My Cookie Business Resume - ROCK UNITED SERVICE UNIT
My Cookie Business Resume Whether you’re applying for a job, internship, college, or training opportunity, let your Girl Scout Cookie business experience play a starring role on your resume. Why? Because the skills you learned and goals you accomplished are significant assets. Naming them on a resume is a powerful way to stand out and show that you know how to think like an entrepreneur. Steps 1. Get to know your business; set your goals and budget 2. Research resumes and track your experiences 3. Boost your marketing skills 4. Use marketing to expand your network 5. Create a cookie portfolio Purpose When I’ve earned this badge, I will know how to create a resume and portfolio that highlight the skills I’ve gained running my cookie business. Ambassador
Before you explore, review the “Supplemental Safety Tips for Online Marketing” and Digital Marketing Tips for Cookie Entrepreneurs and Families” at girlscouts.org. Earn your Ambassador Cookie Entrepreneur Family pin! Go to girlscouts.org/ ambassadorcookiepin to find the requirements. Step 1: Get to know your business; set your goals and budget Know your business and kick off your plan. Find out what’s new this cookie season. What are the big deadlines? What are the cookie costs and varieties? What are the rewards and troop proceeds? Dig up everything you can about Digital Cookie /Smart Cookies sales and the marketing and sales tools available for Girl Scout Cookie business leaders. Take a look at the resources available on girlscouts.org; check out your council website, too. Explore ideas for your goals, then create a budget. Choices—do one: Explore with your team. Break into two groups to research: One will look at cookie business resources and the other will come up with goal-setting ideas. The cookie business group will explore the latest marketing tools, past sales data, Digital Cookie/Smart Cookies, cookie costs and varieties, and other related topics. The goal-setting group will work on a troop budget by brainstorming how to use your money and seeing how much those plans might cost. Present your findings to the larger group, then create your budget and set goals. Discover new ideas. As a team, review all the new cookie business materials provided by your council and GSUSA. Then brainstorm ways to use your money as a team. Gather in a circle and have the first team member write down an idea, then pass the paper to the next person. The next team member will build on the original idea or add their own. After a few rounds, gather the papers and share them with the group. Then pick your favorite ideas, determine the cost, and set your budget. Get feedback on your plan. Research the latest marketing tools, past sales data, the Digital Cookie/Smart Cookies platform, cookie costs and varieties, and other related topics. Then, as a team, come up with a plan for how to use your money and see how much those plans might cost. Ask each team member to get feedback on the plan—it can be from a family member, friend, older Girl Scout, or other trusted adult. Come back together as a group and share your notes. Are your goals realistic? What can you change about your plan? Together, decide what changes to make and revise your plan. 2 Ambassador
Words to Know Brand: The name, symbol, mark, or logo a company uses to identify its product. It’s also the way other people, especially your customers, think about and experience your product. Brand identity: The image your business projects, including everything from your logo to how people perceive your business. Cookie entrepreneur: When you sell Girl Scout Cookies , you set goals, talk to customers, make decisions, make mistakes, and try again. This is all part of being an entrepreneur! Digital Cookie/Smart Cookies: A way for customers to buy cookies online. Depending on where you live, you will either use Digital Cookie (for Little Brownie Bakers councils) or Smart Cookies (for ABC Bakers councils) to manage digital sales. Digital marketing: Using technology, such as computers, smartphones, and social media, to reach your customers. Entrepreneur: Someone who creates something or finds a way to help people and solve problems. Entrepreneurs often use their ideas to create a business. Feedback: What someone thinks about your ideas or how you run your business. Package goal: How many packages of cookies you and your troop plan to sell. Portfolio: A portfolio shows examples of your work, which can include videos, cookie booth photos, events you organized, and even a pitch script you wrote. Resume: A way to present your work experience in a concise yet detailed way for the purposes of hiring. Troop goal: What you plan to do with the money your troop earns selling cookies. Troop proceeds: How much your troop will get for each package sold, based on your council and budget. Safety First Find out how to keep your cookie business safe. Go to girlscouts.org to find safety guidelines for selling digitally, door-to-door, or at a cookie booth. My Cookie Business Resume 3
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Step 2: Research resumes and track your experiences A resume is a way to present your work experience in a concise yet detailed way for the purposes of hiring. Resumes are not one size fits all—they are a personal expression of your work and experience history. Find out which resumes are the most effective and what works best for you. Then create a journal, inspiration board, or blog to track your business experience and the skills you learn along the way in order to build your resume. Choices—do one: Invite a college or job recruiter to a meeting. Find out what grabs their attention on a resume. What are the most important things to include? How should you organize your information? How critical is formatting? Do you need a different resume when presenting online and in person? How do you quantify and qualify your results? (Quantify is the hard data or numbers behind your results. Qualify means to describe how you reached your results.) Tell the recruiter about some of the skills you’ve learned and what you enjoy about running your own cookie business. Ask for tips on how to translate that experience into your resume. After this session, research resume samples online and keep a journal, inspiration board, or blog to track your skills. ges 5. Tes han ta c ga e k i a Think Like a Cookie Entrepreneur Getting feedback can help improve your ideas and the decisions you make as a cookie entrepreneur. o mak e ges t an 4. M ch ct Dive into your past. If you’ve sold cookies for years, recreate your sales experience from the time you started selling. Create a timeline and make a chart of your personal sales trajectory. Did you do better with sales one year than another? Put your history into a statistic you can use on your resume. (Six years of cookie sales with a 25% growth in sales each year, for example.) Collect your history and track your sales data and skills through a journal, inspiration board, or blog. n et feedback 1. G 2. A edback 3 e fe . S el lyz e na Go online to get ideas. Check out different resume templates online and think about which ones would best highlight your accomplishments. Learn how to create resumes aimed for different opportunities. Explore what recruiters are looking for in a resume and which formats they prefer. Decide how you’ll format your resume and start tracking your skills through a journal, inspiration board, or blog. Then make a list of the skills you’ve gained by running your own cookie business. Research language online that can help you add your experience to your resume. My Cookie Business Resume 5
Step 3: Boost your marketing skills Learn strategies to market your cookie business and find ways to market yourself to meet your goals. Create a plan for both and get feedback from someone else, such as a mentor, family member, business leader, or entrepreneur. Incorporate the feedback and suggestions and revise your plans as you progress. Choices—do one: Meet with a marketing expert. Find out how to build your marketing skills for your cookie business and translate those skills into marketing yourself. Use this knowledge to market yourself and your business to customers. Come up with a marketing plan for both. Research marketing tactics online. Look for ones that align with your cookie business goals and support your budget. Are there creative marketing strategies you can use for both your business and to market you? Find out what online marketing tools are available for you to use, then come up with a marketing plan for you and your cookie business. Define your cookie brand identity and your personal brand. Go online to find ways Girl Scout Cookies set themselves apart from other brands. Then write a brand identity statement. What does your cookie business offer? Who is your target market? How are you best at what you do? Then make the same kind of statement for yourself. Ask your Girl Scout team and adults in your life to help you identify your special skills and strengths. Think of what you’d tell someone about you in a networking situation. Think about how you’d incorporate this into your resume. 6 Ambassador
Marketing YOU Think of yourself as a product that you want to promote! Here are some things to consider: What’s your value? In marketing speak, it’s called your unique value proposition. What are your special skills and abilities? What’s your goal? Where do you see yourself in 6 months? In a year? How will you measure your goals? Set specific goals with timelines. Identify your target markets. This could be a trade you want to learn, a college you want to attend, or a career you intend to have. What resources will you need? Will you take classes, volunteer at an organization, or expand your network? Make a list. . . . . . . . . . . . . . . My Cookie Business Resume 7
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Step 4: Use marketing to expand your network Decide how to expand your network. How can you earn loyal customers who come back next year? Analyze data from your past sales. Who are longtime customers? Where will you meet new customers? How can you expand your network using your marketing messages? How can you get to know your network members a little more, so you can start thinking about how to leverage their support when you move beyond your Girl Scout Cookie business? Choices—do one: Use your digital tools. Create a cookie business pitch video you can use for your digital promotions and include in your portfolio. Check out “Digital Marketing Tips for Cookie Entrepreneurs and Families” at girlscouts.org/cookiedigitalmarketing and find other resources online for ideas. Research ways other Girl Scout Cookie business leaders have used digital selling methods. Find ways to expand your network online through career and community websites. Create marketing messages for different segments of customers. When you look at your customers in segments, it makes it easier to know how to market to them. What do they have in common? Were their purchases in the same price range? What are the demographic characteristics (like age and gender) of your customers? Are there customers who only buy to donate? Who do you consider your target market? As a team, create marketing messages for your strongest segments of customers. Then come up with a way to use your network to find large groups of people to pitch to. Talk to an expert. Get information from someone with experience launching a business. This can be someone you speak to one-onone, invite to a meeting, or find through a video of online business leaders talking about their experiences. Find out how they created their customer base. How do they keep customers loyal? What strategies do they use to expand their network? Take what you learn and come up with marketing messages that will attract new customers. My Cookie Business Resume 9
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Step 5: Create a cookie portfolio Pull your experiences into a dynamic portfolio that includes your resume, sample marketing materials, and a cover letter that showcases your skills and interests. A portfolio shows examples of your work, which can include videos, pitch scripts, cookie booth photos, or events you organized. Use notes from your business journal, inspiration board, or blog to reflect on your experience. Choices—do one: Work with a mentor. A mentor is someone who can guide your choices and help you grow. This might be a guidance counselor, businessperson, or coworker of a family member or friend. Find ways a mentor can help you with your resume, cover letter, and portfolio presentation. Practice presenting your portfolio to your mentor and make changes as you get feedback. For helpful information, check out “Maximizing Mentorship: A Girl Scout Guide” at girlscouts.org/maximizingmentorship. Want to gain more skills? Earning your Entrepreneur Accelerator badge will give you even more tools to learn about how to harness your cookie skills into a dynamic presentation to show what you can do. Create a digital portfolio. Turn your portfolio materials into something you can share online. Look for online portfolio design tools you can use. Include your resume, list of skills, your bio, cookie business marketing samples, awards and accomplishments, and anything else you’ve collected (consistent with Girl Scouts’ Internet Safety Pledge). Organize your materials so your audience can easily find the information. Make it visually appealing and don’t forget to update it each time you have something new to add. Present your portfolio. After you assemble your portfolio, show it to at least three people in a mock interview setting. Ask for feedback and make changes. What really stood out to them as your strengths? Do these things align with what you think of as your strengths? Are there other opportunities to showcase more of your skills and experiences? My Cookie Business Resume 11
TM & 2021 Girl Scouts of the United States of America. All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, electronic or mechanical methods, including photocopying, recording, or by any information storage or retrieval system, now known or hereinafter invented, without the prior written permission of Girl Scouts of the United States of America (GSUSA), except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permissions requests, write to GSUSA at the address below or visit the www.girlscouts.org website to access permission request forms. First published in 2021 by Girl Scouts of the United States of America 420 Fifth Avenue, New York, NY 10018-2798 www.girlscouts.org 12 Ambassador
Volunteer’s Guide to the My Cookie Business Resume Badge* Find tips and ideas to help you guide your troop through this badge. Step 1: Get to know your business; set your goals and budget 30–40 minutes Materials for all choices: computers, smartphones, or tablets; order cards, paper, pencils Ask: What big goals do you have this year? Share: Know your business and kick off your plan. Find out what cookie varieties are available this year and how much they cost. Dig up everything you can about Digital Cookie /Smart Cookies sales and marketing tools that are available. Think about past sales successes and challenges as you create your team plans. Choices—do one: Explore with your team. Have Ambassadors choose their own research teams and take notes to share with the troop. They can use breakout rooms and a shared document if meeting virtually. At the end, come together to solidify goals and set a budget. Discover new ideas. Suggest that Ambassadors review “Digital Marketing Tips for Cookie Entrepreneurs and Families” (girlscouts.org/cookiedigitalmarketing) and other GSUSA or council resources. From there, suggest the brainstorming activity described in the badge booklet or have Ambassadors come up with another way to share ideas. Ask them to decide on their favorite ideas, determine the cost, and set their budget. Get feedback on your plan. Recommend that Ambassadors research the latest on Girl Scout Cookies. Have them come up with a plan for how to use their money and research the costs. Ask each Ambassador to get feedback from an experienced Girl Scout alum, family member, or other person. Then have them discuss the feedback and decide how to revise their plan. Step 2: Research resumes and track your experiences 30–40 minutes Ask: How do you keep track of your cookie business experiences? Share: A resume is a way to present your work and experience history in a concise yet detailed way for the purposes of hiring. Track your business experience and the skills you learn along the way in order to build your resume. Choices—do one: Invite a college or job recruiter to a meeting. Ask your guest to share their insights with the troop. Have Ambassadors come prepared to ask questions and share some of the skills they’ve learned. Afterwards, recommend that they research resume samples and keep a journal, inspiration board, or blog to track their skills and experiences. Materials: computers, smartphones, or tablets; paper, pencils Go online to get ideas. Have Ambassadors research resume templates online and find out what recruiters are looking for, then decide on a resume format they think will work best. Next, suggest team members track their skills through a journal, inspiration board, or blog, and then research language online that can help them add their experience to their resume. Materials: computers, smartphones, or tablets Dive into your past. Tell Ambassadors to bring previous sales data to the meeting. Have them create a timeline and chart personal sales on graph paper or digitally. Ask project participants to analyze their sales trends and chart their trajectory. Have them review their sales history and convert the data into a statistic that they can use on their resume. Then they’ll use a journal, inspiration board, or blog to continue to track sales data and skills. Materials: graph paper, pencils; computers, smartphones, or tablets Step 3: Boost your marketing skills 20–30 minutes Materials for all choices: paper and pencils Ask: How can you improve your marketing skills? Share: Learn strategies to market your cookie business and find ways to market yourself to meet your goals. Create a plan for both and get feedback from someone else, such as a mentor, *Detailed choice activities, meeting tools, and additional resources and materials can be found within the Volunteer Toolkit on my.girlscouts.org. AMBASSADOR My Cookie Business Resume 1
family member, or entrepreneur. Use “Marketing YOU” on page 7 to think about how you can promote yourself. Choices—do one: Meet with a marketing expert. Use your networks to connect the troop with an expert in the marketing field. Ask that Ambassadors come prepared with questions and ready to talk about their cookie business skills and experience. Ambassadors can use expert feedback to come up with a plan to market themselves and their business to customers. Research marketing tactics online. Have Ambassadors research marketing tactics online that will allow them to market both their business and themselves. Encourage them to come up with a plan that supports their goals and budget. Reassure these young marketeers that, at first, it may feel strange to promote themselves, but this type of confidence is an important life skill! Define your cookie brand identity and your personal brand. Have Ambassadors create a brand identity statement that speaks to what sets their business apart from others, and then produce one about themselves. Try this: Write the name of each person on separate sheets of paper (or digitally). Ask that they add the skills and strengths that they see in each other. Ambassadors can use this feedback (even ask family or more friends to contribute) to inform their own identity statement. Step 4: Use marketing to expand your network 20–30 minutes Materials for all choices: computers, smartphones, or tablets Ask: How can you expand your network with marketing messages? Share: Analyze data from your past sales and learn who your loyal customers are and where you can meet new customers. Find out how you can get to know your network a little more, so you can leverage their support when you move beyond your Girl Scout Cookie business. Choices—do one: Use your digital tools. Recommend that Ambassadors explore “Digital Marketing Tips for Cookie Entrepreneurs and Families” (girlscouts.org/cookiedigitalmarketing) as well as research other Girl Scout Cookie business leaders for inspiration. Then they can create a cookie business pitch video to include in digital promotions and add to their portfolios. Suggest that these cookie entrepreneurs consider expanding their network through career and community websites. Create marketing messages for different segments of customers. Have Ambassadors bring their past customer and sales records to the meeting. Instruct them to use the questions in the badge booklet to analyze their customer base. From there, these young cookie experts can create customized marketing messages for their strongest segments of customers. Talk to an expert. Use your networks to help connect the troop with someone who has experience launching a business. Or ask Ambassadors to search for videos of business leaders talking about their experiences with starting up and creating a customer base. Have them take what they learn and come up with marketing messages that will attract new customers. Step 5: Create a cookie portfolio 20–30 minutes Materials for all choices: Ambassadors’ resumes, cover letters, portfolio materials; computers, smartphones, or tablets Ask: How can you showcase your cookie business experience? Share: Pull your experiences into a dynamic portfolio that includes your resume, sample marketing materials, and a cover letter that showcases your skills and interests. You can include videos, pitch scripts, and cookie booth photos. You can also add your Girl Scout experience managing Take Action projects, planning big events, and more. Choices—do one: Work with a mentor. Ask Ambassadors to identify and connect with someone who they feel would be a good mentor. Have them ask for feedback on their resume, cover letter, and portfolio presentation skills. Direct Ambassadors to “Maximizing Mentorship: A Girl Scout Guide” at girlscouts.org/maximizingmentorship for more information. Create a digital portfolio. Suggest that Ambassadors review portfolio building websites. They can organize materials like their resume, bio, cookie business marketing samples, awards, and accomplishments in a digital space that is easy to update and share. Remind them not to share personal information like their last name or address. Present your portfolio. Ambassadors can choose to team up and take turns presenting to each other, or they can present their portfolio to different family members (either in person or online) to get feedback. TM & 2021 Girl Scouts of the United States of America. All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, electronic or mechanical methods, including photocopying, recording, or by any information storage or retrieval system, now known or hereinafter invented, without the prior written permission of Girl Scouts of the United States of America (GSUSA), except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permissions requests, write to GSUSA at the address below or visit the www.girlscouts.org website to access permission request forms. First published in 2021 by Girl Scouts of the United States of America, 420 Fifth Avenue, New York, NY 10018-2798, www.girlscouts.org AMBASSADOR My Cookie Business Resume 2
will look at cookie business resources and the other will come up with goal-setting ideas. The cookie business group will explore the latest marketing tools, past sales data, Digital Cookie/Smart Cookies, cookie costs and varieties, and other related topics. The goal-setting group will work on a troop budget by brainstorming how to use your money and seeing how much those plans might cost.
Girl Scout Cookie flavors without saying any part of a cookie's name. Have your group guess which cookie you are. Add to the challenge by acting out other words related to your cookie business, like Digital Cookie/ Smart Cookies, cookie booth, goals, and the Junior Cookie Entrepreneur Family pin. Hold a cookie race. With your group, create .
Set Cookie Business Goals and Develop. a New Skill. Step 3: Create and Share Your Value Proposition. Step 4: Create a Marketing Campaign Step 5: Leave a Legacy. My Cookie Business Resume . . Plan To Reach Your. Customers. Step 5: Write a Team Business. Plan . Cookie Innovator. Step 1: Master your cookie business. Step 2: Choose a big idea .
Collaborate: When you work with other people on your cookie business. Cookie entrepreneur: When you sell Girl Scout Cookies, you set goals, talk to customers, make decisions, make mistakes, and try again. This is all part of being an entrepreneur! Digital Cookie/Smart Cookies: A way for customers to buy cookies online. Depending on where you live, you will either use Digital Cookie (for Little .
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World's Largest Cookie Adapted from the Lesson Study by: Cindy Cooper George Mason University, COMPLETE Math Fall 2015 The Task The world's largest chocolate chip cookie was created using 40,000 pounds of cookie dough! (The recipe is listed below.) A school wants to make a smaller version of this cookie to feed all 800 students in their school.
Putting together a Cookie Exchange/Tupperware Party is as easy as 1, 2, 3: 1. Find someone to Host the Cookie Exchange/Tupperware Party. 2. Invite 5 or more cookie lovers (guests) in addition to the Host. 3. Gather 6 or more different cookie recipes. Decide what type of cookie each person will bring to avoid duplication.
with your Girl Scout group to meet your goals and have fun! Steps 1. Find out about Girl Scout Cookies 2. Decide how to use your cookie money 3. Set a troop budget and package goal 4. Build your team 5. Create your pitch to customers Purpose When I've earned this badge, I will know how to use teamwork to help my cookie business. My Cookie .
Government of Andhra Pradesh Department of School Education State Council of Educational Research & Training DSC SGT – SECOND GRADE TEACHER SYLLABUS 1. G.K & current Affairs - - 10M 2. Perspectives in Education – 05M 3. Educational Psychology – 10M 4. Content & Methodologies - 75M (50 25) Total - 100 M PART - I I. General Knowledge And Current Affairs (Marks: 10) PART - II II .
