Citrix XenMobile Vs. AirWatch: Five Reasons AirWatch Can't .

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White PaperCitrix XenMobile vs.AirWatch: Five reasonsAirWatch can’t matchXenMobile for empoweringbusiness mobilitycitrix.com

White PaperCitrix XenMobile vs. AirWatchAs mobility transforms business, companies are shiftingfrom a narrowly defined, standardized approach to a morecomprehensive enterprise mobility strategy. Instead of limitingusers to IT-issued devices, IT is embracing consumerization andseeking ways to ensure security across the mobile devicespeople choose to use. The market is also shifting from point,tactical solutions such as mobile device management (MDM)tools to more strategic enterprise mobility management (EMM)solutions that offer a broader set of capabilities. Still, manycompanies have yet to realize the full business benefits ofmobility. To a large extent, this is due to the challenges inenabling people to access the full range of applications anddata they need on any device, in any location.Delivering applications and data to mobile users is no easy task given the diversity of mobileplatforms, devices and applications involved. The scope of enterprise mobility has become morediverse as well, growing far beyond initial use cases in field and sales which, according to theYankee Group, account for only 29 percent of the type of mobile users within an organization.Mobility Cascades Downwards and Outwards Across the e*51% of mobile & remote workforce20% of total workforce39%Field/Sales Force29% of mobile & remote workforce11% of total workforceOther20% of mobile & remote workforce8% of total workforceSource: Yankee Group’s 2013 US Enterprise Mobility: IT Decision-Maker Survey, December* Mobile workforce is defined as those spending 20% of their time away from theirprimary workspace during an average working week.citrix.com2

White PaperCitrix XenMobile vs. AirWatchTo enable full business mobility throughout the enterprise, IT needs an EMM solution that makesit possible to provide any app, to any user, on any device. To keep pace with evolving needs, thesolution must be architected to scale without significant infrastructure investments. Equallycritical, IT must achieve optimal application performance and provide mobile users with a highquality experience over any network to avoid the security risks that can result when people seekless secure workarounds.This paper highlights five ways that Citrix XenMobile meets these requirements better thanAirWatch by VMware. The following table provides an overview of the available enterprisemobility management features with Citrix XenMobile and AirWatch by VMware.Citrix XenMobileAirWatch by VMwareMDM MAM Unified App Store (access to mobile, web andWindows apps) VMwareSSO across all apps VMwareSecure email/PIM Secure browser File sync & share Office document editor Enterprise note-taking VMwareRemote desktop access VMwareMobile productivity appsMobile content management across all device types Network security management including GSLB andenterprise scale & availability Citrix has more experience delivering applicationsCitrix has a much longer history of delivering enterprise applications to users than AirWatch. Infact, Citrix has been delivering applications to users who need access to apps and data from anydevice in any location for more than 25 years.With the introduction of XenMobile in 2013, Citrix complements that enterprise-classapplication delivery technology with best-in-class MDM capabilities to offer the most completeEMM solution. Today, Citrix is an established leader in every key enterprise mobility category,being named a leader by industry analysts in enterprise mobility management, enterprise filesync & sharing (EFSS), application delivery controllers (ADC) and client virtualization. Theintegration across these solutions drives additional value by enabling organizations to deliverboth mobile apps and Windows apps to smartphone and tablet users in a seamless manner.citrix.com3

White PaperCitrix XenMobile vs. AirWatchBy comparison, AirWatch is a newcomer to business mobility, entering the market more thana decade after Citrix.XenMobile delivers more appsApplications are integral to business productivity and innovation. While AirWatch relies mainlyon third-party solutions for mobile apps, XenMobile provides mobile users with a full suite ofbusiness-grade productivity apps including email, file sync and share, document editing, browser,note-taking, personal information management (PIM) and remote desktop access.When it comes to supporting mobility, what are the mostimportant types of mobile applications to your 0%Mobile email(includingcalendar andcontacts)SharePointaccessEnterprisefile syncand sLine ofbusinessappsSource: Citrix Mobility Survey, December 2013, n 733 Citrix customersXenMobile productivity apps are tightly integrated to provide the type of experience mobileusers require. While on the go, people don’t have the time to wait for large email attachmentsto download over a cellular network, or to dial a long web conferencing login and password tojoin a meeting while driving a car. XenMobile solves these problems through single-clickintegrated workflows.Create Meeting Email invite Attached file Set-up bridgeMeetCollaborate Dial-in Take notes Share docs Share notes Edit content Email docsCitrix also offers the largest ecosystem of popular third party mobile business apps throughthe Citrix Worx App Gallery, the marketplace for enterprise-ready mobile apps for XenMobilecustomers. These apps have been secured using the Worx App Toolkit and can be managedby IT along with other Worx-enabled apps, included internally developed apps.In addition, only XenMobile lets people choose the mobile, Windows desktop, SaaS and Webapps they need in a unified app store to provide a simple, streamlined user experience.citrix.com4

White PaperCitrix XenMobile vs. AirWatchXenMobile delivers a better mobile content management and data protection solutionFor mobile users to be fully productive, they need the ability to access, sync and share data on anydevice. Most importantly, to win full adoption and prevent people from using non-secure personalapps instead, an enterprise mobility solution has to combine advanced features designed forbusiness with a consumer-like experience they’ll love.Citrix ShareFile, a secure enterprise file sync and sharing service included with XenMobileEnterprise Edition, meets the mobility and collaboration needs of users and the data securityrequirements of the enterprise.ShareFile also offers flexible storage option with StorageZones. Companies have the flexibilityto manage their data in customer-managed—object storage (Azure) and on-premise storage,and/or choose Citrix-managed StorageZones (secure cloud options available in multiple locationspowered by AWS and Microsoft Azure). With customer-managed StorageZones, IT can place datain their company’s own datacenters to help meet unique data sovereignty and compliancerequirements while optimizing performance by storing data in close proximity to the user. Bydefining where data should be stored, IT is able to build the most cost-effective and customizedsolution for their organization. Customer-managed StorageZones can be easily integrated with anorganization’s existing infrastructure as it is designed to support any CIFS based network share andcustomer owned object storage (Microsoft Azure). ShareFile with StorageZones also allows IT totake advantage of the economic benefits and effortless management of a cloud-based service.The market-leading position of ShareFile is due in part to the great user experience it makespossible. For example, users are able to securely upload and share documents from theirsmartphone or tablet whether those documents are stored locally on their office desktop, on aSharePoint server behind the firewall, or on their own personal laptop, with minimal dependenceon IT. The integration of ShareFile with enterprise email systems, including both Microsoft Outlookand WorxMail, spares mobile users the need to wait for large email file attachments to download.In addition, ShareFile offers a robust, built-in mobile content editor that lets users: Automatically sync folder contents for offline editing Edit Microsoft Word, Excel and PowerPoint documents offline Mark up PDF documents with text, arrows, shapes and drawingsWith Citrix ShareFile, your users will have access to a true enterprise-class data service across allcorporate and personal mobile devices and desktops. IT gains the security and control it requiresand the flexibility of choosing where data is stored (on-premises, in the cloud or a hybrid of both).ShareFile Enterprise has four times the number of AirWatch customers—with only a small subsetthat has Secure Content Locker.citrix.com5

White PaperCitrix XenMobile vs. AirWatchFinally, only ShareFile is optimized for use with virtual apps and desktops, including those poweredby Citrix XenApp and Citrix XenDesktop. An on-demand sync capability lets users view all their filesand folders as if they reside within the virtual desktop; however, the file will download and synconly when the user wants to view, edit, save or share, helping IT cut storage costs and optimizeperformance. AirWatch doesn’t offer this capability.XenMobile offers a more scalable enterprise-grade architectureAs the number of mobile users in your environment grows, you need an enterprise mobilitymanagement solution that allows you to scale without incurring significant cost or increasedmanagement complexity. XenMobile leverages Citrix NetScaler application delivery technology.Going far beyond the basic mobile gateways provided by most EMM vendors, NetScaler providesload balancing, SSL VPN, application firewall, app caching, clustering and multi-site/domainsupport. The result is a mobile infrastructure that delivers more value, high availability, scalabilityand redundancy.Lacking this robust functionality, AirWatch acknowledges its shortcomings by recommendingthe use of enterprise-grade load balancers placed in front of their own gateways to help withscalability and redundancy. Since XenMobile includes NetScaler, no further deploymentsare required.XenMobile is a market-leading solution from a mobility pioneerCitrix understands how challenging it can be to develop and manage a mobility infrastructure thatcan meet your needs, as well as those of your mobile users today and in the future. Our enterprisemobility solutions draw on more than 25 years of innovation and experience delivering remoteaccess to apps. There’s a reason industry analysts have rated XenMobile an industry-leadingsolution in multiple areas of enterprise mobility, including enterprise mobility management,enterprise file synch and sharing, application delivery controllers and client virtualization. Formore information, visit www.citrix.com/go/leader.html.SummaryTo realize the full benefits of business mobility, you need a complete enterprise mobilitymanagement solution. Citrix XenMobile goes beyond AirWatch to provide a great experiencewherever people work while maximizing your mobility budget. XenMobile delivers more apps,provides a better solution for mobile content and data management, and runs on a scalable,secure, enterprise-grade architecture. To learn more about how Citrix XenMobile comparesto AirWatch and other solutions, please visit re.html.citrix.com6

White PaperCitrix XenMobile vs. AirWatchAdditional ResourcesThe best choice for enterprise mobility management: Comparing Citrix XenMobileto the competition10 Essential Elements for a Secure Enterprise Mobility StrategyReality Checklist: Mobile Enterprise Buyer’s GuideLearn more at re.htmlUnite apps, data and services with Citrix Workspace SuiteCorporate HeadquartersFort Lauderdale, FL, USAIndia Development CenterBangalore, IndiaLatin America HeadquartersCoral Gables, FL, USASilicon Valley HeadquartersSanta Clara, CA, USAOnline Division HeadquartersSanta Barbara, CA, USAUK Development CenterChalfont, United KingdomEMEA HeadquartersSchaffhausen, SwitzerlandPacific HeadquartersHong Kong, ChinaAbout CitrixCitrix (NASDAQ:CTXS) is a leader in virtualization, networking and cloud services to enable new ways for people to work better. Citrixsolutions help IT and service providers to build, manage and secure, virtual and mobile workspaces that seamlessly deliver apps, desktops,data and services to anyone, on any device, over any network or cloud. This year Citrix is celebrating 25 years of innovation, making ITsimpler and people more productive with mobile workstyles. With annual revenue in 2013 of 2.9 billion, Citrix solutions are in use at morethan 330,000 organizations and by over 100 million people globally. Learn more at www.citrix.com.Copyright 2014 Citrix Systems, Inc. All rights reserved. Citrix, XenMobile, ShareFile, XenApp, XenDesktop and NetScaler are trademarks ofCitrix Systems, Inc. and/or one of its subsidiaries, and may be registered in the U.S. and other countries. Other product and company namesmentioned herein may be trademarks of their respective companies.1014/PDFcitrix.com7

mobility solutions draw on more than 25 years of innovation and experience delivering remote . Pacific Headquarters Hong Kong, China . UK Development Center Chalfont, United Kingdom About Citrix Citrix (NASDAQ:CTXS) is a leader in virtualization, networking and cloud services to enable new ways for people to work better. Citrix

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