Chip Shortage Consumer Impact Study - Coxautoinc

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Chip Shortage ConsumerImpact StudyIssue #4April 5, 2022

What we’re seeing nowAbout one-inthree consumersare likely toorder theirvehicle from adealer andexpect deliveryto take about 10weeks.Consumers arestill pessimisticabout theautomotivemarket amid achip shortage,expecting higherprices, lowerinventory andlonger deliverytimes.Slightly fewer inmarket shoppersare willing to payabove theMSRP, but thosewho are wouldpay an averageof about 20%over.Due to the chipshortage andresultinginventory andprice pressures,just under half(45%) of inmarket shoppersare likely topostpone theirpurchase.More than half ofconsumers whosay prices haveor will increasedue to theshortage feelprices willremain higher,even as supplyreturns tonormal. evenafter theshortageis resolved.More than half ofconsumersexpect the chipshortage tocontinue formore than 6months, with justover a thirdthinking it willlast morethan a year.2

Wave #4 ResearchConsumers: In-market shoppers for a vehicle purchase/lease3/2/22 – 3/9/22n 242

Consumers’ awareness of the current global chipshortage continues to rise.Awareness of chip shortage70%60%60%50%50%45%40%30%28%31%27% 26%23%20%24%14%15%8%10%10%11%6% 4%8% 6%3%2%0%Very awareAwareWave 1 - Baseline Apr-21Somewhat awareWave 2 Aug-21Have heard, butdon't know muchWave 3 Nov-21Have not heardprior to todayWave 4 Mar-224

Consumer’s foresee ongoing chip shortage issues.Compared to November, slightly more consumers believe the chip shortage will belong-term, with more than a third thinking it will last more than a year more.Chip shortage 15%10%5%0%In the next 6 months orlessIn the next 7 to 12monthsWave 3 Nov-21More than a year fromnowDon't knowWave 4 Mar-225

Consumers’ likelihood to postpone their vehiclepurchases remains under half.45% of shoppers are likely to postpone their purchases.Likelihood of postponing 21Nov-21Mar-22Wave 1 - BaselineWave 2Wave 3Wave 46

Half of consumers indicate that they would postponetheir vehicle purchase for 7 months or more.The purchase horizon marginally changed since November, shifting a bit moretowards the 3-6-month range. Nearly half indicating postponing by 7 months ormore.Postponement of vehicle 22Wave 1 - BaselineWave 2Wave 3Wave 41-2 months3-6 months7 months or longerDon't know7

Order-and-Wait is anticipated to become the “norm” forpurchasing a vehicle.Delivery of an ordered vehicle is expected to be around 10 weeks.Consumers willing toorder their preferredvehicle35%10.42 weeks35%How long consumersexpect to wait for anordered vehicle as ofMarch 2022.Wave 3 Nov-21As of March 2022, morethan half of consumersanticipate Order-andWait to become the"norm" for purchasing avehicle.63%Wave 4 Mar-228

Consumers anticipate that vehicle prices will rise due tothe chip shortage.More than half of consumers feel prices will remain elevated even after the chipshortage is resolved.Prices after chip shortage resolved(among those who perceive price n higher than beforeReturn to pre-chip shortagelevelsWave 3 Nov-21Will be lower than beforeWave 4 Mar-229

Fewer consumers are willing to pay more than the MSRPfor a desired vehicle versus earlier in the chip shortage.Consumers’ willingness to pay above MSRP has decreased to 28% in March 2022.Consumer willingness to pay above MSRP for desired 0%10%0%Would be willing to pay moreWave 1 - Baseline Apr-21Wave 2 Aug-21Would never pay above MSRPWave 3 Nov-21Wave 4 Mar-2210

More than half of consumers feel prices will remain elevated even after the chip shortage is resolved. Consumers anticipate that vehicle prices will rise due to the chip shortage. 9 55% 41% 4% 57% 39% 4% 0% 10% 20% 30% 40% 50% 60% Remain higher than before Return to pre-chip shortage levels Will be lower than before Prices after chip shortage .

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The parallel chip breaker, that the figure N 1 shows an example, is mainly used in finishing operations. Figure N 1 - Parallel chip breaker Inclined chip breaker The angular type is suitable for most machining operations and is the most difficult to do. The chip is flexed towards the area of the workpiece where is broken without damaging .

NEW CHIP BREAKER FGS TYPE FGS type chip breaker The FGS chip breaker is a positive ground type insert. Its sharp cutting edge generates low cutting resistance while guarantee-ing high precision machining. The chip breaker minimizes heat when machining heat resistant super alloys and the small dot located in the corner is effective for chip control.

Nomenclature bch Chip width (mm), (in) bγ1 Insert/chip restricted contact length (mm), (in) Ch Cutting ratio (the ratio of the undeformed chip thickness to the chip thickness) d Depth of cut (mm), (in) d0 The standard critical depth of cut under pre-defined standard cutting condition (mm), (in) dmax Maximum depth of cut in extra region of chip-breaking chart (mm), (in)

1.1 Chip breaker A chip breaker is the tool which has a groove or an obstacle placed on the incline face of the tool. A chip breaker can be used for increasing chip breakability which results in efficient chip control and improved productivity. It also decreases cutting resistance, and gives a better surface finish to the workpiece.

and processing unit in a single chip have been reported [7]-[13]. These architectures are proposed for a photo-image sensing chip. Fig. 1 shows the conventional photo-image-sensing chip architecture. In the architecture for a sensor-embedded chip, the sensor and processing unit are integrated on a single chip by placing them side by side, as .

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