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Resumes7th Editionby Laura DeCarlowith Joyce Lain Kennedy

Resumes For Dummies , 7th EditionPublished by:John Wiley & Sons, Inc.111 River StreetHoboken, NJ 07030‐5774www.wiley.comCopyright 2015 by John Wiley & Sons, Inc., Hoboken, New JerseyPublished simultaneously in CanadaNo part of this publication may be reproduced, stored in a retrieval system or transmitted in any form orby any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without the prior written permissionof the Publisher. Requests to the Publisher for permission should be addressed to the PermissionsDepartment, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748‐6011, fax (201)748‐6008, or online at http://www.wiley.com/go/permissions.Trademarks: Wiley, For Dummies, the Dummies Man logo, Dummies.com, Making Everything Easier, andrelated trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc., and may not beused without written permission. All other trademarks are the property of their respective owners. JohnWiley & Sons, Inc., is not associated with any product or vendor mentioned in this book.LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: WHILE THE PUBLISHER AND AUTHOR HAVE USEDTHEIR BEST EFFORTS IN PREPARING THIS BOOK, THEY MAKE NO REPRESENTATIONS ORWARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THISBOOK AND SPECIFICALLY DISCLAIM ANY IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESSFOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALESREPRESENTATIVES OR WRITTEN SALES MATERIALS. THE ADVICE AND STRATEGIES CONTAINEDHEREIN MAY NOT BE SUITABLE FOR YOUR SITUATION. YOU SHOULD CONSULT WITH APROFESSIONAL WHERE APPROPRIATE. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BELIABLE FOR DAMAGES ARISING HEREFROM.For general information on our other products and services, please contact our Customer Care Departmentwithin the U.S. at 877‐762‐2974, outside the U.S. at 317‐572‐3993, or fax 317‐572‐4002. For technical support,please visit www.wiley.com/techsupport.Wiley publishes in a variety of print and electronic formats and by print‐on‐demand. Some materialincluded with standard print versions of this book may not be included in e‐books or in print‐on‐demand. Ifthis book refers to media such as a CD or DVD that is not included in the version you purchased, you maydownload this material at http://booksupport.wiley.com. For more information about Wiley products, visit www.wiley.com.Library of Congress Control Number: 2015940354ISBN 978‐1‐118‐98260‐0 (pbk); ISBN 978‐1‐118‐98262‐4 (ebk); ISBN 978‐1‐118‐98261‐7 (ebk)Manufactured in the United States of America10 9 8 7 6 5 4 3 2 1

Contents at a GlanceIntroduction. 1Part I: Getting Started with Resumes. 5Chapter 1: Seeing How the Digital Age Is Changing the Job Chase. 7Chapter 2: Finding Your Next Job in the Wide World of Social Media. 15Chapter 3: Going Mobile: Resumes on Smartphones and Tablets. 33Chapter 4: Familiar Search Tools That Haven’t Gone Away. 41Chapter 5: Do Due Diligence, Ditch Digital Dirt. 57Part II: Pulling Together Your Winning Resume. 67Chapter 6: Selecting Your Best Resume Format. 69Chapter 7: The Pieces and Parts of Your Resume. 85Chapter 8: Getting the Details Down and Making Them Shine. 107Chapter 9: Get On Target With Your Resume!. 123Part III: Resume Strategies That Wow ’emEvery Time. 133Chapter 10: Wow Words Work Wonders. 135Chapter 11: Refine Your Design for Great Looks. 151Chapter 12: Resumes for Life’s Changing Phases. 163Chapter 13: Overcoming Career Road Blocks with Your Resume. 183Part IV: Bringing It All Together:Sample Resumes. 203Chapter 14: A Sampling of OnTarget Resumes by Industry and Career Field. 205Chapter 15: A Sampling of OnTarget Resumes by Experience Level and Age. 235Chapter 16: A Sampling of OnTarget Resumes for Special Circumstances. 263Part V: The Part of Tens. 297Chapter 17: Ten Ways to Improve Your Resume. 299Chapter 18: Ten Ways to Up Your Odds of Landing the Job. 303Chapter 19: Ten Tips for Choosing Professional Resume Help. 313Chapter 20: Your Ten‐Point Resume Checklist. 321Appendix: Directory of Resume Writers. 325Index. 331

Table of ContentsIntroduction. 1About This Book. 1Foolish Assumptions. 2Icons Used in This Book. 2Beyond the Book. 3Where to Go from Here. 3Part I: Getting Started with Resumes. 5Chapter 1: Seeing How the Digital Age Is Changingthe Job Chase . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Resumes Are Here to Stay. 8Keeping Up with Resume Times. 8The targeted resume rules. 9Unfit resumes are zapped. 10Tried‐and‐true techniques remain. 10Technologies Facilitate Job Search. 12Social networking scoops jobs. 12Mobile’s on the move. 13Quick‐change process customizes content. 13Bios gain new importance as profiles. 14“YourName.com” becomes vital. 14Chapter 2: Finding Your Next Job in the Wide Worldof Social Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15The Sweeping Reach of Social Networking. 16Eyeing the Big Three of Social Networking Job Search. 17LinkedIn keeps focus on professionals. 17Facebook hands adults important search tools. 19Twitter opens quick, slick paths to employers. 21Making Sure Online Profiles Capture Your Best Side. 23Let’s hear it for profiles!. 23Not all profiles should be cheered. 24Great tips for great profiles. 25Writing your social profile. 26Put Your Best Face Forward. 32

viResumes For Dummies Chapter 3: Going Mobile: Resumes on Smartphonesand Tablets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33Earning New Rewards with Mobile Search. 34Knowing When to Stick to Home Computer Searches. 34Powering a Mobile Search. 35Choose job search apps wisely. 35Watch type size and font. 36Empower RSS to send job news. 36Stay in the running with a rehearsed salary strategy. 37Pick your work site with GPS. 38Score with proven keywords. 38Avoiding Mobile Job Search Mistakes. 38Thinking technology overcomes poor resume quality. 38Going on too long when going mobile. 39Looking naïve in following up. 39Chapter 4: Familiar Search Tools That Haven’t Gone Away . . . . . . . . 41Plain‐Text Resumes Still on the Scene. 42Creating an ATS‐Friendly Resume. 45E‐Forms: Fill in the Blankety‐Blanks. 48Online Screening Guards the Employment Door. 49Sample components of online screening. 50Pros and cons of online screening. 51Can your resume be turned away?. 51Blogs Give a Global Brand. 52RSS Delivers Job Alerts on Your Time. 53Resume Blasting: A Really Bad Idea. 53Privacy and identity theft problems. 54Overexposure to recruiters. 55Chapter 5: Do Due Diligence, Ditch Digital Dirt . . . . . . . . . . . . . . . . . . 57Online Life Is an Open Book. 58A look at the dark side. 58A look at the bright side. 59Why Clean Up Your Act. 59Restore Your Online Reputation. 60Keep Watch on Your Online Reputation. 61Staying out of trouble online. 62Looking like a champ online. 64Look Who’s Talking . . . About You. 66

Table of ContentsPart II: Pulling Together Your Winning Resume. 67Chapter 6: Selecting Your Best Resume Format . . . . . . . . . . . . . . . . . . 69Resume Formats Make a Difference. 69Reverse Chronological Format. 70Strengths and weaknesses. 72Who should use this format and who should think twice. 72Creating a reverse chronological resume. 73Chrono‐Functional Format. 74Strengths and weaknesses. 76Who should use this format and who should think twice. 76Creating a chrono‐functional resume. 77Hybrid Format. 77Strengths and weaknesses. 78Who should use this format. 79Creating a hybrid can go heavy or light. 79Other Resume Presentations. 82Resume letters. 82Portfolios. 83Chapter 7: The Pieces and Parts of Your Resume . . . . . . . . . . . . . . . . . 85Breaking Down the Parts of Your Resume. 85Leading with Contact Information. 86Placing Your Job Target in the Objective Header. 88Grabbing the Reader with the Summary Section. 89Maximizing the summary section. 90Selling yourself in your summary. 91Matching the Job Target with Key Skills. 92Hard skills. 92Soft skills. 92The Proof Is in the Experience. 93Defining the parts of your experience. 93Playing up target expertise. 94When competencies come into play. 95Education Makes the Grade. 96Detailing your degree. 97Featuring your certifications. 98Listing your licenses. 99Gaining Extra Points. 99Activities. 100Organizations and affiliations. 100Honors and awards. 101Endorsements. 102vii

viiiResumes For Dummies Shaping Your Content on Application Forms. 102Notable Content to Leave Off Your Resume. 103Avoid addressing the salary question. 103Hold off on providing your references. 104Chapter 8: Getting the Details Down and Making Them Shine . . . . 107Getting Started by Gathering Data. 108Compiling the Content for the Basis of Your Resume. 109Starting with your employment history andresponsibilities lists. 109Going down the rabbit hole to identify challenges. 110Showing how action and results overcame challenges. 113Rinse and Repeat. 114Considering other accomplishments. 115Brainstorm your way to success. 115Your Core Resume: Turning Your Data into Dynamite. 118Assemble the bones of the resume. 118List your skills as keywords. 119Tackle your most recent professionalor job‐related experience. 119Focus on older positions. 120Play up other experience. 121Build your brand in the summary section. 121Polishing Your Core Resume to Hand Out in Person. 122Chapter 9: Get On Target With Your Resume! . . . . . . . . . . . . . . . . . . . 123Is Targeting Your Resume Really Necessary?. 123Why One‐Size‐Fits‐All Never Works. 125First‐line human resume screening. 125First‐line computerized resume screening. 125Final destination with decision‐maker. 126Taking a Custom Approach. 126Drawing words from job descriptions. 128Using crossover language to be OnTarget. 129Part III: Resume Strategies That Wow ’emEvery Time. 133Chapter 10: Wow Words Work Wonders . . . . . . . . . . . . . . . . . . . . . . . 135Wow Words Can Bring Good News. 136Wow words for administration and management. 136Wow words for communications and creativity. 137Wow words for sales and persuasion. 137

Table of ContentsWow words for technical ability. 138Wow words for office support. 138Wow words for teaching. 139Wow words for research and analysis. 140Wow words for helping and caregiving. 140Wow words for financial management. 141Wow words for many skills. 141Keywords Are Recruiters’ Key to Finding You. 142Keywords for administration and management. 144Keywords for banking. 144Keywords for customer service. 144Keywords for information technology. 145Keywords for manufacturing. 145Keywords for human resources. 145Where to Find Keywords. 146How to Use Keywords. 147Get a Grip on Grammar. 148A Few Words about Spelling. 150Chapter 11: Refine Your Design for Great Looks . . . . . . . . . . . . . . . . . 151Leaving Space. 152Measure your margins. 152Balance blank space. 153Employing Basic Design Elements to Make Your Resume Readable. 154Come on, break it up! Avoid blocky text. 155Group content under a job description. 155Draw attention with text boxes, charts, and graphs. 157Create eye‐catching headers. 157Have fun with fonts and font styles. 159Consistency, consistency, consistency. 160A few more tips on appearance. 160Tips for Printed Resumes. 161Chapter 12: Resumes for Life’s Changing Phases . . . . . . . . . . . . . . . . 163Scoring Big with Your First Gig. 163Promoting your strengths. 164Recognizing your rookie soft spots. 164Recent graduates have value to market. 165Gaffes common to new graduates. 169Moving Beyond “Too Old” to “In Demand”. 171Selling your strengths as a s easoned worker. 171Busting myths about seasoned workers. 172Tips for the seasoned worker. 173Taking a lower‐level job. 175Gaffes common to seasoned workers. 176ix

xResumes For Dummies Moving from Military Work to Civilian Employment. 177Highlighting your military strengths. 178Identifying potential strikes against you. 178Tips for transitioners. 178Get the message about milspeak. 180Chapter 13: Overcoming Career Road Blockswith Your Resume . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 183Navigating Job Gaps. 183Viewing a gap as a good thing. 184Minding the gap. 184Returning to the Workforce after Being a Caregiver. 186Job Seekers with Disabilities. 188Deciding whether to disclose a disability. 189Explaining gaps in work history. 190When Substance Abuse Is the Problem. 190Ex‐Offenders and the Resume. 191Negative info kills your chances. 191Avoid the chronological format. 191Present prison experience in nonprison terms. 191Get help with job search moves. 192Addressing the Experience Dilemmas. 192Too much experience in one job. 192Too little experience holding you back. 193Addressing Situations That YouHad No Control Over. 194Too many layoffs that aren’t your fault. 194Explaining mergers and acquisitions. 194Handling Circumstances that Raisea Red Flag to a Potential Employer. 195When demotion strikes. 196Overcoming a job‐hopping image. 199When you hold concurrent positions. 200When you work for yourself or family. 201Part IV: Bringing It All Together: Sample Resumes. 203Chapter 14: A Sampling of OnTarget Resumesby Industry and Career Field . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 205Chapter 15: A Sampling of OnTarget Resumesby Experience Level and Age . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 235Chapter 16: A Sampling of OnTarget Resumesfor Special Circumstances . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 263

Table of ContentsPart V: The Part of Tens. 297Chapter 17: Ten Ways to Improve Your Resume . . . . . . . . . . . . . . . . . 299Match Your Resume to the Job. 299Use Bulleted Style for Easy Reading. 299Discover Art of Lost Articles. 300Sell, Don’t Tell. 300Show Off Your Assets. 300Make Sure Your Words Play Well Together. 301Reach Out with Strength. 301Trash a Wimpy Objective. 301Deliver the Right Document. 302Erase the “Leave‐Outs”. 302Chapter 18: Ten Ways to Up Your Odds of Landing the Job . . . . . . . 303Sending Your Resume in the Right Tech Form. 303Forget Chasing Every Job. 306Hit the Bull’s‐Eye with Your Resume. 306Move Fast, Follow Guidelines. 307Neutralize Chilling Information. 307Go Directly to the Decider. 308Find an Inside Advocate. 308Keep on Keepin’ On. 309Go Directly to Company Websites. 309Use Job Boards with Caution. 310Chapter 19: Ten Tips for Choosing Professional Resume Help . . . . . 313Choose a Resume Writing Service, Not a Clerical Service. 314Zero in on Certified Professionals. 314Request a Free Initial Consultation. 315Evaluate the Writer’s Resume Samples. 316Ask for References. 316Watch Out for Overuse of Forms. 317Identify Generalists and Specialists. 317Look for a Fair Price. 318Take Aim.

Tale of ontents vii Part II: Pulling Together Your Winning Resume . 67 Chapter 6: Selecting Your Best Resum

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