BRANDING GUIDELINES World Glaucoma Week
BRANDING GUIDELINESWorld Glaucoma WeekJULY2021 Guidelines WGW l 1Branding
MAIN LOGOBranding Guidelines WGW l 2
MAIN LOGO WITH DATEBranding Guidelines WGW l 3
SECONDARY LOGO WITH DATEBranding Guidelines WGW l 4
MAIN LOGOAwareness RibbonThe green coloredribbon is designed tocreate public awarenessto health, medicalconditions, disability,and other issues. TheAwareness ribbonsare defined as shortpieces of colored ribbonfolded into a loop, orrepresentations of such,which are used in theUnited States, Canada,Australia, UK and otherparts of the world as away for wearers of theribbon(s) to make astatement of support fora cause or issue.Branding Guidelines WGW l 5WordmarkThe full name of thecongress should alwaysbe written completelyDateIs always marked ina different color
HOW NOT TO USEDO NOTRotate the logo at anydegreesWorldGlaucomaWeekDO NOTplace the logomark or logotext on the other sideMarch 7 - 13, 2021DO NOTAdd any additional text orartworkEXTRA TEXTDO NOTChange the color or font ofthe logoMarch 7 - 13, 2021DO NOTHave a transparent logo(png or eps file) on a coloredbackgroundBranding Guidelines WGW l 6WorldGlaucomaWeekDO NOTChange the logo’s aspectratio
MINIMUM CLEAR SPACE & MINIMUM SIZECLEAR SPACEClear space is defined as the space that no otherelement explicit or implicit shall cross in relation to theWorld Glaucoma Week LogoMinimum size: 60mmBranding Guidelines WGW l 7MINIMUM SIZETo make sure the logo is alwaysclear and legible, there is aminimum size requirement.
ALTERNATE APPEARANCEALTERNATE APPEARANCEThe World glaucoma week logo should always bepresented on a White background. But when notpossible, On photo images, make sure to use thelogo with the white borders around it and that it’sclearly to read. It should be placed on an openspace with sufficient contrast. Do not place logoon people, busy colorfull background or objects.On an color background, the text should be whiteincluding the white border ribbon.WorldGlaucomaWeekMarch 6 - 12, 2022The examples shown here are exceptions thathave specific usage allowances.WorldGlaucomaWeekBranding Guidelines WGW l 8
TYPOGRAPHYSOURCE SANS PROTypography plays an important role in communication and overall tone and quality. Careful use of typography reinforces ourpersonality and ensures clarity and harmony in all World Glaucoma Week communications.Please note: Source Sans Pro is used as main font typeSource Sans Pro ce Sans Pro ExtraLight Italicabcdefghijklmnopqrstuvwxyz1234567890Source Sans Pro Lightabcdefghijklmnopqrstuvwxyz1234567890Source Sans Pro Light ItalicSource Sans Pro hijklmnopqrstuvwxyz1234567890Source Sans Pro Italicabcdefghijklmnopqrstuvwxyz1234567890Source Sans Pro Semiboldabcdefghijklmnopqrstuvwxyz1234567890Source Sans Pro Semibold ItalicSource Sans Pro klmnopqrstuvwxyz1234567890Source Sans Pro Bold Italicabcdefghijklmnopqrstuvwxyz1234567890Branding Guidelines WGW l 9Aa
TYPOGRAPHYSKETCH ROCKWELLTypography plays an important role in communication and overall tone and quality. Careful use of typography reinforces ourpersonality and ensures clarity and harmony in all World Glaucoma Week communications.Please note: Sketch Rockwell is only used in the image of the World Glaucoma Week themeSketch Rockwell HIJKLMNOPQRSTUVWXYZAaBranding Guidelines WGW l 10
THEME VISUALBranding Guidelines WGW l 11
COLORConsistent use of these 3 colors will contribute to the cohesive and harmonious look of the World Glaucoma Week brandidentity across all relevant media. Check with your designer or printer when using the corporate colors that they will alwaysbe consistent.CMYK color should be used when designing for 4 color printingRGB color should be used when designing for desktop printing (digital artwork)HEX color should be used when designing for webMAIN COLORSBLUEGREENC 83M 6Y 96K1Hex: #00A54EBranding Guidelines WGW l 12R0G 165B 78C 69M 14Y 0K0Hex: #2CACE3WHITER 44G 172B 227C 0M 0Y 0K0Hex: #FFFFFFR 255G 255B 255
Awareness Ribbon The green colored ribbon is designed to create public awareness to health, medical conditions, disability, and other issues. The Awareness ribbons are defined as short pieces of colored ribbon folded into a loop, or representations of such, which are used in the United States
Glaucoma Military Medical New 10 Jan11 January is Glaucoma Awareness Month Nearly 3 million people have glaucoma Glaucoma comes without warning symptoms Glaucoma is the second leading cause of blindness in the U.S. and first leading cause of preventable blindness loss 120, 000 Americans are blind from glaucoma
5. Anatomy related to visual pathology Anatomy (Gross): Glaucoma Gross Anatomy of the eye as it relates to primary open-angle glaucoma, angle-closure glaucoma, and secondary glaucoma (e.g., pigmentary dispersion glaucoma, pseudoexfoliation glaucoma, etc.) A. Anterior chamber and angle B. Ciliary body C. Choroid D. Vitreous E. Retina
(prorated 13/week) week 1 & 2 156 week 3 130 week 4 117 week 5 104 week 6 91 week 7 78 week 8 65 week 9 52 week 10 39 week 11 26 week 12 13 17-WEEK SERIES* JOIN IN MEMBER PAYS (prorated 10.94/week) week 1 & 2 186.00 week 3 164.10 week 4 153.16 week 5 142.22 week 6 131.28 week 7 120.34
Dry Eye Disease 5 Dry eye disease 02 and glaucoma Dry eye disease and glaucoma commonly appear together. Studies suggest that 50-60 per cent of people who are being treated for glaucoma also have dry eye disease. Managing both conditions effectively is important but can be challenging. Glaucoma is usually treated as a priority as
Week 3: Spotlight 21 Week 4 : Worksheet 22 Week 4: Spotlight 23 Week 5 : Worksheet 24 Week 5: Spotlight 25 Week 6 : Worksheet 26 Week 6: Spotlight 27 Week 7 : Worksheet 28 Week 7: Spotlight 29 Week 8 : Worksheet 30 Week 8: Spotlight 31 Week 9 : Worksheet 32 Week 9: Spotlight 33 Week 10 : Worksheet 34 Week 10: Spotlight 35 Week 11 : Worksheet 36 .
Hence the authors want to study what makes ardian a successful personal branding, and learn how the personal branding ardian factor as androphic is through instagram using eight (8) personal branding montoya law. In this study the authors use a centralized qualitative approach. The personal branding factor is the very use of branding montoya's .
Glaucoma Awareness Month Background Information: January is ‘Glaucoma Awareness Month’, currently 3 million people in the United States have glaucoma. Glaucoma is a group of diseases that is also called the “sneak thief of sight”. This disease has no outward signs or
January is National Glaucoma Awareness month. Currently, 2.7 million people in the united States over age 40 have glaucoma. Glaucoma is called “the sneak thief of sight” since there are no symptoms and once vision is lost, it’s permanent. As much as 40% of vision can be lost without a person noticing. Glaucoma is the leading cause of
