E-Commerce In The Philippines

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E-Commerce in thePhilippinesJanette Toralhttp://digitalfilipino.com

Lazada - #6Goods.ph - #460Greatvalueplus.ph #970Zalora - #81Bench - -landscape-ecommerceiq/

OLX - #15Shopee - #251TipidPC - landscape-ecommerceiq/

scape-ecommerceiq/

scape-ecommerceiq/

E-CommerceIndustry Segmentand Players

E-CommerceRoadmap UpdatesJanette ToralDigitalfilipino.com

BusinessObjectives &SuccessCriteriaVision: E-Commerce as anEconomic Growth Contributor& Philippines CompetitiveAdvantage100,000MSMEs doE-CommerceGovernmentE-PaymentImplementation30% ofFilipinos doE-CommerceEffectiveMerchant &ConsumerProtectionCybercrimeEnforcement& ProsecutionFast & CostCompetitiveInternetAccessE-Commerce at25% GDP

E-Commerce RoadmapDeliverablesUPSTREAM Philippine InternetBroadbandMasterplan CustomsModernization Law(Updating of TariffRegulations) New Telco / VASPlayers National RetailPayment SystemINTERNAL VALUECHAIN Consumer Protectionon E-Commerce National SingleWindow Anti-Cybercrimeenforcement E-GovernmentPayment Simplified Tax system Data PrivacyCommission E-NotaryDOWNSTREAM Seal of Trust PKI / Digital SignatureImplementation Cross-Border ECommerce Policies E-CommerceEducation Sector development Private SectorLeadership

BusinessOpportunities in ECommerce

Philippines E-Commerce Index (ECI)COMPOSITECopyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.

Chart 1: Extent of Online Engagement in theManufacturing, Retail-Wholesale and Services IndustryOverall Index, Weighted to Actual ValuesJAN 2016 – AUG 2016Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.

Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.AUG 16JUL16JUN16MAY16APR16MAR16FEB16JAN16DEC15% Revenue Moving Average (3 15FEB 15JAN 15DEC 14NOV 14OCT 14SEPT 14AUG 14JUL 14JUN 14% RevenueMAY 14APR 14MAR 14FEB 14JAN 14DEC 13NOV13OCT13SEPT 13AUG1380%Linear (% Revenue)70%60%50%40%30%20%10%0%

Copyright 2016, I-Metrics Asia-Pacific Corporation. All rights reserved.AUG 16JUL16JUN16MAY16APR16MAR16FEB16JAN16DEC15% Purchases Moving Average (3 15FEB 15JAN 15DEC 14NOV 14OCT 14SEPT 14AUG 14JUL 14JUN 14MAY 14% PurchasesAPR 14MAR 14FEB 14JAN 14DEC 13NOV13OCT13SEPT 13AUG1380%Linear (% Purchases)70%60%50%40%30%20%10%0%

Challenges: Lack ofMarketplace & LogisticsPlayers to Serve MSMEs

OneStore.ph

Shoplocal.ph

Shopee.ph

Certified E-CommerceSpecialist, Entrepreneur,Professional Programhttp://digitalfilipino.com/certified

Launch New MarketplacesE-Commerce EntrepreneursSummitJanuary 7 – ManilaJanuary 14 – CebuJanuary 21 – CebuJanuary 28 – Davaowww.ecomsummit.asia

Need: E-Commerce Hackathons

Challenge: Sustained ECommerce & DigitalMarketing Education

Outreach Initiatives DICT Rural Impact Sourcing / Next Wave Cities DTI E-Commerce Roadshow (16 cities) Ureka Forum

DigitalFilipino.com

DTI MentoringPrograms

Challenge: Local &Cross-Border OnlinePayments

Cross-Border Payments

Challenge:Empowering MSMEsto Sell Cross-Border

Pillar 1: Facilitating business networkingand matching involving MSMEsPillar 2: Enhancing MSME awareness andfeedback on trade regulationsPillar 3: Improving mechanism forknowledge sharing on trade facilitation,business support, partnerships, andcapacity building activities for MSMEs

COMING SOON IN 2017!

Download presentation http://bit.ly/ecomlearn http://bit.ly/ecomactivation

Vision: E-Commerce as an Economic Growth Contributor & Philippines Competitive Advantage Business Objectives & Success Criteria 100,000 MSMEs do E-Commerce E-Commerce at 25% GDP 30% of Filipinos do E-Commerce Fast & Cost Competitive Internet Access Cybercrime Enforcement & Prosecution Government E-Payment

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