Microsoft Ignite

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Microsoft Ignite Sponsorship and Exhibition Opportunities September 25 – 29, 2017 Orange County Convention Center – Orlando, FL www.ignite.microsoft.com

Table of Contents Important Contacts and Dates . 3 Event Overview . 4-6 Sponsorship Opportunities . 7-14 Exhibitor Turnkey Opportunities . 15-18 Microsoft Ignite 2016 Sponsors . 19 Microsoft Ignite 2016 Exhibitors . 20 Marketing Promotional Opportunities . 21-24 2

Important Contacts & Dates Important Dates Alumni Sales Open General Sales Open Staff/Full Pass Registration Opens Booth Selection Starts Tuesday, February 28, 2017 Tuesday, March 28, 2017 March 2017 May 2017 Partner Sales Managers For information about becoming a Microsoft Ignite 2017 Diamond, Platinum or Gold Sponsor contact: Chris Kurtz Email: v-chrik@microsoft.com Telephone: 1 206.734.8110 For information about becoming a Microsoft Ignite 2017 Silver Sponsor contact: In a changing world where face-to-face interaction and conversation are becoming rarer, Microsoft Ignite provides an exciting, unique, and valuable opportunity to bring us together with a key audience of engaged IT professionals, decision-makers, and innovators to share ideas and promote industry-leading solutions. Frank Melchiorre Advanced Systems Concepts, Inc. Silver Sponsor 2016 Alison Walters Email: v-aliwal@microsoft.com Telephone: 1 425.628.3221 Exhibitor Turnkey Sales & Support Manager For information about becoming a Microsoft Ignite 2017 10’ x 10’ or 10’ x 20’ Turnkey Exhibitor, or questions regarding Exhibitor contracts, invoices, payments, Exhibitor Resource Center credentials, or booth location, contact: Ron Richter Email: v-ronric@microsoft.com Telephone: 1 206.290.3296 3

What is Microsoft Ignite? Who Why Primary Audience Robust partner solutions Over 20,000 IT Professionals, IT Decision Makers, and Enterprise Developers from around the globe. Microsoft showcases their partner community front and center as valued partners from around the world share their innovations, solutions, and services. Roles IT Decision Maker IT Professional Enterprise Developer Architect Products Following are just a few Microsoft products we’ll be featuring: Microsoft Azure, Office 365, Windows Server, Microsoft Exchange Server, Skype for Business, Microsoft Project, Microsoft SharePoint, Microsoft SQL Server, Microsoft Surface, Microsoft System Center, Microsoft Visual Studio, Windows and more. Important product launches and announcements This is a vital conference for any Microsoft user to attend, so they can stay up-to-date on the latest strategies and product announcements. Abundant learning opportunities Where Orange County Convention Center Orlando, FL The Orange County Convention Center is located in the heart of Downtown Orange County, the area’s tourism capital. Minutes from the Orlando International Airport and within easy walking and driving distance of worldclass dining, shopping and entertainment, attendees at the Orange County Convention Center will find a wealth of options on their doorstep. Located on International Drive, Orlando’s “Avenue of Attractions” and the lifeline of Downtown Orange County, is the home to restaurants, hotels, theme parks, shopping, entertainment and more. Partners have the chance to contribute to the wide range of learning experiences available to attendees during the event. Visionary technology leaders Hear from inspirational and insightful keynote speakers who will provide a vision for the future. 4

Microsoft Ignite 2016 Recap ROLE TOTAL NUMBER OF ATTENDEES 23,505 BDM - 4% DEVELOPER/ ARCHITECT - 11% ITDM - 21% IT PRO - 64% SPONSOR/EXHIBITOR REGIONAL BREAKDOWN 72% 3% 4 18% 15 7% 136 0 UNITED STATES WESTERN EUROPE CANADA 1,108 HOURS OF CONTENT DELIVERED 25 50 75 100 125 ENTERPRISE TOP 10 INDUSTRIES PLATINUM 2 EDUCATION 3 MANUFACTURING 4 HEALTHCARE 5 GOVERNMENT 6 PROFESSIONAL & BUSINESS SERVICES 7 FINANCIAL MARKETS 8 INSURANCE 9 BANKING 10X10 EXHIBITOR 150 OTHER 10 ENERGY & UTILITIES 1,414 LEARNING OPPORTUNITIES 566 THEATER SESSIONS SMB IT AND SOFTWARE 10X20 EXHIBITOR 72 76% 1 SILVER 38 24% DIAMOND GOLD 31 COMPANY SIZE/MIX 158 MICROSOFT PRODUCT DEMO STATIONS G N I T ES T RT CE 335 CERT TESTING EXAMS TAKEN Microsoft Confidential 5

How do I participate? You must be a Microsoft Partner Microsoft Ignite 2016 represented one of the best events for TransVault historically. We were able to engage with all our key enterprise accounts and our partners all under one roof with the support of the utmost professional support team. We can’t wait for next year and consider this event a key ingredient in our dynamic marketing mix. Marcella P. Mazzucca, CMO TransVault Exhibitor 2016 Sponsor & Exhibitor opportunities at Microsoft Ignite are exclusively reserved for companies with current memberships in the Microsoft Partner Network which includes Gold, Silver, Microsoft Action Pack Subscription or network-level membership. Please note that you can only promote and demonstrate technologies, products, services and solutions which are built using the Microsoft platform or that extend or enhance Microsoft products. Share your Company Information Your Sponsor & Exhibitor Application will help us to assist you in achieving all of your goals and objectives for the event as well as ensure your offerings sit in line with the event’s aim to showcase Microsoft platforms, products, technologies and services. Register and Secure your Booth Space We expect to sell out all Sponsor & Exhibitor opportunities for Microsoft Ignite 2017. Booth selection will be prioritized according to the date and time stamp of when you complete your booth registration and sign your contract. 6

Diamond Sponsorship Opportunity Up to a 40’ x 40’ Booth 250,000 USD (Invitation Only) Chris Kurtz Partner Sales Manager Email: v-chrik@microsoft.com Telephone: 1 206.734.8110 7

Microsoft Ignite Diamond Sponsorship Opportunity (Invitation Only) Package Benefits include: Up to two (2) Partner-led Breakout Sessions – Recorded and syndicated on the event content library Up to two (2) Expo Hall Theater Presentations – Scheduled during peak traffic times Individual Thank You Sign acknowledging your Diamond Sponsorship Dedicated Executive Meeting Room One (1) Video advertisement on Digital Wall (up to 60 seconds) One (1) Full screen static advertisement on Digital Wall Presence Premier booth location with: Up to 40’ x 40’ unpadded carpeting, connectivity and electrical Lead retrieval solution provided Access In addition, we will work with your team to customize this exclusive package based on your marketing strategy and objectives. Twenty-five (25) Full Conference Attendee Passes – provide access to Keynote, Breakout sessions, Expo, meals and the Attendee Party Twenty-five (25) Sponsor Booth Staff Passes – provide access to Keynote viewing areas, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party Eight (8) Full Conference Attendee Customer Passes – to be given to your key customers Ten (10) Discounted Full Conference Attendee Passes (available for additional purchase for 1,920 each) Fifteen (15) Discounted Sponsor Booth Staff Passes (available for additional purchase for 650 each) Hotel Room Block Website Logo on event website homepage – your logo placed in a prominent location on the high traffic homepage Company profile – your company logo, name and booth number published by sponsorship level, hyperlink, 350 word company description and social media links 8

Platinum Sponsorship Opportunities 30’ x 30’ Booth 150,000 USD (Limited Opportunities Remaining) Chris Kurtz Partner Sales Manager Email: v-chrik@microsoft.com Telephone: 1 206.734.8110 9

Microsoft Ignite Platinum Sponsor Benefits (Limited Opportunities Remaining) Package Benefits include: Presence One (1) Partner-led Breakout Session Premier booth location with: – Recorded and syndicated on the event content library Lead retrieval solution provided One (1) Expo Hall Theater Presentation One (1) Video advertisement on Digital Wall (up to 60 seconds) Individual Thank You Sign acknowledging your Platinum Sponsorship Dedicated Sponsor Meeting Room located on the expo floor 30’ x 30’ unpadded carpeting, connectivity and electrical Access Twenty (20) Full Conference Attendee Passes – provide access to Keynote, Breakout sessions, Expo, meals and the Attendee Party Twenty (20) Sponsor Booth Staff Passes – provide access to Keynote viewing areas, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party Two (2) Full Conference Attendee Customer Passes – to be given to your key customers Five (5) Discounted Full Conference Attendee Passes (available for additional purchase for 1,920 each) Ten (10) Discounted Sponsor Booth Staff Passes (available for additional purchase for 650 each) Website Social Two (2) Attendee emails – your logo included in promotional emails to Microsoft Ignite attendees prior to the event (dependent on date of contract signature) Welcome tweet to partner – broadcast on Microsoft Ignite twitter handle once partner contract is signed Facebook post – broadcast on the Microsoft Ignite Facebook page once partner contract is signed On-site Keynote walk-in slide – includes company logo and factoid (up to 25 words) Digital Wall advertisement – One full screen static advertisement Session room digital signage – your company logo rotating on each digital screen located outside each session room during the event Mobile App – logo, URL, 250 word company description, contact email and booth number Opportunity to purchase Marketing Promotional Opportunities (MPOs) Logo on event website homepage – your logo placed in a prominent location on the high traffic homepage Company profile – your company logo, name and booth number published by sponsorship level, hyperlink, 250 word company description and social media links 10

Gold Sponsorship Opportunities 20’ x 20’ Booth 100,000 USD Chris Kurtz Partner Sales Manager Email: v-chrik@microsoft.com Telephone: 1 206.734.8110 11

Microsoft Ignite Gold Sponsor Benefits Package Benefits include: One (1) Expo Hall Theater presentation Presence Social Premier booth location with: One (1) Attendee email – your logo included in promotional email to Microsoft Ignite attendees prior to the event (dependent on date of contract signature) 20’ x 20’ unpadded carpeting, connectivity and electrical One (1) Full screen static advertisement on Digital Wall Lead retrieval solution provided Opportunity to purchase a Sponsor meeting room for entire week Welcome tweet to partner – broadcast on Microsoft Ignite twitter handle once partner contract is signed Dedicated Sponsor Meeting Room for one (1) day Access Facebook post – broadcast on the Microsoft Ignite Facebook page once partner contract is signed Eight (8) Full Conference Attendee Passes – provides access to Keynote, Breakout sessions, Expo, meals and the Attendee Party On-site Ten (10) Sponsor Booth Staff Passes – provide access to Keynote viewing areas, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party Three (3) Discounted Full Conference Attendee Passes (available for additional purchase for 1,920 each) Five (5) Discounted Sponsor Booth Staff Passes (available for additional purchase for 650 each) Website Keynote walk-in slide – Thank you slide for all Gold Sponsors Thank you Sponsor level signage – located at a key traffic area outside of the Expo Session room digital signage – your company logo rotating on each digital screen located outside each session room during the event Mobile App – logo, URL, 200 word company description, contact email and booth number Opportunity to purchase Marketing Promotional Opportunities (MPOs) Company profile – your company logo, name and booth number published by sponsorship level, hyperlink, 200 word company description and social media links 12

Silver Sponsorship Opportunities 10’ x 20’ Booth 50,000 USD Alison Walters Partner Sales Manager Email: v-aliwal@microsoft.com Telephone: 1 425.628.3221 13

Microsoft Ignite Silver Sponsor Benefits Package Benefits include: Opportunity to purchase one (1) Expo Hall Theater Presentation for 7,500 (limited to availability) Sponsor may choose to utilize their own booth property or purchase a Turnkey Solution for an additional 12,500 investment (rendering below) Deadline to order this turnkey booth property is: July 14, 2017 Presence Website Booth location with: Company profile – your company logo, name and booth number published by sponsorship level, hyperlink, 125 word company description, and social media links 10’ x 20’ unpadded carpeting, connectivity & electrical Lead retrieval solution provided Access Three (3) Full Conference Attendee Passes – provide access to Keynote, Breakout sessions, Expo, meals and the Attendee Party Six (6) Sponsor Booth Staff Passes – provide access to Keynote viewing areas, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party Two (2) Discounted Full Conference Attendee Passes (available for additional purchase for 1,920 each) Five (5) Discounted Sponsor Booth Staff Passes (available for additional purchase for 650 each) Social Welcome tweet to partner – broadcast on Microsoft Ignite twitter handle once partner contract is signed Facebook post – broadcast on the Microsoft Ignite Facebook page once partner contract is signed On-site Keynote walk-in slide – Thank You slide for all Silver Sponsors Thank You Sponsor level signage – located at key traffic area outside of the Expo Digital Wall advertisement – One full screen static advertisement Session room digital signage – your company logo rotating on each digital screen located outside each session room during the event Mobile App – logo, URL, 125 word company description, contact email and booth number Opportunity to purchase Marketing Promotional Opportunities (MPOs) 14

Exhibitor Turnkey Opportunities 10’ x 20’ Booth 25,000 USD (Limited Opportunities Remaining) Ron Richter Exhibitor Turnkey Sales Email: v-ronric@microsoft.com Telephone: 1 206.290.3296 15

Microsoft Ignite 10’ x 20’ Exhibitor Turnkey Opportunities (Limited Opportunities Remaining) Presence Booth location with: 10’ x 20’ inline booth space with turnkey booth property, padded carpet, connectivity and electrical Lead retrieval solution provided Access Two (2) Full Conference Attendee Passes – provide access to Keynote, Breakout sessions, Expo, meals and the Attendee Party Six (6) Exhibitor Booth Staff Passes – provide access to Keynote viewing area, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party One (1) Discounted Full Conference Attendee Pass (available for additional purchase for 1,920) Two (2) Discounted Exhibitor Booth Staff Passes (available for additional purchase for 650 each) Website Company profile – your company name, booth number, hyperlink, 75 word company description and social media links Standard 10’ x 20’ Turnkey Booth Property provided to all 10’ x 20’ Exhibitors On-site Digital Wall logo recognition Mobile App – inclusion of company name, URL, contact email and booth number Opportunity to purchase Marketing Promotional Opportunities (MPOs) 16

Exhibitor Turnkey Opportunities 10’ x 10’ Booth 15,000 USD Ron Richter Exhibitor Turnkey Sales Email: v-ronric@microsoft.com Telephone: 1 206.290.3296 17

Microsoft Ignite 10’ x 10’ Exhibitor Turnkey Opportunities Presence Booth location with: 10’ x 10’ inline booth space with turnkey booth property, padded carpet, connectivity and electrical Lead retrieval solution provided Access One (1) Full Conference Attendee Pass – provides access to Keynote, Breakout sessions, Expo, meals and the Attendee Party Four (4) Exhibitor Booth Staff Passes – provide access to Keynote viewing area, Expo, lunch (in the Exhibitor Lounge) and the Attendee Party One (1) Discounted Full Conference Attendee Pass (available for additional purchase for 1,920) Two (2) Discounted Exhibitor Booth Staff Passes (available for additional purchase for 650 each) Website Company profile – your company name, booth number, hyperlink, 75 word company description and social media links Standard 10’ x 10’ Turnkey Booth Property provided to all 10’ x 10’ Exhibitors On-site Digital Wall logo recognition Mobile App – inclusion of company name, URL, contact email and booth number Opportunity to purchase Marketing Promotional Opportunities (MPOs) 18

Microsoft Ignite 2016 Sponsors Diamond Sponsors Platinum Sponsors Gold Sponsors Gimmal Veeam and Microsoft enjoy a long-standing relationship of delivering success, and Microsoft Ignite is a fantastic platform to meet our ecosystem of partners and customers. The event is a perfect blend of learning and networking, and one of the must-attend events on the calendar. Silver Sponsors Peter Worsnop Veeam Software Platinum Sponsor 2016 19

Microsoft Ignite 2016 Exhibitors Microsoft Ignite was a fantastic event for Lookout as it gave us critical exposure to the largest global Microsoft customers and partners as we launched our new integrated solution with Microsoft. At Microsoft Ignite, Microsoft’s attendees have a focus and purpose that leads to very productive engagement. Michael McBride, SVP Lookout Exhibitor 2016 1E Chelsio Communications, Inc. GWAVA Nectar Services Corp. Semperis Inc. 3CX Cireson Hitachi Ltd. Netmail Sharepointalist 4ward srl Clarity Connect Hive Streaming NETXUSA, An Ingram Micro Company Silect 5nine Software ClaySys Technologies HOB GmbH & Co KG Neudesic Smartsheet A10 Networks Cloud Cruiser Inc Horizon DataSys Corporation New Horizons Computer Learning Centers SNIA SMI Absolute Cloudbase Solutions HOSTING NextLabs Sonic Foundry Accellion, Inc. CloudHealth Technologies HyperGrid, Inc. NiCE IT Management Solutions SP Marketplace Add-On Products Cogmotive Ltd Imanami Corporation Numonix Spanning by Dell EMC AgilePoint, Inc. Competella Imperva Nuvolex SPARTEZ AgreeYa Solutions, Inc. ComputerTalk Technology Inc Infowise Solutions OnePlace Solutions SPS - Strategic Products and Services Akumina Comtrade Software IntelePeer OneWindow Workplace (Portal Solutions) SPYRUS, Inc Alachisoft Concept Searching Ipswitch ONLC Training Centers StarWind Altaro Software Conversational Geek IR Opsgility Stormpath Altia Systems CoreSite ISE, Inc. OpsLogix Sunrise Technologies Altova Crossware Jade Global Inc. Optimal IdM SUSE Apprenda Cryptzone JAMF Software PagerDuty Tegile Systems AppZero Datalogics Kaminario Parker Software Inc Teradata Corporation Archive360 DataON Storage Kelverion PathSolutions TE-SYSTEMS Auth0 Datapipe Knowledge Vault, Inc. PDF Share Forms Thales e-Security Inc Avere Systems DataStax Kollective Peer Software, Inc. Theobald Software Inc AVST Derdack KWizCom Perficient ThreeWill Axel Inc DigiCert LabTech Software Pexip AS TransVault BA Insight DocAuto, Inc. Landis Technologies LLC Ping Identity UnifiedCommunications.com Barco X2O Docker, Inc. LANSA PixelMill Inc Unimax Barracuda Networks Druva Lanteria PointSharp AB UpGuard Beezy Inc. Duo Security Lexair Electronics PrinterLogic Varonis BeyondTrust eG Innovations LiveTiles Provance Vembu Technologies Binary Tree Embrava LMS365 by ELEARNINGFORCE Puppet Verba Technologies BindTuning “Enghouse Interactive LogicMonitor Pure Storage Viptela BitTitan, Inc. Enhansoft Lookout Inc. Pyramid Analytics VisualSP Blue Coat Systems ENow Inc Loxysoft AS Qorus Software WalkMe Bonzai Intranet Equilibrium MacroView Business Technology QueryNow Webtop A/S BoostSolutions EView Technology ManageEngine - A division of ZOHO Corp. Radiant Logic, Inc. Box, Inc Exclaimer MediaPlatform RecordPoint Whitlock BrainStorm, Inc. ExtraHop Networks Melissa Data RedSky Technologies, Inc. WinMagic Data Security Bressner Technology / Plenom Busylight Flexera Software Men & Mice Resco Zayo Bridgeways Frontline Systems Inc. Messageware Incorporated Robert Half Technology Caphyon Gemalto (formerly SafeNet) Microexcel, Inc. SAPIEN Technologies, Inc. CardioLog Analytics Genesys MindLink Savision CASAHL Technology, Inc. Global Knowledge Mindtree ScaleArc Cased Dimensions Gridpro MK Net.Work SDFE GmbH CBT Nuggets GSX Solutions MVP Systems Software SDM Software, Inc. Champion Solutions Group / MessageOps GTconsult NEC SecureGUARD GmbH “ Webtrends 20

Marketing Promotional Opportunities (MPOs) Marketing Promotional Opportunities (MPOs) are a great way to get noticed by attendees at Microsoft Ignite. You’ve invested time, effort and money into getting your company to the event, now you need to make sure your customers and prospects can find you. We have many opportunities which will help your company to stand out from the crowd! We can provide you with creative and exciting ideas which will capitalize on your marketing objectives as well as meet your budget needs. Contact your Partner Sales Manager to discuss your goals and we will put together a customized promotional package just for you! Stay tuned! More opportunities will also be offered in March. 21

Microsoft Ignite Alison Walters Partner Sales Manager Email: v-aliwal@microsoft.com Telephone: 1 425.628.3221 Marketing Promotional Opportunites Meal Hall Table Signs Meal Hall Banners Graphic Cubes 7,500 10,000 7,500 Deadline: August 15, 2017 Four (4) Opportunities Available Deadline: August 15, 2017 Six (6) Opportunities Available Deadline: August 15, 2017 Six (6) Opportunities Available Message is served! Whether you want to highlight a product, service or technology Meal Hall Table Signs are a great promotional tool! The broad exposure of these durable, full color signs, is sure to be noticed. One opportunity offered per day. Take advantage of this repeatable advertising opportunity that is front and center while attendees spend a couple of hours each day in the Meal Hall. Banners will be hung throughout the week! Strategically placed, this fun and unique structure allows you to grab attention from all different directions. With 12 graphic panels to brand — this is an ideal opportunity to generate buzz and traffic for your giveaway or contest. Your sales team will be sending out more information on additional MPOs in March. Customizable opportunities are also available, contact us to discuss your ideas! 22

Microsoft Ignite Alison Walters Partner Sales Manager Marketing Promotional Opportunites Hotel Key Cards Water Bubbler Sponsor 20,000 10,000 Deadline: August 1, 2017 One (1) Opportunity Available Deadline: August 15, 2017 One (1) Opportunity Available Introduce your company to attendees when they check into their hotel room with the official room key. Price includes production, and distribution, only artwork required. Support our efforts to reduce the environmental impact of Microsoft Ignite! Environmental stewardship is important and integral to Microsoft’s business and we are committed to helping make our events more environmentally friendly. Attendees will be given reusable water bottles to fill at water cooler stations throughout the convention center and your logo could be wrapped around each bubbler. Your sales team will be sending out more information on additional MPOs in March. Customizable opportunities are also available, contact us to discuss your ideas! Email: v-aliwal@microsoft.com Telephone: 1 425.628.3221 23

For information about becoming a Microsoft Ignite 2017 Diamond, Platinum or Gold Sponsor contact: Chris Kurtz Email: v-chrik@microsoft.com Telephone: 1 206.734.8110 For information about becoming a Microsoft Ignite 2017 Silver Sponsor contact: Alison Walters Email: v-aliwal@microsoft.com Telephone: 1 425.628.3221

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