practice Cases. 98Action-verbs for Résumés . 663Sample of Consulting Firms. 664Interview Evaluation Form for Mock-interviews . 665More Resources . 666Consulting Interview BookCompiled by Vivek Pundir, Goizueta MBA’06Page 2 of 666
Goizueta Consulting AssociationGoizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322ContentsAbbreviated Contents. 2Contents . 3Introduction. 12Noonan on Consulting . 13Introduction. 13One person’s perspective (My background & biases): . 13My client experience includes . 13History of consulting at Goizueta . 14Doing the job well. 14Is consulting for you?. 14Was consulting for me? . 15Succeeding on the job . 15Getting the job. 15What is under your control?. 15Preparation . 15Interviewing is a decision process . 16Things to watch out for: Feedback from Firms & Personal Observation . 16A Compact Consulting Library. 17Everyone is a Consultant. 18Industry Elite. 18Boutique Strategy Firms . 18Technology and Systems Consulting Firms . 18Human Resources Consulting. 19Top-10 Consulting Firms, by 2003 Revenues . 19I-Banking vs. Consulting vs. VC. 20What consultants love (and hate) about consulting . 21What's Great. 21Love My Job . 21People Power . 21Learning Environment. 21What's To Hate. 21A Dog’s Life . 21"I’d Rather Be . . .". 21What difference does it make? . 22Getting the Interview. 23Networking at Events (such as those organized by GBS) . 24Before the Event . 24During the Event . 24Exit Strategies . 24After the event . 24Some General Tips from the Experts. 24The Interview Process. 25Getting inside the interviewer’s mind. 25Behavioral Interview . 26Consulting Interview BookCompiled by Vivek Pundir, Goizueta MBA’06Page 3 of 666
Goizueta Consulting AssociationGoizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322The Basics. 26Sample questions . 26Close the deal. 30Case Interview. 31Objective . 31Before the interview. 32The wrong answer. 32Getting the “process” right. 32Step 1 - State the problem . 33Step 2 - Disaggregate the issues . 33Step 3 - Eliminate all non-key issues. 34Step 4 - Conduct critical analysis, porpoise between data and hypothesis. 34Step 5 - Synthesize findings and build argument. 35Some simple tactics. 35What to do in a crisis . 35Public Math . 37It’s the zeroes, it’s always the zeroes. 37Dealing with fractions. 37What’s it with consultants and 15? . 38Size doesn’t matter. 40Market-sizing assumptions . 40Sample of market-sizing question. 41Brainteasers . 42Steep Interest Rates. 42Manholes. 42Soda cans . 42Time-bomb. 42Beer in UK . 43Résumé Case. 44Your MBA in a Nutshell. 45Remember DIA? . 45Decision Tree . 45Risk Profile. 46Probability Distributions. 48Sampling and Central Limit Theorem. 48It’s about the money, honey. 49Supply and Demand . 49Fixed Cost and Variable Cost . 49Marginal Cost and Average Cost. 49Elasticity. 50Opportunity Cost . 52Break-even Point . 52Economies of Scale. 52Network Effects . 53Law of Variable Proportions. 54Prisoner’s Dilemma . 54Pareto Principle . 56Don’t forget strategy. 56Consulting Interview BookCompiled by Vivek Pundir, Goizueta MBA’06Page 4 of 666
Goizueta Consulting AssociationGoizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322Porter’s Five Forces . 56Core Competence . 58Business Process Reengineering. 58Learning Curve . 59Key Success Factors. 59Vertical Integration. 60Porter’s 3 Generic Strategies. 60CSC Index’s Value Disciplines . 60Marketing on my mind. 60The 5 C’s . 61The 4 P’s . 61Product Life Cycle. 62BCG’s Growth-Share Matrix . 63STP . 63McKinsey’s Brand-building Matrix. 63Pricing. 64Marketing Increases Revenues. 65Accounting for Finance. 65Net Present Value. 66Weighted Average Cost of Capital (WACC) . 66Operating on the Business . 66Strategic Outsourcing . 66Think like a consultant . 67Case-questions and Frameworks. 68If Scenarios to remember . 69Sales scenarios . 69Profit scenarios . 69Product scenarios. 69Pricing scenarios. 69Declining Profits . 71Sample Case: Retail Profits (Bain) . 71Increase Profitability. 73Sample Case: Paper Towel Profits (BCG). 73Investment Decision. 76Sample Case: Collin’s Coffins (McKinsey). 76Acquisition. 80Sample Case: Bank UK (McKinsey) . 80International Expansion . 82Sample Case: Beer Brew (Harvard) . 82New-Product Introduction . 84Sample Case: Innovation Factory (McKinsey) . 84Pricing . 89Sample Case: Heart Corp (McKinsey). 89Increase Revenues/ Growth . 95Sample Case: Designer Depot (McKinsey). 95Practice Cases. 98Cases provided by the firms. 98A.T.Keaney - Bicycle Blunders. 98A.T.Kearney - Cookie Cutter. 103Consulting Interview BookCompiled by Vivek Pundir, Goizueta MBA’06Page 5 of 666
Goizueta Consulting AssociationGoizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322A.T.Kearney - Oil Oomph . 107Bain - Food services costs. 111Bain - Giant Bank. 117Bain - Gulf Partners and Acme Packaging. 123BCG - Trevor's Toys. 127BCG - GenCo . 137BCG - Fighter Jet. 145BCG - Foods, Inc. . 151BCG - Canada Co. . 158BCG - Phones in Manhattan . 165BCG - Hotel-sized Shampoo . 166BCG - Light Bulbs . 167Mercer - Hammer Jack . 168Mercer - Star Corporation . 180McKinsey - Magna Health . 186BCG - Additional Questions. 193Cases from interviews. 194Bottling Cognac in Russia (Bain). 194Commercial Gas Market Entry (Booz Allen Hamilton) . 196Credit Card Cost-Cutting. 198Furniture Market Expansion. 199Laundry Profits Dwindling. 200Kool Aid Global Expansion. 201Phone Business Opportunity . 202Airplane New Competition . 203Audio-cassette Poor Sales. 204Agricultural-equipment Profitability. 205Retail Competition. 206Fertilizer Factory (Bain). 210Helpless Helmets (Bain). 212Atlanta Entertainment . 215From Harvard's case-book . 217Retailer Growth. 217Butcher Shop Process. 219Juice Producer Profitability. 221Chemical Manufacturer Profitability. 223VieTire Competition . 225World View TV Profitability. 227Le Seine Investment. 229Auto Service Expansion. 231Travel Agency. 233Hospital Profitability. 235E-Grocery Market-entry. 237Formula Producer Investment . 239Pharmaceutical Product-launch . 241Scotch Manufacturer .
Goizueta Consulting Association Goizueta Business School, Emory University, 1300 Clifton Road, Atlanta GA 30322 Consulting
Table of Contents . Goizueta Business School BBA Program Staff 3 4 Admission 6 Application Process 9 10Prerequisite Courses General Education Requirements 10 Pre-BBA Advising 11 The Goizueta BBA Program Curriculum 13 . All Emory University freshmen begin either at Emory or Oxford
Table of Contents Goizueta Business School 3 Admission 3 Application Process 4 Deadlines 4 Prerequisite Courses 5 General Education Requirements 6 The Goizueta BBA Program Curriculum 8 . Emory University is an equal opportunity/equa
Table of Contents _ Methodology Emory University Healthcare Overview Beginning of Sustainable Healthcare and the Task Force at Emory The Strategic Plan . Emory University in Atlanta, GA, and Figure 2 provides a map of Emory University Hospital Midto
Faculty Fellow, Emory Global Health Institute (EGHI), Emory University, 2015 -2018 . . Emory School of Medicine, Emory University, January 2016 – present. . Addis Ababa University, Medical Education Partnership Initiative (MEPI) Institutions (Addis
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The university’s oldest awards for teaching were established in 1972 by alumnus Emory Williams 32C. Awards in the arts and sciences are determined by a committee of Emory College faculty. Emory College gives three of these awards each year, while the other schools of the university each give one award. Barbara (Bobbi) Patterson
Emory University. Today Emory University, located in Atlanta, Georgia, is a top-ranked teaching and research institution, with the largest and most comprehensive health care system in the state. Emory houses two outstanding liberal arts c
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