Senior Vice President Sales [Chief Sales Officer] Job .

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SALES FORCE JOB DESCRIPTIONSSenior Vice President Sales[Chief Sales Officer]Job DescriptionThe Sales Management Association 1 404 963-7992www.salesmanagement.org 2008 The Sales Management Association. All Rights Reserved.

SALES MANAGEMENT ASSOCIATION SALES FORCE JOB DESCRIPTIONSDIRECTOR NATIONAL ACCOUNTSAbout The Sales Management AssociationThe Sales Management Association is a global professional association focused on salesmanagement’s unique business and career issues. The Sales Management Associationfosters a community of interest among sales force effectiveness thought leaders,consultants, academics, and sales management practitioners across many industries.Through training workshops, online resources, and research materials, The SalesManagement Association addresses the management issues of greatest concern topracticing sales managers. The Sales Management Association’s focus areas includemanagement leadership, sales force performance coaching, sales planning, sales processmanagement, enabling technologies, incentive compensation, and sales force support.Note to MembersThis document has been prepared by The Sales Management Association for the exclusive use of itsmembers. It contains valuable proprietary information belonging to The Sales ManagementAssociation, and each member should not disclose it to third parties. In the event that you areunwilling to assume this confidentiality obligation, please return this document and all copies in yourpossession promptly to The Sales Management Association.The Sales Management Association has worked to ensure the accuracy of the information it providesto its members. This report relies upon data obtained from many sources, however, and The SalesManagement Association is not engaged in rendering legal, accounting, or other professional services.Its reports should not be construed as professional advice on any particular set of facts orcircumstances. Members requiring such services are advised to consult an appropriate professional.Neither The Sales Management Association nor its programs are responsible for any claims or lossesthat may arise from a) any errors or omissions in their reports, whether caused by The SalesManagement Association or its sources, or b) reliance upon any recommendation made by The SalesManagement Association.Descriptions or viewpoints contained herein regarding organizations profiled in this material do notnecessarily reflect the policies or viewpoints of those organizations.2 2008 The Sales Management Association. All Rights Reserved.

SALES MANAGEMENT ASSOCIATION SALES FORCE JOB DESCRIPTIONSPOSITION OVERVIEWDIRECTOR NATIONAL ACCOUNTSThe Senior Vice President of Sales [Chief Sales Officer] providesleadership, direction, and resource stewardship to the organizationssales function. As the organization’s senior-most sales leader, the SVPSales is accountable for overall sales organization performance, theprofitable achievement of sales organization goals, and for aligningsales objectives with firm business strategy.The SVP Sales reports to the [President; Chief Operating Officer; ChiefExecutive Officer].JOB RESPONSIBILITIES3 Aligns the sales organization’s objectives with firm businessstrategy through active participation in corporate strategicplanning, sales strategy development, forecasting, sales resourceplanning, and budgeting. Accountable for effective sales organization design, including salesjob roles, sales channel design, and sales resource deployment. Meets assigned targets for profitable sales volume, market share,and other key financial performance objectives. Leads learning and development initiatives impacting the salesorganization, and provides stewardship of sales and salesmanagement talent. Through active, productive partnerships withHuman Resources and Learning and Development functions, theSVP establishes learning and development objectives essential tothe sales organization’s success, oversees the effective delivery oftraining and development programs, actively assesses the value oftraining and development investments, and monitors learning anddevelopment outcomes to ensure high ROI. Establishes and governs the sales organizations performancemanagement system. This includes establishing guiding salesorganizational principles for managing performance, establishingand prioritizing critical performance measures for all sales jobs;overseeing the equitable allocation of organization objectivesacross all sales channels, markets, and personnel; and ensuring allkey sales and sales management associates are held accountablefor assigned results. 2008 The Sales Management Association. All Rights Reserved.

SALES MANAGEMENT ASSOCIATION SALES FORCE JOB DESCRIPTIONSDIRECTOR NATIONAL ACCOUNTS Provides leadership to the sales organization’s management team,while fostering a culture of accountability, professionaldevelopment, high-performance, and ethical behavior. Accountable for the sales organization support budget. Proactivelyassesses existing sales organization support investments, includingthose in technology, training, and administrative support. Ensuressupport investments yield productivity benefits consistent withestablished objectives. Provides managerial leadership to SalesOperations in meeting this responsibility, and works closely withthe Chief Information Officer to ensure technology initiatives areimplemented consistent with firm technology strategy. Leads sales organization change initiatives by continuouslyassessing the need for organizational change, championing changeinitiatives, and removing obstacles impeding constructiveorganizational change. Establishes and maintains productive peer-to-peer relationshipswith customers and prospects.ACCOUNTABILITIES ANDPERFORMANCE MEASURES Achieves assigned organizational objectives for sales, profits,volume, product mix, and other strategic goals. Supports the achievement of strategic objectives critical to otherfunctional areas within the firm.ORGANIZATIONALALIGNMENT Reports to the Chief Executive Officer [Chief Operating Officer;President] Peer colleague to other senior-most functional heads. Direct report staff includes Division [Region; Market; Business Unit]Sales Leaders; Sales Operations. Provides indirect leadership to core sales support functionsincluding Marketing, Service, Field Operations; Finance; HumanResources; IT.QUALIFICATIONS Four year college degree from an accredited institution. Master in Business Administration or equivalent. Minimum fifteen years of sales management experience in abusiness-to-business sales environment.4 2008 The Sales Management Association. All Rights Reserved.

SALES MANAGEMENT ASSOCIATION SALES FORCE JOB DESCRIPTIONSENVIRONMENTAL JOBREQUIREMENTS ANDWORKING CONDITIONSABOUT THE SALESMANAGEMENTASSOCIATION’S JOBDESCRIPTION LIBRARY5DIRECTOR NATIONAL ACCOUNTS This position requires extensive travel. All prospective employees must pass a background check.The Sales Management Association makes these sample jobdescription available to its members in order to provide representativeexamples of job descriptions – not as a recommendation of job designor specific job responsibilities. Additional job descriptions andresources are available at www.salesmanagement.org. 2008 The Sales Management Association. All Rights Reserved.

strategy through active participation in corporate strategic planning, sales strategy development, forecasting, sales resource planning, and budgeting. Accountable for effective sales organization design, including sales job roles, sales channe

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