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POS SYSTEMSPOS BUYERS GUIDEA step-by-step guide to making an informed purchasing decision

HOW TO BUY A RESTAURANT POS SYSTEMIn the not-too-distant past, electronic cash registers were a fixture at most restaurants. However,the tables are rapidly turning. Fueled by increased competition for diners’ dollar as well as an overalldesire to boost their business, restaurant operators of all types are replacing legacy technology withcomprehensive restaurant POS systems. In this e-book, we’ll look at the benefits you can expect toreap by deploying a POS system, as well as how to find the right one for your particular needs.GETTING READYWith a POS system in place, you can expect to:Reduce costs through improved orderaccuracy, decreased labor expenditures,improved order accuracy, enhanced cashtracking and inventory control, and theelimination/minimization of shrinkage.Increase sales by marketing and upsellingmore effectively (through access to customerpurchase data), enhancing customer serviceand customer retention (again, by leveragingcustomer purchase data, as well as byintroducing such conveniences as pay-at-thetable check settlement and online ordering).Gain total control over your business.A POS system affords real-time insight intoevery aspect of the operation; from sales andinventory to labor.Now that you know why you should implement aPOS system, determine your budget. Here are therules of thumb: Let your sales volume partially dictate yourPOS system expenditure. The industry averageinvestment in POS systems, including a lease orloan payment, totals 1% to 1.5%. Factor in ongoing support. By some estimates,the total cost of your POS system, includingtechnical support, should equate to the price ofone to two menu items daily. Don’t be dissuaded by the price of restaurantPOS. A good restaurant POS system pays foritself; for more details about payback, see page 5of this ebook.800.775.0996 focuspos.com

POS BUYERS GUIDEEVALUATING POS SYSTEMSWhile POS systems clearly yield big benefits to restaurant operators, not all solutions—or POS vendors—are created equal. What’s more, some POS technology is a good fit for certain establishments, but notothers. Consequently, a strategic approach to evaluating POS systems is a must.Begin by determining which POS system features and capabilities are important to you, and which wouldmerely be “nice to have.” To identify these priorities, ask yourself: What issues do I want to address, and what problems do I want to solve, with a new POS system? Forinstance, are you losing many customers because of errors in orders, excessive wait times for tables and/or food?Does shrinkage seem to be rampant? Does control of guest checks appear to be insufficient? Are there plans toadd new locations or services, or to expand one or more current locations? How much time must I devote to operations-related tasks, and is it excessive? Such tasks can rangefrom managing inventory, accessing data for/compiling reports, and training/managing staff to identifying areas oftheft and waste and reconciling credit card receipts. Which initiatives would I like to undertake to grow my business, if only I had time? Examples hereencompass marketing to customers, developing new promotions and promotional campaigns, and introducingnew ordering methods, to name a few.What do staff members think of existing operating procedures? Do they believe a new POS system wouldbring improvements? What enhancements to the business and its procedures do they think might result fromimplementing POS technology? 800.775.0996 focuspos.com

POS BUYERS GUIDERank your identified priorities in order of preference, and benchmark every system you evaluate againstthe top three or four. While completing this process may take time, it’s worthwhile. Why? Your POS systemrepresents a major investment—so you’ll want to ensure that it truly meets the needs of your business.Without a list of POS system imperatives, this will be impossible.Next, carefully evaluate the solutions on your “short list” for several key features, among them: Hospitality focus. Generic POS systems lack many features and capabilities that are essential if restaurantoperators are to make the most of their technology investment. The ability to transmit orders from tables orfront-of-the house terminals to the kitchen, or, in quick-service establishments, from POS terminals to the foodpreparation line, is a prime example. Another example, applicable to table service and fine-dining establishments,is the ability to create and store open checks and track which server is responsible for which tables. Speed. Look for a POS system that handles tasks in a matter of seconds, not minutes. If ringing up sales andprocessing payments take time, you’re partially defeating the purpose of your technology investment. Reliability. Good POS systems operate the same way every time and malfunction only very infrequently, if at all.Check with references to be certain this is the case. Customization options and flexibility. You should not have to modify or change your business/operatingprocesses to suit your POS system; rather, that system must be sufficiently customizable to accommodateexisting procedures and practices, as well as your personal preferences. For instance, you should be able tostructure reports so that data is presented in a format and order that works for you and is suitable for yourrestaurant’s environment. Using the system’s reporting functionality should not necessitate adhering to a rigidtemplate. Similarly, the system should be flexible enough that orders can be revised midstream should customerschange their mind about what they would like, and that menus and pricing can be modified on the fly. Scalability. Insist on a POS system whose configuration will easily allow you to add POS terminals in existinglocations and that will support effortless expansion because it can run seamlessly across multiple sites. Mobile reporting. As stated above, complete control over your restaurant ranks among the major benefitsof implementing a POS system. However, gaining such control is impossible unless you can access reportsand other critical information from wherever you are, rather than only when you’re physically present in yourestablishment(s). Support for full-feature mobile POS. Your mobile POS system should be as feature-rich as your stationaryPOS; otherwise, you will be unable to maximize operational efficiencies and provide stellar customer service.Avoid scaled-down versions of traditional POS systems at all cost.800.775.0996 focuspos.com

BUYERS GUIDEScrutinize POS vendors with equal diligence. The “right” vendor: Specializes in hospitality POS and offers a POS system that was built from the ground up forrestaurant use alone. POS systems that are adaptations of generic POS technology offerings will neverfunction as well as their restaurant-specific counterparts. Demonstrates an understanding of your business instead of talking up technology bells and whistles.To gauge this understanding, share with vendors the top three problems you would like to eliminate via arestaurant POS system, and ask them for specifics on how their system will address these difficulties. If yourestablishment has a unique pricing structure or complex menu, inquire about how the POS system will handle it. Has a comprehensive training and support program. Ask about this when conducting vendor referencechecks.REPLACING YOUR EXISTING POS SYSTEMNo matter how well your existing POS system orelectronic cash register has served your restaurantbusiness, there will no doubt come a time when amajor problem—such as a hard drive crash—leadsyou to consider replacing it. But how do you knowwhether doing so is the right course of action, or if youcan still “get by” with a repair of the technology that’salready in place? Answering the following questionsshould help to steer you in the right direction. Does the existing system lack capabilities thatcould benefit your business by saving you timeand money? Today’s more advanced POS systemsoffer a range of business-boosting features, including(but not limited to) integrated inventory control,employee scheduling, remote access to data, andimproved store-to-store communication. This is animportant consideration if your present system is nolonger being enhanced via the integration of newmodules and software features.(Continued on next page)800.775.0996 focuspos.com

BUYERS GUIDE Have breakdowns become a regular occurrence? Frequent minor hardware malfunctions—such as printersthat will not print or monitors that simply won’t switch on—can be indicative of an imminent system-wide failure.Even if these components can be fixed, the cost of replacement parts and lost business will eventually exceedthe price of another POS system. What is the availability of replacement parts? Many older operating systems, networking technologies, POSperipherals and other parts have become obsolete and may no longer be supported by vendors. Even if certaincomponents are available, they will become more difficult to procure as your POS system ages—forcing you tomanage your restaurant business with fewer POS stations, preventing you from backing up and restoring data,and opening doors for other headaches. The end-result: a high risk of major system failure, not to mention thepotential for lost business due to downtime/or and a less-than-adequate cadre of POS technology. Is technical support still available? No matter your familiarity with your existing POS system, you won’t beable to handle major issues—say, a corrupt database—on your own. Without access to experts who can performcomplex remediation tasks, you’re probably better off jumping on the replacement bandwagon. What’s your financial picture? From a financial standpoint, acquiring a new POS system may prove to bea viable idea if your current technology is fully depreciated. Tax savings from depreciation can make such apurchase affordable. So, too, can reusing existing system components, from printers and cash drawers tobattery backups.Pave the way for an easy transition to a new POS system by partnering with a provider that can convertcustomer data from your old system. Choosing a system whose front-end “flow” is similar to that of thelegacy POS system will facilitate adoption by employees, as will selecting one whose features mirror orclosely resemble those found on the original. The ability to streamline employee training by setting up yourrestaurant’s menu in a configuration that’s similar to the old one is also preferable. Additionally, try to dealwith a vendor that is amenable to looking at your original POS system to ensure that its setup replicatesthe setup of your legacy model.CONCLUSIONWhether you operate one restaurant or multiple establishments, having the right POS in place is asimportant as having the right food preparation equipment in the kitchen. Without it, every aspect of yourbusiness runs at a handicap. Careful attention to selecting the best POS system for their needs—andknowing when to deploy a new one—positions operators for growth in both the short- and long-term.800.775.0996 focuspos.com

POS system, determine your budget. Here are the rules of thumb: Let your sales volume partially dictate your POS system expenditure. The industry average investment in POS systems, including a lease or loan payment, totals 1% to 1.5%. Factor in ongoing support. By some estimates, the total cost of your POS system, including

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