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SCHEME OF EXAMINATION&SYLLABIofBACHELOR OF BUSINESS ADMINISTRATIONforFirst to Sixth Semester(w.e.f. 2010 – 2011 Academic Session)GURU GOBIND SINGH INDRAPRASTHA UNIVERSITYKASHMERE GATE, DELHI - 110403SCHEME OF EXAMINATIONS1w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)Criteria for Internal AssessmentAll theory courses have internal assessment of 25 marks. For the courses related to projects,internal assessment is 50 marks and external examination is 50 marks. The courses related toLab have 40 marks as internal assessment and 60 marks for external examination.The internal assessment of the students (out of 25 marks) shall be as per the criteria givenbelow:1. Class Test-I-2. Class Test-II-10 marks10 marks3. Individual Presentation/Viva-Voce/Group Discussion-5 marksRecord should be maintained by faculty and made available to the examinationbranch of the University.MAXIMUM & MINIMUM CREDITS OF THE PROGRAMThe total number of the credits of the BBA Programme is 162.Each student shall be required to appear for examinations in all courses. However, for theaward of the degree a student should secure at least 154 credits.2w.e.f. Academic Session 2010-2011

NOTES:I. MINOR PROJECTPrior to the beginning of the End Semester Examination of the Second Semester thesubjects on which each student shall be pursuing his / her Minor Project in relation to abusiness firm during Summer Vacation and the respective internal supervisors shall befinalized by the concerned Principal / Director of the Institute wherein BBA Programme isbeing run. The project can be based on primary/ secondary data. After completion of theassigned Project a Project Report in respect of the same shall be submitted to the concernedDirector/Principal within two weeks of the commencement of the Third Semester. TheMinor Project shall carry 100 marks i.e., marks equivalent to one course and it shall bepursued by every student under the supervision of one internal supervisor to be appointedby the Principal / Director of the Institute from among the Faculty Members handling thevarious BBA courses. It shall be evaluated jointly by the Internal Supervisor and the ExternalExaminer. The Internal Supervisor shall award marks out of 50 and the External Examinershall award marks out of 50. The External Examiner shall be appointed by the University.II. SUMMER TRAINING PROJECTEach student shall undergo practical training of eight weeks during the vacations after fourthsemester in an approved business / industrial / service organization and submit at least twocopies of the Summer Training Report to the Director / Principal of the Institution withintwo weeks of the commencement of the Fifth Semester. The Summer Training Report shallCarry 100 marks. It shall be evaluated for 50 marks by an External Examiner to beappointed by the University and for the rest of the 50 marks by an Internal Board ofExaminers to be appointed by the Director / Principal of the Institution. This internal Boardof Examiners shall comprise of a minimum of two Internal Faculty Members.III. FINAL YEAR MAJOR PROJECT REPORTDuring the sixth semester each student shall undertake a project to be pursued by him / herunder the supervision of an Internal Supervisor to be appointed by the Director / Principal.The project should be based on primary data. Both the subject and the name of theSupervisor will be approved by the Director / Principal of the Institution. The Project3w.e.f. Academic Session 2010-2011

Report in duplicate along with one soft copy in a floppy will be submitted at least four weeksprior to the commencement of the End Term Examination of the Sixth Semester. ProjectReport shall carry 100 marks. These shall be evaluated by an External Examiner appointedby the University for 50 marks and for the rest of the 50 marks by an Internal Board ofExaminers to be appointed by the Director / Principal of the Institution. This internal Boardof Examiners shall comprise of a minimum of two Internal Faculty Members.4w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMEFirst Semester ExaminationCode No.BBA 101BBA 103BBA 105BBA 107BBA 109BBA 111PRACTICALBBA 113PaperPrinciples of ManagementBusiness Economics-IBusiness MathematicsIntroduction to ITFinancial AccountingPersonality Development& Communication Skills-IL444444T/P-Credits444444IT LabTotal024442265w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMESecond Semester ExaminationCode No.BBA 102BBA 104BBA 106BBA 108BBA 110BBA 112PRACTICALBBA 114PaperBusiness OrganizationBusiness Economics-IIQuantitativeTechniquesand Operations Research inManagementData Base ManagementSystemCost AccountingPersonality Development& Communication Skills-IIDBMS . Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMEThird Semester ExaminationCode No.BBA 201BBA 203BBA 205BBA 207BBA 209PaperOrganizational BehaviourIndian EconomyMarketing ManagementComputer Applications -IManagement AccountingL44444T/P-Credits44444BBA 211Personality Development& Communication Skills-III(Minor Project Report)--644228PRACTICALBBA 213Computer Applications Lab-I 0Total207w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMEFourth Semester ExaminationCode No.BBA 202BBA 204BBA 206BBA 208BBA 210BBA 212PRACTICALBBA 214PaperHuman Resource ManagementBusiness EnvironmentMarketing ResearchComputer Applications - IIBusiness LawsTaxation LawsL444444T/P-Credits444444Computer Applications Lab- IITotal2444226Note: At the end of the Fourth Semester all the students shall have to undergo SummerTraining for Eight Weeks.8w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMEFifth Semester ExaminationCode No.BBA 301BBA 303BBA 305BBA 307BBA 309BBA 311PRACTICALBBA 313PaperValues & Ethics in mentManagement Information SystemFinancial ManagementSummer Training Report & VivaVoceComputer Applications ProjectTotalL44T/P Credits444-444--44620-4309w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION PROGRAMMESixth Semester ExaminationCode No.BBA 302BBA 304BBA 306BBA 308BBA 310BBA 312PaperBusiness Policy & StrategyProject Planning & EvaluationEntrepreneurship DevelopmentInternational Business ManagementProject Report and Viva-VoceEnvironmental ScienceTotalL4444420T/P-Credits4444642610w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA 101: Principles of ManagementL-4 T/P-0Credits-4Objectives: The course aims at providing fundamental knowledge and exposure to theconcepts, theories and practices in the field of management.Course ContentsUnit ILectures:- 14Introduction: Concept, Nature, Process and Significance of Management; Managerial levels,skills, Functions and Roles; Management vs. Administration; Coordination as Essence ofManagement; Development of Management Thought: Classical, Neo-Classical, Behavioral,Systems and Contingency Approaches.Unit IILectures:- 16Planning: Nature, Scope and Objectives of Planning; Types of plans; Planning Process;Business Forecasting; MBO: Concept, Types, Process and Techniques of Decision-Making;Bounded Rationality.Organising: Concept, Nature, Process and Significance; Principles of an Organization; Spanof Control; Departmentation; Types of an Organization; Authority-Responsibility;Delegation and Decentralization; Formal and Informal Organization.Unit IIILectures:- 16Staffing: Concept, Nature and Importance of Staffing.Motivating and Leading: Nature and Importance of Motivation; Types of Motivation;Theories of Motivation:Maslow, Herzberg, X, Y and Z; Leadership: Meaning andImportance; Traits of a leader; Leadership Styles – Likert’s Systems of Management,Tannenbaum & Schmidt Model and Managerial Grid.Unit IVLectures:-6Controlling: Nature and Scope of Control; Types of Control; Control Process; ControlTechniques – Traditional and Modern; Effective Control System.Text Books1. Robbins, (2009). Fundamentals of Management: Essentials Concepts and Applications, 6thedition, Pearson Education.2. Stoner, Freeman and Gilbert Jr. ((2010)) Management, 8th Edition, PearsonEducation.Reference Books1. Koontz, H.( 2008), Essentials of Management, McGraw Hill Education.2. Gupta, C.B. (2008), Management Concepts and Practices, Sultan Chand and Sons, NewDelhi.3. Ghillyer, A, W., (2008) Management- A Real World Approach, McGraw Hill Education.4. Mukherjee, K, (2009), Principles of Management, 2nd Edition, McGraw Hill Education.11w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA 103: Business Economics-IL-4 T-0Credit-4Objectives: The objective of this subject is to give understanding of the basic concepts and issues inbusiness economics and their application in business decisions.Course ContentsUnit ILectures:-12Introduction to Business Economics and Fundamental concepts: Nature, Scope, Definitions ofBusiness Economics, Difference between Business Economics and Economics, Contribution andApplication of Business Economics to Business. Micro vs. Macro Economics. Opportunity Costs,Time Value of Money, Marginalism, Incrementalism, Market Forces and Equilibrium, Risk, Returnand Profits.Unit IILectures:-18Consumer Behavior and Demand Analysis:Cardinal Utility Approach: Diminishing Marginal Utility, Law of Equi-Marginal Utility. OrdinalUtility Approach: Indifference Curves, Marginal Rate of Substitution, Budget Line and ConsumerEquilibrium. Theory of Demand, Law of Demand, Movement along vs. Shift in Demand Curve,Concept of Measurement of Elasticity of Demand, Factors Affecting Elasticity of Demand, IncomeElasticity of Demand, Cross Elasticity of Demand, Advertising Elasticity of Demand. DemandForecasting: Need, Objectives and Methods (Brief)Unit IIILectures:-10Theory of Production: Meaning and Concept of Production, Factors of Production and Productionfunction, Fixed and Variable Factors, Law of Variable Proportion (Short Run Production Analysis),Law of Returns to a Scale (Long Run Production Analysis) through the use of ISO QUANTS.Unit IVLectures:-12Cost Analysis & Price Output Decisions: Concept of Cost, Cost Function, Short Run Cost, LongRun Cost, Economies and Diseconomies of Scale, Explicit Cost and Implicit Cost, Private and SocialCost. Pricing Under Perfect Competition, Pricing Under Monopoly, Control of Monopoly, PriceDiscrimination, Pricing Under Monopolistic Competition, Pricing Under Oligopoly.Text Books:1. Samuelson, P & Nordhaus, W. (2009) Economics, 18th Edition, McGraw Hill Education.2. Dwivedi, D.N.( 2008) Managerial Economics, 7th edition, Vikas Publishing House.Reference Books:1. Salvatore, D. ((2006)) Managerial Economics in a Global Economy, 6th edition, Oxford UniversityPress.2. Kreps, D.( 2009). MicroEconomics for Managers, 1st edition, Viva Books Pvt. Ltd.3. Peterson, L. and Jain ( (2006)) Managerial Economics, 4th edition, Pearson Education.4. Colander, D, C (2008) Economics, McGraw Hill Education.12w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA-105 Business MathematicsL-4 T-0Credits –4Objectives: This course aims at equipping student with a broad based knowledge ofmathematics with emphasis on business applications.Course ContentsUnit ILectures:-12Principle of Counting: Permutations and Combination, Concept of Factorial, Principle ofCounting, Permutation with Restriction, Circular Permutation and Combination withRestriction; Mathematics Induction: Principle, Sequences & Series -A.P.& G.P.Unit IILectures:-14Matrix Algebra: The Inverse of a Matrix. Properties of the Inverse Solution to a System ofEquations by:(i)(ii)The Adjoint Matrix Methods.The Gaussian Elimination mentor, Rank of a Matrix, Rank of a System of Equations.The Echelon Matrix; Vectors: Types Optimization Vector- Additions, Suggestions &Multiplication, Scaler Product, Vector Product; Linear Dependence of Vectors,Application of Matrices to Business Problems Input Output Analysis, Preparation ofDepreciation Lapse Schedule, Variance Analysis, Inventory Flow Analysis.Unit IIILectures:-14Differential Calculus: Optimization Using Calculus, Point of Inflexion Absolute and LocalMaxima and Minima, Optimization in case of Multi Variate Function. Lagrangian multipliers,Derivative as a Rate Measure, Applications in Business.Unit IVLectures:-12Integral Calculus & Differential Equations: Business application, Consumer’s orProducer’s surplus, Learning Curve; Differential Equations – Variable, Separable andHomogeneous Type- Business applications.Text Books1. Trivedi, ((2010)), Business Mathematics, 1st edition, Pearson Education.2. Bhardwaj, R.S. (2000). Mathematics for Economics and Business, Excel Books.References1. Raghavachari, M, ((2004)), Mathematics for Management, McGraw Hill Education.2. Cleaves, Cheryl, and Hobbs, Margie, (2008) Business Math, 7th Edition, Prentice Hall.3. Tuttle, Michael, D., (2008) Practical Business Math: An Applications Approach, 8th Edition,Prentice Hall.4. Khan, Shadab, (2008) A Text Book of Business Mathematics, Anmol Publications.13w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA 107: Introduction to ITL-4 T-0Credit-4Objectives: This is a basic paper for Business Administration students to familiarize withcomputer and it’s applications in the relevant fields and expose them to other related papersof IT.Course ContentsUnit ILectures:-18Basics of Computer and its EvolutionEvolution of Computer, Data, Instruction and Information, Characteristics of Computers,Various fields of application of Computers, Various Fields of Computer, Input-outputDevices (Hardware, Software, Human ware and Firmware), Advantages and Limitations ofComputer, Block Diagram of Computer, Function of Different Units of Computer,Classification of Computers.Data RepresentationDifferent Number System (Decimal, Binary, Octal and hexadecimal) and their InterConversion (Fixed Point Only), Binary Arithmetic (Addition, Subtraction, Multiplicationand Division)Unit IILectures:-10Computer Software: Types of Software, Compiler and Interpreter, Generations oflanguages, Computer Memory:Primary Memory (ROM and it’s type – PROM, EPROM,EEPROM, RAM) Secondarymemory- SASD, DASD Concept, Magnetic Disks – Floppy Disks, Hard Disks, MagneticTape, Optical Disks – CD ROM and it’s type (CD ROM, CD ROM-R, CD ROM-EO,DVD ROM, Flash Memory.Unit IIILectures:-12Operating System Concept:Introduction to Operating System; Function of OS, Types of Operating Systems, BootingProcedure, Start-up Sequence, Details of Basic System Configuration, Important Terms likeDirectory, File, Volume, Label, Drive Name, etc.Introduction to GUI using Windows Operating System:All Directory Manipulation: Creating Directory, Sub Directory, Renaming, Coping andDeleting the DirectoryFile Manipulation: Creating a File, Deleting, Coping, Renaming a FileUnit IVLectures:-12Concept of Data Communication and Networking:Networking Concepts, Types of networking (LAN, MAN AND WAN), CommunicationMedia, Mode of Transmission (Simplex, Half Duplex, Full Duplex), Analog and DigitalTransmission. Synchronous and Asynchronous Transmission, Different TopologiesIntroduction to MS-Word, Spread Sheets and Graphical Solutions.14w.e.f. Academic Session 2010-2011

Text Books1. ITL, ESL,((2005)) Introduction to Infotech, 1st edition, Pearson Education.2. Goyal, Anita, ((2010)) Computer Fundamentals, 1st Edition, Pearson Education.Reference Books1. Leon and Leon, (1999) Introduction to Information Technology, Vikas Publishing House.2. Joseph A. Brady and Ellen F Monk, (2007) Problem Solving Cases in Microsoft and Excel,Fourth Annual Edition, Thomson Learning.3. Rajaraman, V., (2009) Introduction to Information Technology, Prentice Hall of India.4. Deepak Bharihoke, (2009), Fundamentals of Information Technology, 3rd Edition, Excel Books.15w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA 109: Financial AccountingL-4 T-0 Credit-4Objectives: The primary objective of the course is to familiarize the students with the basicaccounting principles and techniques of preparing and presenting the accounts for user ofaccounting information.Course ContentsUnit ILectures:-16Meaning and Scope of Accounting: Objectives and nature of Accounting, Definitionand Functions of Accounting, Book Keeping and Accounting, Interrelationship ofAccounting with other Disciplines, Branches of Accounting, Limitation of Accounting,Accounting Equation.Accounting Principles and Standards: Accounting Principles, Accounting Concepts andConventions, Accounting cycle system of accounting Introduction to Accounting StandardsIssued by ICAI.Journalising Transactions: Journal, Rules of Debit and Credit,Sub Division of Journal: Cash Journal, Petty Cash Book, Purchase Journal, PurchaseReturn, Sales Journal, Sales Return Journal, Voucher System.Unit IILectures:-8Ledger Posting and Trial Balance: Ledger, Posting, Rules Regarding Posting, TrialBalance.Capital and Revenue: Classification of Income, Classification of Expenditure,Classification of Receipts, Difference between Capital Expenditure & Capitalized,Expenditure, Revenue Recognition.Unit IIILectures:-10Inventory Valuation: Meaning of Inventory, Objectives of Inventory Valuation, InventorySystems, Methods of Valuation of Inventories, Accounting Standard 2 (Revised).Depreciation Provisions and Reserves: Concept of Deprecation, Causes of Depreciation,Basic Features of Depreciation, Meaning of Depreciation Accounting, Objectives ofProviding Depreciation, Fixation of Depreciation Amount, Method of RecordingDepreciation, Methods of Providing Depreciation, Depreciation Policy, AS-6 (Revised)Provisions and Reserves, Change of method of Depreciation (by both current andretrospective effect).Unit IVLectures:-18Shares and Share Capital: Introduction to Joint Stock Company, Shares, Share Capital,Accounting Entries, Under Subscription, Oversubscription, Calls in Advance, Calls inArrears, Issue of Share at Premium, Issue of Share at Discount, Forfeiture of Shares,Surrender of Shares, Issue of two classes of Shares, Right Shares, Re-issue of Shares.Debentures: Classification of Debentures, Issue of Debentures, Different Terms of Issue ofDebentures, Writing off Loss on Issue of Debentures, Accounting Entries, Redemption16w.e.f. Academic Session 2010-2011

of Debentures.Company Final Accounts: Books of Account, Preparation of Final Accounts, Profit &Loss Account, Balance Sheet, Requirements of Schedule VIText Books1. Tulsian, P.C., (2009) Financial Accountancy, 2nd edition, Pearson Education.2. Maheshwari, S.N. and Maheshwari, S. K., (2009) An Introduction to Accountancy, EighthEdition, Vikas Publishing House.Reference Books1. Bhattacharyya, Asish K., ((2010)) Essentials of Financial Accounting, Prentice Hall ofIndia.2. Rajasekran, ((2010)), Financial Accounting, 1st edition, Pearson Education.3. Bhattacharya, S.K. and Dearden, J., ((2003)) Accounting for Manager – Text and Cases,3rd Edition, Vikas Publishing House.4. Glautier, M.W.E. and Underdown, B. ((2010)). Accounting Theory and Practice, PearsonEducation.17w.e.f. Academic Session 2010-2011

GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHIBACHELOR OF BUSINESS ADMINISTRATION (BBA)BBA 111: Personality Development &Communication Skills - IL-4 T-0Cre

BBA 311 Summer Training Report & Viva Voce - - 6 PRACTICAL BBA 313 Computer Applications Project - - 4 Total 20 - 30 . w.e.f. Academic Session 2010-2011 10 GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, D ELHI BACHELOR OF BUSINESS ADMINISTRATION PROGRAMME Sixth Semester Examination .

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